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1 Man Blog Sells for $15 Million Dollars

written by John Chow on October 2, 2008

Make Money!

Just saw over at Problogger who saw over at PaidContent that Bankaholic, a blog run by Johns Wu, was sold to BankRate for $15 million!

Financial info site BankRate is expanding its financial product listings, as it’s acquiring Bankaholic, which provides info on deposits, savings accounts, and money market accounts. The company will pay $12.4 million up front, with another $2.5 million possible earnout over the next 12 months.

The story goes to say that Bankaholic has a staff of one and Johns (both Problogger and PaidContent got his name wrong. It’s Johns, not John) will stay on to keep the blog running. Johns and Bankaholic are advertisers on John Chow dot Com. I’ve sent an email to Johns to confirm the story. I’m waiting for his reply. If it’s true, then I think I’m going to raise his ad rate! :twisted:

Joking aside, if Bankaholic did sell for $15 million, then I’m offering Johns my huge congratulation. Drinks are on him at the next meetup!

*Update – Just got an email back from Johns. He has confirmed the sale of Bankaholic for $15 million. Huge congrats man!

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This is big party niche. Hoho

I can say Quite good niche he selected to start with.

The procedure leaves one wondering if the price paid was a deal for the buyer and a future loss for the seller. It looks to be quite a fair deal from an outside perspective, but the limitations on the seller might be such that he is less able to provide that which he desires to provide.

That is awesome. What an inspiration to the rest of us!

and what are we doing about it?
And what a timing....those CEOs of walstreet also got away with millions of $$.

Great...

That's great to hear. Congratulations to Johns, and gives me more incentive to grow my blog :)

Sheer insanity by Bankrate and HUGE PROPS to Johns. Crushing Cash!

Wow, what a trailer load of cash. it's really great news.

I have been to that blog already i saw it in an article already, i believe it was on chitika success stories..

It is cool to know a blog can sell for 15 million. But it is a common in internet business to get that kind of amount of money for a blog?

Any chance of Johns giving a guest post telling his 'story?' I'm sure that'll inspire some

Wow, that's some serious cash! But since, Johns is staying on, he's just getting paid $15 mil to do what he's already been doing. Nice payday.

that's a lot of money for a blog :-)

Though I think it'f be hard for me to get rid of my blog.
But for that much money, oh, what the heck... except if it's still growing, of course ;-)

Congrats to Johns. Does this make you wonder what kind of offers you might get for John Chow dot Com?

can't hardly believe if this true...

Congrats to Johns, this has surely reset the bar on the worth of a good blog.

Wowww....very fantastic price....Good,,,,go ahead bloggers...

Blogging does a bank account good! :-) Kudos to Mr. Wu for creating a blog worthy of such an enormous sale.

WOWWWW...$15 million. I wonder how these companies just find sites to buy lol.

-Mike

Wow...This is really a great news for the bloggers, which will inspire them....

If you believe that, I have some swamp land in Florida, I'd love to sell you.

This is incredible and a good example of what you need to create if you want to make a website that has some value to sell to someone else. Content that people want that is useful and not tied 100% to a personality or social marketing. There are a lot of niches that are pretty much untapped plus of course this particular HUGE niche that made this man a lot of money.

FWIW, I think most of the full-time bloggers I know do something in the financial field.

"Johns" as a name that sounds plural, but infact not, is rather special in its own light!

Holy cow, that's awesome. Can we get an interview or post about what Johns did to make the blog that valueable?

I could imagine blogging for a cool $7.5 Million a year salary...

Seems good to me :)

Good for him. It just goes to show the power of blogging these days. What a nice amount of money to have in your bank account.

Not unheard of... Last I heard Techcrunch was worth 35 million.

I wonder what JohnChow.com is worth? John- do you sometimes regret using your name for your blog? You can never sell... (well I guess you could but giving up your name .com would suck!)

The value of the site is all about how much it's worth to the person buying it. For them, it might be a good buy because of the platform if gives them to further their existing business in the niche.

For someone like me, it's probably only worth 8-10 times the monthly revenue...Does that mean he ripped them off? I don't think so. I think it shows how bad they wanted it.

OMG Outstanding!!! I read his blog weekly..... You should post his story, its really cool how he started and the advertisers he uses. WOW to him :)

gotta love it... apparently for the whois info states the domain was created on 14-jul-2006 not bad for a 2 year old domain...

Every time I read about Johns I'm in awe. Great job Johns & John

When one goes to this blog it is hard to see why it would sell for so much money I would like to see just what all the stats for it are.

wow, that's a big amount, how I wish I could sell my blog to 20 m...

after i read your article it has burn my motivation to the high level.thnks john

wow great news john.15 million?it very high price.

I hope it is true and I would love to see the blog owner too

He's such a lucky ass bastard!

Steven,

Don't confuse hard work for luck. The blog is about 2 years old and it proves that the best way to make money online is to find a niche you know something about and are knowledgeable about and then keep producing and updating original content.

wooho... thats great :eek:

john use to buy lots of ads, he bought from me too. :)

Well it is sure needs a lot of hard work before it can sold at that number. And yes it is true that it will be inspiring a lot of blogger out there so they can be more professional to blogging

yes off couse.i agree with you.

i find this hard to believe.

Thats huge money for a blog run by 1 man.....congrats to Johns

are we living in a dream world?

Wow..Nice..15million..Can do a lot with it. Anyway john chow, if someone want to buy yours are your selling it? This is a personal blog maybe if you were to open one that related to any field. What you would do?

I have been wondering how much does my blog cost? :0)

i think it depend on your PR and how long your blog exist.

His PR is 5.

Congratulations to Johns, thanks for replying my email for confirmation, you are the man of the whole blog world at the moment.