All Your Online Marketing Needs with Wishpond

London Drugs. YYoga. Wayne Gretzky’s Toronto Sports Bar and Restaurant. What do all of these businesses have in common? They all use Wishpond to power some aspect of their online marketing efforts. Whether you need to build up a new landing page from scratch to sell your new e-book, perform some A/B split testing to see which landing page has the best conversion rates, or you want to launch a fun giveaway to build up your Facebook fan base, Wishpond has an app for you. Today’s review will take a look at some of the key features and tools that Wishpond brings to the table.

Your All-in-One Marketing Solution

As you make your way around the Wishpond product tour, you’ll quickly discover that it really is the Swiss Army knife of the online marketing world. There are several web-based tools that are easily accessible from the main dashboard, once you log into your account.

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You may have encountered some of the different website builder providers on the web. The browser-based wizard in Wishpond works in much the same way for designing your own custom landing pages. You start with one of their many templates and then you can adapt it to suit your particular purpose. If you’re reasonably comfortable with a word processor or with something like WordPress, then you should have no trouble using this visual editor.

From there, you can split off and create an alternate landing page, right from the same tool without leaving that screen. In fact, you can create as many alternate landing pages that you’d like for your A/B split testing, all of which is managed by Wishpond itself. You can do the same thing for your various online forms, including those you might embed on your Facebook page. Wishpond can also handle your ad campaigns, your email marketing list and more.

Powering Your Social Contests

One way how you can use Wishpond to empower your online marketing efforts is online contests and promotions. Running a great giveaway on your website, Twitter, Facebook or wherever else can really help to grow your brand awareness and develop that online fan base.

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The Wishpond visual wizard was really easy to follow. I simply populated each of the different fields in the editor, providing the title, contest details, fine print and primary image. Basic formatting for the text is supported here too, so you can use bold, bullets, alignments and so on. Wishpond will automatically optimize the content to be viewed both on desktops and mobile devices.

When you’re ready to go live with your contest, Wishpond provides you with the simple Javascript to paste onto your website or blog. Alternatively, your giveaway can be hosted on Wishpond itself, or posted via Twitter or Facebook. You also get a number of options for the entry method, like asking for a Captcha or getting users to upload the photo from Instagram or their computer. The wizard walks you through the whole thing and your contest can be up and running instantly.

Landing Pages, Ad Management, Leads Database…

It would be impossible for me to go over all of the different apps and tools that Wishpond offers. Even if we look only at the possible contests, Wishpond can also power a photo contest, a Pinterest contest, a referral promotion, a video contest, a photo caption contest, and much more.

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Do you want to amp up your advertising by offering a coupon code? Wishpond can do that too. It can also be used to power a group offer. Want to have a slick pop-up to encourage people to join your mailing list? That utility is built into Wishpond too. And yes, there’s also the tools for handling your email list, as well as the leads database for all the leads you generate through your landing pages and contests.

Pricing Plans

Wishpond comes in four different pricing plans, including a white label solution.

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All of the plans comie with unlimited campaigns, dedicated customer support and online ads, and they all have a 14-day free trial. You will need to upgrade to the Plus plan to get like-to-see fan-gating; the Pro plan ads the leads database, email marketing, and advanced options like custom entry forms and CSS.

If you like how Wishpond is working for you and your company, you can help spread the word to other companies and make quite a few bucks doing it through the affiliate program. It pays out a 30% lifetime commission, so if someone signs up for the $69/month Pro plan, you earn a recurring monthly commission of $20.70 from just that one referral.