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Get Your PPC Fix From ExoClick

written by Michael Kwan on July 16th, 2007

exoclick-banner.jpg

If you want to make money on the Internet though a content-based site, you should definitely weigh your monetization options. Google Adsense is probably the most popular ad network, but as you can tell from John’s monthly income recaps, it is not the most lucrative.

Prior to this ReviewMe review, I had never heard of ExoClick. After going through their website, I’m still not entirely sure what to think of this so-called “innovative PPC platform“. Is it an Adsense killer or just a minor hiccup for Google? Let’s find out.

What Ads Do They Offer?

ExoClick is a PPC-based ad network, so in this way, it can almost be directly compared to Adsense. The key difference is that the ads are not contextual. The primary product here are the quintessential ad blocks, coming in a variety of standard sizes (468×60, 160×600, etc.), and the ads that they serve up depend on the category your select and the keywords that you enter.

At this time, I have deployed a 728 leaderboard on my blog, as well as a 300 box in this post. I personally don’t like the choice of font, because it does not integrate very well with my blog. I hope that ExoClick adds an option to change the font in the near future. As it stands, you can choose the format (size), border thickness, and the colors for the ad title, ad text, and background.

exoclick-adtypes.jpg

ExoClick has no problem heading into the more “mature” end of the blog monetization pool. In fact, among the category list for ads, you’ll find gambling, adult, and dating, as well as more conventional categories like blogging, car insurance, and games. Thankfully, there is an option to activate an adult ad filter. There are 17 categories in all.

While the basic ad block is what most people will use, ExoClick also offers categorized web portals, monetized domain parking, and search boxes like the one shown below. These boxes link to the same sites as the web portals.

Search the web:

On a side note, when you check out the publisher information page, the sample ad block shows an image accompanying the text, but this wasn’t the case when I put the ads on my blog. It could be dependent on the category, keyword, or specific ad, but I can’t say for sure. Also, while you can buy them, it doesn’t seem that you can sell ExoClick text link ads.

Affiliate Program

John has always said that the best kind of income is passive income, so it’s good to hear that ExoClick has a referral program wherein you get “a 5% bonus LIFETIME on the earnings” of anyone you sign up. With the basic ad block, the referral link is built into where it says “Ads by ExoClick”.

exoclick-examplead2.jpg

Weekly Payouts

With Adsense, you only get paid once a month and that appears to be the standard with most other ad networks. Browsing through the FAQ, I discovered that ExoClick promises to pay you every week, assuming that you reach the minimum payout level.

If you want a check or a wire transfer, the minimum threshold is $100. If you’re willing to get paid via Paypal or Epassporte, the minimum payout level is just ten bucks. One big thing that I should note is that ExoClick charges a fee if you want a check ($30) or a wire transfer ($20), whereas PayPal and Epassporte payments are “free.”

Make Money Online with ExoClick

Unlike Google where you sign up as a publisher (Adsense) and as an advertiser (Adwords) separately, the application process for ExoClick is completely unifed. One account for everything. On a related note, the application form is VERY short (name, password, email address) and approval is instantaneous. This way, you can start making money right away.

Given that I’ve only been running their ads for one day, it’s hard for me to pass judgment on whether ExoClick is worth implementing on your blog. The back-end seems to be organized reasonably well and I appreciate the detailed stats. And like most other ad networks, the revenue share is 50%.

Got banned from Adsense or want to supplement the Google machine? Then this PPC-based solution might work for you.

Click here to sign up with ExoClick

 

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By N2H
  1. Wow :mrgreen: this looks like an interesting company regarding ppc

  2. There are so many players in the game of advertising on line I’m surprised that the sheer number of them don’t cause the payout to plummet.

  3. Although this post has only been live for a few minutes, I have received my first click on ExoClick and I can tell you that it was worth….. a penny.

  4. Seems to be interesting proposition. I hope I won’t be banned from Google :P .

  5. Got banned from AdSense today :evil: . I am not gonna bother trying to get back in… but will try this and Yahoo and weigh my new options. Thanks again Michael for the great post. Now I know why John keeps emphasizing not to put all your eggs in one basket. :twisted:

  6. hi asela, sad to hear you got ban from google. you can always try other ppc programs that pays out faster than google’s min $100!

    • Thanks Etienne, I will try… I was hoping that Google would stop banning people at random like this but I suppose they always have their greedy little fingers into everything. I wouldn’t be surprised if they try to take over the world once they are done with taking over the internet. :twisted:

      I also signed up for ExoClick as soon as I posted my comments here a while back… they look interesting.

  7. hey john, is exoclick able to work with google adsense, dont want to get ban using both :smile:

  8. seems like pretty new company.
    Will have to check the details before letting it in !

  9. Acc. to digitalpoint forums, the company doesn’t seem at all intresting
    http://forums.digitalpoint.com/showthread.php?t=374781

  10. pretty interesting but I think sticking with Google is my safe bet right now!

  11. ExoClick sounds pretty cool. Shame I hadn’t even heard of them until now! ;)

    Steve

  12. I just signed up to exoclick and started looking through the ads that they will place on your site.

    Very disappointing. If it wasn’t porn, then it was very similar “search” listings or Viagra. Boring.

    While I only operate a small blog, the ads do not appeal to me to click on them and I doubt my readers would click on them either.

    The only value of this advertising system would be for people who click on their own ads, which is against the rules.

    However the weekly $10 payout via paypal is nice, I will wait before I install the code onto my page.

  13. Hey Michael, thanks for this great review. Your feedback is taken into consideration for our next upgrade!

    I also raised your revenue share and I will do the same for anybody signup up from John Chow, automatic +15%, just mention you come from John Chow in the comments.

  14. I agree with contamination.

    The ads they serve are extremely limited. For the Games category there are only two ads total! One opens up a spammy search result.

    NEXT!

  15. Looks like a solid program John. I like the PPC end and affiliate. A note on affiliate programs though, never ever go for single payouts, always take less but on a % so you can get residuals. That’s the secret. I”m going to look into exoclick. I have that kontera and a few others to decide upon :) . Thanks for the info!

  16. Well i guest John Review will increase ExoClick…. advertiser

    Surely not the publisher for now :neutral:

  17. :shock: How i wish we have paypal on our country!

  18. The low payout is tempting but the downsides and low rates just doesn’t beat adsense.

  19. It is always good to have AdSense alternative. everyone is looking. lets se how they grow in time.

  20. And it is good that they have also domain parking feature which you cannot see so often.

  21. You will be rolling in the dough once this becomes popular and you get a lot of referrals through this post.

  22. For some reason just the name ExoClick rubs me the wrong way. Way to go ExoMarketeers :mad:

  23. Register my site in this PPC company already….

  24. This is quite interesting to say the least. I am definitely going to read more about this service, and then hopefully sign up!

  25. I already used them twice but they were a great disappointment :(

  26. David Beroff

    Could you please either have your feed display the posts’ authors’ names, or simply ask them to sign their posts? I read your blog’s feed at LiveJournal, (http://syndicated.livejournal.com/johnchow/profile), and it’s incredibly confusing when “John” is spoken of in the third person, but there’s no clear signature indicating who’s doing the writing.

    Thanks!

  27. This is another option – which is good for all of us. The more options we have, the better off we’ll be. I’m going to look into this- thanks!

  28. Nice review!. I have joined exoclick before, and some category there are no advertisers.

  29. Thank you for all the feedback guys!

    Please don’t hesitate to contact me so I can make sure it works out good for you!

  30. My blog was recently banned by Google Adsense. So I was looking for any alternative income sources to monetize my blog.

    At the moment I use AuctionAds and Kontera… It’s seems to me ExoClick is worth to try.

Trackbacks

  1. 10 Bloggers | Top Bloggers | Blogging the Movie - July 16, 2007 at 12:34 am
  2. Exoclick to replace Adsense - July 17, 2007 at 7:11 pm
  3. Exoclick + Adsense Deluxe= Easy Money. : Big Bucks Blogger - July 19, 2007 at 8:39 am
  4. Exoclick hearts me .. I mean hires me at CristianR - helping you make money online - July 19, 2007 at 10:29 am
  5. ProBlogging.ru - July 22, 2007 at 12:54 am