3 Social Media Networks You Should Join

I like to think of social media as “The Big Three.” There are a lot of social networking sites available, but most businesses and individuals focus on Facebook, Twitter, and LinkedIn. These platforms have the most users and the most participation, so this led me to wonder: Are all those other networking sites worth the trouble? I discovered that many people are confused about how to properly use some of these less popular websites, and therefore many just don’t bother. However, I also discovered that those companies who do use these smaller websites are reaping all of the benefits. Yes, there are many benefits.

Although these social networks may not be part of the popular crowd, they have established a great, smaller group of loyal followers. I equate this to my years in high school—the popular kids looked like they had it all because they had so many friends, but those smaller, tight knit group of English lovers were much more successful in the end.

Consider using these three lesser-known social networks to help build your brand.

Digg — Great for Keeping Up With Social Media News

Users of Digg submit web pages or articles that they find interesting or important by simply entering the URL. They then write a short description of the article/webpage, select a category (so it’s pretty organized), and wait for others to either “digg” or “bury” the article/webpage you submitted. If it gets “dugg” a lot, or is liked by many, it gets put into a popular articles category. You can add friends to your network and comment on submissions to help create connections. This site will help you network with those in your niche, drive traffic to your website if your submission gets posted on the main page, and help you stay up to date on the latest social news.

StumbleUpon — Much Like Recommendation Engine

The idea of this website is to get you finding articles and webpages based on recommendations of users. You can submit content and then people vote on whether or not it is useful. You also have the luxury of voting on other people’s submissions. This social network is great because there is a massive user base (over 8 million users); therefore the information voted on is usually quality information. StumbleUpon users are very loyal to the site, so you will be able to connect easily with people who share similar interests. If you ever need something interesting to read, StumbleUpon is the place to go. It also works great for businesses because if your site can get recommended on StumbleUpon, you could very well have just capture a large, loyal audience.

Quora — Get All Your Questions Answered

This is one of my personal favorite social networking sites. This site allows you to gain followers and follow users, but you can also follow questions and/or topics. If you have a question you’d like answered, type it into Quora. Chances are you will get a lot of reader responses. Each reader has a profile so you can decide whether or not the answer is valid based on the experience of the person answering. In general, however, people only answer questions they have an answer for out of courtesy. This is great for businesses because it allows them to share their expert knowledge. If consumers see that your company is continually answering all of these great questions, you will instantly gain credibility amongst whoever is following that question.

It is important to remember that no company should join a social network if they do not think they can manage the account. If you’re in over your head with “the big three,” don’t feel obligated to join the StumbleUpon or Digg community. These networks are here when you’re ready.

Amanda DiSilvestro is a writer on topics ranging from social media to VoIP phone systems. She writes for an online resource that gives advice on topics including pos systems to small businesses and entrepreneurs for Resource Nation.

33 thoughts on “3 Social Media Networks You Should Join”

  1. Josh says:

    can I get a quora invite? 🙂

    1. John Chow says:

      You don’t need an invite. Just sign up with your Facebook or Twitter account.

      1. Enstine Muki says:

        Hey John but it says to New Users “Sorry, you must have an invitation to create an account on Quora”

        1. Mic says:

          @Enstine Muki First log into your Facebook account. Then go to ==> http://www.quora.com/signup.

          There is a “Connect to Facebook” button. Click on that button and sign up.

        2. Enstine Muki says:

          @Enstine Muki Looks like I need an invitation to join from my country. I still see ‘Sorry, you must have an invitation to create an account on Quora.’

        3. Ramakrishnan says:

          Yes you are right,I too can not able to create account from india,Same issue occured. @Enstine Muki

  2. JohanCyprich says:

    Its funny that Digg is a “lesser known network”. It wasn’t too long ago that it was the primary network for social networking. Shouldn’t Google+ be on this list of networks to be on? They are growing rapidly and may overtake Facebook one day.

    1. A_DiSilvestro says:

      Google+ will soon be huge (in my opinion!). Pretty soon I think that will make it “the big four.” Nonetheless, I wasn’t all too familiar with it myself, so I didn’t add it to the list. I have now become more comfortable with the network, and would certainly recommend it. @JohanCyprich

  3. Enstine Muki says:

    Thanks for sharing. I didn’t know of Quora before

  4. It’s true that many are confused about social media and don’t really have a good strategy. It doesn’t help that every social media guru out there shouts from the roof tops that if your company isn’t going social it will be bankrupt in a year. That’s simply not true, a bad social media campaign can actually be more detrimental than not having a social media presence at all.

  5. DogTreat Guy says:


    I have been on linked in for a while but admit to not fully using it because i have changed professions and the previous job contacts are not connected with my new work. At the moment I have been concentrating on gaining a following on fb, but can now see merit for Quora which sounds a little like yahoo answers.

  6. DogTreat Guy says:


    I have been on linked in for a while but admit to not fully using it because i have changed professions and the previous job contacts are not connected with my new work. At the moment I have been concentrating on gaining a following on fb, but can now see merit for Quora which sounds a little like yahoo answers.

  7. fas says:

    How to crack it, is the question!

  8. I already have facebook, Twitter and Linkedin accounts. Now, I will give a try to Quora ASAP.

    Thanks for sharing!

  9. Abhik says:

    Never heard of Quora. Going to check it now.

    1. Abhik says:


      “Sorry, you must have an invitation to create an account on Quora.”

      1. Enstine Muki says:

        can someone invite us?

      2. Ramakrishnan says:

        Do you have an account with quora? @Abhik

      3. WilliamTaylor says:


        Um, you don’t need an invite. I just signed up by going to quora.com and using my facebook account. Just checked out the option for those who don’t have facebook or twitter, and it looks like you just use your email. Ok, just signed up using a different email address with no facebook connection.

        1. Abhik says:

          @WilliamTaylor Well, there’s no Facebook connect button either.

        2. WilliamTaylor says:

          @[email protected]

          Yeah, I guess it is different for users from different countries. Not sure why. The site seems really disorganized. I looked around in it, and I don’t think you’re missing much, but if you still would like an invite, let me know your email and I’ll send you one. BTW, the “um” was for my own confusion. Sadly, intonations of voice don’t come across in posts. Looking over my reply again, it sounds rude, and I want to apologize for that, as it was not my intention.

        3. A_DiSilvestro says:

          William is exactly right, the whole system is different in other countries. In the US you don’t need an invite, but in other countries you still do (I’m not entirely sure why this is). Nonetheless I’d be happy to invite anyone who is interested.

          I’m also sad you don’t like it William! I love Quora. Are your questions not be answered?

          @[email protected]

  10. post free ads says:

    I want account in Quora

  11. I think for a new blogger joining these networks would be not very fruitful as maintaining social media profiles on the big three already takes so much time. I feel this article will confuse a lot of people as they may think that joining smaller networks is necessary.

    1. A_DiSilvestro says:

      Great comment. I agree with you completely. People should definitely be fluent in the more popular networks (Facebook, Twitter, LinkedIn) before trying to manage some of the less popular networks. Great tip! @Faizan Elahi ( BestBloggingTools)

  12. Quora is new for me. I have account on stumbleupon and digg.

    1. A_DiSilvestro says:

      I absolutely love Quora. Anytime I have a question I go straight to that site and get answers from real people. They give the good and the bad, so there is no motive other than helping me get the answer to my question. It’s great too because you can see who is answering your question and whether or not they are considered “experts.” @How to make money

  13. kids bedding says:

    Yes,I agree with this.”The Big Three”…

  14. StumbleUpon is doing a promotion right now where if you get 5 friends to join StumbleUpon, you receive a $10 Amazon gift card. Plus, each time a friend joins under your referral link, you’re entered for a chance to win an iPad 2.

    1. A_DiSilvestro says:

      That is such great news! I had no idea! Thanks so much for the tip Lisa. @MoneySavingLisa

      1. @A_DiSilvestro It was a bit confusing to figure out since I was already a member, but I had to email myself an invitation for the promo link. You can do that by going here: http://stumbleupon.extole.com/a/clk/2qTjQ and then sending an email to yourself. Weird, but it works. I believe you’re only limited to 1 gift card.

  15. it is the first time i heard about quora… would love to use it.. thanks for the tips

  16. That is very amazing post. Thanks for this tip.

Comments are closed.