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Evil Top Commentators Trick For Traffic & SEO

written by John Chow on April 28th, 2007

To encourage comments, many Wordpress blogs use a Plugin call Show Top Commentators. This Plugin encourages feedback and discussion by rewarding readers for making comments. My Top Commentators are displayed on the right sidebar (under Recent Posts) along with the number of comments made in the past five days. The commentator names links back to their sites. Unlike links in the comments, the links on the Top Commentators are full links without a nofollow tag. That means the commentators gets loved by Google as well as traffic.

Looking at my Top Commentators lists, I can see that, from a SEO standpoint, three commentators are doing it right and the rest are doing it wrong. Getting a link on the Top Commentators list offers more SEO benefit than traffic benefits. It’s the same as buying a text link. The link sends you traffic but its main purpose to help you improve your Google ranking. Knowing this to be the case, then the anchor text for the top commentator link should be anything but your name (unless your name is very descriptive).

If you’re going to go after the top commentators position on a bunch of blogs, then it’s to your advantage to link back to your blog with something other than your name or blog name. Webmaster Labor is doing this correctly with Cheap Custom Content and Article Checker. Yes, he holds two spots on the Top Commentators list. Pretty evil, huh?

While it’s great to have your name on a bunch of top commentators lists, you have to keep in mind that these links are more for SEO than traffic. Ask yourself what anchor text do you want to rank for and use that as your name. You’ll still get traffic, but your Google ranking will increase.

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  1. yeah, i see what you mean, I’d better get started and be evil!

  2. Thanks, John! By the way, email me back on your thoughts on that guest article I proposed. It would make for a great tutorial on yet another way to make money online :)

  3. maybe for those who are not doing it right, they just don’t want the benefit that it’d bring

  4. have you noticed the shoemoney avatar showing on your sidebar? if shoemoney is reading your blog, you know you’re doing well, very well indeed.

  5. well, thanks for the tips, and i’m staring to be evil.

  6. I come and visit your blog daily, but I never took the advantage and left a comment. will start doing that from now on and hopefully will get some link love very soon

  7. Takes way too much work to get on that list…although there are fewer 200+ comment posters these days.

  8. Hi John

    I read your blog every day. The best make money online trick are in english and your blog.

    Bye

  9. Nice trick. I will use that evil :twisted: plugin also on my site.

    That’s a good example of thinking behind the obvious: “nofollow” on comments”und “follow” on the top-list

    Nice.

  10. And now as johnchow.com is pr6 you should see your comments sky rocketing now on as per my prediction.

    There will always be a dog race over a free link from a PR 6 site. :smile:

  11. By the way, the reason for the double entry in the Commenter area is I changed anchor text.

  12. I wish there was a way for me to know how many time I posted so that I know when to stop!

    BTW I noticed the drop in comments and was wondering what you were going to do to fix this.

  13. I’m not really trying to do any SEO yet. I don’t even have a page rank!

    • You’ll get some next time if you stay on the top commentators list and get some other links.

    • I have only 7 links, but one of them is from the review of JohnChow.com, that was enough to give me a PR 4, so it may be worth to try even with a zero PR.

    • You do have a page rank even though it might not be showing on any reporting tool. Page Rank is calculated far more often than the toolbar PageRank is updated. Don’t be mystified by the little green pixels.

  14. i’m having pr 3 after the google pr update. so will start doing some evil marketing with the top commentator thing.

  15. Thanks for the advice John, interesting information, although I think that it would be better to have a ‘Quality Commentators’ list. Seems to me like a top commentators list just encourages spam commenting. Won’t stop me from trying to make it on your list though!

    $1,000,000

  16. This is evil. I certainly like to get to the top spot for the top commentator.

  17. I am still surprised you don’t have nofollow for the top commentator area. OH, and I need to find some good text to link to my blog with… hmmm.

  18. haha…damn..it seems like John encourage you to comment spam.

  19. As long as the comments are decent and relevant, then I would have no problem. I would have a problem with a post whore!

  20. Not that all Boss, I think we need the real thing, SERPs.

  21. Encouraging people to become useful members of society, and fair competition throughout the land. Maybe not so fair, but it encourages competition for sure.

  22. I wonder if anyone has thought through the difference in meaning between a “Commentator” and a “Commenter”. Almost seems like “word inflation” to call simple comments attached to a blog post a “commentary”.

    Commentator n. A broadcaster or writer who reports and analyzes events in the news.

    I know for example some of my comments may run too long and wordy, but I simply make comments, not “commentary”.

    • Hahaha, Dave, while I was writing my post, I was thinking the EXACT same thing, but decided that since John lists them as ‘Top Commentators’ I would just go with the flow. That’s hilarious though. That’s an example of a comment that is link worthy… QUALITY Dave, quality.

    • This question has plauged me for months. I personally like think commenter is more appropriate, but i guess commentator sounds better? Who knows.

  23. That’s a great tip, I better start using my full name as anchor text, because I don’t even rank 1st in Google for my name. And that’s mandatory to achive mogul status :smile:

  24. Are the top commentors list updated every month?

  25. It’d be nice if there was a star rating system for comments like John has for his blog posts. Then the top commentators plug-in could use a combination of post frequency and rating/relevancy to determine who gets listed in the top spots.

    That was comment spam would become less of an issue as people would actually post genuinely relevant comments.

  26. Shaun, that’s a great idea!

    Money?

  27. I can also get a very temporary links on “Recent Posts” :grin:

  28. John also get rewarded with more content to scanned by google, so that more chances to get visits. :) :twisted: Evil too :twisted:

  29. mmm, so i better start checking out your archives and start commenting more :twisted: :cool:

  30. I suppose if someone wanted to be really evil they could use the name “make money online” :smile:

  31. Bob

    That’s what I ment in one of my recent comments when I said that this blog is losing it’s personality.

  32. cheap custom content definitely know how to do it, and do it right

  33. In some ways, I agree it is losing a little something but what exactly?… It’s freshness? Or is it just that we visit too much, eh?!

    I like John’s wit and his ingenuity. His ideas are so often elegant and simple at the same time.

    Keep going, John.

  34. with the trend of bidding for top commentator, i can see that from now on, each and every post will easily achieve 100 comments

    • There was a time when older posts reached 100, even 200 comments, one after the other. I haven’t seen much of the previous top commentators either; I guess it’s time for the relatively newer commentators to battle it out for the top spot.

  35. It’s great advice but I’m curious if other bloggers with Top Commentator sections might consider it somewhat ’spammy’ in nature. I suppose if John suggests its ok to do, others will follow suit.

  36. well, robert, it can be “spammy”, but as long as the commentators make reasonable comments, then what’s the problem?

    • Personally, I don’t have any issue with it. I was just thinking that some bloggers may see it as such. I agree that ultimately the blogger in question has the power. I was raising it only as a potential concern. If your comments start getting banned because your link is perceived as spam (regardless of comment content)then you lose all benefit. Just a thought.

  37. john obviously has the total control over the situation, if he thinks that it goes out hand, i’m sure he will put a stop to the commentator or the whole thing all together, but i doubt it

  38. hmmm. I don’t know. There is so much spam in comments.

  39. o,good, i had noticed the effect of “Top Commentators” for SEO. and it did accelerate my Google PR.

    but, on the other hand, it will bring too much spamming.

    • I’m not entirely sure of that statement. After all there are some fairly powerful tools available for Wordpress to limit spamming. Spam Karma is my particular favorite. It automates much of the process and can be tweaked to alter its sensitivity level.

  40. That’s a really great (and evil) idea! :mrgreen:

  41. John, not sure if this is a good idea. Your comment section is looking like a promotional extravaganza.

    “Comment by monetize your blog”
    “Comment by Cheap Custom Content”
    “Comment by Como jugar al ajedrez en linea”

    Just my 2 cents.

  42. Hi John,
    By posting “if you are going for the top commentators spot…” you are acknowledging, accepting and encouraging comments that may not always be useful for your blog or other commentators, but are purely done to reach those top positions.

    I suppose guys that you’ll hate me for this, but

    1) if you are doing this in several blogs, isn’t it time that you stop for a moment, and try to get a real life?

    2) wouldn’t a better long term strategy for your site to really provide interesting comments to the sites you visit or shut up if you have nothing really interesting to say?

    3) do you realize that as powerful as Google is, they’re changing the rules all the time? Do you really want to live your live in function of Google or someone else’s blog?

    I am not accusing anyone, not even John. We all look after our interests. But in that case, wouldn’t some people need to re-prioritize their marketing actions to make them more effective and less dependent on SEO?

    I know it sounds like Google talk, but really, what about giving to the community something positive back instead of just trying to game it?

    Regards
    Javier Marti
    trendirama.com

    • Actually John does not do any of that. He just encourages readers to do it. It is a SEO lesson, and like all lessons, it is a bit exaggerated. You can learn it and move on. And there are not so many blogs out there with such numbers of comments from the same people, so I would say it is rather easy to get on the top commenters list with 4-5 comments. Many blogs reset the list monthly, not weekly. You can check out my blog and see how much time you need to get on the list :twisted:

  43. That’s a devious idea–I like it. :twisted:

  44. :evil: ha, that guy knows how to do it!

  45. I don’t see what anchor text I could use on a personal blog with no specific subject.

    I should start using my full name instead, because I don’t rank 1st in Google for my name. And that’s a requirement for mogul status. :smile:

    • You could use a keyword string of one of your particular posts, and you could use that URI as landing page. This will help you out with organic search (if only you manage to stay on top as long as Google is needed to count your link)

    • I would use your own name. For example, in my case, there is a teenager tennis player in Spain that is also called Javier Marti. He has got in the news sometimes, so some high PR sites linked to him and he’s given me a hard time ;) in the past to stay on top of his sites in Google. Sooner or later someone with your own name will appear, and in order to be first (and thus have more control over your identity online) you’ll want to have as many links as possible associated with your name as soon as you can.

  46. javier marti, don’t you think your statements are kinda contradictory?

    • No. I don’t think they’re contradictory, but if you want to explain me where you see the contradictions, maybe I can tell you what I think.in greater detail.
      Although English is not my mother tongue, I think I explained myself clearly enough…

      regards

  47. Now that you told us, I expect the commentators’ names to disappear from the sidebar, and to be replaced by some SEO-optimized anchors.

  48. The evil inside of me is now awake.. :twisted:

  49. Very interesting read, thank you!

  50. I agree with you john :)
    I would suggest to reset the top commentors every week. That will give us the chance to be in the top ;)

  51. Recent Comment Posts has nofollow tag in them..that’s evil John..haha.. I learn a lot from you..More and more of my friends are coming onboard :twisted:

  52. I’ve been using this method on many blogs…I think it is the reason I went from a pr0 to pr4! in such a short time and my great content…you can’t find anywhere else on the net!

  53. Thanks for the tip! Never knew that the top commenter sidebars could increase SEO stats. Thanks man!

    -Sam from MarketMatador.com

  54. And the journey to reach top commenter level status begins!!! :twisted:

    -Sam from Market Matador

  55. Just out of curiosity, how often does your Top Commenter list reset?

    Not that I plan on commenting simply for the link benefit or anything :twisted:

  56. Its only evil once everybody finds out “the secret” and starts abusing it…

    http://selfmade.eliotdill.com

  57. Well, count me in then. I have the evil commentator streak in me, too. Now if I only remember to get back here every day I’m all set to be up there in your sidebar. “,)

Trackbacks

  1. Ordinary Folk » Blog Archive » Be sneaky with your comment name to help increase your Google rank. - April 28, 2007 at 11:25 pm
  2. Wordpress Plugin: Show Top Commentators - April 30, 2007 at 4:01 am
  3. Virtual Marketing Blog: A Professional Internet Marketing Blog - May 10, 2007 at 8:40 am

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