Become an Online Florist with Florist One API

There are a few occasions each year that provide monumental opportunities for all the Internet marketers out there. Black Friday is a big one. The holiday shopping season in general can be quite lucrative. And then there is one very big one coming up in a little over two weeks: Valentine’s Day.

February 14th can represent quite a bit of angst for all the attached fellas in the audience, but it’s also a great opportunity for you to make money online. One way to do that is to capitalize on the Florist One API, which serves as the subject of today’s review. Yes, you can make money selling flowers.

Sell Flowers with No Physical Inventory

The idea of having an affiliate program associated with a florist is nothing novel or groundbreaking. There are other affiliate programs out there, but you typically redirect your visitors toward the website of the end vendor. Such is not the case with this API.

Instead of creating a landing page and sending your visitors away, you can create your own online floral shop. From the customer’s perspective, it’ll look like they are buying directly from you, but Florist One will actually be handling every aspect of order fulfilment and customer service. You just have to send the sales.

The orders for fresh flowers are then fulfilled and delivered by the network of over 30,000 local FTD florists in the United States and Canada.

How Much Money Can I Make?

This is a very general question, of course, and your mileage will certainly vary. However, the potential for quite a lucrative online business is certainly there.

Combining the API with the Florist One affiliate program, you earn an impressive 22% commission on every sale. That leads the industry.

How you choose to use the API is up to you. This is one of the greatest strengths, as well as one of the greatest weaknesses, of the Florist One API. There is no pre-built website template and you’ll find the site “selling” you on the API is very text-heavy. You really do need to code your own site to use the API appropriately.

An Example of a Florist One-Powered Storefront

The above screenshot comes from People’s Flower Network, a site owned and run by the people behind the Florist One API. Naturally, it uses that as the framework, but it demonstrates what you can do with the API and some relatively basic coding.

With Valentine’s Day around the corner, this Abundance of Love Bouquet is probably an appropriate gift.

If your online Romeo completes the purchase for this $119.95 bouquet, you’d effectively earn a commission of $26.39. Not bad, considering that you don’t have to deal with order fulfilment, customer service, or any of the other related logistics.

Applications Beyond the Typical Retail Environment

Absolutely, you can make use of the Florist One API to set up an online storefront and sell flowers to the general public. This gives you the appearance of having your own staff and inventory when you really don’t.

However, this API may be even more powerful for more specific applications. One of the more interesting examples given is a funeral home. Yes, I realize this is kind of morbid, but don’t you think a funeral home could really benefit from having its own online store for flowers? There’s a trust factor there. The same can be said about charitable organizations, dating sites, wedding planners, and more.

Does It Work?

For my part, it sounds like the Florist One API holds some great potential for people who want to capitalize on this market. However, a lot of onus is still on you as the Internet marketer to realize this potential.

This is why I would highly encourage the people behind the Florist One API to invest some more time in developing the website for the API and for the affiliate program. It is very text heavy, and having some visual aids would go a very long way.

With their permission, it would help to have more examples of sites that use the Florist One API so that people would have a better idea of how it could be utilized. In addition to the API, it would also help to have some pre-configured website templates (even if they are sold at a premium) that use the API.

This would make for a more “turn-key” business. Make it easier to use and understand, and you could have a lot more Florist One-powered sites out there.

51 thoughts on “Become an Online Florist with Florist One API”

  1. PPC Ian says:

    Wow! This is so cool. I actually own a 5 page minisite about flowers that I haven’t done much with. It doesn’t make a ton of money, but something like this could really help. Thanks for sharing, John!

    1. Wow Ian, you now have a ready made ecom platform with his API for your site 🙂

      1. d3so says:

        Ian could really take advantage of this since V-day is coming up.

        1. Yea that will be big for florist sites…one day is enough to take care of the years income 🙂

          1. Ian,

            Please let us know if and when you do something with this.
            D3so is right about the Valentines day but time is getting short for that.

    2. dotCOMreport says:

      Once you add this platform you more or less have a ready-made business. Weldone!

    3. Bob says:

      this is good if you have store site.

    4. Have you earned money from your 5 page minisite?

  2. ikki says:

    interesting post

    1. I thinks so because becoming a florist online
      may be easy after getting this article.

      1. Ikki,

        Pathetic spasm comment from you again. I hope that we’ll see a decent comment from you soon.

  3. Kirk Taylor says:

    The window is closing fast to take advantage of this deal, but you certainly could plan to setup for next year. Keep up the informative posts.

    1. Michael Kwan says:

      Don’t forget about Mother’s Day.

      1. But what about valentine’s day ??

        1. d3so says:

          It was mentioned on this post. You can participate for any occasion even birthdays.

          1. Flowers are always useful and wanted but those special days asre when the most money is made by their sellers.

  4. RichSnippits says:

    There’s only one V-day and one M-day per year but everyday people have reasons to buy flowers, just less so than those boffo two days.

    1. You can marketing the product on a lot of other days and occassions …the potential is big

      1. There’s lot of potential but the competition is also very high.

        Avg cpc is really very high and it will take you months to rank well in google or may be years

        1. Competition is very good to have. That means that there is a market for the product.

          If you have no competition and nobody wants what you are selling, what good is that for?

          1. Well bro there are tons of tons of niches with very less competition

            Its not always good to go for the best

            Just a tip

  5. Roger says:

    Even with only two major flower days of the year, florist have a good standing chance. I’ve bought flowers for my wife on various other occasions from Proflowers. What about you? It really depends on the amount of effort and uniqueness plus tools. Well, this API tool will help you succeed with some motivation and tlc.

  6. Arthur Hand says:

    Hi John.
    Great blog + really interesting content.

    1. Fairooz says:

      It’s John! of course it will be always interest one!!! 😀

  7. nintendo 3ds says:

    Wow John, just in time. I have a niche local site around florists. Been think for a while now as to what to do with it. Perfect. Will get things working right away on that one.


    1. Good luck with that

      Hope you have some success with it


  8. GTA 5 says:

    Great alternative for a florist to develop his activity on the web! Thanks John for sharing 🙂

    1. Fairooz says:

      Totally agree with you ! 🙂

  9. Do they have any statistics/graph depicting the sale of flowers throughout the year?
    What about initiating the sale of flowers only during selected period in the year?

  10. Jonathan says:

    Honestly John, the only one taking advantage of this “great opportunity” is basically you, that just by writing this post and setting the affiliate links will sure pocket a couple thousand dollars.

    You don’t make money on a super saturated niche like flowers, specially if you are not willing to invest thousands of dollars in marketing and offer something different that is alreayd being offered.

    1. John Chow says:

      That is not an affiliate link and I’m not being paid to referred people to this company.

      1. Hey John,

        I really wish that you would make money from everything that you bring up. That would be only right. You are giving as lot of value.

        And jealous people who are green from envy would then probably be suffocating from all the envy but at least they could feel they are right about something.

        This way they feel nor only jealous, sick from envy but also completely wrong and try to blame you even for that. Poor souls.

  11. Craig White says:

    My wife has been looking into other niche markets and I think this would be great for her to get into. I am completely lost when it comes to API and all that coding stuff. How do you take the API key and turn it into a website?

  12. Craig White says:

    It’s ironic that you mentioned a site like this today. I just signed up for a affiliate program on Share-A-Sale to market flowers on my blog. Check out my site and look at the last post. It will work for you at this late stage in the game. Couple of tweets,facebook share’s and your in business.

  13. fas says:

    Now who wants to be a flourist?

    1. fas,

      there is no such a thing. Flour is made from grains and the people who produce it are millers.

      So nobody wants to be what doesn’t make sense.

  14. John Rampton says:

    My girlfriend is a florist and this is just the post that I can share with her… Maybe she’ll finally understand a little more what I do online… women!

    1. All the best ..I am sure she’ll appreciate 🙂

    2. Fairooz says:

      She’ll like it of course! Good luck friend! 🙂

  15. I think this is one of the best flowers affiliate program i have seen.

    22% commission on every sale is really impressive.

    Im about to build a site and going to start selling flowers 😉

  16. Abhik says:

    Michael, man, you are really the king of reviews 🙂
    I never saw any review more illustrative and informative that yours.

  17. Mrs. Kravitz says:

    Hi, I came to your site because you were mentioned in the NYTimes . As a grrrrrl, I think it’s very important to be aware that one of the major stumbling points of online florists is their follow-through. Overwhelmingly, it seems to me from anecdotal reports and from what I’ve read online, their performance just isn’t up to par. Sometimes they don’t deliver on time. Either too early or too late – both of which conditions make them totally useless for most ceremonial flower delivery occasions like birthdays, anniversarys, Mother’s Day, etc. Then, one hears too many stories of flower deliveries being tossed at the door, into the hallway, into the bushes near the door, at the gate… you get the idea. Everywhere, just not delivered into the hands of the recipient or someone who can be reasonably trusted to give them to the recipient. Again, flowers, maybe more than any other package, are utterly useless if they don’t reach the recipient in both a timely and reasonably intact fashion. The third big problem I hear about is that online flower orders are, most of the time, majorly sub-par in terms of the quality of flowers delivered. To say they don’t nearly resemble the arrangements pictured on the website is ironic understatement. The stories I hear is that they usually arrive nearly dead if not completely dead and wilted because either they were sent in bad condition or stored in improper conditions along the way, and the arrangements were of flowers nowhere near the varieties pictured on the websites.

    And why? I think it is an extension of the florist industry itself, which is a pretty arrogant industry. I remember from the days before the Internet. anytime we got an “arrangement” that was ordered by phone through Interflora or whatever they call it, it was always stingy with flowers that were one minute before wilting, and they looked nothing like the pictures. The pictures always had a disclaimer “we reserve the right to substitute…”, so they could get away with sending some godawful bunch of mismatched discards that were on their way to the trash can, and of course the recipient was usually far too polite to complain to the sender, who was in another city and never actually saw the flowers that they ordered by phone. So they got away with it. The florists just didn’t care about long distance customers, they make their money from steady customers like funeral homes or catering places or restaurants. And it carried on into Internet. When the online places get orders, usually they end up being fulfilled and delivered by a local florist, and the quality of that delivery seems to be pretty low priority to the local guy. Or so it seems.

    I’m just saying, I urge anyone who’s thinking about this to do some research online before jumping in. Keep in mind that you will be selling something where you don’t have control over the quality of the product that is going to be delivered to the customer, and not much chance to make things better if the customer isn’t happy with the delivery – whether the quality was poor, or if it was delivered late, or improperly, or whatever. Make sure you can safeguard your good name – and if you can’t and it matters to you, this kind of enterprise may not be a good idea. IIRC, Slate did a survey a few years ago about different online florists for Valentine’s Day, that might be a good place to start.

  18. thank you John….
    even my friend has got website related to florist, i am sure this will help him a lot.
    also 14th feb coming up ,i think this is right time to get started.

  19. Fairooz says:

    Good post John! 🙂

  20. Neon SRT4 says:

    Excellent Man. I will setup one for valentines day. Will the Api work?

  21. Nice review there. Obviously dating and relationships are quite the topic right now. Valentine day is coming, do you guys have a Valentine? 🙂

  22. I think this is as clever as any marketing done to facilitate a world type event or holiday. It’s like selling licensed NFL team gear a few weeks before the super bowl. The event itself will drive traffic to you if you set up correctly.

    1. Shhh, don’t tell their secrets buddy. Why do you think they won Sponsored Revies on John Chow Dot Com?

  23. I don’t have much of an eye for color, but this sounds interesting. I guess I would want to know how this is different the the million other people selling flowers on line.

  24. Unfortunately, i saw this Post Late. This is Excellent Post. John, thanks for the excellent post.

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