Follow Up And Follow Through

It’s a universal desire to want the better things in life for ourselves and our family. However, very few people are willing to take the steps necessary to make that dream a reality.

I have read many books on success and attended my share of motivational style seminars. The sequences of events at these sessions are always the same. People come out all fired up and ready to make a change in their life and take on the world. A week later they’re back doing the same old same old.

I’ve talked to many people who tell me they’re going to start a site and make money on the Internet. I’m still waiting to see their sites. Then there are those have actually followed up and created a site but then stop updating it after a week because they’re not seeing the expected results. They did the follow up, but they didn’t follow through.

I was talking to my Kontera rep to get an update on how the John Chow Kontera partnership was doing. My rep told me he received nearly 400 applications. So far, he has approved about 200 of them. If you haven’t received approval yet, just hang tight, he will get to you. Of the 200 approved, only half have actually put up the tags and are generating revenue. My rep tells me this is the hardest part of his job, actually getting the publishers to implement the tags. That to me is just insane – they are approved, they have the tags, they can now make money online. Why are the tags not installed?

This all comes back to my follow up and follow through. It’s all well and good to say, “I’m gong to do it! I’m going to succeed!” However, if you don’t follow up and follow through with your words, then your words are nothing more than a big lie.

79 thoughts on “Follow Up And Follow Through”

  1. Chris M says:

    I have had been approved, and am very happy πŸ™‚

    1. Exactly. Guys, Kontera’s great! It’s been slowly picking up for me and is now averaging around $6 to $7/day. It’s a great addition to my AdSense ads and isn’t obtrusive but remains very seamless with your site (which I love). Definitely do it!

      – Erich
      Personal Development for John Chow dot Com Readers

  2. Jenny says:

    People come out all fired up and ready to make a change in their life and take on the world. A week later they’re back doing the same old same old.

    That is so me. I guess I’m just too busy with my son to try and get anything started, but I would LOVE to.
    Maybe I should check this out.

  3. Yep couldn’t agree more. I think the ONLY thing you need to succeed in anything is persistence. Start something and commit to it 100%. If you do that you’re already ahead of 99.9999% of people.

    If you take anything from my comment remember this:

    ANYONE can have an idea, and everyone has dozens of ideas. The person who ends up successful is the one who IMPLEMENTS the idea, no matter how good of a job they do.

    1. Dave says:

      Well said Mitch!

  4. Matt608 says:

    How Many times do I have to keep saying this! They have been letting smaller bloggers in for AGES! I (on my other site) was aprooved by Kontera a long time before you started the ‘special deal’ thing and the site I was accepted on is very small and would count as being unpopular!

    1. John Chow says:

      You’ll have to keep saying it until the cows come home, or until Kontera changes the requirement levels on their website. 😈

      1. Matt Jones says:

        gaaah, I will have to keep saying it, especially because my name appeared as matt608 which has the wrong URL, so the last 10 commments or so I hvae made have been to my old blogger sites! πŸ™

      2. Dave says:

        You loose nothing by signing up through John, so what’s the big deal? Help a fella out! πŸ™‚

  5. Alex says:

    Yeah, words don’t mean anything. Actions do!

    1. Dave says:

      I used to have a friend who would constantly complain about his situation and life in general. Pointing out people who were generally boneheaded and rewarded for it. I would make easy and realistic suggestions on what he could do to improve his situation, but he never bothered.

      Always stuck in the same rut.

  6. Jack says:

    I have been approved 1 day ago. πŸ˜€ I am very happy. I am going to add the script to my blogs later on. πŸ™‚

    1. Jason Spence says:

      Why wait. Doing that will lump you into John’s lack of follow through group. πŸ™‚ Good luck!

    2. Dave says:

      don’t wait! add the code right away! πŸ™‚

  7. shokthx says:

    I’ve made more from Kontera this month on my blog than adsense. Of course, I have not put an Adsense block up on a post in a couple months.
    It will get better.

    1. derrich says:

      This is the case for me on some days. For awhile I was making more with Kontera. My eCPM continues to increase as well.

  8. Justin says:

    Damnit chow is making money off of me again πŸ™ I got approved and am loving them

  9. I have been aproved and I put the script on my blog…can’t say I’m making money (low traffic blog), but I’m trying!!!

  10. Habitaquo says:

    Well, i wanna know how John Chow can gain 900dollars in 1 month with adsense :p

    1. Matthew says:

      Have a read of John Chows blog πŸ™‚ He has been writing about making money online for a while now πŸ˜‰

    2. Dave says:

      Simple, lots and lots of traffic πŸ™‚

  11. Yep, I’m approved, and Kontera is up and running on my blog. Still remains to be seen how much income my relatively low-traffic blog will generate with it, but I’m definitely curious.

    1. Matthew says:

      I put it on my blog which is low traffic to me (about 200 – 300 visits per day). Over the last 7 days or so the income has been ok and about what I expected for the traffic I have.

  12. Matt Jones says:

    John – BTW how often do your top commentators update? How does it work exactly? (sorry I know its off-topic)

    1. Dave says:

      Your comment count lasts for 5 or 6 days. So Every comment you make will disappear from a total just shy of a week later.

  13. Very well said and couldn’t agree more each phase of the progression from thought to success seems to be a barrier in itself for most people, and I think most of us suffer from it in one form or another. I’m still waiting for my acceptance email πŸ˜‰

  14. Yumcha Girl says:

    I wonder why you wouldn’t implement it? It only takes a couple of minutes (I followed John’s instructions). And I am really happy with it.

    But on another note. All these motivational seminars and the like are usually a waste of time and money. The “doers” are too busy to be bothered with them (or are the ones making money by conducting these courses and writing the books). My advice is read John’s blog. He inspired me to get my act together in regards to my blog and has given me many an inspirational idea (some of those I have implemented!

    1. Dave says:

      I agree, motivational seminars are not the place to be! πŸ™‚

  15. Nate W. says:

    I have mine on, but 12 clicks has only netted me 0.83 cents. If that is the average CPC, I don’t know how long I am going to be pushing Konterra.

    1. Michael Kwan says:

      I’ve noticed a very low eCPM as well, although the CTR isn’t so bad. I think it’s still “learning” your site, optimizing the best ads possible. I remember for the first few days, all I got served up were ads for eBay, regardless of the anchor text.

      1. Alex says:

        Just give Kontera some time to crawl your blog..

    2. I’ve had pretty much an exact opposite experience. I’ve had fewer clicks but earned more money, so it may depend on the niche of your site and/or the words being selected for links.

      1. Matthew says:

        My first day was cool. ecpm was over 7 dollars. It has since dropped. I am giving it another week and will look through their faqs to see what else can be done to optimise. I also think John did a post a week back so I will go and read that again I think.

    3. Staska says:

      At about $0.07 CPC yours seems quite OK.

      I’ve been running Kontera for almost two weeks on my cellphone blog now and so far I hate it. I have great (at least for me) CTR, but at $0.04 CPC I earned a total of $16 and it probably already cost me at least $50 in lost AdSense and Chitika income (my CTR for those ads went down noticeably).

      I’m giving Kontera another week, but if things don’t improve I’m ditching it fast.

  16. Michael says:

    I put the code on my BLOG, but no ads showed up. I even moved the code into a layout box. I’m going to contact them on Monday.

    BTW – I agree 100%. You have to put effort into what you do or don’t do it at all.

    On the other side of the coin, the affiliate manager of Kontra could be contacting the affiliates too.

    I got a call from the VP of Shopzilla last week and a personal email from a program I joined yesterday.


    1. Alex says:

      Did you put the code right before the closing tag?

      1. Alex says:

        sorry, I meant closing BODY tag..

  17. Gath says:

    Of the 200 approved, only half have actually put up the tags and are generating revenue. My rep tells me this is the hardest part of his job, actually getting the publishers to implement the tags.

    It would be interesting to know if that is the usual implementation rate (ie – half). Perhaps this is even better than normal, and usually they only have a 33% implementation rate.

  18. Jacob says:

    I have to sign up for Kontera, but I am trying to get my blog just a little more traffic before I do decide to get involved and potentially denied from the service.

  19. Matt Propst says:

    John I guess i’ve fallen into that grouping a bit. I applied with and was approved. However I’m currently growing my new blog at which is the site which i intend to put the ads on.

    I’d much rather have a solid userbase before I begin earning money. I’d much rather have my readers embrace my monetization change instead of running from a monetized site.

  20. James says:

    I’ve signed up, installed it, and just looking to increase the amount of traffic.

  21. Michael says:

    Thanks John for the Kontera opportunity! I would have never had the ability to use them if it wasn’t for your awesome help! GiveawayProject is definitely fully implemented, and already turning some revenue!

  22. Marc says:

    I’ve all to often fallen short on the follow through. I’m the master of unfinished projects. That’s why my first venture into the true web development was an article based website.

    I was worried that I would lose my head of steam on a blog so I held off on that for later. The articles were all stand alone so I felt no pressure to write. I was able to put together a nice assortment of articles. Then I got on the blogging bandwagon. I’ve had my moments where I didn’t pay as much attention to it as I should have, but since last November it’s been quite lively.

    Now I find myself in a position where I’m a bit out of gas. A recently failed marketing strategy that I was excited about was a little deflating. I’m now trying to find the energy to push forward knowing it will pay off later. This article couldn’t have come at a better time to remind me of the things I already know. Thanks John

    1. Dave says:

      Don’t give up!

      1. Marc says:

        Oh I haven’t and I won’t πŸ™‚

  23. Brendan says:

    got my approval email today. The code was on the site within minutes. Have to wait till midnight to be active i believe it said.

    Yes, I cant understand how people would not install the tags. I mean this is an opportunity that doesn’t come around very often (at least i havent seen it). To be able to bypass those high requirements is a gift.

    For me it was pretty difficult to get initially motivated and for a bit i did neglect my blog. Then I just started working on a bunch of projects and finally started seeing results. Now all i want to do is work on my websites. It takes allot to get the ball rolling, but once you have got momentum it becomes easier when it comes to blogging and such.

  24. Rory says:

    “I’ve talked to many people who tell me they’re going to start a site and make money on the Internet. I’m still waiting to see their sites. Then there are those have actually followed up and created a site but then stop updating it after a week because they’re not seeing the expected results. They did the follow up, but they didn’t follow through.”

    This statement is true beyond belief

    1. Bruh says:

      Its surprising that there were that many “tire-kickers”. My blog just got approved for Kontera over the weekend and I didn’t waste any time installing the script. It probably took me all of 20 seconds start to finish.

      I’m really looking forward to seeing what results Kontera yields in the coming months. πŸ™‚

      1. Marc says:

        I’m surprised as well. I’m not interested in it so I didn’t sign up in the first place. Why would so many people sign up and then not use it?

  25. girlrobot says:

    i’m still debating if i want to subject my viewers to that type of ad. it’s a little “too” much.

  26. I took advantage of the offer and had the code installed minutes after I received the approval notice. Now I am just waiting on feedback for adding the code to my other site as I want to monetize that with Kontera as well.

  27. Dave says:

    If you’ve applied for kontera been accepted, it should be on your site.

    It takes next to no time to install, so instead of spending time thinking up and excuse why you haven’t had time to do it, just do it!

    If you have time to read John’s blog, then you have time to install the Kontera code!

  28. Greg says:

    I took the invitation and was quickly approved to use the ads on my weblog. However, after implementing them, I was disappointed in the results and choose to take them down.

    The ads that were delivered (and the way they were delivered) just didn’t seem to work on a political weblog – I still wanted to try to see what the results would be, but in the end I decided that it wasn’t the right advertising method for my blog.

    So in this case, I followed through, but I wasn’t sold on the ad format.

    1. Dave says:

      Yup, it wasn’t for you…but at least you gave it a try!

  29. Piggy says:

    can we only install it on one site?

    1. Matthew says:

      I believe you need to contact them to approve running it on another site.

  30. Right through the heart, John. It’s just like what my dad always says — add fuel and step on it.

  31. jake says:

    i think those popup ads are really annoying and arnt worth it.

  32. Piggy says:

    im having some trouble keeping the kontera ads out of the title… i put around it but it doesnt seem to be working. where did you guys place the filter tag? in the header.php file? or somewhere else?

    thanks for the help

    1. shokthx says:

      I put the div filter in the post (right now, individually)and then use the span filter on anything in the post I do not want the ads on.
      You need open tag and close tag for it to work, I’m not sure if just putting it in the header would work. My template is a bit different than many so I have not figured where to put it so i automaticlly is applied to each post.

  33. Ryan Dlugosz says:

    I got approved over the weekend and added it to my Photography Blog. I just started the blog about two months ago, but readership has been trending upwards.

    I think the key is to continue to post interesting articles and try to anticipate what internet searchers are looking for. The “Follow up and follow through” advice is key to success.

  34. Amanda says:

    I have been approved and recieved 5 kontera clicks

  35. John, Kontera did not respond to my application within the two business days they said they would, but they eventually did, and I installed the tags right away. Your original post on the Kontera partnership was not that long ago, and with the delay in Kontera accepting folks and lots of people on vacation this week, it’s understandable that not everyone has installed the tags yet.

  36. Piggy says:

    to anyone whos already gotten some clicks: how much are the ads paying out? i know it depends on content, but how does it compare to adsense (if you’re running both)

  37. Ryan Smith says:

    Action speaks louder than words…I just signed up and as soon as your rep approves me, the damn thing will be up and running on my site!

    Thanks Dr. Evil,


  38. jake says:

    this is funny

  39. Amen on the take action “nudge”, John. Of all the mistakes I have made on line … and there have been plenty … the biggest are all in the category of, “if only I had taken action whne I should have”.

  40. Dave says:

    Less talk more Action πŸ™‚

  41. UberDan says:

    For a moment there I thought I was reading StevePavlina :mrgreen:

  42. Nike ads, Zig Ziglar, John Chow, our parents — they conspire to make us better people (thanks, guys).

  43. Amanda says:

    Well my clicks originally said 1.23 now they changed it one thing says $0.49 and next to it it says $0.95

    so i dunno how much I made now…plus i made my friend click to see how long the time period to show up is and it never showed her click? I WONDER HOW THEY COULD KNOW!! πŸ˜›

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  45. Bucky says:

    I installed the tags the day I got approved!

    Getting some clicks!

    I am up to $28 now. πŸ™‚

  46. Hi John,

    Is it Ok to have Kontera and AdSense from google together?

    I have found this:
    ” General. You agree not to display on the same Web page in connection with which any Ad Unit, Ad, Link, Search Box, or Referral Button is displayed (a “Serviced Page”) any advertisement(s) that an end user of Your Site(s) would reasonably confuse with a Google advertisement or otherwise associate with Google. If You have elected to receive content or Site-based Ads, You further agree not to display on any Serviced Page any non-Google content-targeted advertisement(s). If You have elected to receive Search Results on any Site(s), You agree that Google will be the exclusive provider of Internet search services on such Site(s). Certain Google services available as part of the Program may contain filtering capability, such as SafeSearch or AdSafe, that You may access through Your account. However, if You elect to enable any such filters, You acknowledge and agree that: (i) it is Your responsibility to enable such features in accordance with the specifications provided by Google, and (ii) Google does not and cannot commit that all results (including Ads, Links and Search Results) will be limited to results elected by enabling such filter(s). Google may also include in certain services features which are unsupported under Google’s then current technical documentation. Such features are provided “as is” and Your use of them shall be undertaken solely at Your own risk.”

    On this page:


  47. And I activated the code immediately I got the approval, thanks John for helping us sign with Kontera, I got my first clicks with them, please answer my question above.

  48. Mr. Red says:

    I signed up for them twice over 6 months ago, never got a reply, maybe i will try again.

  49. uncle sha says:

    I’ve signed up under your partnership, but had problems with the codes with my current design if i were to implement the codes.

    Kontera are quick to reply. They’re professional. Even pointed out my design mistake, so I’m now trying out the codes on a new fresh wordpress.

    Good partnership John, for the ‘little people’ like us. An extra income 😯 I hope to see more such of these

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