How To Build Your Personal Brand

Tonight was the monthly meet up for Third Tuesday Vancouver. It’s call Third Tuesday because they meet on the third Tuesday of every month. Most of the time, it’s just informal networking among members but tonight there was a presentation by Rebecca Bollwitt from on building your personal brand.

What caught my interest wasn’t so much Rebecca’s presentation, which was very good. What stood out for me was the live blogging software used by Tris Hussey to live blog the presentation.

Cover It Live is a web based software that takes live blogging to a whole other level. Your commentary are published in real time like an instant message. The system lets you lets you drop polls, videos, pictures, ads and audio clips anytime you want. There are even options to have real time comments and questions from your readers. And it works with Twitter, so that anyone who was twittering the event can get on the live stream. Below is a replay of the live blog. Had Cover It Live been running on this blog, you would have been able to read everything in real time.

43 thoughts on “How To Build Your Personal Brand”

  1. Michael Kwan says:

    Looks like an interesting tool. How did you go about shoving your tweets in there?

    1. John Chow says:

      You have Cover It Live allows tweets from the Twitter users you want to include. It tracks those users and includes their tweets in the live feed.

      1. Ryan McLean says:

        Wow this really is a fancy program. Amazing
        I have never done live blogging before…nor have I been involved in it

  2. uwak says:

    I am not late …..& still remember last articles “build your personal brand”, good information….very enjoy the presentation, thanks

  3. Study Babes says:

    so you would have a cover it live box on your site and the live updates would happen inside that box, is that right?

      1. Study Babes says:

        would be pretty cool if they could make it show like a real blog post, and the text just appears as you type it

        1. Tris Hussey says:

          Actually when you’re watching live as soon as the text is submitted, it appears. Same with tweets. It’s really amazing how Twitter was added to CIL.

      2. That is such a bad ass tool for live blogging! You can bet I’ll be trying it when I go to conferences.

      3. Önder says:

        Thats a great way to be connected to your blog.

    1. Ben Pei says:

      Sounds like a cool thing!

  4. Dave says:

    Sorry I couldn’t make it.. Maybe next time!

  5. Rebecca says:

    I wrote a few months ago comparing Cover It Live to another service (Scribble Live) – they’re really listened to all the feedback and added some wicked features. Only thing I don’t like is the lack of SEO/link love from the embedded player.

  6. Tris Hussey says:

    John, thank you very much for the shout out. I’ve been impressed with CIL from almost day one (I had to see it in use to be sold). They keep making it better and better, including a server-installable version (I’m told).

    @Rebecca, you’re bang on with the SEO point which is why I’ll be switching it over to the CSS-based version in the morning. It isn’t as sexy, but it is indexable.

    One thing I keep bugging them about is a nice, light AIR app, but they do already have it working on the iPhone and Blackberry in their mobile version.

    1. Tyler Ingram says:

      I read over your live feed via my iPhone and thought it was great coverage Tris. neat app to do live blogging to.

  7. I heard about Cover It Live a while ago, but I haven’t found any use for it yet.

  8. EarnersBay says:

    Hmm, could be interesting.

  9. Santa says:

    is CIL indexable or just shown in an iframe?

    1. Good question. I’m wondering the same thing.

  10. Diana says:

    Something new here. Worth exploring into.

  11. Interesting tool. From where we can download it?

  12. Dave says:

    Interesting stuff. Where is this hosted John? I wouldn’t mind attending the next third Tuesday, even if it is that close to Christmas.

    1. John Chow says:

      You can find the location of future Third Tuesdays here:

      1. Dave says:

        Wicked John. I look forward to it.


  13. LayupDrill says:

    Very Interesting Concept

  14. Live blogging?? Nice!

  15. Hey John, great to see you there, last night!

    Just a note, Monica and I almost always have a speaker as a part of the evening. Next month with be an exception because of the holiday season, but we’ll be back to having great speakers in January. Hope to see you at another one soon!

    Tris did a great job of live blogging, and Raul did a great job of overview on his blog too (He would have live blogged but unfortunately, couldn’t get a connection)

  16. BusinessX says:

    I can see this over Twitter. This is a cool service for reals. My only question is if your porting Twitter feeds, how does it know to port on topic? Would it also Tweet my bud Billy Bob saying “going to the bikini contest after hours at the Fishbonz, going to get RIPPED!” on my live coverage of the Chastity and Temperance Conference?

    1. John Chow says:

      It ports every tweet that is posted during the live session. It’s assumed that those tweeting the event will keep the tweets on topic during the event itself. The person running Cover It Live can remove tweets that are no related to the live session.

      1. BusinessX says:

        That makes sense if you can edit on the fly, just remove a tweet.

  17. I am wondering how this would effect my business in wedding photography and how I might be able to implement it

  18. John, Cool! Cover It Live looks promising, compared to the UStream Chat paradigm. Will need to check out for valuable details. Thank you for the post! Respectfully, Nicholas

  19. Önder says:

    Rebecca Bollwitt doing it well and have to use this service in my new blog.

  20. Yavor says:

    Some cool insights in the posts you mentioned. Thanks!

  21. Cool software….agree with John, that you must first know yourself before you can brand yourself.

  22. Joe Tech says:

    I will be testing this over the weekend for upcoming events.

  23. Sohail says:

    That is cool 🙂 the tools seems great

  24. just join twitter.i think i need to exercise my skill for this one.great work

  25. Li Weng says:

    Great, I believe branding your name is a major part of online success. It adds credibility and trust that you put yourself out there.

  26. Looks like a great tool, I’ll have to check it out.

  27. yeah! This is Cool, I will try it out.

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