How To Make Your Site Go Viral with Social Media

The two best social media sites you can use to drive targeted traffic to your website are Digg and Facebook. Despite both being quite radically different together, they get huge traffic and work in a way that your material can go viral fast. 

Digg lets users follow each other (much like twitter) and post links which are put forward and dugged by registered users and followers of your profile. Generally the more diggs a site gets the more visits your site will get (although you’re likely to get many more visits than diggs).

How To Use Digg:

Step 1.

Sign up to Digg.com

Step 2.

Start commenting on diggs – I’ve found this to be the easiest and quickest way to gather followers.

Step 3.

Follow others – by following other people (particularly popular diggers) you’ll not only gain more followers but also have improved chances of getting other people to digg your content. By following other people your news feed will change to show their new content (and vice-versa).

Step 4.

Once you’ve gathered a solid group of followers you should submit your link (Shown top left right of the Digg logo) you should try and post with an intriguing headline.

You really need to contribute to the digg community if you are to get repeat traffic from the website as this way more people will see your link and promote it.

Once you’ve submitted your link its simply a waiting game to see how much traffic you get! Try experimenting with different types of content to see what works best. I’ve also found Digg an excellent way to get pages indexed into Google (usually within 12 hours).

Now we more onto Facebook there are numerous ways to get traffic to your site via Facebook however if you’re not careful most will be limited untargeted traffic.

The best methods are creating a fan page of your website/blog (only worth doing if your website/blog is already getting at least 200 visits a day with a good portion being returning visitors) or by creating a fan page/group at your websites theme i.e. if your site is about cat food you could make a fan page on a certain breed of cats.

How To Set Up A Fan Page

Step 1.

Visit Facebook.com (no need to sign in or register yet) and click “Create a Page for a celebrity, band or business.” (Shown highlighted below)

Step 2.

Select “Cause or community” – name your community and click “Get started”

Step 4.

Log into your Facebook account (or create one at this point).

Step 5.

Now you’ll need to add an image (try to make it very relevant) write some content on the wall, invite your friends (only select those who are interested in your fan clubs theme) and finally “Like” the group yourself) this will show the group on your news feed which will encourage your friends to like the page too which in turn will then show up their friends newsfeeds and so on (as you can see this is really is viral friendly!)

Now when you combine the above together along with other social media sites you really are boosting the chances of your site to go viral, just remember you can lead a horse to water but you can’t make it drink i.e. if you post boring content don’t expect the world to fall in love with it!

Share This

You should also consider adding a “share this button” to your website. You can grab the code from: sharethis.com. This gives you a small widget to add anywhere you like on your page which enables people to quickly post your link to Facebook, Twitter, Digg (and many more social media sites) potentially increasing your traffic.

Share this offers multiple looks. The most popular is:


Simply visit sharethis.com and click “Get the code” (shown in yellow below) add the html code (I find this better since it’s more customisable than downloading the WordPress plug-in) either to the bottom of your posts/pages or in your sidebar.

Sam White has just released a free report teaching you how to drive quality targeted traffic to your website download it at: Drive Huge Traffic To Your Website – Free Traffic Blueprint


105 thoughts on “How To Make Your Site Go Viral with Social Media”

  1. Kevin Kimes says:

    This is a great guide, but what you really need for your site to go viral is great content.

    1. Virtual Tour says:

      I would have to agree with that, or a great name. With two of those things you can make anything go viral.

      1. cfd trading says:

        where are my comments going, i had tried to comment many times before but no luck, cant see them, may be i am too late

    2. PPC Ian says:

      Agreed! Helps to have good infrastructure in place (such as a solid FB page with tons of fans) but you truly need viral content to go viral. 🙂

      1. Kevin Kimes says:

        Yep! Step 1: create great content. Step 2: follow the advice of this great guest post by Sam White.

        1. Virtual Tour says:

          Step 3. Comment a lot on John Chow to get on top commentators!

          1. PPC Ian says:

            Haha! I really like step 3, John. So funny! But, very true. 🙂

          2. Presently, I am one of the top commentators.

          3. Is that being Top commentator of the month or of all times?

          4. PPC Ian says:

            Retweet Exchange Network, that’s an awesome question. I’ve been on the top commentators for about a year now but I’m definitely not the top commentator of all time. I’d be really curious who that is. Maybe ZK?

          5. Erwin Miradi says:

            LOL. Step 3 is nice. I see the numbers there changing all the time..

          6. SportsNub says:

            LOL…that’s most important step, I find.

    3. Yes he described quite well that you can take horse near water but you can not force it to drink.

      So to get more and maximum benefit you should have both skill.

    4. cfd trading says:

      making website popular is hard work, i had been trying to make popular for a while with out success

    1. Kevin Kimes says:

      I think it’s a great post for at least some of the people at every level of knowledge in the business. Something for everybody!

  2. fazal mayar says:

    i thought twitter was the best but im damn wrong after seeing this, thanks.

    1. kitkupon says:

      If you’ve read John’s e-book he offers for free download at the right top of this site, you should know that Digg is the best tool to promote your blog.
      From my own experience: When I started posting on Digg, my site up in one month in Alexa rating- unbelievable experience.
      Good one

      1. Agreed. If you have huge fans, then it’s possible to get 1000+ visits per day from facebook.

        1. Erwin Miradi says:

          Yeah but only if we have solid FB page. No one is coming if it looks spammy.

          1. SportsNub says:

            Yeah, that too is a true point!

          2. Yeah.. you are right.

    2. Have the deadly combination of these 3. twitter, facebook and digg.

      1. SportsNub says:

        Yep, that combination is really very effective!

  3. Brankica says:

    I just picked up a great tip about Digg. I never thought of it as a place where you actually need to be active and comment. This changes the perspective for me, going to try it out.

    1. Kevin Kimes says:

      Me too. I’m glad to know it, so I can put it to use. Previously, I thought it was just another item on the “share this” bar that can be clicked to tell people about a page.

    2. Arun says:

      Yes Brankica. If you hit on popular in Digg, the traffic can be huge.

    3. In social media you need to be active if you want to get the maximum benefit of it.

      1. PPC Ian says:

        That is very true, ZK. You can’t afford to miss any of the major social networks. Now, I just need to follow my own advice. 🙂

        1. Kevin Kimes says:

          “Now, I just need to follow my own advice.” If only it were as easy as saying so. In other words, I completely relate to that!

    1. PPC Ian says:

      I agree. Great tips. I have 5,000+ fans on one of my FB pages now. I got most of them via a paid “like” FB campaign. FB really works and drives quality traffic to my site.

      1. Kevin Kimes says:

        Ian, that is one of the best methods around for gaining “popularity”. FB also can give you fantastically cheap clicks (less than a half-cent) when your ads point to FB pages.

        Then, you can use the page almost like an email list – all the fans are basically subscribers.

        1. PPC Ian says:

          Kevin, I couldn’t agree more! FB is just like the new email in my opinion. Well said!

          1. Certainly FB is like gold mine if you know how to digg properly and extract the gold.

            Some person are really expert on it. I still remember how John and Jeremy increase their followers in twitter by providing free gifts and contest.

          2. Kevin Kimes says:

            ZK: Clever play on words. Gotta Digg the gold out of Facebook. Haha.

      2. Virtual Tour says:

        I tried how you showed and didn’t have the same luck. I think I need to learn more from the master!

        1. PPC Ian says:

          I think it was a function of my vertical. I have multiple FB pages and the one I featured on my recent blog posts was my best performing campaign. 🙂 Keep trying and you will definitely get great results!

        2. Rome was not build in a day.

          1. Kevin Kimes says:

            Exactly, don’t let a single failure stop you. Nearly everybody in this business fails more than they succeed. The trick is recognizing, shutting down, and learning from the failures quickly, while maximizing, optimizing, and replicating the successes.

  4. Thank you for this! I didn’t realize that fb could be handled that way but now must go ahead and take some action.

    1. Virtual Tour says:

      You should try it, it’s a great way to get good traffic

    2. Good luck. Just do it. It’s really great.

    3. Facebook, Twitter, Digg, Stumbleupon are the biggest tool of any internet marketer.

      Use it properly to spread your words.

  5. Brock Blohm says:

    Awesome!
    I have never taken the time to look in to Digg. I simply post my own links to it already, and that is it. I will be looking in to this now and doing exactly what you described – I’ll see what happens. 🙂
    Thanks.

    1. PPC Ian says:

      Same here. I thought Digg was a thing of the past. Time to look at it again.

  6. Virtual Tour says:

    I think Digg can be an amazing source of traffic if you know how to leverage it’s power! Facebook is also a great source of traffic but you have to have an amazing idea or great content for it to go big anymore.

  7. Skye Diaz says:

    Thanks for this, I didn’t know much about Digg before and how it worked. Do you know what kind of articles people like on there? Is it specific to any industry or niche?

  8. Erwin Miradi says:

    Thanks for sharing that Sam. That is one useful tutorial.

    1. PPC Ian says:

      I agree. I’ve mastered FB – I now have 5,000+ fans on one of my pages. However, need to look into Digg. Great guest post!

      1. Virtual Tour says:

        I think I’m the complete opposite

      2. It’s great. I need more concentration on fb.

      3. Your PPCian fan page has only 896 fans.

      4. Erwin Miradi says:

        @ Ian: That’s a great idea. If you also mastered Twitter and Digg, then you’ll be unstoppable 😀

  9. maryeasy says:

    As far as getting good exposure, ithink Digg is by far the best.

  10. Letsgetiton says:

    All of them are great in their own way and to use them all as a whole can meen good free long term traffic.

  11. Olefin says:

    thanks Sam, some really useful info especially about getting the most out of Digg.

  12. PPC Ian says:

    Man, I don’t even use Digg anymore! However, I’ve seen it mentioned a few times here on JC now. Need to check it out again.

    1. Kevin Kimes says:

      I’ve got to get on the Digg bandwagon too. There’s so much social media traffic I need to tap into!

      1. Surprise to see that you are not capitalising social media yet …

    2. Yes digg gone through multiple times and after coming of so many social media its loosing its charm though this one still have some juice to enjoy.

  13. Matt says:

    Great post. It’s definitely about exposing quality content to those sites and not about spamming. Thanks for sharing.

    1. Virtual Tour says:

      Don’t ever spam, it really doesn’t help you or your brand in the long run. These sites can help you out a ton!

    2. Yes at site like facebook, twitter you get exposure in multiple times … From 2 people to 4 and 4 to 16 and so on …. So use it carefully as in the long run it can be prove like gold mine to you and to your blog.

  14. I always make sure I post the best content possible and because of that I’ve gained a lot of followers.

  15. Social media is the best method to make traffic

  16. Kevin Kimes says:

    By the way, with all the guest posts this week, I’m betting John is enjoying a nice vacation somewhere.

    Kudos to John, for reaching such a high level of success that other people give him the content for free. 🙂

    Something the rest of us can aim for.

  17. Sadia Komal says:

    Wow really great secrets thanks for sharing

  18. JimmyE says:

    What about twitter? I find Twitter to be much more of a hassle and usually avoid using it. I normally stick to Facebook more often than not.

    1. I am sure you like photos and videos and thats the main reason of picking twitter ahead of facebook.

      Am I right ?

  19. mlm rankings says:

    Create a squeeze page and then put a optin form and in there give your ebooks and videos aa free viral.

  20. Justin Dupre says:

    Social networks such as Facebook are a big help in marketing plans. One potential new network that people can also take advantage of is Google+ which is rapidly increasing its members list.

  21. Facebook are really great if you have lots of fan. Digg are also good.

    1. Huge no of Good and active followers are always great. Infact this is biggest assets of any blog so is the case with the email subscriber as well.

      What do you say ?

  22. creating an facebook page is easy but promoting its take time

    1. Infact for facebook or twitter kind of promotion you should not do aggressively as well.

  23. what’s digg’s follow limit?

    1. Never heard any followers limit either on twiter or digg …. So I do not think that there is any such limit.

      1. I almost write something wrong. Yes, the limitation on Twitter only when we follow others. Last time I checked we can only follow max 2000 people…

  24. fas says:

    An excellent guide there. Social media is the in thing now.

  25. Kavya Hari says:

    Primarily, i have to create a digg account on here. Social media plays an important role in all over the world. Thanks a lot for given great support on here 🙂

  26. This is a great guide for going viral on the social media…I personally think Facebook and Twitter have the most viral nature, but Digg is fantastic as well to have as a tool in your arsenal! Let’s not forget about creating great linkbait (great content) that people naturally want to spread and link to! Thanks for the post!

  27. i have created the facebook fan page but am still finding the best way to promote it

  28. Janetn64 says:

    I use Digg all the time and has proven to be a great way to get tons of traffic to my site

  29. drezebella says:

    awesome.. social media can stil get you viral 🙂 nice post

  30. facebook is the best place to make more visitors

    1. yes i agree, there is an opportunity to increase our web traffic.

  31. Essays says:

    The most difficult part is to get followers, which are hard to find. We can create an account and fill it with original content, but finding followers is difficult.

  32. The image makes all of the difference. Looks like people tend to stay much longer on a page when there is an image.

  33. Technary says:

    Thanks for these sites which will help in boosting the traffic!

  34. who2india says:

    Great guide to use digg and facebook.

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