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From Nobody To Somebody – Part 1

written by John Chow on August 7, 2007

Build Your Online Business Now

I’ve been challenged to create a new blog but not tell anyone about it. The premise is to see if a nobody can really become a somebody in the blogsphere if that person has no name behind him.

In this experiment you would detail your strategy, hardships and successes at starting this new blog (an experiment) but never mention the actual blog url/name. You can always sell it off at the end, or give it away on johnchow.com as massive super challenge/reward… to gain a ton of publicity for john chow dot com.

It has been mention that one of the reasons John Chow dot Com got so big was because I had an established name as the owner of The TechZone and TTZ Media Network. By creating a successful blog as a nobody, I will be able to prove once and for all, that anybody can do this. In part 1 of this series, I want to talk about laying down the foundation.

It Will Not Be a Make Money Online Blog

You know, it truly amazes me that a person who has never made a dime online would start a blog about making money online. That’s like me starting a blog on how to fly a plane and expecting people to come and read it. I don’t know how to fly a plane. Why would I make a blog about it? However, people see me pull down over $12,000 per month by blogging about making money online and suddenly everyone wants a piece of the action. It doesn’t work that way.

John Chow dot Com started off as a personal blog about my ramblings. It turn into a make money online blog and developed a following because I am an authority on the subject. I’ve been in the game for a long time. I survived the dot com crash and I own an ad network that serves millions of ads every month.

I get tons of emails everyday from new bloggers asking how they can make money with their make money online blog. I answer their question with a question, “Why would I want to read your blog?” When you can answer that, you are on your way.

I’ve decided to keep the topic of the nobody blog a secret for now. However, it will be on something that I know very well.

It Will Not Be Hosted on a Free Blogging Service

If you’re truly serious about making money from blogging, then get the hell out of blogspot.com or any other free blog hosting services. If you can’t afford to pay $4.95 a month for a BlueFur hosting plan, then you have no business making money on the Net.

As your blog getting bigger, you’ll start to understand the power of your brand. And you cannot create a brand when your blog has blogspot.com in the URL! This is not to say you should never use a free hosting service. By all means, use them to get your feet wet. However, the longer you stay with a free blog host, the harder it is to make money with it. Many ad networks (like TTZ Media) will not deal with a blog hosted by free blog host. Because of this, the nobody blog will be have its own domain name and web hosting.

$100 Budget

While it would be easy to pour thousands of dollars into the nobody blog to acquire tens of thousands of readers in the first month, this is beyond the ability of the average blogger. Therefore, I have set a budget that I believe everyone should be able to afford. Of the $100 budget, $8.95 will go for a domain name and $4.95 will go to pay the first month of web hosting. I expect the blog to cover hosting costs after the first payment.

The remaining $86.10 will go into blog promotion. That’s a pretty tight promotion budget but I have a few ideas to leverage the limited funds. I’ll talk about that in part two.

At What Point Is The Blog a Somebody?

I will open this question up for discussion. How much would a nobody blog have to make before it becomes a somebody? $100 a month? $1000 a month? $10,000 a month? Give me a number. The amount you pick will help me decided when to reveal the name and URL of the nobody blog. Until the blog hits that amount, no one will know where it is.

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I think $2K is enough - if it runs 12 in a row.
Its enough to prove to all that 'somebody' stuff.

A somebody would be somebody who
has a contribution.

One how give value to the visitor.

How much you make a month is not the point
in being "somebody".

But if you want to make money with a blog
you better track your income versus
spendings very carefully.

It doesn`t really matter, ow you get the traffic. But you need traffic thats a fact.

The difference of making money or loosing money in this market is all about tracking. Thats it.

But it may become very time consuming and even worse it`s not an easy task at all.

You may get payed in a different currency than your local money. When promoting offers in various currencies tracking is really confusing.

You want help with that?

greetings
Frank

http://CampaignProfit.com

LOL !

I admit I had just a shallow view on above +200 comments.

Yet, why MONEY would make the blog be successfully ? Just because that is few people standards and is the ONLY way they can blog ?

What is a blog ?

A money making machine or a way to show your opinion ?

Tell me is first option ! mwuahahaha

If would be after me, that "new blog" would be successfull when will reach 51 unique comments-commenters in average, two moths in a row.
Not readers, not author comments, not duplicate comments of same commenter.

Dayly average of at least 51 unique comments for two moths in a row.

Is easy to blog for only readers ..

What`s hard is to make them to get involved ! To comment ! To interact with you (or other commenters) !

Well ?

You can have a free blog and still have your own domain name - my domain name above -sharescity.com - is a blogger blog that doesn't cost anything just the cost of buying the domain name - it's easy enough to do even I did it !

Id say 3-4k is a good amount of cash per month to prove its possible.

All :shock: on ya! I agree, 3k sounds good.

"You know, it truly amazes me that a person who has never made a dime online would start a blog about making money online."

Ha ha. This caught my eye. I'll bet most of your readers will just ignore it though.

Hey if John sets up email subscribe to this blog, can someone let me know? Thanks.

ingenious, i wonder how long it would take you to do this you need a time limit. i am trying to get rich in 3 months or so. so Chow you can't keep this going forever.

JohnChow accepted an challenge to build a BLOG from "nobody to somebody".I like this idea to prove that Internet can success people, and I hope he show us how he do that . Of course, I believe he can do that!

I choose to generate USD50 per month for each of my blog and I own 100 blogs.

Blimey! When do you find the time (let alone the inspiration) in writing so many posts and keeping up with 100 blogs! One is enough for me - I want to deliver quality, not quantity. It seems like far too much effort. I'd go mad!

What absolutely perfect timimg! I am truly keen ot follow your experient John. As for the amount, I would say $1,000 a month as this is a nice addition to say a full-time salary (it would cover most of my monthly mortgage!).

What a cool idea.

Like some others mention, I think someone will discover the site within a few weeks. We already know it will be hosted by bluefur, and about a topic Mr Chow know lots about.

Keeping that in mind I think $1,000 is about right. And I agree with Tim - that the goal should include rss subscribers, alexa rating etc.

This will be interesting to follow. Though I have no doubt that Mr Chow will do it.

I think measure in term of money is not enough.
Suggest target to aim USD$3000 per month (that's 25% of John earning last month), plus 1800 rss subscriber, plus alexa ranking within 10k.

John, i would like to follow your suggest step to build a blog as you mentioned "from nobosy to somebody".Please write more info for that.Thanks!
:)

--blog for dream--
http://ahtim-theblogger.blogspot.com

Actually my challege even harder. I start with blogspot.com to earn the $100 for my 1st .com blog, hope can success. Now is $15 in my Adsense. Still long way to go! :razz:

--blog for dream--
http://ahtim-theblogger.blogspot.com

I'll agree with those who are saying $3000/month. That's about $100 per day. That's a full-time income for some people, and at least a reasonable part-time income for others.

I think that to be "somebody" for the purposes of this challenge, the money earned has to be equal to a full-time income that many people could live comfortably on. And, it would still be a good chunk of change for those that would want more.

That's not to say that making $500 or $1,000 wouldn't be nice, but to really prove that anybody can make a go at earning some good money online, I think you need to reach the $3,000 per month level. That's just under 25% of your July earnings...

This is something I should keep my eye on, so Stumbled it is.

What about this -- can you get the blog to make around USD2,000/= in 3 months? Now that I consider a somebody.

Is this just another way of attracting MORE readers and MORE attention to this blog??

You know, the only way to find out how the "nobody" blog is getting on it to read this blog??

Very evil!

I think 1k a month is fair. I don't think too many bloggers make even half that..

Fantastic idea

I'm looking forward to seeing how this pans out as novice poker affiliate. I'm looking forward to applying some of your techniques to some of my new projects

I'll say around $3,000 - 5,000 a month in revenue John.

There's a difference from the beginner blogger, but i'm curious if will be able to do it.

Good Luck

Actually John You would have already cheated.
Why?
You already possess the knowledge,experience and expertise to set up a profitable blog.

You are entering this with an advantage 99.99% of all all bloggers wouldn't have doing this for the first time.

Many of us know exactly how John has monetized his blog... he has told us! The difference is we don't have the traffic of publicity he does...

Hi John

This sounds like a great idea.

I think you should go for a target of $1,000 a month in income from the new blog, and give yourself a time period of say six month to achieve it.

What you could also do is get a couple of people who are independant from yourself to monitor the blog from inception(but they are not allowed to tell anyone about it), this way when you publish your results in six month time, you would have definte proof that you have acheived your goal.

:mrgreen:

All you need to do is hit digg 3-4 times and you're done!

I think 1,000 a month is an amount that you are somebody..

Hi, just wanted to find out if you do "guest posting" and if you do on what topics... Did a good post for the Thinking Blog (Ilker Yoldas)
I also guess its a good way to promote a blog, get precious backlinks and spend No money

Kabatology: Open Source, Linux

Finally a blogging challenge that is worth keeping up with...

I'd say $3k/ a month and up...

Oh... wait... i think i know which route you may be taking... tisk... tisk...

I reckon about $500 a month; should be enough for a car loan (though not for the sort of car you have in your header :)
Also you should not be able to link from your blogs (a noob won't know you), though you can do your review exchange thingy.

I for one am just excited about this series. I can't wait to read more!

1. $2k/month in a 3 month timeframe.
2. Linkbacks from popular blogs in that niche.

I believe $3000.00 per month is reasonable as a recurring income for an established blog with less than 1 year in existence.

However based on the $100.00 start-up the question is how soon after could this project generate a sum total of $1000.00 (earning the first 1000.00 would turn you $900.00 in pure internet marketing gold-profit)thereon the amount earned could be reinvested for future gain.

Take a look at this scenario everyone, in the event the John managed to garner the first $1000.00 with 100 green magic beans and based on the "magic potion" used in the mix, here now lies the posibility to generate $10000.00 per month with a new budget of $1000.00 (i.e the total amount earned being re-invested),then life would be 'mountains of gold' for the average webmaster if one were to monetize a blog using whatever strategies employed to earn $9000.00 net income over expenditure of $1000.00.

If one would wish to make this challenge a bit more difficult the following conditions would have to be met:-

1.The domain name would have to be "fresh" with no significance whatsover.

2.No free ads on TTZ media no any backlink, banners,or text links on websites of friends within John's own circle of friends any transaction to monetise this blog must be strictly arms lenght.

3.No autogenerated advertising or linking to directories with auto-blogging software of any kind whatsoever.

4.No buzz hyping from fellow cohorts.

5. No black hat .PHP scripting

6. No inadvertising leaking of project outlines to heavy forum owners such as the warriors forum or digital point.

7. No "giving away" your scent by making your writing style obvious in forums, message boards, guest books and other blogs.

8. All conditions must be met under the no-namer disguise with only $100.00 to spare and no more.

The surpise feat to be achieved is to actually earn $1000.00 with your first $100.00 and yes, I would allow for you to open an advertising campaign with a Google, Yahoo, MSN etc. use your PPC know how to genrate extra capital or revenue with a trusted affiliate product that has a reasonable take up purchase rate for example you were able to generate 12 sales at $50.00 commission each with a Google Adword budget of $60.00 of the remaining $86.00 that will give you an extra $600.00 to be on your merry way.

Royan Shaw
Ezinet Global Marketing
Actually I'm a webfinancial Wizard

Why not just make him code the site in HTML and PHP from scratch, within his daily time limit of 15 minutes, while using a 286 with only Windows 3.11 operating system installed?

Seriously, why don't people just apply the techniques presented here and do it themselves?

Wouldn't that be like a bunch of 'nobodys' turning themselves into 'somebodys'?

I don't think those conditions are all that restrictive really. I dunno about all that "no black hat" stuff though as that decision is pretty much up to each individual blogger, even if they're "nobody".

Hi second the first suggestion of $3000 per month.

Best of luck! It'll be interesting to see how fast you get there!

I think $1,000 it's a good number, making that money puts you above millions of blogs literally, and it also shows that the blog can keep growing.

go mid-way at $2,000 a month :)

I too vote for the $1000/month number. It seems like a good milestone that people would equate with being a success. I also think that having a traffic number in mind would also be good.

As readers of your blog know, traffic=$$. Maybe you could go with a percentage increase per month or something like that.

The one thing from this experiment that I am really looking forward to is seeing what affiliate programs you plan to use since several of the ones you use on this blog require huge traffic numbers to even qualify. Having said that, thanks for talking Kontera into letting some of us less fortunate bloggers get into their network :)

if you are starting as a nobody, try not to build links from high ranking sites coming from your huge network of internet friends, if you do that, you are cheating.
If you start as a nobody, you would submit to free directories, post comments on blogs, forum signatures and exchange links as a regular bread and butter guy.

But what about creating linkbait or other techniques John knows how to do?

Isn't the point to prove his techniques, not just pretend to be average and hope to make it?

I can't quit on $3,000 a month! my mortgage alone is almost that :neutral:

How about $5,000 a month?

I think generally you are somebody as long as you can make a living with the income from the blog. 4 to 5k a month should do it.

I think if you can make $1000/month from your blog then you are a "somebody". Or at least well on your way.

Indeed $1000 a month should be enough to prove the point.

In my opinion, a blog becomes a somebody onces that somebody is committed to become the blog.

That means the person has to blog to be the blogger.

In terms of making money, there shouldn't be of any price to make anyone a blogger.

You can surely calculate though!
12 Months x Money you Make Off Blog = Yearly Income

So if you make at least 10 bucks, 100 bucks, thats still pretty damn good.

Knowing that, John chow is hitting over 100k a year.

In conclusion, its take at least 0.12 cent to make the blog a someone.

I think $3,000 per month is a very decent number and enough to make you quit your job.

However, I would add a deadline to reach this level of income, Would 6 months be ok?

I don't think it will work. Someone will out you some how. They will make it known that it is a site created by John Chow, and then it will be instantly popular. It will be interesting if you can remain unknown.

Even if this blog did grow because of TTZ there is no reason you shouldn't be able to leverage your success. You only have to hit it big once. Look at Kevin Rose for example. Digg is popular, so anything that he creates gets a huge buzz from the digg community. He can leverage the digg users because they worship him for some reason. I mean, go make a negative comment about one of kevin's projects and watch how fast you get buried.