How To Be A MOFO

I just saw a buddy over on Facebook say something that I had never heard before. However, I think you’ll agree with him as I did. I wasn’t quite sure where he was going with it but he said that most people suffer from FOMO online. FOMO?

FOMO = Fear of Missing Out

This is so true. And it’s a completely irrational and destructive behavior. Let me explain. It all starts with a little kid with a dream to get rich and become free. His parents never had much money, and when they did, they’d fight over it. He’d vowed he would never be like that when he grew up because he’d have more money than he’d ever need, and he’d help and give to others.

Now imagine, this kid grows up, has been saving and working his tail off for years for this, and now, he can finally afford to buy a successful Franchise at a hefty sum. So he buys it. What do you expect him to do next? He’s going to build up that business, follow the Franchises step-by-step instructions and make millions right!?

Yet, what if… What if you saw him the very next day see another hot franchise opportunity and so now he drops what he’s doing and goes to try to invest in that one too? Then the next day he gets an email from a friend about a “limited offer” that he has to jump on now! And off he goes. Then his neighbors house goes up for foreclosure, and he had just saw that Infomercial on getting rich in real estate, so now he’s got a $497 course called “No Money Down” headed his way.

You see where this story is going?

You’d think this guy is a dumb ass fool. He had an incredible opportunity, if only he would eliminate all the other noise and focus on that alone.

Don’t Be An ‘If-Only’

Opportunities are everywhere. However, you can’t do it all. You’ve got to pick one, and DO IT! This is a business. Treat it like one. Throwing a bunch of different crap at the wall and hoping something sticks is a bad strategy.

You need to throw a bunch of the SAME ‘quality’ crap at the wall, and if it doesn’t stick? Throw some more. And then some more.. And then when some does stick, you find out why and do that a LOT MORE!… #wealth formula

(Albeit, probably the nastiest wealth formula you’ve ever been given. Oh well… moving on…)

It’s so easy to pick up a $47 opportunity, a $7 “how-to”, or any other *don’t miss out* trend that’s going around. The Scarcity-Effect is going on online in full force. People buy these products like they’re lotto tickets, and people that play that game? Well, they’ve got the exact same odds of winning online as they do scratching off those little turd-tickets at 7-11.

Get this now: You’re not missing out! It takes ONE good idea, ONE good strategy, ONE great plan to stick to in order to become wealthy. You don’t need more products. You need MOFO.

MOFO = MO’ Focus


Remove all the excess chatter going on around you, pick a plan that sounds right, and get started. The 3 Big Things You Want To Consider:

  • Traffic: Does the business have enough traffic where I can make plenty of money?
  • Conversions: Will my marketing funnels convert these leads into buyers?
  • Economics: Will I be able to invest in traffic and marketing to get the sale, and generate enough income to have a profitable business that can take me to 6-7 figures a year?

That last one most people don’t consider much at all, when in reality that’s where they should start. Why grow a business if you don’t know it will be profitable? Who cares if a product is HOT… when the business model sucks? Most people are using a crappy business model that makes little to no money. Why do I make six-figure monthly income? Because I use the Ultimate Online Profit Model, and I stay focus on it. I am a MOFO. You should be one too.

36 thoughts on “How To Be A MOFO”

  1. I. C. Daniel says:

    My advice would be to have one or max 2 coaching programs, so we have just 2 ways to make money online and we invest as much we afford to lose in both, from 2 business there’s a big chance one to become successful!

  2. faisal says:

    Follow one program but do it well.

  3. Dayo says:

    Wonderful. I will follow your advice.

  4. Dayo says:

    I want that ebook.

  5. Dayo says:

    Please send me your ebook too.

    1. John Chow says:

      Click the link in the post!

  6. LMAO..I’m Guilty because I was that person 6 years ago and that is the perfect description of an opportunity seaker. A real business entrepreneur stays focus with a strategic business plan that allows him (or her) to gauge progress

  7. I think a greater fear is – where the hell do I start? John Chow provides so much information and so many options, the fear is going down the wrong road and then having to back up and start again. I don’t know if fear is the right word, maybe concern

  8. John, I would say Focus on one at a time!
    Do it really well with quality in mind at all times.

  9. Tony says:

    You are right on John, staying focused on one strategy and riding it out is the best way to proceed. There will be set backs along the way but the race is not necessarily won by the swiftest but to them that stay the course!

  10. Shaun says:

    Hi John,
    Your article is so true, It’s what you call the shiny object syndrome, Or when you’ve spent a lot of money on a good course, and another opportunity comes along you decide to go for it leaving the first course to gather dust on your hard drive. I’ve been a victim of this in the past. This attitude will get you nowhere, at present I am studying a very exciting IM course with good interactivity between all the students. I will never let the “shiny object syndrome” sway me again.
    John thanks for the very interesting article, and thanks for your very interesting eBook which I downloaded awhile ago.
    Kind regards,
    Shaun Ross,
    Cape Town, South Africa. πŸ™‚

  11. Hi John, what kill most people is the fear of unknow and they don’t care to know. Going by one or two program as maximum is just too okay but when handling more than two, we find it difficult to know which work best and rake in more money.

  12. Thanks Chow, the truth is if one does not stand for something; he will fall for anything. Focus is the name of the game. Once again thanks for this great post.

  13. KongWing says:

    You actually can’t blame them for going that way πŸ˜› We online marketers are smart. There are good marketers that wish the best of the visitors and there are money hunters. I did a split test on one of my online marketing courses in the Dutch market. 2 sales page one same product. One of it tells them how they can make money online by following the course step by step. The other sales pages tell them that they can make a lot of money with almost no efforts just copy and paste. Guess which sales pages converted better….. Exactly the one that promises the easy money. If it is not easy enough, they go searching for a new online course.

  14. vinton samms says:

    Hi John,
    Everything that you have said is true and I can’t agree with you more. However, as you rightly indicated the scarcity effect that is now going on online is causing more people to be as confused ever. You have no time to think and weigh the options but I guess if one has a plan and that offer or whatever else it is fits in with that plan then one should go for it. My message therefore is always have a plan or else you will be blown here there and everywhere.


  15. Patricia says:

    If I had the full amount needed to join MTTB again I would. This I would make my one thing Id throw myself in to. I pray the offer doesn’t stop. I could take me 2 years to save haha. Please keep this offer open, much appreciated haha πŸ™‚
    Patricia πŸ™‚

  16. Richard says:

    Hi John

    You said it will, and I agree with you 100 percent. Just reminds me of a thought: “Stick to the plan, till it sticks to you. Beginners are many but enders are few.”

    This definately refers to sticking to ONE plan.

  17. Eric says:

    Hi John, great post as usual. There’s an old saying that really shape our thinking as we first get started online which is, “when opportunity come knocking: open the door.” I think that we have to learn to put up a, “do not disturb” sign when we commit to a project.

  18. Muz says:

    It’s not only about making money with integrity, but it’s also about loving what you do. If you can have both, then you’re really on the winning track and will never “work” another day in your life.

  19. Noble says:

    I think some people get caught up in the illusion of other people’s success, and they’re desperately trying to fit in to experience their own success, so they’re testing the waters to see what will be a good fit for them. I’m glad that I kept trying different things to figure out what I would be the best at doing for the rest of my life, while searching for my passion and life’s purpose . My journey is where I get most of my growth, and it prepares me for my destination. Great post, as usual.

  20. aceclue says:

    Hi John,

    This is a wonderful reminder. Fear of missing out, get evetything at hand syndrome is a killer to becoming a success icon.

    It is very important to have a set of practicable and achievable goal. Move on in the right track, evaluate your action steps at every important stage of your journey to the predetermined set of goals.

    And also remember to put focus in your provision to that spot, the spot where very few insightful, focus-minded successful men stand.

    I personally believe in handling one project at a time while having mind for multiple opportunity. I do focus on what I’m doing at hand until the set goal is achieved and the system automated.

    When I’m sure much time isn’t so needed on my part and delegation and automation is virtually sufficient to run the project, I go to my book and see what other project opportunity I can follow.

    In few words, be focus. Don’t get disracted. Successful people are those who continually do one thing for a long time. They do so to become the go-to experts in their business model.

    John Chow is one of them, a blogger, an icon when it comes to making money online.

    Thanks for sharing

  21. Thong Huu says:

    Yes, I fear of missing out something, so I check email everytime, it make me losea a lot of time…

  22. Yeah being a mofo is funny πŸ™‚ hehe

  23. Lose10Pounds says:

    Haha you’re too funny ^_^

  24. Brilliant post with a funny dimension…MOFO. The lesson here is all about Focus and Focus makes you a winner in all worthy endeavors.

  25. Josh M says:

    This is exactly what i was talking to one of my business partners the other day.
    Its like you know what we are all thinking!

    Great article

  26. Most suffer from this fear but the key is to run with it until you are done with it, as far as the venture. Never start 2 new ventures or more within a few weeks or even months of each other; recipe for failure.

  27. Focus – Focus – Focus is the only thing that gets results. Do not look at what others are doing, do not try to copy other people’s successes, attempt to be first with the news in your nich. You will lead your nich not be number two.

  28. Sulaiman says:

    Folks will keep bombarding you with different offers to buy this and that, if you follow the bandwagons and refuse to follow your own plan, you will get yourself blamed for that. Look for someone that will first invest their time in bringing you up before you invest your money in them. Get a gameplan and step-by-step action task to keep the ball rolling and achieve your dreams

  29. Hi John,

    I can agree with you. A few weeks ago I wrote a similar article about focus and determination on my German blog.

    If you want to earn money online you have to stop buying and reading digital products like ebooks or video tutorials sometime. You have to get active and plan your own project. Many are afraid of this because of the effort level and the possiblity of failure.

    But who dares wins.


  30. cΓ©dric says:

    Thanks for advice, which will help me.
    And speaking of traffic, I found a possibility.
    In the days that veinnent. πŸ™‚

  31. Holi says:

    One just need to focus and if needed, then take some one or two coaching classes. Otherwise, the main sources should be oneself. Be try to compete with yourself not with others.

  32. Hi john, I think a lot of us are in a hurry to get out of poverty. This has led to trying one’s hands on different strategies at the same time just to try to beat time. Doing so many things at the same time will give you no room for concentration. When there is no concentration or focus, success can hardly come.

    The best thing is for one to start with a plan and follow it faithfully until it is fully established and yielding something tangible before thinking of diversification. Trying to diversify too early would eventually make you spread your resources too wide and of course you might end up wasting all of them.

  33. Sushil says:

    Hi John, Thanks for the fantastic post, which reminds the great proverb JACK OF TRADE AND MASTER OF NONE. one should always stay focus on one think at one time to get great output and should not try many things just for the sake of diversification.
    It is good to have multiple source of income but start with one at a time.

  34. Wess Stewart says:

    I’ve been fortunate that I haven’t really fallen into this trap, although my mother has. I keep trying to tell her to slow down…she doesn’t have to buy every program that comes along…I think it’s probably harder to deal with when you see someone else fall into this trap.

  35. Hello John, Shiny objects syndrome Oh Yeh I think all of us have been part of this at some point in our online journey. How can we not? There is so much noise everywhere LOL

    Seriously yes focus is key, letting yourself get distracted again and again is never going to help you take control of your future now is it?

    I agree get started, be focused on the end result, when you achieve it then and only then go searching for more. Great job, Thanks for sharing.. Chery :))

    P.S.I ended up here today Via where I left you a comment and kingged!! See You There :))

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