A Little Mind Trick to Keep you Motivated

This is a guest post from Mike CJ whose main blog is www.mikeslife.org. Mike also runs two other blogs in niche markets and wants to share with readers his secret of keeping going when things get tough as a blogger.

If, like me, you’re a blogger in that “middle phase” of blogging, I’m sure you’ll identify with the following:

The newness and excitement of starting your blog has worn off, it’s just a little bit harder to think up new topics to write about, you’re making some money, but nowhere near enough to give up your day job, and for the first time you’re wondering if it’s all worth it.

You know John Chow has gone off travelling again and is still making loads of money, you calculate how much Frank Kern made from his last launch, and you just can’t see how you’re ever going to build up that kind of following. Is any of this familiar? If so, read on.

We need to find a way to recapture that motivation we had in the early days – we need to get through this part and onto the next, when some real money will start to flow. Here’s one way we can do that:

Start with your earnings objective for your blog this year. You do have one, don’t you? I’ll use one of mine as an example. The blog I’m thinking about was started in December and in 2009 the objective is to earn $10,000 from it. So far, it’s on target, although the income is obviously loaded towards the end of the year.

Now, what’s your posting schedule on your blog? In my case I post 6 times a week, so that will be 312 posts this year.

If I earn $10,000 by from that blog by posting 312 times, I’ll be happy. What that effectively means is that each post will pay me $32! Before you shout, I know the posts don’t earn the money and there’s a lot more activity behind the scenes that does, but ultimately it’s the posts which bring the readers, who convert into subscribers, who earn you the money, so the connection is genuine.

So I’m now armed with the knowledge that every post I write is going to pay me $32, and I mentally pay myself that money every time I write one. Ka-ching! Writing suddenly became easier and more rewarding!
Do you have some other ways to keep going when things get tough? If so, let us know in comments.

32 thoughts on “A Little Mind Trick to Keep you Motivated”

  1. I just write, thinking about making money really shifts your focus from what you actually wanted to be doing, write great posts that others will like.

    Its great to have objectives and goals related to blogging. Personally, I’m just doing something I like rather than what I feel will bring in cash. But to each their own!

    1. Faisal Anwar says:

      I think its different for different people. As for me, money is still what keeps me motivated but I always tell myself not to depend on that only.

      Most of the time when I don’t see money coming in, I will be demotivated slightly, thats the problem if we think of money when we blog. But hey, it has good and bad point.

  2. This is a great way to motivate yourself. Finding new topics is difficult but if you have the right motivation then it can become easier.

    1. fas says:

      Well encouraging comments from readers can be very motivating at times.

  3. mvs says:

    My problem is not finding topics to write about, but the time to write the articles!!!

    1. Wess Stewart says:

      Amen to that. I’m a truck driver, and I haven’t been able to afford a laptop yet…hence the reason I read this blog like mad…heh.

      One day I’ll make the time and topic convergence…lol.

      1. Faisal Anwar says:

        You should never say “one day because it will never come. Set a date, a reasonable one, where you aim to get that laptop. Trust me you will get it by that date. Good luck!

  4. Jamie Harrop says:

    Hey Mike,

    It’s fantastic to see you guest posting here. 🙂

    I never even thought about the individual amounts that posts pay. It never occurred to me to break it down so far.

    This gives me an idea: Once certain posts are bringing in a decent amount of constant traffic from search engines and social media, maybe it’s time to start tempting bidders to advertise on that one particular post. Targeted advertising on a popular post. Maybe it could work…


  5. Mike CJ says:

    @aman you have the best reason of all for writing and shouldn’t ever need motivation.
    @jamie good to see you too over here. Interesting idea, which I’ve already used on my niche travel blog – clients can advertise on specific pages there. Early days, but they are starting to do it.

  6. I think it’s always good to have your targets but if you are way too confident, you will end up disappointed.

  7. Ray Ebersole says:

    Time is always an issue. We need to look at how we use our time.

    If you don’t have the time to write at the needed schedule, then look at what you are doing with your time, cutting out what isn’t really important.

    You will be amazed at how much time you get back this way.

  8. Well that kinda fell flat. I was all geared up for a great idea and didn’t get much. Not quite that simple. Because the second that money doesn’t come in there goes your enthusiasm again and your back to square one. If your motivation for blogging is money it’s going to be a long hard road to walk.

  9. Mike CJ says:

    @Michael Let’s see if I can help Michael. You can apply the same or a similar principal to most things that motivate. The idea is that you break it down into a “per post” reward. What’s your motivation for blogging Can it be broken down in that way?
    @Ray Totally agree with you. It’s so easy to spend lots of time being busy but not actually achieving anything.

  10. Great post. It also helps if you are hugely passionate about the subject you are writing on. This can’t always be the case, especially if you have chosen an obscure niche. I urge you to google gary vaynerchuk. He’s a super high energy guy that will keep you motivated to keep blogging.

  11. I never use the money factor to keep me writing week after week. There are other things that come to mind like my readers, my subscribers and getting more traffic. Somehow I don’t see money being a good push factor as it is an after the fact thing. It comes much later.

    Peter Lee

  12. Nuno says:

    This is a good post. You’ll never go a long way if you only blog for cash!

  13. Gary says:

    That ‘middle phase’ is more commonly know as “The Dip”.
    Seth Godin wrote a brilliant book about it which I’m currently reading. (No aff. link there)

  14. Karl Foxley says:

    This is a great motivational tip and one that I have used for a while. I have a check (cheque) stuck on my vision board above my desk…

    I have my desired earnings written on the check made payable to me in clear view and I use this as a constant reminder of my goals.

    Thanks for sharing.


  15. domz says:

    I personally get motivated, not by money, but by the joy of writing.

  16. game-girl says:

    Motivation is a power that rules us on.No doubt it comes from the heavens but the ways are different.Again and again we are seeking them.

  17. Great tip! Motivation indeed is important.

  18. Travis says:

    Great post about motivation to keep going – it’s easy to get discouraged (believe me, I know!) and lose the motivation to post. I’ve been reading Mike’s short ebook on starting out a blog and it’s got some good information about setting goals, and more.

  19. Agent 001 says:

    Nice mind trick.

    I an currently doing Greatest Blog Contest. I hope I will use this mind trick to be motivated. I will think that if I get 100 contestant I will be happy.

    Thanks Mike.

  20. Erica says:

    That to me is a great trick…I did it as a bartender and now as an affiliate manager, I think every time I pick up the phone to make a call, I am making money. A successful call is profit for me and my publisher!

  21. yonitg says:

    The most important part of this post would be the 10000$ objective –
    when I get stuck I look at the target I’m aiming at and its rewards, and that helps me find the motivation to keep going.

  22. Pahn says:

    not bad,, its a good thing to keep in mind

  23. Havent set an specific goal, but now that you mention it I will. Good way to get back on track.

  24. Yeah you’re right…Motivation really matters! You need to arouse the interest of each individual since they are different. That’s what we NEED! MOTIVATION! I can motivate you! business matters to me!

  25. You certainly know what other blogger feel and your text explaining this in a better way –

    “The newness and excitement of starting your blog has worn off”

  26. Damilik says:

    I will use this tips to change my mind set

  27. Azy says:

    Hi, it’s my first comments against any post of JC, I really fan of you. I have started my own blog and building network from last week of March Only because of JC. I am always surprise how you always come with new ideas for posting and every time it is really interesting.
    I am agreed that money keeps us writing however it takes time to be start earning 32$/ each post. Wish me best of luck to keep writing and improving my blog until it start feeding itself.

    Azy’s last blog post: Dos and Don’ts of Content Writing

  28. Yes if you are writing on topics with a long shelf life then they will keep making you money even when you aren’t writing as much! Good post Mike

    BlogTipsForBeginners’s last blog post: Get Traffic From Forums By Not Being A Loser

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