Jim Kukral, author of the bestselling book, Attention! This Book Will Make You Money, delivered the keynote address at Affiliate Summit East 2010 on Tuesday. Jim gave a really inspirational talk that focuses on building a business around a lifestyle. which connected with me heavily because that is how I build my business.
In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools…provided you understand and correctly apply the latest techniques.
Attention! gives you an educational and motivational guide to using social media to market your brand or business online. In three parts, you’ll discover everything you need to know to get off the ground and thrive in the social mediasphere, including
- The tools, techniques and tricks to get attention online and turn that attention into profit
- The theory behind the importance of making your mark on the Internet
- How other businesses and individuals made money from online marketing
Whether you’re just starting your business, just moving it online, or already established and looking to take your business to the next level, Attention! is the key to success. Everyone who attended the keynote got a copy of Jim’s new book. The keynote was broadcast live on UStream. You can watch a reply here.