Running a blog can be a very time-consuming activity, especially if you want to do everything as thoroughly as possible. The thing is, such an activity will obviously won’t allow you to get much rest – running a blog can be a full-time occupation for some. Here are five of the daily tasks that blog owners should be able to address and include in their everyday routines.
1 – Content Posting
First and foremost, you should definitely think about how to bring new content to your blog every single day – or at least on a regular basis. After all, content is the number one thing that is going to attract new readers and keep them following you for more than one day. Of course, not everyone has enough ideas to add new content every single day, but there are plenty of solutions for that problem.
For example, you might want to allow others to publish guest posts on your blog under certain circumstances. Not only will you get additional content for free, guest posts, if done correctly, can also improve your SEO by a decent margin.
2 – E-mails and Comments
Secondly, pay attention to all sorts of feedback you might be getting. Let your readers know that you care about their comments and reactions by replying to as many as you can. Don’t be afraid of participating in discussion about your own articles and confront readers with what you really think. Show them your personality.
Another good reason for being engaged when it comes to comments is that you will be able to deal with any spam issues in a very straightforward manner. By going through the e-mails and comments on a daily basis, that particular problem will never get out of your hands and it will never harm your operation in any way.
3 – Social Media
Answering to e-mails and comments should be one of your priorities, but don’t forget to check your social media profiles as well. Make sure that they are up-to-date with what is happening on your blog, so readers that do not check your blog manually can stay updated via Facebook or Twitter without any hassle. Getting more fans and visitors through those social networks might not be the most effective way of getting new readers (in comparison with the other methods), but it is nevertheless a worthwhile investment if you are able to find some free time in your schedule.
4 – Search Engine Optimization
In order to maximize your traffic and get better results when it comes to search engines, you should try to make sure that your blog is following the latest trends in SEO. Joining a forum that is focused on the topic might certainly be a good idea, as you will be able to get all the news quickly and directly, without having to wait until the rest of the competition overtakes you. Staying ahead and on top of things can get you plenty of benefits in today’s extremely competitive world of blogging. Guest blogging, for example, can be a nice way to improve your SEO in a very clean manner, although it usually does take a lot of time.
5 – Traffic Monitoring and Monetization
Finally, you should also try to monitor your daily traffic and monetization efforts, especially if getting money is among your main goals when it comes to blogging. Try to find which days get the most traffic, study any sharp rises or declines, and try to deduce what could have caused them. If the traffic rose unexpectedly after the publication of an outstanding article, it may be a good idea to follow that up with additional content with similar themes in order to keep that new audience interested. Of course, the very same applies the other way around – you should try to find out the causes of any declines.
When it comes to monetization, you should keep track of any revenues that you were supposed to earn and also follow new developments in the advertising industry, as there might be some new ideas out there that could help you earn even more for the same amount of energy (being a regular reader of JohnChow.com can really help on this). Innovation is what can bring the biggest profits, so don’t be afraid of trying new ideas and suggestions.
Charles Dearing has worked extensively in the web hosting and SEO industry and wrtites for SEO Positive. He is also an avid blogger and he enjoys sharing his insights on various blogs and online publications like JohnChow.com