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FeedBurner - What Used To Be Paid Is Now Free

written by John Chow on July 3rd, 2007

FreeBurner for Everyone

Now that Google owns FeedBurner, they’re on a quest to expand like mad and take over the RSS world. What is the best way of doing that? How about offering what used to be a paid FeedBurner service for free? Well, that’s exactly what they did.

Beginning today, two of FeedBurner’s previously for-pay services, TotalStats and MyBrand, will be free. Not in the sense of soaring high above the clouds or recently sprung from the hoosegow, but free like you’ll no longer gladly be billed on Tuesday for a burned feed today.

FeedBurner Stats PRO

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FeedBurner Stats PRO give you access to the number of people who have viewed or clicked individual content items in your feed and “Reach,” which estimates the daily number of subscribers who interacted with your feed content. You can turn this on by signing in to your account, navigating to the Analyze tab and heading to the FeedBurner Stats PRO section. Click the “Item Views” checkbox to activate these PRO features.

MyBrand

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MyBrand allows you to private label your feed URL. For example, rather than using feeds.feedburner.com/MyFeedName, a MyBrand feed address would be MyDomainName.com/MyFeedName.

To get started with MyBrand, sign into FeedBurner, click the “My Account” link in the upper left-hand corner, and then click “MyBrand”. Nota Bene: You must be comfortable playing around with DNS entries and own the rights to the domain whose DNS entries you’ll be playing around with in order to successfully activate MyBrand.

Current PRO customers will not be charged for the last month or any future months. Once you activate either features you will receive a “PRO” badge next to your feed.

SEO Optimization said on July 3rd, 2007 at 4:20 pm

Now that is a good news. Thank you for sharing this.

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Cash Quests said on July 3rd, 2007 at 5:12 pm

27.8% of blogs that I subscribe to have posted about this today. Good news certainly spreads fast!

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SEO Optimization said on July 3rd, 2007 at 5:35 pm

Indeed, i just wonder if they knew before Google even decided what to do with that future. Just kidding ;)

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ritchie said on July 4th, 2007 at 1:34 am

I bet they had their drafs done and ready to publish :mrgreen:

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website copywriter said on July 4th, 2007 at 10:21 am

But wouldn’t you say that bad news spreads faster? :shock: Great news for MyBrand and TotalStats supporters, definitely.

Reply to this comment
webd360 said on July 3rd, 2007 at 6:39 pm

Definitely is good news, I love Google lol

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A video a day said on July 4th, 2007 at 2:46 am

well, sounds good

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Goob said on July 5th, 2007 at 10:49 am

Every time I start to think Google is getting too big and powerful, they win me over with free goodies like this :)

Reply to this comment
Lewis Empire said on July 3rd, 2007 at 9:44 pm

Google has making money from free products down to a science.

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ritchie said on July 4th, 2007 at 1:35 am

Yes, and I expect to be fb prostats integrated with analytics sooner or later; and associated with the google user as well.

Reply to this comment
Jorge said on July 3rd, 2007 at 4:23 pm

Great! (Google is trying to take over the world. :evil:)

Reply to this comment
Law of Attraction said on July 3rd, 2007 at 4:32 pm

Great news !

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Lewis Empire said on July 3rd, 2007 at 9:45 pm

I think they are WAY beyond trying…

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A video a day said on July 4th, 2007 at 2:48 am

take over the world? far from it

Reply to this comment
web development blog said on July 4th, 2007 at 8:44 am

You think so? They seem to be doing a pretty good job to me. Watch out Microsoft. :twisted:

Reply to this comment
Online Tips said on July 3rd, 2007 at 4:41 pm

I just wrote a post about this!

http://slyvisions.com/files/free-FeedBurnerPro.html

I’m really looking forward to MyBrand. I just emailed FeedBurner about activating mine and it should be available for me soon.

Reply to this comment
A video a day said on July 4th, 2007 at 2:49 am

well, congrats

i’ve not put feedburner on my site yet, but i think it’s time to do so.

hopefully, you’d see it on my site on your next visit…

Reply to this comment
Leo said on July 3rd, 2007 at 4:46 pm

By using their MyBrand feature, will we have to change the feed URL manually on associated programs?

Reply to this comment
ritchie said on July 4th, 2007 at 1:36 am

that’s a good question; I’d suppose that both adresses still work, but I don’t know for sure yet.

Reply to this comment
Goob said on July 5th, 2007 at 10:51 am

Yeah, this is a question I’m trying to figure out as well. With all the blogs and plugins I run on each of them that have something to do with the RSS feed, that would be a bit of a pain in the arse to go around changing.

Reply to this comment
Jeff said on July 3rd, 2007 at 5:18 pm

That is so cool that Google would do this, I am kinda surprised they just didn’t let it be. Now it makes me think what else are they going to do to help improve feedburner for the users.

Reply to this comment
A video a day said on July 4th, 2007 at 2:51 am

it’s good that google took fb over

hopefully, many better free services will be available soon

Reply to this comment
shman said on July 3rd, 2007 at 5:26 pm

Great news! Thanks John 4 info. :cool:

Reply to this comment
Jhon Hebrink said on July 3rd, 2007 at 5:49 pm

Ready to sign up feed burner, Thanks :idea:

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A video a day said on July 4th, 2007 at 2:54 am

i will sign up too

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Real Estate Editorial said on July 3rd, 2007 at 5:59 pm

That’s awesome

Reply to this comment
Debo Hobo said on July 3rd, 2007 at 6:00 pm

Thanks for the update. I don’t have any subscribers yet, but when I do this info will come in handy. :grin:

Reply to this comment
Michael said on July 3rd, 2007 at 6:01 pm

This story is spreading like wildfire on the internet. Lets hope other big sites start offering free stuff!

Michael

Reply to this comment
Russell Wagner said on July 3rd, 2007 at 6:04 pm

This is great news! Google = love :)

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A video a day said on July 4th, 2007 at 2:54 am

i don’t the john would agree with you on the equation

Reply to this comment
Casey said on July 3rd, 2007 at 6:18 pm

Sweet! One good thing about Google owning Feedburner. :P

Reply to this comment
A video a day said on July 4th, 2007 at 2:55 am

there will be more to come, hopefully

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Wallace said on July 3rd, 2007 at 6:20 pm

i already seen the news at TechCrunch.

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Shaun Carter said on July 3rd, 2007 at 6:50 pm

Sweetness! I love playing around with feedburner, but I never tried any of the paid services.

Reply to this comment
free website traffic said on July 4th, 2007 at 10:25 am

Same here; I was always fascinated by feedburner. Was just not too happy about paying for their services.

Reply to this comment
Jaime said on July 3rd, 2007 at 7:16 pm

John,

As usual… Thanks. I have just started with feedburner and i did not this.

Reply to this comment
Lance said on July 3rd, 2007 at 7:31 pm
Hip Hop said on July 3rd, 2007 at 7:34 pm

hey thanks for lettin me know :)

Reply to this comment
James said on July 3rd, 2007 at 7:48 pm

Hey, right as I was fixing to pull the trigger and pony up for the Pro service. Thanks Google!

Reply to this comment
MrGPT said on July 3rd, 2007 at 8:17 pm

Great news! I sent an email to be a MyBrand user :D .

Reply to this comment
PilotJohn said on July 3rd, 2007 at 8:30 pm

This is sweeet! Way to go Google! I am now a pro user! :)

Happy 4th everyone!

PJ
http://www.pilotjohn.com

Reply to this comment
Jimson Lee said on July 3rd, 2007 at 8:34 pm

Free is good.

Reply to this comment
Sagar said on July 3rd, 2007 at 8:48 pm

thanx a lot for the great review john , Google’s feedburner is really good news …the brank google rocks …

http://www.desiarticles.com | Complete Desi Stuff

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A video a day said on July 4th, 2007 at 2:57 am

john wouldn’t too happy hearing it, certainly not when google is banning his roaring train….

Reply to this comment
bob cobb said on July 3rd, 2007 at 9:27 pm

I assume if we switch to mybrand the existing feedburner.com link will work as well right?

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Lewis Empire said on July 3rd, 2007 at 9:46 pm

This is a great piece of information John. This is the type of stuff that keeps me reading your blog everyday.

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Real Estate Editorial said on July 4th, 2007 at 6:34 am

Exactly - Great Content - Great Blog

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website copywriter said on July 4th, 2007 at 10:28 am

Yeah, I second that. I read a lot of blogs, but I always go back to JC to get more info.

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Jamaipanese said on July 3rd, 2007 at 10:01 pm

yay! found out earlier today (yesterday) and added those features to my feed :D

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Karol Krizka said on July 3rd, 2007 at 10:23 pm

Thanks for the info! I wouldn’t have found out about it anyways. Do you by any chance know if they are planning to integrate feedburner into their Blogger service?

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simon said on July 3rd, 2007 at 10:59 pm

Thanks for the good news!

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Gitesh devv said on July 4th, 2007 at 1:00 am

That sure is a good news.
One more New thing about google.Pretty evil :twisted:

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Fable said on July 4th, 2007 at 1:19 am

Awesome! Google rules! If only they would buy out Microsoft and make Vista upgrades free… lol. :razz:

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ritchie said on July 4th, 2007 at 1:38 am

Who needs Vista anyways? :twisted:

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Jorge said on July 4th, 2007 at 3:22 am
website copywriter said on July 4th, 2007 at 10:31 am

Haha it can happen, right?

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Webmaster Money said on July 4th, 2007 at 1:44 am

Good news and good way how to get even more users.

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zool said on July 4th, 2007 at 1:54 am

Hm.. good news but maybe there’s somethin about it…
Because Big G will have some agenda…

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website copywriter said on July 4th, 2007 at 10:34 am

Probably they’re out to distract us with all these perks. Before we know it, we’ve built some kind of Google dependence.

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A video a day said on July 4th, 2007 at 5:10 am

john has reached another milestone with over 6000 feed subscribers!

well done

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web development blog said on July 4th, 2007 at 8:42 am

Awesome :) Always like more free stuff, and feedburner is already a great service anyway.

Reply to this comment
John Cow said on July 4th, 2007 at 8:48 am

Google has plenty to go around. Doesnt surprise me they are offering this at no cost now.

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website copywriter said on July 4th, 2007 at 10:37 am

In the grand scheme of things, I believe that nothing is ever really “free.” For now, I’d take free feedburner services though; would just have to worry about cosmic laws later on. :cool:

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Mybloggo said on July 6th, 2007 at 4:05 am

Good News….and great to noe this

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SEO Design said on July 7th, 2007 at 2:52 am

Great news !

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