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How I Broke 33,000 RSS Readers

written by John Chow on September 23, 2008

How one lazy bum made $176,697.50

Wow! It was only 18 days ago that John Chow dot Com broke 31,000 RSS readers. Today, the blog hit another record by breaking the 33,000 mark. Right now, the Feedburner counter is showing 33,385 readers. That’s an average daily growth rate of 130 new readers per day.

When I broke 31K RSS, I gave a very effective method to grow your RSS by using a free eBook and Aweber. For this milestone, I going to show you a highly effective way to get first time commentators to subscribe to your RSS via Aweber.

OptIn Comments by Ian Fernando

OptIn Comments works seamlessly with WordPress and Aweber. When a reader makes a comment on your blog for the very first time, OptIn Comment will email that reader a thank you letter and ask if he would like to subscriber to your newsletter or RSS list. For example, if you’re a new reader and you made a comment to any of my posts, you will receive this message in your inbox once your comment was approved.

Hello [Commentator name]

Thank you for commenting on John Chow dot Com. I would like to offer you my free eBook, Make Money Online with John Chow dot Com as a gift for making the comment. To receive the book, simple sign up to my newsletter by clicking the link below.

Thank you and I look forward to reading more comments from you.

John Chow

You can customize the message anyway you like. Once the reader clicks the link, it send them the eBook and adds them to the newsletter list. Conversion is very high because a reader who makes a comment on your blog is a lot more likely to subscribe to your blog. OptIn Comment has been helping me get an average of 25 new sign ups per day.

OptIn Comments is not a free WordPress plugin. Ian charges $97.00 for it. However, if you’re a John Chow dot Com reader, you can get it today for only $57.00. It’s definitely worth it if you’re already using Aweber.

Comment Relish by Justin Shattuck

Like OptIn Comments, Comment Relish is a free WordPress plugin that will send an e-mail message to new commentators. While free is a very good price, there are a couple of weaknesses with the plugin.

The first weakness is it doesn’t integrate with Aweber. You can use the plugin to send a thank you email to first time commentators and ask them to subscribe to your RSS feed or newsletter. However, without the Aweber integration, conversion won’t be as high. But, it will be higher than not sending a thank you note.

The second, and more serious weakness with Comment Relish is its coding. The plugin checks new commentators against all previous commentators. It does this by comparing email addresses. If your blog has a lot of comments, the plugin can overload your WordPress database because of too many queries. If you’re on a share host, then the host may threaten to disable your account.

Comment Relish maybe worth a try for smaller blogs with few comments. However, once you get to a decent size, you’ll have to use a more robust solution like OptIn Comments.

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{ 71 comments }

Affiliate Confession September 23, 2008 at 2:05 pm

Looks like your rss count is growing like a weed, John. Maybe I sould give opt in comments a go.

Online Dividends September 23, 2008 at 2:26 pm

Way to go John. I guess 34,000 is only 5 days away?

Chris Jacobson September 23, 2008 at 3:03 pm

If Ian dropped the price to $29.95, I’d buy it.

ZK September 23, 2008 at 5:41 pm

Your right is an affordable price….

Ryan McLean September 23, 2008 at 4:37 pm

Wow it is growing really fast. Congratulations….
Mine is growing pretty fast too but not as fast as yours. I have gone from around 35 subscribers to 200 subscribers in 1 month. Not a bad increase I thought

DamnSmiley September 25, 2008 at 1:16 pm

hmm Ryan thats really cool, you keep it up man. Looks like ur trick is working lol.

Manpreet Singh September 30, 2008 at 9:21 pm

Yep Opt In comment is awesome dude..do tell me if there is any other plugin simial to Opt In and costs less..

Mubin September 23, 2008 at 2:18 pm

Amazing John. You keep on improving, and I can tell you I am using the RSS more and more due to me not liking this new theme at all.

Online Dividends September 24, 2008 at 2:06 pm

Actually your subscriber count is below 33,000 right now.. Maybe the recession has hit your subscribers as well..

Ruchir Chawdhry September 23, 2008 at 2:33 pm

Opt-in comments looks really neat to increase email subscribers greatly. Thanks for the discount! I don’t really like Comment Relish that much, because as you said, it overloads the database once your blog starts getting some comments…

Does Opt-in comments overload the database? Can I use it on a shared host?

John Chow September 23, 2008 at 3:55 pm

OptIn Comments hasn’t overloaded my database and it’s huge! Yes, it can be used on shared hosts.

Steven-Sanders September 23, 2008 at 2:57 pm

Great information. I use comment relish, but Opt-in comments looks like it could be beneficial here shortly.

Glen Allsopp September 23, 2008 at 3:11 pm

Congratulations John, submitted to StumbleUpon for you!

Bash Bosh September 23, 2008 at 3:32 pm

Congratulations for new record John! :)

atlanta wedding photographer September 23, 2008 at 4:22 pm

because of you and shoe i signed up for Aweber. and am actually taking a webinar as i write to start off. I really liked the idea of offering an Ebook. I do have a question though. Where do you get the image of the book next to your subscription entry? I would like to offer an ebook but it seems a little bit more tangible to have something that they can see.

John Chow September 23, 2008 at 5:02 pm

Nate did that for me. There are many designs that will design eBook covers. Check eLance.com

Alex September 23, 2008 at 4:48 pm

No offense, but do we really need to know “how” you increased your reader count every 1000 or 2000 readers? I mean do you switch your tactics every 1000 readers just for fun? I bet you just have a popular blog that increases in readers every day, and you didn’t do much but keep writing on your blog

TYCP Entertainment Magazine September 23, 2008 at 10:27 pm

Then don’t read it?

DamnSmiley September 25, 2008 at 1:34 pm

why wouldnt they read it…i just took notice of this shitty site when i saw the email. lol im a subscriber but the fool didnt give me an ebook option lol :D

Dorothy Stahlnecker September 23, 2008 at 5:27 pm

Congragulations from Grandma….I guess this will only happen to me in my dreams.

Dorothy from grammology
grammology.com

DoublePlus Ecommerce September 23, 2008 at 5:35 pm

John, what does your growth curve look like? Does the rate of growth increase as you get more subscribers? It seems like it have a kind of snowball effect – more subscribers means more people talking about you, which leads to more visitors, which leads to more susbcribers, et etc.

Geek-News.Net September 24, 2008 at 10:27 am

On a side note to that question; I’m still a little curious as to what the percentages are for valued readers. I’d assume your click through rate from feeds rises with the increase but how well does it compare?

Educational Toys September 23, 2008 at 5:37 pm

Every time I’ve seen people using comment relish lately, it’s sending an email for every single comment, whether the visitor is new or not. Same thing on our blog. What a pain! OptIn comments might be worth the money just for fixing that one problem.

Ian Fernando September 23, 2008 at 6:48 pm

optin comments only emails every unique email address or commenter – so it will never bother your dedicated reader once they become frequent readers and participate in the posts. :)

Mihai September 26, 2008 at 7:41 am

It probably does that because you don’t have the wp_cr_emailed table created.
If that’s the case you can create it manually and everything will be ok.

Ecko September 23, 2008 at 5:39 pm

Unfortunately, I’m not a WP user. So, I don’t need these plugins at the moment. have you the same way to blogger user? :D

ZK September 23, 2008 at 5:40 pm

Congrats John , your blog seems to be growing faster each day. The plugin is priced high, users would pay up $20 for this plugin.

Ian Fernando September 23, 2008 at 6:50 pm

the reason for the price is because of the quick growth and the ability to capture the user at that mind stage – active user. Also since growing your list very important and is considered an “ATM” – once you captured your list you can promote to them over and over again. plugin is very powerful to use and definitely can help increase in rss readership and potential income from dedicated readers/users

100kjob September 23, 2008 at 5:58 pm

Well done John, that’s not a news any more as you keep breaking through all the milestones.

Make money online September 23, 2008 at 8:53 pm

congrats man.
Thats a really fast growing rate :eek:

Narmadi September 23, 2008 at 9:00 pm

I just wanna say.. congratulation on this

rich September 23, 2008 at 9:51 pm

Congrats John, the quality you provide is directly proportional to your success. You have proven this.

jobucks September 23, 2008 at 10:32 pm

Hello john, You’re really good , I quezz you’ll hit 50000 readership by the end of this year…..

Clog Money September 23, 2008 at 11:15 pm

Interesting when I get some time tonight I’ll have a look at Comment Relish see if I can improve on it.

wesley September 23, 2008 at 11:36 pm

testing this plugin :)

wesley September 23, 2008 at 11:37 pm

Note that this plugin is actually against the terms of service of Aweber.. And all requests will come from the same IP, at which point they will probably ban your IP and the plugin will become useless.

Tinh September 24, 2008 at 12:20 am

I wonder how you can answer all comments and why you let spammers share spams link like this spammer: cehczjk

T

John Creek September 24, 2008 at 2:33 am

good work John!!!

vikram September 24, 2008 at 2:40 am

very nice post john i just start preparing my ebook now love to have that much reader

TYCP Entertainment Magazine September 24, 2008 at 11:02 am

Good for you, John. Looks like I might have to check out that plugin after all because the other one IS a resource hog.

Takumi86 September 24, 2008 at 11:41 am

33.000?! i can only make 8 reader at the time. Gosh John, its been a while sine my last visit here, and you do a lot of improvement especially that car pic, i like that :)

Paul September 24, 2008 at 1:37 pm

Wow, nice growth.

Friggin Random September 24, 2008 at 7:15 pm

Amazing..you ARE A BLOG KING!!!

Steven-Sanders September 24, 2008 at 8:58 pm

Uh, oh! You lost 1,000 readers, you’re not over 33,000 anymore. What happened?

tivitune September 25, 2008 at 2:27 am

waa. you really did that. No wonder you really good guys. I hope i will get more readers..

Eric Go September 25, 2008 at 9:11 am

John, congratulations for the new milestone. I had just reached my 15th rss reader the other day. It is still a long way to go for me :-)

egruve.com September 25, 2008 at 10:05 am

John great achievement ,I will be one of these days.
Cheers http://www.egruve.com

Chuck September 25, 2008 at 9:07 pm

Good info and inspirational. But in my case, i don’t really even have more than 1 steady reader..lol I know i should write more and i am working on that. Keep the info coming! Great post.

Alex Liu September 26, 2008 at 6:33 am

Great tips for that. I’ve never thought of that. I used to think that installing a plugin on my blog doesn’t contribute much to me and my blog readers. Now, I see it differently. Thanks for the great insight!

Mihai September 26, 2008 at 7:44 am

if you want to use the comment relish plugin make sure to check this post:
http://patchlog.com/wordpress/more-optimization-for-comment-relish-plugin/
You can find an improved version there. This version will not have the “database overloading ” problem mentioned in the post.

Sindiket September 27, 2008 at 11:40 am

That was a really good tips of you.As an Internet Marketer i nver tought about that before…

dawawenn September 27, 2008 at 2:35 pm

thanks

William Wong September 27, 2008 at 8:33 pm

John how much is your monthly hosting fee of your site?I also want to set up my blog to earn money but i have limited budget only and don’t know what to write.

John Chow September 27, 2008 at 8:52 pm

The hosting is sponsored by BlueFur. If it wasn’t sponsor it would cost $500 per month.

charles September 28, 2008 at 8:11 am

Awesome. That is a good growth rate for the blog.

Double September 28, 2008 at 9:20 am

That would be in my dreams having 33,000
RSS readers. You rock JC.

Linn October 1, 2008 at 2:15 am

that’s fantastic… well done.

martinact420 @ Great Ways to Make Money Online October 6, 2008 at 1:34 pm

Sending a thank you noteis a wonderful idea! And a great way to let people who were interested enough to intereact by leaving a comment subscribe to your RSS.

Posicionamiento Valencia October 7, 2008 at 3:29 am

Good wp-plugins. Congratulations for you new record.

"www.ShawnDrewry.com" October 9, 2008 at 12:16 pm

I was wondering why my Feedburner RSS count keeps fluctuating in reader count. Maybe they have a bug…lol

Justin October 11, 2008 at 10:18 am

Class pleased me, I am one of 33000

Diana October 13, 2008 at 12:04 am

Congratulations on the milestone. It is a record that is hard to beat but you deserve it.

Diana @ http://www.DianaTan.net

Keral Patel October 14, 2008 at 12:14 pm

I did got an email when I commented and I did subscribed to your blog. Its a nice and cool idea.

Warung digital October 14, 2008 at 10:05 pm

Thank you Sir for sharing your trick to get reader, I will try it

MaCo October 14, 2008 at 10:10 pm

Is it too expensive for me to get readers, any other tips and tricks

MaCo October 14, 2008 at 10:14 pm

Hi Mr. John Chow I wanna be your next reader sir,

Ben Pei October 15, 2008 at 1:30 am

Hey John.. You just added another 2k+ readers again! Wonder how you do it..

MelodyN October 17, 2008 at 2:05 pm

Well John, of course you were able to break your record. Quality posters like yourself are hard to come by.

bhas October 18, 2008 at 2:53 pm

lolz.. everyone is wondering how john chow is doing it. there are too many noobs here. just take a look at jimkarter.com blog and watch how some prick managed to trick rss readers to 7k in a in just a few weeks from 200 readers. RSS feeds can be tricked.. its easy.

johnchow with alexa ranking of only 30k? i dont think so. cmon guys theres too much BS here.

Kevin October 19, 2008 at 4:27 am

Wow… this is something unbelievable…. you rock JC

blogywalkie.com October 20, 2008 at 6:46 am

good tips, btw, how to do that, i don’t understand, what plugin do you use?