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Blog Income Report - January 2008

written by John Chow on February 1st, 2008

Setting The Tone for 2008

It’s a brand new month (and a brand new year) and that means it’s time for the monthly John Chow dot Com blog income report. Way back in September of 2006, I decided to do a little experiment to see if money can really be made by blogging. Before that time, John Chow dot Com was simply a personal blog and didn’t make any money.

Starting with just Google AdSense, the blog made $352.94 in its first month as a monetized site and quickly grew from there. The blog made $25,040.36 last month.

January is one of the most important months because it sets the tone for the rest the year. It’s always better to start off on a high note than a low one. While traffic is normally higher in January, advertising rates are generally lower because the holiday shopping season is over. The result is usually a drop in income. However, I’m happy to report that not only did John Chow dot Com beat the December income, it set a new income record.

Total Blog Income for January 2008: $30,616.35

January 2008 will go down as the month the blog broke the $30,000 mark. It’s amazing to see that only a year ago, the blog income was “only” $3,440.66. Here’s the income break down.

Blog traffic for January was 280,788 page views from 147,278 unique visitors, according to Google Analytics. If you take the blog page views and divide it by the blog income, you get a site wide eCPM of $109.04. What this means is for every 1000 page views, John Chow dot Com made over $100, or 10 cents per view. How much would your blog be making if you made $100 for every 1000 page views?

Blog expenses for the month were $464.29 for contextual advertising and $25 for a private ad. Hosting for John Chow dot Com is sponsored by BlueFur Web Hosting. Use coupon code JohnChowRocks to get 15% off any BlueFur hosting packages.

Want To Be a Six Figure Blogger?

The key to making money online is to drive a lot of traffic and then maximize the income from that traffic. Most bloggers don’t do this. I can’t keep count on the number of blogs I’ve seen running Google AdSense and nothing else. If you’ve been reading John Chow dot Com for even a short time, then you know that Google is not the only game in town. Never put your eggs in one basket. It’s a message I’ve been saying for over a year. Check out my recommended money makers to see what ad networks I used to produce my blog income.

I also recommend you download my free eBook, Make Money Online with John Chow dot Com. The book explains the methods I used to create content, drive traffic and make money. You can get it by signing up for my free newsletter at the top center of the page.

Austin Overton said on February 1st, 2008 at 11:30 am

Insane in the membrane…

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Erik Karey said on February 1st, 2008 at 11:32 am

WOW, that’s pretty amazing. Great work john!

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achen said on February 2nd, 2008 at 1:25 am

I could have made 600 bucks if get the CPM rate. My blog’s traffic was really low and was not qualified to sign up for many ad network. I have run it for more than a year now. Sign! :neutral:

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Will said on February 3rd, 2008 at 9:52 am

what ad networks require traffic before you can sign up?

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Nicholas James said on February 4th, 2008 at 1:05 am

Not all of them require traffic although, if you want to make money with them I’d start driving traffic immediatley.

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Wayne Liew said on February 2nd, 2008 at 4:22 am

Yea, he is breaking the records month after month. I wonder what I will see for the next 12 months in such posts here. :lol:

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Not John Chow said on February 2nd, 2008 at 7:51 am

I too am breaking my own record month after month. Somehow I don’t think that I can compare myself to Joh though! I went from $0.59 in November to $3.03 in December to over $24.00 in January. I only hope I can keep a pace like Mr. Chow. Very impressive John I will continue to take your advice!

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Hunny said on February 2nd, 2008 at 10:56 pm

Like you, I am also not JOHN CHOW. I am also breaking my own records. But the fact is that at present I am using only Google Adsense to earn earn money online. My November months income was $0.58, for Dec 07, it was $4.18 and for Jan 08, it is $3.46 only. I did not work for a whole month in January but still I made $3.46, it amaed my. Anyway, best of luck for your online venture :smile:

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Nicholas James said on February 4th, 2008 at 1:34 am

I agree I can see the blog rising to aroundthe $40-50,000/month mark by the end of the year.

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Chris Jacobson said on February 1st, 2008 at 11:58 am

Nice work again John. Can you buy me lunch? :mrgreen:

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Collin LaHay said on February 1st, 2008 at 12:51 pm

Excellent job John. Best of luck topping it next month.

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SEO Optimization said on February 1st, 2008 at 6:07 pm

ROFL i love that expression and it suits just FINE to those numbers.

What the hell will you be doing will all that cash John? :shock:

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Chong Choon said on February 1st, 2008 at 10:26 pm

Congrats mate!!! Maybe you could share with us your financial management skills :lol:

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Shanker Bakshi said on February 2nd, 2008 at 7:59 am

“Chow me the money”

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Lautaro said on February 3rd, 2008 at 11:03 am

You made me laugh XD

Excellent John, if I made a third of that, I would be rich in Argentina :D

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Tech Reviews said on February 1st, 2008 at 11:33 am

So, January 2009 will be $300000? :cool:

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Alan Johnson said on February 1st, 2008 at 12:06 pm

Actually, I wouldn’t be all that surprised to see him pulling in $300k a month from TTZMedia in 2009, or who knows, he may find a generous buyer :)

Alan Johnson

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Nicholas James said on February 4th, 2008 at 1:39 am

I doubt John will turn his blog from what his yearly earning are from it (reported in Entrepreneur Magazine) to monthly in the space of 12 month however, if you a targetting the $40-50,000/month that more realistic.

However if you take John’s other online entities into consideration and look at the expected growth of the advertising industry by Jan 2009 he could possibly be close to that figure/month.

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Alan Johnson said on February 5th, 2008 at 3:25 pm

Unless you’re TC, it’s hard to expect such earnings form the blog in itself. I wouldn’t be surprised to see him raking in over $300k monthly from all of his online activities in 2008 however.

Alan Johnson

Reply to this comment
Sal Cangeloso said on February 1st, 2008 at 11:33 am

John, I both love and hate you. I’m not sure which…

Great job though! It’s been amazing to watch this blog grow…

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Blogging Experiment said on February 1st, 2008 at 12:00 pm

Lol same here… I doubled my income from my blog last month and I’m still only 1/15th of the way to where John is at!

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alexander batista said on February 1st, 2008 at 1:51 pm

yeah you doing pretty goood i read your blog all the time you should give yourself another year to get to johns level

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Neil Duckett said on February 2nd, 2008 at 12:48 am

2 Large is a great effort Ben, keep it going man.

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Blogging Experiment said on February 3rd, 2008 at 12:27 pm

Thanks Neil, I’ve still got a few months to go for my goal!

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Terry Tay said on February 3rd, 2008 at 10:31 pm

Hey Ben,
I contributed to your last month’s income. I got your blogging experiment and I like it a lot. 1/15 way there is only the beginning. You probably double your income next month. You saw John Chow’s annual income report. It doubled, tripled like crazy.
~Terry

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Adie @ NetBusinessBlog said on February 1st, 2008 at 11:33 am

This is truly Amazing John! - I hope to be doing this in a years time

(I’m going off to cry now…)

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flightattendantdiary.com said on February 1st, 2008 at 11:40 am

i will definitely download your ebook and sign up for your newsletter!

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Jack said on February 1st, 2008 at 11:45 am

John, its only a little while till you get acquired by google. :D
Then it be- watch how google makes money.

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Cheapest Man said on February 1st, 2008 at 11:45 am

Congrats on the great month.

I signed up for the RSS feed, how do I get the eBook?

Thanks!

Reply to this comment
John Chow said on February 1st, 2008 at 12:50 pm

You need to sign up for the newsletter to get the ebook.

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John Chow Graphs said on February 1st, 2008 at 11:55 am

Another month well done and a new record! Will update the graphs this weekend. Congrats!

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eSeduce.com said on February 1st, 2008 at 11:55 am

Wow, John you are truly an inspiration for me. Some people only make this much in a year working full time!

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Mack Tight said on February 1st, 2008 at 11:59 am

Congrats on breaking $30k a month! :twisted:

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Michael Kwan said on February 1st, 2008 at 12:36 pm

Time to increase my pay, John?

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John Chow said on February 1st, 2008 at 12:51 pm

You now get two bowls of Pho instead of one.

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Michael Kwan said on February 1st, 2008 at 2:58 pm

What? No iced coffee? No spring roll?

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Abdalla Ahmed said on February 1st, 2008 at 3:26 pm

There are people happy with half a bowl of pho so be grateful for what you have :mrgreen:

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Affiliate Confession said on February 1st, 2008 at 9:09 pm

I love spring rolls and would gladly work for them.

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Moulinneuf said on February 2nd, 2008 at 3:35 am

“increase my pay”

Are you sure you want that ? Seriously ?

- How about :
*Gift from a friend ( John ) : 4 new Snow tires.
*Increased visibility/advertising here.
*Your own Category and Box —————>>>
Below “John chow dot com sponsors”
You get Category “John Chow dot com contributors” or “John chow dot com slave” :wink:
With your own Blog logo and Business Logo leading to your Blog and Business.
* In the Link Category at the bottom be added as Top spot on Friends and familly.
* John could use is clouth or money to get you a deal on a free Design upgrade on your blog to be making more money.
*John could help you get new sponsors and be the first with a paid TTZ sponsoring logo.

Little more pay = more taxes. More visibility and more help = lot more money before and after taxes.

:mrgreen:

Reply to this comment
JWRmedia said on February 1st, 2008 at 12:37 pm

Congratulations. Looks like you’re only going to continue to grow your blog in this new year.

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Chip said on February 1st, 2008 at 12:38 pm

Congratulations. I will be there at the top soon, just keep me a seat.

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Will said on February 1st, 2008 at 5:10 pm

it’s everybody’s wish to be here lol.

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Seopher said on February 1st, 2008 at 12:41 pm

Congratulations John, statistics like this put the doubters back in line. The reason we read this blog is *because* you generate that amount of money. It’s astonishing and you’re an inspiration.

Just goes to show what you can do.

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Blogging Experiment said on February 3rd, 2008 at 12:35 pm

I’m not sure what doubters you’re talking about. There’s no doubting that this blog makes a lot of money. The criticism I’ve leveled at John most often is not providing value often enough. Inspiration is great but there’s a lot of nuts and bolts stuff that would be much more valuable when the rubber meets the road.

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Internet Marketing Strategy said on February 1st, 2008 at 12:52 pm

Congrats John. Your income ceiling just keeps going up and up.

-Gyutae Park of Winning the Web

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AndrewPavelski said on February 1st, 2008 at 12:54 pm

very nice, very nice John… :smile:

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Affiliate Confession said on February 1st, 2008 at 12:56 pm

Cool John! I’m going to report over $3,000 this month in affiliate earnings only 1/10th what you are earning. I’m planning on catching you one day though.

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Tom said on February 1st, 2008 at 1:00 pm

Congrats John!

I’ve been a reader for some time now and I can only expect your numbers to grow as the internet continues to grow daily!!

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Fat Kid Unleashed said on February 1st, 2008 at 1:09 pm

Incredible! Your traffic actually decreased by over 30,000 visitors (from 12/07) and yet you still managed to make over $4000 more. Amazing stats and I can’t wait to see how this month goes for you.

Reply to this comment
John Chow said on February 1st, 2008 at 1:42 pm

Actually, traffic was up from December.

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Fat Kid Unleashed said on February 1st, 2008 at 8:28 pm

Oh, maybe I was thinking November. :oops:

You did have 180,000 one month recently though

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Debby Banning said on February 1st, 2008 at 1:13 pm

John,
Do you have a long term goal that you would like to reach with your blog income and traffic stats?
~Debby

Reply to this comment
How To Make Money Online Dot CA said on February 1st, 2008 at 1:13 pm

I’ve been reading John Chow dot Com for awhile now and I’m astounded at how quickly you’ve been able to turn your blog into a cash machine!

Content is king.

Keep up the great work!

Reply to this comment
Hafiz Dhanani said on February 1st, 2008 at 1:15 pm

Congrats John! I’m always amazed when I read your monthly income report.

Keep up the good work,
Hafiz Dhanani

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katie said on February 1st, 2008 at 1:36 pm

:razz: Congrats. Your such a great inspiration to me and so many people that like to blog or are thinking of blogging!

Have a wonderful day.

~Katie

Reply to this comment
Matt Jones said on February 1st, 2008 at 2:03 pm

Congrats John, you continue to amaze!

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Youfoundjake said on February 1st, 2008 at 2:21 pm

John, once again, very impressive. How do you think Adsense would do with the amount of pageviews you have now?

Reply to this comment
Seopher said on February 1st, 2008 at 3:59 pm

I think that’s a really good question actually.

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SEO Optimization said on February 1st, 2008 at 6:12 pm

It would…definitively not earn enough no matter which spot he will need to replace for the G. Ads

Reply to this comment
John Chow said on February 2nd, 2008 at 10:22 am

It would make about $750 to $1,000.

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Duckeldanny said on February 1st, 2008 at 2:26 pm

wow, respect for this income. I have earned 287 $ in January.
View my Income Report http://www.duckeldanny.com/blog-income-report-january-2008/

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achen said on February 2nd, 2008 at 1:36 am

Wow that’s very nice income. Can you disclose your traffic number as well. I run my blog for a year now. I had 6000 pageview last month. With John’s cpm rate, I could have made 600 bucks. Anyone can offer me some tips to increase my cpm rate. That will be greate :grin:

http://www.siusic.com

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MyBlogContest said on February 1st, 2008 at 2:28 pm

Very impressive :mrgreen:

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Start Blogging said on February 1st, 2008 at 2:31 pm

Setting that tones means you’ll make $360,000+ this year off this blog alone. Wow!

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rofl said on February 1st, 2008 at 2:34 pm

I love all the copy cat sites that think you can make money by posting your income every month :lol:

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Start Blogging said on February 1st, 2008 at 5:50 pm

Not necessarily. A lot of MMO blogs do it to prove that they can make money online, and readers find it interesting. I know I do.

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Blogging Experiment said on February 3rd, 2008 at 12:40 pm

Exactly, disclosing your monthly earnings is a natural step if you’re talking about making money online. It provides credibility. For example, the fact that I made over $2,000 from my six month old blog gives my site a credibility it wouldn’t have if I were only making $10 a month.

Reply to this comment
Akmal Wardak said on February 1st, 2008 at 2:48 pm

great job on your earnings John…
and i think i found a booboo on your post you have written “`Blog traffic for December was 280,788 page views from 147,278 unique visitors”

i think it should be January not December…

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CatherineL said on February 1st, 2008 at 3:08 pm

John - these are excellent results again. But I was thinking - you do many excellent reviews of restaurants right? And they aren’t plain vanilla reviews - you even include several pics of the food.

So can’t you get paid reviews or sponsorship from them to increase your earnings further? They may not pay as well as some sources, but they could be like the icing on the cake.

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Aibek said on February 1st, 2008 at 3:40 pm

Maaaaan…..Evey month is a surprise. Congrats John!

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Start Blogging said on February 1st, 2008 at 5:51 pm

Well, I wouldn’t call it a surprise. We all know John makes tons of money online. :P

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john said on February 1st, 2008 at 4:43 pm

Isn’t January one of the best months since many advertisers renew for quarterly and yearly contracts?

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Steev Yu said on February 1st, 2008 at 5:01 pm

Congrat, John. More money in your pocket ya? :twisted:

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Will said on February 1st, 2008 at 5:08 pm

Very impressive john! You could easily live off of this income.

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Russell Wagner said on February 1st, 2008 at 5:47 pm

Wow, what an amazing achievement! You have came so far, it is unbelievable. Right now I am giving advertisements away for free and I could not imagine right now making more then $15k off of advertisements. Great Job Mate.

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BonoRiau said on February 1st, 2008 at 6:07 pm

Great job John from bonoriau….bonoriau will double up my work and marketing to double up bonoriau online income this year 2008

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Chris Guthrie said on February 1st, 2008 at 6:24 pm

How come Kontera has stayed consistent at $1k a month for several months now?

Tell them to pay you more :)

You may as well try and get an increase if you’ve stayed at the $1k mark for so long.

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Start Blogging said on February 2nd, 2008 at 5:05 am

Yeah I think they give him a flat rate deal; I’d probably ask for a raise too. :P

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alzack said on February 1st, 2008 at 7:36 pm

Great job. Well done!

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Sadie said on February 1st, 2008 at 7:57 pm

Hey John! Saw your smiling face in Entrepreneur Magazine - great picture!

Anyways, you are definitely my new favorite person as I’ve been stalking your website all night and am on page 25 of your e-book.

Thanks for your inspiration and guidance. This green girl is looking forward to learning lots from your tech-savvy ass :lol:

Hooray for John Chow!

Much love - Sadie from allnaturalme.com

Reply to this comment
crab said on February 1st, 2008 at 8:06 pm

wa, you are so famous now.

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Brady Ware said on February 1st, 2008 at 8:16 pm

John you are the man and inspiring. I have just finished reading your ebook and you can expect to see something from me in the future. I hope one day you will be commenting one of my blogs. Thanks again for all of your information. Die all John Chow haters.

Reply to this comment
Melvin said on February 1st, 2008 at 9:16 pm

Wow…. The key has always been the private ads…. You nailed it right by saying drive the traffic first…

Anyway is your ebook at the top updated? DO you update it?

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jayson said on February 1st, 2008 at 9:24 pm

John,

thanks for the tips and congrats on January!

Reply to this comment
Asela said on February 1st, 2008 at 10:04 pm

Awesome! Keep it up John. Hope to see those numbers double in the coming months…

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BloggingForBillions.com said on February 1st, 2008 at 10:05 pm

Hey John,
Your doing great man….I think you can do better though. I would like to see those numbers double this time next year. Take up the challenge? :wink:

Rob West

Reply to this comment
Eva White said on February 1st, 2008 at 10:31 pm

Congratulations on the fantastic start to the year.

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Popular Wealth said on February 1st, 2008 at 11:30 pm

John, will you hurry up and get a brandable logo?? Make sure it has a panda on it too. Oh and make the panda look like it’s eating a Google logo. Hmmm, while it’s wearing a shoemoney T-shirt.

Yeah, thats the ticket!

(and congrats - buy the wifey something nice for valentines)

Reply to this comment
Start Blogging said on February 2nd, 2008 at 5:07 am

Nice sports cars are his logos. :P

Reply to this comment
Popular Wealth said on February 2nd, 2008 at 4:49 pm

But you can’t brand sports car brans (unless you give them cow camouflage I suppose), someone else owns them.
I know John mentioned looking into getting one recently. I can’t find the actual post right now but hey… Get to it john!

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Popular Wealth said on February 2nd, 2008 at 4:50 pm

Ugh, typo. Brans = Brands minus Brains.

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limadang.com said on February 2nd, 2008 at 12:27 am

What dat TUT… my god John U are really EVil :) i mean..gurus .. hehe wish to the same income amount like u oh gosh.. Arghh…

Reply to this comment
turner said on February 2nd, 2008 at 12:57 am

Admire you!!!

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RS said on February 2nd, 2008 at 1:04 am

I am so impressed. I reported about it in our Bloggtidningen, a newspaper on the web about blogging. But most of people visiting here will not understand it, because it is in Swedish:
http://bloggtidningen.se/?p=247

Reply to this comment
cashmarble.com said on February 2nd, 2008 at 1:21 am

Hi john Congratulation! i just mentioned it in my blog and i also mentioned my january income 2008.

Reply to this comment
Mike Huang said on February 2nd, 2008 at 1:23 am

Wow, it is that time of the month again where Mr. Chow shows off his stats :)

-Mike

Reply to this comment
Duckeldanny said on February 2nd, 2008 at 1:45 am

How do you get so much private ad sales. Greetings from http://www.duckeldanny.com

Reply to this comment
Start Blogging said on February 2nd, 2008 at 5:09 am

Look at all the spots he has for sale. 8 ad buttons, like 4 inpost spots, feedvertising, and they are all worth a few hundred dollars each.

Reply to this comment
John Guanzon said on February 2nd, 2008 at 1:45 am

My hats off to you John, I gotta say that is a nice chunk of change. It’s a good year when your starting out with stats like that.

Keep up the har… erh easy, hehe work bud.

Reply to this comment
E-Business Blog said on February 2nd, 2008 at 2:00 am

Wow! That’s great, Congrat Jon, i hope my e-businessblog.com like yours :smile:

Reply to this comment
Michael said on February 2nd, 2008 at 3:17 am

wow…nice income for a january :mrgreen:

Reply to this comment
David Chew said on February 2nd, 2008 at 4:25 am

Nice work john, you earn a lot money and that is good.

Reply to this comment
Affiliate Confession said on February 2nd, 2008 at 6:01 am

At this rate you will definitely be over $300,000 and if it keeps imcreasing at 10% per month you’ll be over $600,000 for the year. Insane!

Reply to this comment
BloggerDollar said on February 2nd, 2008 at 6:27 am
Money Never Sleeps said on February 2nd, 2008 at 6:41 am

This is awesome! 2008 will be a very interesting year for this monthly report. You are steadily increasing at almost the same rate every month…with no ceiling in sight. I predict in the next few years, if you at least keep up this same pace, you will easily be over $100K per month which is well over the 1 million mark! Wow..

I read on some other blog that you do not accept all the paid reviews you recieve…I think this is a mistake, as long as you keep the regular posting schedule, you should take all the paid review you are offered! Great Work John!