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AdSense for Feeds Rocking Google

written by John Chow on August 26th, 2008

I’ve only been running AdSense for Feeds for a few days but if early stats are any indication, Google has a winner on their hands. I’ve already made more in one day with AdSense for Feeds than I made in a full month running the now dead FeedBurner Ad Network.

The Migration Process

Google took about four days to migrate my feed from FeedBurner over to my Google account. Once that was done, it was just a simple matter of turning on AdSense for Feeds in my Google AdSense control panel.

The migration process changes your feed URL from feeds.feedburner.com/yoursite to feedproxy.google.com/yoursite. However, you need not worry about losing your feed count because Google set up a redirect that will direct anyone using the old FeedBurner feed to the new Google feed. You don’t need to update any URLs on your blog if you don’t want to. However, I did it anyway to prevent too much redirect hopping.

What Does The Ad Look Like?

The screen shot below gives you an idea on what the AdSense for Feeds ad looks like. To get a true idea, check out this blog with your Google RSS readers. If you’re not subscribed to the blog, then subscribe and take a look.

With AdSense for Feed, Google opened up a huge new revenue channel. If my earlier results are any indication, AdSense for Feed is going to help Google continue setting record revenues. The stock is trading at $483 right now. Maybe I should pick some up.

Sucker said on August 26th, 2008 at 8:20 am

That revenue increase sounds great for doing nothing more than adding an Adsense block to the very end of your feed. I might have to try this one.

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Online Dividends said on August 26th, 2008 at 9:53 am

I am wondering whether adsense for feed ads are counted towards to overall click through rate or not? Feed subscribers are notorious for not clicking on ads.. Therefore by adding adsense for feeds you might be risking that your clicks equal less money..

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Chris Jacobson said on August 26th, 2008 at 10:42 am

How much are you making daily from your feeds, John?

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BlackhatWay said on August 26th, 2008 at 8:22 am

That’s cool!
I got to try Adsense for feeds on my website! Congrats!

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Ultimate Blogging Experiment said on August 26th, 2008 at 8:39 am

I think this is one of the best things that Adsense did. I am using them right now and it is doing wonders for my income.

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Compounding-Dividends said on August 26th, 2008 at 8:42 am

Thanks man. I’ll make sure I implement this once my site picks up some

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Tyler Ingram said on August 26th, 2008 at 8:44 am

I don’t know if it will work as great as it might sound. I mean with John previously stating that when he ran Ads in his feed they sucked and only netted him like $5/month or something.

How many people who read this blog in particular actually click on Google Ads? Be it on John’s site or anyone else’s site? How much more likely will you click on an Ad in a RSS Feed?

I find that less savvy computer uses click on ads because they think they are links within the page’s content. how many of these less savvy people will be using RSS feeds or know what they are about let alone click on the ads within them?

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Zath said on August 27th, 2008 at 8:38 am

This is exactly what I thought would happen Tyler, I’ve not implemented it on my feed yet since I’m not convinced that RSS subscribers are the type to click ads.

That said, if John Chow is seeing a great difference on his feed given his audience, perhaps there’s more to this than I originally thought - definitely worth watching! I hope John can give us an update after month of using Adsense for Feeds.

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Brad said on August 26th, 2008 at 8:52 am

Can you give us some numbers?

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Char said on August 26th, 2008 at 9:12 am

Aw, but here is the frustrating part right now - Google isn’t taking anymore requests for manual migration of feeds and the migration feature at Feedburner isn’t ready yet. So how do you get your feeds into the program in the meantime? Ideas anyone?

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John Chow said on August 26th, 2008 at 9:15 am

In the meantime, you can’t. You have to wait until Google clears the backlog or makes the system auto.

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MillionDollarJourney said on August 26th, 2008 at 10:04 am

John, have you noticed the big jump in revenue since they introduced CPM based ads? WE all know that regular feed readers do not click ads. I’ve actually heard reports that overall adsense income is lower due to a lower CTR, aka smart priced.

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Ad Hustler said on August 26th, 2008 at 12:26 pm

Interesting that it increased your revenue signifigantly. It actually doesnt surprise me. This should be a good product.

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Atlanta wedding photographer said on August 26th, 2008 at 3:27 pm

I’ll have to say that i have never used Adsense…people tell me to use it but I keep ignoring them….I read how people make quite a bit of money from it so maybe I should hop on. Any sugjestions on how to get started :?:

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Steven Wilson said on August 26th, 2008 at 4:17 pm

The adsense for feeds will be a great tool to make some cash.

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Big Cajun Man said on August 26th, 2008 at 6:25 pm

Amen to that Mr. Chow, this has in fact doubled my Adsense income and my adsense hits, which is great by me. I am now only at slave wages again! :mrgreen:

–C8j

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My Cam Dance said on August 26th, 2008 at 10:56 pm

I really hope Google starts taking manual requests again real soon, or that they roll out an auto-migrate feature to move FeedBurner feeds over to Google. As the saying goes, time is money!

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bennyliew.com said on August 27th, 2008 at 12:19 am

yup more money to come

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JapStuff said on August 27th, 2008 at 1:33 am

ok i need to focus on getting suscribers. thanks john! :lol:

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Allen said on August 27th, 2008 at 3:21 am

I have inserted Feed code, but very low ctr like 14 clicks two days :))

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Budi said on August 27th, 2008 at 3:46 am

Can someone tell me how to change my default rss url from

http://tinxmoney.com/feed/rss2
to
http://feedproxy.google.com/TinxMoneyDotCom

when someone manually add subscription from google reader ?
(I installed feedsmith but it doesn’t work wih google reader)

I tried adding johnchow.com manually in google reader and it’s adding http://feedproxy.google.com/JohnChowDotCom

Tried searching on google for answer to no avail :D

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Budi said on August 27th, 2008 at 3:49 pm

Ok. Nvm that :)
I figured it out. Using 301 redirect :P

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I'VE MADE IT! said on August 27th, 2008 at 4:44 am

AdSense for RSS Feeds? As with any kind of AdSense you’ll need a lots of readers and a lots of clicking on the ads to make money.
New opportunity is certainly here but nothing spectacular is going to happen. It may even lower overall AdSense click-through which is already very low. Putting ads everywhere might lower the amount of trust people put in this kind of ads which is as we all know already very low. Low credibility - low click through - low money. But wait and see…

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Remedies for Hair Loss said on August 27th, 2008 at 5:03 am

Hey, Thanks to you dude! I’ll surely implement this on my adsense

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curiousphotos said on August 27th, 2008 at 5:53 am

OH! that’s great news. Thanks John! :grin:

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super blogger said on August 27th, 2008 at 6:11 am

Not very effective for my blogz..
I’ve using it and remove from my feedburner….

http://www.rear-wheel.com/blog

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Eliza J. said on August 27th, 2008 at 7:33 am

Thanks for the update John.

Not sure about it’s effectiveness, this program displays contextual and placement-targeted ads in Feedburner feeds.

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TYCP Entertainment Magazine said on August 27th, 2008 at 6:13 pm

I tested it on one of my sites & it’s nuts how much money it’s making. This is one of the best moves Google ever made.

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Sam Dsouza said on August 27th, 2008 at 8:13 pm

Your free ebook says that revenue from Feeds is not much compared to regular adsense. But here you do say that google will benefit a lot from adsense on rss feeds ..

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curiousphotos said on August 27th, 2008 at 11:43 pm

Am eager to see your coming monthly income report. especially on feed adsense :cool:

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Film-Book dot Com said on August 28th, 2008 at 8:34 am

Google is now allowing for manual migration. You have to ask them to do it.

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Bobby Rio said on August 28th, 2008 at 8:44 am

Yea… we are unable to join the fun…

Just when we finally gave in and added Adsense to our magazine…

Interesting enough… some big changes coming from Google… lots of news from the San Jose conference..

Jon Chow better be the first reporting on it all :cool:

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StartBreakingFree.com said on August 28th, 2008 at 9:49 am

I just noticed something interesting.

When I view Google Reader in Firefox I see your adsense ads at the bottom. When I view it in Safari I see no adsense ads.

That’s surprising. If anyone knows why please share!

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horacio said on August 28th, 2008 at 2:44 pm

Hello: Very good post. I am going to prove the system soon and them story. Greetings

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Ian said on August 29th, 2008 at 12:09 am

The ads don’t seem to be working on my feed. I’ve got Feedflare enabled and that’s supposed to run the ads automatically, but I’m seeing no ad results in my stats.

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Orchid Help said on September 1st, 2008 at 5:18 am

I remember when a certain Mr. Chow abandoned adsense for this blog.

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SAL said on September 1st, 2008 at 7:44 am

Yes Mr. Chow, i remember that also. But i guess we’re all whores if the price is right, lol.

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