5 Ways to Make Money with Facebook

Facebook now has over 620 million users. This presents a huge opportunity for entrepreneurs who learn how to leverage this massive social network to make more money. If you can make just one penny from every six Facebook users, you will make over a million dollars!

A study done last June by Syncapse appraised the value of a Facebook fan at $136.38 in additional value that each fan added in spend, recommendations, loyalty, etc. Although it is somewhat difficult to sell directly to Facebook fans, there are a variety of ways that they can interact with your page that can end up adding value and profit for you. Here are five ways that you can use your Facebook page to make more money.

1. Create a Custom Tab for Your Facebook Page With an Opt-In Offer

We all know that the money is in the list. This tip is used by John Chow himself. On the John Chow dot com Facebook page you can opt-in to his list and get a free copy of his book Make Money Online.

The easiest way to create a custom Facebook page is with the Static FBML app, but this app will only be available until March 11th, 2011! After that date all existing apps with Static FBML will be supported but all new apps will need to be installed using iframes.

Check out this video about how to Customize a Facebook Page with Static FBML if you want to create a custom Facebook tab.

2. Sell Stuff in the Facebook Marketplace

Facebook Marketplace is like ebay, but for Facebook. You can use Marketplace to buy, sell, and rent almost anything you own! According to the Facebook description of Marketplace:

Facebook Marketplace lets you sell, give away, buy, rent, ask, or search for anything you want. You can also support charities by selling for a cause. Marketplace makes it easy to see what your friends have posted and what is available in your area.

Using marketplace you can also search for jobs, and there are currently over 625,000 jobs listed!

3. Install Facebook Like Buttons into your Opt-in and Sales Pages

Installing a Facebook Like button into my opt-in page has enabled me to get literally hundreds of people to share list building offers. I am not sure how many new subscribers this strategy has gotten for me, but I am certain that it has not hurt the size of my list.

4. Post Often with Links to Your Website

Although there are apps like RSS Graffiti that automate posts from your RSS to your Facebook wall I like to post to my Facebook page manually so that I can optimize the image that I use and the description of my post as well.

By posting all content from your blog to your Facebook page you will send plenty of traffic to your site, which will get more people to sign up for your list, and get them interested in any products you might have to sell.

5. Engage on Your Page

Engaging is the key to getting a strong community of fans that will be much more likely to buy anything you have to sell. Brian Solis does this very well and responds to practically every comment he gets on his Facebook page, and he gets many comments every day. Gary Vaynerchuck is another web celebrity who is proof that prolific content, passion, and engagement are a formula for plenty of profit and success.

There you have it, five tips for making money with Facebook!

Garin Kilpatrick runs the blog at FacebookFlow.com and GarinKilpatrick.com


47 thoughts on “5 Ways to Make Money with Facebook”

  1. d3so says:

    I need to create a more attractive opt in for my page. I haven’t even updated to the new verizon yet.

    1. PPC Ian says:

      Same here! I haven’t upgraded yet but need to!

      1. I just upgraded! Unlike profiles you are not able to remove the pictures from the top of a page profile: worth keeping in mind!

        1. PPC Ian says:

          I still need to do it! 🙂 Hopefully I’ll have a few minutes within the next few days.

    2. Lots of good ideas to make money here with Facebook.

      1. Yes, I agree that this post has a wealth of information on facebook. I’ll read it again and more than once I think.

        1. PPC Ian says:

          I agree, really great post! So much opportunity to make money on Facebook. I think it’s only going to get bigger and we’re still facing ground floor type opportunities right now!

      2. I especially like the last tip. Engaging with people. Too many just post randomly and never respond or create real relationships.

  2. Hi John nice tips!! Yes I agree with you, it’s better post manually so we can manage the image. thanks for share

    1. Glad you like the post Semmy! It’s a pleasure to write here at John Chow dot com, since John always has awesome content! 🙂

  3. jacky says:

    wow, I knew a little about making money with facebook, if it really works ,I will try this may to promate some car accessory products,thanks

    1. PPC Ian says:

      Jacky,
      I’d be really curious to hear how your campaign goes! Perhaps you could even do a guest post on John Chow with the results of your car accessory test.
      Best,
      Ian

  4. Rakesh Kumar says:

    Yes Facebook is just not for chatting and making fans to our facebook page, its more than that. Thanks for tips.

    1. You’re welcome Rakesh, I’m glad you liked the tips!

      Best,

      Garin

  5. Ed says:

    Hey great article. Twitter next?

    1. PPC Ian says:

      I agree it was a great guest article and one about Twitter next would make a lot of sense. I’ve typically had far better success with Facebook versus Twitter, however.

      1. Personally I drive much more traffic with Twitter than I do with Facebook, but I have more of a community on my Facebook page. I wrote an eBook about Twitter actually so yes if you guys want a post about making money with Twitter I will write one up and send it to John!

        Cheers,

        Garin

        1. PPC Ian says:

          Garin,
          Wow! That’s cool to hear. I would absolutely love to hear your tips about Twitter. I’ll keep an eye out for your next guest post. 🙂 Great work!
          All the best,
          Ian

  6. Jawed says:

    Great Post John. Facebook is a great place to make money, if you know how?

  7. Lea Sadler says:

    Facebook IS a great resource. And with the huge amount of web traffic they receive, you really can’t afford to ignore them. (I guess you could, but you’d be giving up a lot of opportunity.)

    That being said, I know I haven’t devoted the time I should to incorporating Facebook into my business plan for my blog. (I’ve just been focusing on creating useful, quality content and posting daily.)

    YouTube is another site I’m intending to incorporate into my plan, when time permits.

    1. Mr Get Money says:

      SAME. Time is precious. Being a student and having a job and trying to make money online is draining.

      1. I know what you mean, it takes time to make money. You might wat to consider affiliate marketing with networks like clickbank, that way you don’t have to worry about product creation or building a sales page, all you have to do is send traffic to the pre-existing sales page and then take a healthy cut of the profit!

        1. I agree with you Garin. And hope your Facebook Flow lives long, if Allah wishes.

  8. Russ says:

    Great Post! I need to work on using Facebook more than I do; these tips weill definitely help me. Thanks John!

    1. Thank John but don’t forget to thank Garin who wrote this post.

      Thank you Garin,

  9. earn money says:

    paid to click is the only way i uses, its good

  10. This is a really insightfull post!!!!!!

    1. Thanks, glad you like the post! 🙂

  11. I can just see it soon, the old line “make money online” will be change to “Make Money on Facebook!”

    1. Maybe it will happen as you say but isn’t facebook online too?

      1. Yea, Facebook is def online, but more people are making money from Facebook than ever before. Google better watch out.

  12. Brad says:

    Making money or becoming rich is not difficult. You just need the right tools!

    1. anitha says:

      i agree with you if we use right tool and method we can earn the profit

  13. Kavya Hari says:

    Hello, all the peoples are well known about face books, but they do not how to make money on that, so these tips will be help full for them to make money. Yeah great article with the useful tips to all the peoples.

  14. fas says:

    Its easier said than done.

  15. Allen Walker says:

    A lot of good ideas. 🙂 Thanks for sharing.
    I haven’t really tried to seriously earn money with Facebook yet, but it’s definitely something to look into as soon as I have time.

  16. I agree with you but there are some other ways where you can make better money

  17. nice ideas about facebook marketing BUT it’s not a push button marketing concept.
    it’s an ongoing long term strategy with very good potential if DONE properly.

  18. I dont know that we can create a page with the Static FBML app, until March 11th, 2011!!!!! Thanks a lot for this info. All this article is very good and i am going to begin with rss grafitti.

  19. I have got to admit I have not been as active on Facebook as i should have been – I find in a lot of ways it is a real time waster – but then I didn’t know that facebook was running its own market place so now, feeling totally blah because I have not been keeping up with the news, I had better go and re-acquaint myself with the place again – thanks for the heads up 🙂
    Peter

  20. anitha says:

    I usually use face book for entertainment next time would like to try out with your points to make some income

  21. Great tips, I definitely need to get the ball rolling with Facebook.

  22. nice tips. from my experiences, the best way is to promote your links on your Facebook profile and targeted groups and FB pages. The next step is to create a trending FB page in your niche and gain fans. Then promote your affiliate links and blog posts. This works for me really well.

    The second best way for me is to contact my Facebook friends directly via chat or PM. I’m not spamming, I’m just making a nice conversation with my friends that are interested in the same topics that I am. I get a lot of referrals this way and all the people I referr are really satisfied and always send me a thank you email 🙂

  23. thanks for the ideas mate, will go and work it out with my face book account.

  24. christina says:

    i use to create the page for the business promotion thats it

  25. Ekwunife says:

    nice tips. from my experiences, the best way is to promote your links on your Facebook profile and targeted groups and FB pages. The next step is to create a trending FB page in your niche and gain fans. Then promote your affiliate links and blog posts. This works for me really well.

    The second best way for me is to contact my Facebook friends directly via chat or PM. I’m not spamming, I’m just making a nice conversation with my friends that are interested in the same topics that I am. I get a lot of referrals this way and all the people I referr are really satisfied and always send me a thank you email

  26. singer divya says:

    i m interested to do this in future.

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