Getting My Piece of The (Internet) Pie

When a big wooden box with a lid that read Get Rich Click showed up at my door, I assumed it was the new book by my friend Marc Ostrofsky. Upon opening the box, I discover not a book but a brazos bottom pecan pie instead (there was a book jacket but no book). This was Marc’s way of telling me to get my piece of the (Internet) pie.

Marc is a pioneer in taking full advantage of the Internet’s business potential. In 1995, he purchased the domain name Business.com for $150,000, shocking industry insiders that anyone would pay so much money for a single web address. But four years later, he resold the domain name to eCompanies for $7.5 million and landed in The Guinness Book of World Records. Since then, Marc has continued to excel in online businesses, with his current companies generating $75 million a year in revenues.

In Get Rich Click, Marc shares his treasure trove of information in a comprehensive how-to guide. In addition to his own experience, he draws on hundreds of ideas and real-life stories from entrepreneurs of all ages and shows how easy and quickly one can make money on a full or part time basis. The book goes on sale May 2. You can pre-order your copy at Amazon.com.

There is a tie in between Marc’s book and the pecan pie. Goode Company, the makers of the $32 Brazos Bottom Pecan Pie in Wooden Box, is featured on page 41 of Get Rich Click. I got my piece of the pie. How about you?

What a $32 Pecan Pie Looks Like

What a $32 Pecan Pie Looks Like


37 thoughts on “Getting My Piece of The (Internet) Pie”

  1. Sending someone pecan pie is an unexpected but interesting way of getting someone to buy your product. That degree of creativity and wit can really get you places.

    1. Yes that was awesome idea … without any doubt.

      1. Abhik says:

        Success depends on how innovative you can be..

    2. Free Picks says:

      selling something which is send by someone is not a good idea :-s

    3. Obviously, the reason the pecan pie was sent is not to get John buy the book. Heck, this pecan pie costs $52.00, but the book only costs $10.00. Go figure…

  2. That was awesome marketing …

    Awesome way to reminding you again.

  3. Reminds me of those “Zoo Animals” books they used to send in the mail and send you the bill if the kept them… Great way to gain customers.

  4. Techabouts says:

    That was awesome

  5. Mathew Day says:

    LOL, I would be surprised to get a pie unexpectedly, very creative idea. Marc Ostrofsky has had some incredible success online. His book should be a really good read, looking forward to reading it. 🙂

  6. John your desk really need some attention. I prefer to have clean and well organised desk.

    Everyone have their own way to do things …

    1. Abhik says:

      His desk is lot cleaner than mine 😀

      1. Would love to see your desk … why dont you add one blogpost on your desk and what gadgets you use.

      2. Free Picks says:

        awww… you should share the picture of that

      3. Deepak Yadav says:

        I think i have not clean my desk from past 6 months i only clean my room on DIwali festival………..

        1. Free Picks says:

          lolz :p now i want to see your desk more :p

  7. Very cool. Interesting way to promote a product.

    1. Abhik says:

      Yeah!! Indeed 🙂

  8. I simply like the packing of that pie.

    Lovelly wooden box …

    1. Abhik says:

      I don’t think it’s pure wood. Probably some type of lightweight plywood.

      1. John Chow says:

        It’s made of pine wood.

        1. Free Picks says:

          thats really nice John

  9. PPC Ian says:

    Awesome stuff! I’m envious of the Business dot com domain flip. Those are some serious returns.

  10. Work online says:

    Hey John,
    average as before you are well,so good sharing,i also like pie.

  11. Gwen Gantt says:

    Yeah, will the real john chow please step forward & respond to my last email re: his offer to set up my blog site from hostgator. where do I send hostgator’s welcome email? advance thx! i luv john chow!

    1. John Chow says:

      Forward the email to johnchow [@] johnchow.com

  12. awesome thing you get there. When I read the title, I thought it would be a different kind of post.

  13. Free Picks says:

    its look like Pizza :p

  14. fas says:

    makes me hungry, the food on johnchow.

  15. John,

    Thank you for sharing this awesome book. I just pre-ordered it from amazon!

  16. max says:

    I would have sent you “fresh” live octopus. That’s my favorite dish all time, really, I have this to prove it: http://travel-korea.net/korean-food/my-favorite-korean-food-live-octopus/

    But I don’t like pies in general, I don’t even eat birthday cakes or any kind of cakes or anything sweet, i love anything “live” though. Go call peta now.

  17. Work online says:

    Yes John it was really good idea,thanks again for sharing.

  18. I actually hate pecan pie, so I’d probably give it to someone I know that loves it, lol. Smart idea though.

    1. Work online says:

      Hello TYCP,
      i think You should try then i am sure u”ll like it…

  19. i appreciate the style of marketing, that you had.

  20. Rhinoplastic says:

    Great marketing strategy that is bound to get a good return on USD spent.

  21. I got inspired with Marc’s story. He invested so much in a domain and the result was tremendous. $7.5 million for a domain? That’s the best investment. 🙂

  22. Great strategy thanks for sharing it

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