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Blog Income And Taxes

written by John Chow on March 21, 2007

Build Your Online Business Now

Tax time is here and I’ve received a few questions asking me to do a post on the how income and taxes should be handle with a blog. Most of the information I’m going to present deals with Canadian tax laws and what little I know about the US tax system.

If Your Blog Earns Income, You Owe Taxes On It

It would be great not to pay income tax on money we make online. However, if your blog makes money, the IRS and CRA are going to want their share. From a legal standpoint, income from a blog is treated as business income and added to the tax player’s job income for tax purposes (unless you set up your blog as a corporation).

Unlike a job, advertisers and ad networks pay you the full amount of your advertising dollars without any withholding tax. It is up to you to remit the taxes owning at tax time. Because blog income is treated like business income for the purpose of tax, you are allow to deduct reasonable business expenses that are associated with running the blog. For example, you can deduct the cost of web hosting and advertising. If you run the blog out of a room in your house, you can deduct a portion of the rent or mortgage interest that room takes up. You can also deduct a similar portion for the heating/hydro/power and telephones.

You can get very creative with the expenses. Want to deduct the cost of a 1999 dining experience? Do a review of the restaurant and the dinner just became a business expense. There are rules for these deductions so you should check with your accountant before writing off the mistress as a cost of doing business.

How About I Just Not Report The Income?

Legally, you have to report the income you make online. However, not everyone does that because of one reason or another. US and Canada tax are done on the honor system. Both governments will accept whatever you report on your tax report as true. However, certain things will raise a red flag and that can lead to an audit.

The chance of getting an audit now is greater than it was 10 years ago. With the CRA, and I’m sure the IRS as well, automating much of the tax filing process, their workers can spend more time doing audits and less time filing tax returns.

It really all boils down to your comfort level. I wouldn’t recommend not reporting your online income. The little amount you save in taxes isn’t worth it.

How Do I Do It

This blog started as just my personal home page. I donated all of the blog’s 2006 income to charities so the tax bill wasn’t that great. For 2007, the blog is part of the online properties of TTZ Media Inc. If the blog maintains its current income level of $7,000 per month, it would owe over $22,000 in income tax if it were still in my hands. As a TTZ Media property, the tax bill would be $14,280. This is before deducting any operating cost but for me it’s better to operate the blog as a corporation than a proprietorship.

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See, I didn't really know all of that until I read this. Deductible business expenses -- very helpful information, John!

:twisted: How do you get that much advertising income from your blog? I bet it took you years to build up a regular following.

Yep, unfortunately we have to pay the taxes on this money, but the plus side is that you are making money on your own doing what you like and not working for an employer!! Plus taxes are good anyways to a certain extent.

Ouch, I'm not looking forward to taxes.

Great writeup John. For those of us looking to leave the rat race behind and start our own business venture, would you be so kind as to post about your views on the different types of business legal entities available (advantages/disadvantages), and why you chose a particular route? (i.e. S-corp, LLC, etc.)

I know it's subjective and probably different in Canada, but I'm just curious to see what you (and maybe other net entrepreneurs) think.

I am going to get hammered by income taxes this year. :/ Not only did we start making good money on websites at the end of the year, but I had a banner year for my main business too.

I could only wish to have that problem one day! But the deductions you could can offset alot of the tax bill. I have an LLC now and have my blog as property of that company.

I wonder what would be the tax regulation regarding earning from blog and website in my country?!!! It's good to know that we have to face that kind of problem because it shows that we are getting good money ... :roll: :razz:

Looks like what you earn, you just got to give it back one day. :D I guess I would only have this problem to worry about, in a year's time.. or even longer than that.

Even if it's a home business, all the more you have to pay taxes since it's a business right?

yes its true you owe income on it but there are ways around it.

1. form a corporation and set it up as a revenue of your corp.
While you will still owe taxes on it, you can avail yourself to all of the deductions available to small biz owners(and large owns too).
eg: company related travel expenses (for going to vegas to attend the SEO conferences), new computer equipment (like that $2800 new laptop you're drooling over), cellphone usage (for when you talk to other bloggers), etc.

2. if you're making mega bucks, you could relocate to a tax haven like the bahamas(i think) or bermuda!

3. Give to charity and a deduction!

Setup a C Corp and an LLC. Put all your equipment in the LLC and rent it to the C Corp. LLC allows pass through income directly to you so you don't have to pay FICA (self employement tax).

Thanks for the info John. Great turn around time on a request :smile:

I love how you mention getting 'creative', although, that sometimes doesn't work as planned :shock:

A couple things I'd like to add are equipment expenses, like buying a cool new laptop before years-end and using it for blogging, a new printer, desk, comfy office chair, etc. Office supplies like paper for printing porn, batteries for your camera if you post photos on the blog, software purchases, blah, blah...

It all adds up and helps reduce the bill even more.

John,

It might make sense to look at the tax advantages of forming an offshore company and host the blog offshore and you're simply an employee of the blog.

In this case the income is captured offshore in the corporation and taxes are owed in the country of incorporation (Bahamas, BVI, Cyprus etc.) which is generally "zero taxation".

This approach could lower your tax bill even more.

Regards.

In the US that will definitely make you target of audits. :)

Audits? You have nothing to worry about if you are being honest with the tax man and declaring your income, separate from the offshore corporation income.

John as a fellow Canadian blogger, I am very grateful that you wrote this. I have been agonising about how my tax situation is going to work out next year.

By the way, have you ever given any thought to writing an article on how how a Canadian blogger can manage their income stream when their income is largely coming from US sources? I have been thinking of setting up a US-based account through Royal Bank but I'm wondering if it's worth the risk.

Take care,

Scott

Scott, over 90% of my income is US$ and I simply have a CDN$ bank acct. Your income eventually is converted to Canadian anyway, but any fees your bank charges, like their percentage for the conversion, even PayPal fees and their percentage, can be written off as the cost of doing business.

Hope this helps or gives you some ideas.

BTW, I'm Canadian too. I'm in Whitby which is just outside Toronto.

Scott - you would probably need to form a US corporation. I'm not sure what canadian laws are like, but in the US, you can't just setup an account in another country to avoid US taxes.

Hi Scott;

As I understand it, US funds accounts are available at almost all Canadian banks and are used to avoid the losses due to conversion when most of your transactions are in US funds. Right now the exchange rate is riding high, but when the downturn comes, the USD you earned today will convert to a smaller sum that you can spend with your US vendors.

Rob

I just took care of my taxes and it was nice to speak to someone who knew what they were doing. They were able to answer all of my questions given my unique situation.

My best advice, go talk to someone if you don't know what to do. No specific plugs here, but there are all kinds of people everywhere who know this stuff inside and out.

A good accountant is very very very worth their fee. And I'm not talking about H&R Block.

You could always move to the US to save money on your taxes.

Need more incentive than just taxes... Canada's a wonderful place :)

I hear we are #1 at being south of Canada!

If I was trying to save tax I wouldn't move to the US. I would chose a place with no income tax. :twisted:

Very good post, and to clarify the US works exactly the same way as what you mentioned (at least I hope so or I've been doing taxes incorrectly).

In the US, they do random auditing too I think. If your income is insignificant you are less likely to be audited, but you always take a chance of being randomly selected. I could be totally off here, but this was my impression.

There are a number of things that cause you to be audited. Some parts are random, but I think they are actually random from within people with certian attributes. Otherwise they would really waste their time.

People who get tips have a much higher audit rate than others.

Thanks for the info John. I'm miles away from needing it, but I'm aspiring enough that I was curious. :wink:

Tax time!!! Crap I almost forgot!

You're just in time, I hope for ya ;)

I declared my paltry income from Adsense on my Canadian Taxes as straight income, I didn't have the nerve to try to deduct any expenses. Maybe next year if I can break the 1K level, but who knows.

I only dream to have John Chow Dot Com EVIL MASTER's income level --C8j

sigh.... I agree, all I can do is dream of it also :sad:

My accountant always used to say that deducting for a home office was a red flag to the I.R.S., and drastically increased your chances of being audited. It's probably a lot more common these days, but it may not be worth the risk unless you are making a significant amount at your home business.

A better setup is to form a C Corp that rents the office space from you at a standard rate.

It may raise a red flag but that doesn't mean you shouldn't claim it. My rule of thumb is to claim everything. The worst that can happen is they deny the claim.

Hey John,

What kind of papers have you filed to have JohnChow.com appear as part of TTZ accounting? How do you go about doing this?

It's best to let your accountant and lawyer do it for you. It's a transfer or assets with no money changing hands, so no taxes are paid on the transfer.

Technically (at least in the US) you could retain ownership of it and just rent the site to TTZ who would be responsible for monetizing it. You'd have to pay money on the rent, but you could set it to whatever you wanted.

One advantage of having your sites owned by a different entity than the one that uses them to make money is lawsuits.

If someone sues the entity that is working the sites, they wouldn't be able to come after the entity that owns them. (Assuming everything was setup correctly.)

At least in the US, he would have just needed to transfer it and make sure all the payments are now coming to TTZ instead of himself personally.

Now what if I leave the money in the account? I have $7 in AdSense earnings (over a period of umm 8 months). Do I really need to declare that as income?

Though I like the fact I could use the room I blog in as a tax write off, which is currently the Kitchen ;)

Technically that's not income. You might never receive that money. From what I understand, keeping in mind that I'm not an accountant, income is only income once it's money that's transfered to you.

In the US if you'll probably have to use the room only for blogging and nothing else to take it as a write off. (There are some ways around this)

Hmm, Johnchow Expenses.

1) 1000 Dollar Dinners
2) Saturday Pho
3) IM Ads
4) Giveaways

Lots of things for John to declare eh?

Btw my blog has broken 31k because of John's backlink, thanks John! I didnt think the linkback love would be good but your great.

http://www.mubinahmed.com

Hope it'll work for me too! :mrgreen:

In the US there are certian limitations on eating expenses. If you are actually reviewing a place to eat, you might be able to get by with more, but I haven't ever seen that in the IRS rules.