How To Use Contests To Build Your Blog Mailing List

Hosting a contest is a great way to build your blog mailing list. However, most bloggers do it incorrectly and as a result, they don’t get the large amounts of entries they were hoping for. To properly run a list building promotion with a contest, you will need a nice prize, an appealing contest page, an easy way to enter, a way to track entries, and a viral element.

Most bloggers can come up with a nice prize. Just choose a hot item, like the new Apple iPad, and you’ll have people tripping over themselves to enter. Where most marketers trip up is with the other elements of the promotion. This is where my friend Travis Ketchum comes in. Travis has created a new WordPress plugin that allows you to set up a contest with just a few clicks of the mouse.

Contest Domination – The Easiest Way To Run Contest On WordPress

Contest Domination is the best tool I’ve used to quickly build my mailing list with contests. The plugin allows me to create great-looking contest pages, has seamless integration with Aweber and other email services, and offers an awesome viral element that will get the people who entered your contest to spread the word for you.

Explode Your List with a Viral Contest

By far the best feature of Contest Domination is the Viral element. The plugin encourages people to share your contest with their friends on social networks like Facebook, LinkedIn and Twitter. It does this by offering additional entries for sharing your contest.

New subscribers are given their own tracking links that they use to share your contest. They earn an additional entry for every new person referred. The plugin tracks all the entries, and subscribers can see how many entries they have in realtime. This viral element can easily explode your list to levels you never dreamed possible.

When the contest is over, The built-in logic can pick the winner(s) for you. Contest Domination is the most complete list building and contest plugin that you will ever use. Download it today and explore your list.

Click Here To Download Contest Domination


47 thoughts on “How To Use Contests To Build Your Blog Mailing List”

  1. combson says:

    Excellent plugin and great price. nice way to build a list. BUT these days with so many people having a list it is important to have a RESPONSIBLE email list, and this is much more important than the size of the list!

    1. george says:

      [email protected] would say a responsive is better than responsible list 🙂

  2. Nice write up on a great plugin.  I picked up this plugin as soon as it came out and I was instantly impressed with how easy it was to set up.  It’s really well thought out.  
     
    One important note to keep in mind though is that it’s important to choose a prize that will attract the right audience.  Giving away an iPad will result in a lot of entries, but it may not create the most targeted list.  I like the potential for service providers and small business owners who can give away their own services/products in an effort to grow their lists.  That way the prize will likely create a highly targeted list.
     
    One other tip – it’s a good idea to have a clear set of contest rules written for each contest you run.  Contest Domination provides a spot for you to add these.  For my first contest I used Rocket Lawyer to generate a boilerplate set of rules, which I then modified as needed.
     
    For anyone who’s interested, I’m actually giving away a copy of the Contest Domination plugin right now (and yeah, I’m using Contest Domination for the contest): http://www.wpsprout.com/contest/contest-domination-giveaway/
     
    As of the time I write this the contest has been running for about a week and a half, and I have dramatically increased my email opt-in rate.  

  3. Jacko says:

    Excellent review A+ content again John thanks.
     
    I’ll use this when I run my contest, gotta sell some ebooks first and buy a ipad for the winner.  
     
    S/O to the person who reads this and sends me an Ipad thanks.

  4. george says:

    I just bought the plugin. Thank god i saw this because i was thinking to buy contestburner which costs 147 $. John you just saved my some money.
     
    Thanks
     
    George

    1. Yeah, ContestBurner looks like a rip off. It’s also way too complicated and actually less effective because of it. Glad to have you as a customer 🙂

  5. Great Idea John..
     
    I’m looking for new ways to promote my site so will consider this plugin.
     
    Lawrence

  6. Awesome! Love it, John! We do contests all the time on FB and Twitter but never on our sites, so this will help tremendously! Thanks for sharing.
     
    Keith 
    BrainsGoneWild.com
     

  7. Hotdogman says:

    Kirk and I are doing this successfully on our Shark Tank site.

  8. sanjusingh says:

    Nice plugin, They have priced it rightly!

  9. Great Post, John!
    ===========================
    I am currently running a Contest to win a Free VPS for a year if the reader signs up for my weekly newsletter and it’s really working great!!!
     
    I am looking in to the plugin based on your recommendation. Looks like a really high quality WordPress Plugin –Something every Blogger could use!
    ===========================
    Thanks for the tips!
    Cheap VPS Admin

  10. SamKynmanCole says:

    I’ve recently been looking at running a contest. When I get my prize sorted out I’ll check out this plugin.

  11. Excelent post.
    What about make money with your blog? What are the ways?

  12. Excelent post.
    What about make money with your blog? What are the ways?
     

  13. Excelent post.
    Whay about make money with the blog? How are the several ways to achieve this task?

  14. fas says:

    This is an awesome plugin.

  15. ShortRoadTo says:

    Thanks for posting this.  As always great information. 

  16. Nice plugin. I’m currently trying Punchtab which has features that are cool like contests, giveaway, badges and it encourages viewers to give you social proof to enter. So it adds linkjuice to your site as you get entries. And they don’t charge for it.

    1. [email protected] Business Ideas This looks like a pretty powerful plugin. Does punchtab have all the functionality that contest domination appears to provide? If not where do you see it lacking?

    2. [email protected] Business Ideas This looks like a pretty powerful plugin. Does punchtab have all the functionality that contest domination appears to provide? If not where do you see it lacking?

    3. [email protected] Business Ideas And like most things, you get what you pay for 😉 PunchTab looks like a decent site wide loyalty program, but it doesn’t really give you a tested landing page funnel with killer conversion and virality. Just adding little incentives all over the place doesn’t get nearly the same amount of engagement in my experience.

  17. [email protected] Phillips asked the differences between Punchtab and Contestdomination. I haven’t used CD so I can’t tell you all the differences. Punchtab is pretty easy to use (I put one on a niche ecommerce site I own about a week ago and it’s gotten several social entries http://www.powerkitesdirect.com). I like how it rewards user behavior with increased chances to win as well as badges. And it’s browser based, not a plugin.

  18. Nice write up on a great plugin!  I picked up this plugin as soon as it came out and I was instantly impressed with how easy it was to set up.  It’s really well thought out.  
     
    One important note to keep in mind though is that it’s important to choose a prize that will attract the right audience.  I like the potential for service providers and small business owners who can give away their own services/products in an effort to grow their lists.  That way the prize will likely create a highly targeted list.
     
    One other tip – it’s a good idea to have a clear set of contest rules written for each contest you run.  Contest Domination provides a spot for you to add these.  For my first contest I used Rocket Lawyer to generate a boilerplate set of rules, which I then modified as needed.
     
    I’m actually giving away a copy of the Contest Domination plugin right now (and yeah, I’m using Contest Domination for the contest).  As of the time I write this the contest has been running for about a week and a half, and I have dramatically increased my email opt-in rate.  
     

  19. [email protected] You’re right but some people don’t need landing page funnels on their sites. A lot of us just want giveaways and incentivized badges to help content spread virally.

    1. [email protected] Business Ideas Who wouldn’t want landing pages to capture leads? It’s one of the most effective ways to capture a lead. Then you can mail your best content to your list and strategically place tweetable quotes etc in your content.

  20. Uzair says:

    Cool stuff. Excited to use it!
     

  21. Terrance says:

    I think this is a good way to bring more exposure to your blog. If you have older post that needs more exposure, this will help. Not unusual to add a couple thousand subscribers a month on autopilot 🙂

  22. Sheyi says:

    will definitely check it out when it is time to do some contest on my blog.
     
    Sheyi

  23. Peace says:

    But this idea may not be a suitable one for an extremely lazy person lolz

  24. julia13 says:

    Every success should have an influence of SEO factor on internet. If you do not have higher rankings, divide your success rate by 75%.

  25. kennethvonrauch says:

    Wow, I’d dying to buy and check all those features. It sounds like a really big deal. Thanks for the great post, John. 

    1. [email protected] me know what you think once you do. I’d be happy to answer any questions you have!

      1. CrowdBuds says:

        [email protected] Travis … very cool plugin. Tell me.. will this work for existing members I have subscribed to Aweber? Let’s say I want to insert the contest as a “Follow-up” message for a day after the initial Aweber subscription.. will it work?

        1. [email protected] can point them to the contest from your follow-up email but I highly suggest that you create a specific list for use on contests. Don’t forget you can put a rule in Aweber too to have any entries added to an original list as well (since you are going to get extra traffic that wasn’t from just your initial list).

  26. [email protected] Everyone should have landing pages but email collection can easily be done with popupdomination, optinskin, aweber or other plugins. Also with punchtab you can easily get your contestants twitter/facebook adddresses. Travis I think you’re selling a good plugin. I”m suggesting a free alternative that has many of the same features. Im not associated with punchtab just think it’s pretty cool and easy to use
     
    http://www.lifestyledesignsystems.com
     

  27. stevemackie1 says:

    Thats a great idea for any online marketer! Creating quizes and comptitions enables you to gain a fantastic mailing list to blast every month.
     
    I have just started http://www.theplrfunnel.com and was thinking of doing something myself… What do you think?

  28. GrantDustin says:

    Another great blog John thanks for Sharing going to tweet and share across all my social networks. http://www.ibourl.com/lph

  29. This is great! I’ve been using Raffle Copter, and it words really well when running contests with multiple bloggers.

  30. If I get chance I would surely have buy this big deal. Awesome idea, btw.

  31. Great idea John. I am always open to experimenting new ways to build my mailing list. The first and most important thing I learn’t to date is that the money is in the list. This method I think could really give a mailing list a good kick start. Thanks John

  32. Abhik says:

    Can we expect a iPad HD contest on johnchow.com anytime soon? 🙂

  33. This seems like a really good plugin that I’m going to have to purchase.

  34. KennyFabre says:

    John 
     
    contest domination is great, and very effective, a contest will drive alot of traffic and I can definitely see how all of the contestants and them some would opt-in the email list
     
    Kenny Fabre
    http://www.kennyfabre.kfm24.com/

  35. Kevin Phillips says:

    I have seen this exact plugin used in Appsumo! However, I created my own page similar to this without the plugin. I never knew this was a plugin! Thanks!

  36. People love all sorts of contest to join and win. Cool idea John!

  37. Patricia says:

    I’ve been waiting for this plugin. Thanks for sharing.

  38. Rob R says:

    I have been looking at this plug-in for a while now and based on the reviews will probably get it. I run a humor blog and have been stuck at around 300 views a day. Most of my readers either don’t know how or are too stubborn to share my posts on social media, so often my posts get little traction after the day they are posted.

    So, I’m hoping a little bribery will help solve this serious problem.

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