7 Reasons Why I Remembered Your Website

This post was guest blogged by Alan Johnson, who teaches you how to build a profitable website in 10 days over at The Rating Blog

After having covered the top 7 reasons why I may forget about your website with my previous guest post, it’s time to analyze things from an entirely different perspective and look into the top 7 reasons thanks to which I may just remember what your website is all about:

1 – A catchy URL

If you are creative when it comes to choosing your domain name, people will definitely give you credit for that and, as such, remember that you’re out there. No, you don’t have to spend over 5 figures in order to buy a great domain name, you just have to be creative, with del.icio.us being one of the best examples.

2 – An interesting concept, something which makes your website unique

Aside from the URL, you can also increase your chances at having me remember your website by having an interesting concept, something which makes your it stand out compared to all of the similar resources out there, something which makes it unique.

3 – A great design

The importance of your design should never be underestimated and even if, sure, a lot of websites with a less than impressive design have been successful, that doesn’t mean that this aspect should be neglected. If you have a great design, one people will admire, you can be certain that they may just remember your website thanks to it as well.

4 – An absolutely awful design

As a webmaster, I have to admit: if I see a website with a horrible design and I mean absolutely awful, I tend to remember it. Of course, I won’t exactly be thrilled to return but why not, you could gain your share of “how not to” links as a result of such an approach.

5 – Quality content

If your content is worth it, if it provides value to me as the visitor and if going through what your website has to offer in terms of information is time well spent on my part, I will definitely appreciate that and, as such, will remember it and even consider following your resource on a regular basis.

6 – Frequent updates

As previously stated: if you provide value, I will be tempted to return. And if you manage to provide value on a regular basis, then, you’ve guessed it: I will definitely want to drop by on a regular basis as well. In the end, no matter how much time we were to spend searching for shortcuts, providing value is the name of the game, and things are not about to change anytime soon.

7 – An important achievement

If, as a webmaster, you have had at the very least one important achievement, then you can rest assured that people will indeed remember and, in most cases, associate it with your website as well as with your brand as a webmaster. If you have done something remarkable then I will definitely give you credit and, of course, remember your website as a result.


78 thoughts on “7 Reasons Why I Remembered Your Website”

  1. Reed says:

    I do agree with number 3, but its hard to determine the level of design needed because for instance, look at digg, it has a simple theme and its still huge.

    1. Honest Ed says:

      Who says that simple can’t be aesthetic? Google still wins my vote for best design.

      1. Googlelady says:

        That is what I think every time when I see a design “simplicity” that is what I prefer but unfortunetly some people (and most of them) prefer some fancy design

        1. If the fancy some how interrupts the “user friendly” look and surfing then yeah i would avoid fancy designs all the time. But some times the design can play a big role in business, its like the mirror of how serious you are (which not always has to be true).

        2. Syed Balkhi says:

          I am a fan of simple yet elegant designs.. Google is a good example, but you have to understand not all sites can contain a search bar 😉 Though i do like the wordpress.org site because of its simplicity.

    2. mybloglove says:

      i remember your website coz you are the Guru of internet marketing…
      :mrgreen: 🙂 😀 😳 😛 😮 😆

    3. I think Digg has a great design theme.

  2. Jason says:

    Some good points Alan.
    I do agree with Reed a simple website can be just as effective. I would rather go to a simple site with good content that loads fast that a heavly designed one that takes a century to load.

    1. Roseate says:

      That’s right,…… It should load quick in the first point, then comes the look (design) that will help a lot in attracting the visitor to stay and (take a look) read what you have,…then if your content was worth he/she will remember your site and sure be back again for more 😉

    2. David Chew says:

      Some people prefer that. :mrgreen:

    3. Syed Balkhi says:

      it really depends on your internet connection if you are running on a 56k you might as well quit visiting these big sites.

    4. I agree, I enjoy simplicity.

  3. Lori says:

    My design is pretty simple, as well as, my header that I just had done. I try to update everyday unless I have absolutely nothing to say. My url & title are okay but nothing to brag about.

    If someone’s content doesn’t grab me within the first paragraphy, they have lost me. I do try to subscribe to people for a week or so and if nothing good is produced, I dump them.

    1. Krsto says:

      I think one paragraph is not enough. I always read entire page on a blog and after thad I do/don’t subscribe or keep coming.

      1. Syed Balkhi says:

        yup same here … this is a good strategy in my opinion as sometimes even John Chow have bad posts 😉

  4. Great post. Haha @ #4. But I disagree with it. If I see an awful design, I tend to just leave immediately and hope I’ll never come across it again.

    1. I have to agree with you on the #4 things lols..if that design super darn awful or pathetic i will never ever come across it again. I swear lols!

  5. Trevor says:

    Great post! #4 was really funny. But not #3 entirely. I would rather go to a simple site that loads fast than one at takes a century to load but looks good.

    Similar to what Jason said.

    1. Have you seen some great site like TechChurch and GigaOm, they look very simple and this jack is giving Design too much weight, ohh come on alan.

  6. Rob says:

    Haha, Yes i laughed at #4 too. however, he does have a point there. Thanks for the list though by the way, it was really helpful to me seeing as i know almost next to nothing about this kind of thing.

    http://robinhaney.blogspot.com/

  7. Rob says:

    nice post i really enjoyed the list. Haha # 4 was funny.

  8. Fun little post to read. I think design and unique content is the most important.

  9. Phat Skrill says:

    I agree with Alan on this one. The concept here is to keep your visitor happy and interested in reading again and again. If you blind them with your bad url form, concept, design, content and/or frequency you won’t see them again. How does it go “one person having a bad experience=telling Twenty more about it and so on” I can’t remember exactly how it’s put but you get my drift.

  10. Tom Beaton says:

    I tried to select a brand name and url that was different and unusual, descriptive, and also brandable. Designs are always quite subjective but a good design should be easy to read, eye catching, and not offensive in any way.

    Quality content takes a lot of time to develop, but is always worth it.

    1. MoneyNing says:

      Quality should be a requirement for any website. Unless quality concept or quality content can be recreated, the blog/website shouldn’t be started.

  11. MoneyNing says:

    It’s extremely hard to attract someone with a design that’s too simple. Maybe the word we should use is “elegant” instead of simple because if you have great content with the Google kinda simple, you will probably lose many people who drop by because the design didn’t get them to come look further.

    1. ibrahim says:

      i want to know you

  12. MarkyX says:

    I agree with the simple design. Last thing I want to do is squint my eyes looking at someone’s content or be barraged with pointless images.

    Right now I have my game blog up but went for a really clean design so people go after my content instead of getting lost.

    MarkyX

  13. SkullTrail says:

    Great post! Having just started a blog of my own I really looking forward to read posts like this to improve my blog!

  14. So are you saying #4 is a valid marketing strategy? I’d hardly agree with that one.

  15. John says:

    Quality content they will come back!!

    1. David Chew says:

      Quality content and frequent update is very important because readers will prefer to read blog that has quality content and is updated.

  16. #4 – I have to disagree. And the rest of the points…borderline obvious. I have read interesting posts from Alan and this one is not one of them.

    1. Ditto, finally someone that agrees with me. Not one of his better ones.

      1. Syed Balkhi says:

        oo i agree with you as well 😉

  17. Design: Good design doesn’t mean to have lots of heavy graphic design site. I believe the best site or blog design is to have a very neat and intuitive layout design. Simplest and not messy Like some other site that transformed as a billboard Blog.

    Content is still the king! so come up with a great content and tips, people will surely come back to your blog. Target the beginners or the dummies…and you will claim your own place as one of the most
    popular bloggers around the net.

  18. Ecko says:

    You’re right, I agree your points. But, I think everyone has his/her own criteria for an awful design. For me, the simplest design is the better because I can access it rapidly than the complicated one. JohnChow.com is one example that I should took some couple minutes to open. 🙂

  19. Syed Balkhi says:

    i need to start making some really awful designs now.

    1. Krsto says:

      Yeah, I would pay you 4 making me “The most awful WP Theme” :mrgreen:

  20. Chetan says:

    Good post there John 🙂
    Was atleast a bit better than the previous post related to why i forgot the website.

  21. Chetan says:

    Yeah you just always have awesome designs, time to change the trend lol 🙂

    1. Syed Balkhi says:

      haha chetan 😉 if i continue that no one else will download my free wp or phpLD themes lol.

  22. michael says:

    A simple website can be just as effective. I would rather go to a simple site that loads fast that a heavly designed one that takes a century to load.

    1. TheQuickBuck says:

      Well designed and interesting does not have to translate into increased load times. In fact, a *good* design could be defined as something that balances function and form in a interesting and/memorable fashion.

  23. How to Blog says:

    Good pointers. How many people will visit a poorly designed site if the content is great and regularly updated? I’m guessing you will at least need a little bit of both.

  24. David Chew says:

    That is right good design and content is important.

  25. Simon Lau says:

    I may remember an awful design, but I might not go back to them 😛
    Good list though.

    1. Syed Balkhi says:

      yeah perhaps this should be added to the blog post john saying (John Chow edit) because alot of beginners might consider this coming from John Chow a really good advice and follow it and if they don’t succeed they will say john chow sux … just a thought

  26. SAD to see Quality Contents at Number 5, Its should have been at Number three at least Alan.

  27. Listie says:

    I agree that an awful design might be memorable, but I wouldn’t encourage it. Some sites out there have succeeded despite, but I think they are flukes.

    I think good branding can also be added to the list…that’s one thing we’ve tried to make stand out and unique. Would love to know what folks think of my website, send me some feedback!! (click on my name to check it out, don’t want to be blatant here)

    Thanks John for a great list!

    Listie the Listasaurus

  28. Robert says:

    I think a short domain name is key. People don’t remember long-winded domain names like howtomakemoneyonline.com. Short domain names with easy-to-remember words are more catchy.

    1. TheQuickBuck says:

      While I definitely agree that short, brandable domains are more catchy, people *will* remember longer domains that have obvious spellings and are intuitive. HowToMakeMoneyOnline.Com, while a bit long for my tastes, is a decent, memorable domain.

  29. djhassoo says:

    Really Helpfull post for newbie

  30. Bengali says:

    A small amount of advertisement is necessary – no matter how good your website is. The amount of ad required is inversly proportional to the quality of the website.

  31. natespost says:

    I took a entire week to come up with my blog’s domain name. Although I didn’t end up using any of the ones I came up with using them, I recommend using an online thesaurus or english to latin/greek/etc translator to come up with a short domain name that isn’t already taken.

    1. Krsto says:

      I am trying to come up with an interesting name for my blog. I have an idea, but I’m not so sure… Do you think it is good to put “tnx” instead of “thanks” to URL?

  32. Terry Tay says:

    I mentioned previously how Google.com ‘s main page is about as plain as you can get, so it depends on what your site is about when it comes to design. Of course if it is a blog type site, making it look nice so your visitors eyes don’t hurt when they are trying to read your posts is important.

    The JohnChow.com domain name is easy to remember but I definately come back for the content.
    ~Terry

  33. I agree with you that a great design is very important and must be in your mind all the time, but I never forget how a website like PlentyOfFish.com can be so succesful though their design is very poor regarding my opinion!

    1. TheQuickBuck says:

      True, but PlentyOfFish.Com was created at a time when design was less important, specifically for a site that was and is free. Times have changed.

  34. natespost says:

    krsto, I don’t think that would be a good idea. Too easy to forget.

  35. Jake Cohen says:

    Although you repeat certain things a lot, I like how every time you put it in a new perspective. Great post, just like the rest of yours seemingly are… You are very knowledgeable, and I salute you to your many accomplishments!

    http://www.TalkPrice.net

  36. natespost says:

    I’m working on #7, but so far the best I have been able to come up with is being able to eat my weight in beef jerkey over a 24 hr period.

  37. Some great points for every blogger to remember–if they want many return readers, that is!

    Thanks for sharing them!
    Jeanne

  38. soleh says:

    Yeah, The best website is The Fastest Loading but mine not either..hehe

  39. Robert says:

    I love beef jerkey. There is something so addictive about it. It’s great for road trips. You can eat all you want, and keep the carbs out.

  40. My Site Answers All 8 Reasons ( The eights one is that it is mine…)

  41. Alan Johnson says:

    Hi there and thanks for your comments, and regarding #4: while I will, in most cases, remember an awful design, I won’t exactly be tempted to return 🙂

    Best wishes,

    Alan Johnson

  42. Chip says:

    Yeah, updates and achievements, these are the keywords. Frequent posting, showcasing your earnings, financial or not, and experimenting. Lots of it.

Comments are closed.