How To Throw An Affiliate Party

There are three ways to throw an affiliate party. There’s the right way, the wrong way, and the Mike Filsaime way. Last November, Mike and his partner, Chris Farrell, hosted a VIP party at Blush Nightclub in Las Vegas for their top affiliates.

Throwing an affiliate party at a swank night club in Las Vegas is very nice but it creates one big problem. Affiliate marketing is mostly a man’s game. Go to any affiliate conference, like Affiliate Summit, and you’ll see mostly males walking the show floor and the parties are mostly sausage fests. This one sidedness isn’t that big a deal when the party is held in a private hotel suite or ballroom. However, it’s hard to be viewed as a big baller in a public nightclub when your roped off VIP section is 99% dudes.

Mike’s Solution: Hire 50 Models!

Mike’s solution was very simple: hire enough hot Las Vegas models so the girls outnumber the guys. With the hot babes in place, the party looked like something out of a Fast and Furious movie, where there are always at least five girls for every guy. One things for sure, the clubbers on the other side of the VIP rope were wishing they knew Mike Filsaime, especially when we started uncorking the $10,000 bottle of champagne. Mike budgeted $150,000 for the party and I’m pretty sure she spent every dollar.

Now, I’m sure there are better ways to spend $150,000 than to blow it on 50 women and bottle service with $10,000 champagne. But if you want to be ballin’ in Vegas, there’s no better way than the Mike Filsaime way. Great party Mike. Looking forward to the next one. 😛

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party

AffiliateDotCom Party


39 thoughts on “How To Throw An Affiliate Party”

  1. Looks like it was a good party! Nice idea, especially as people will be talking about this party now increasing his name and brand awareness (even more than it already is in the affiliate industry)

  2. fazal mayar says:

    150k for a party? that is partying like a gangsta! Party all day and night I guess?

    1. Yea, kinda looks like a gangsta party.

  3. Dino Vedo says:

    Now the question is how many of those 50 hired models John was able to take home? 😉

    1. John Chow says:

      None! I am a married man, after all. 🙂

      1. Than arrange some other place ..if you do not want to take them home … lollzzz

  4. Looks like fun was had by all. I can’t wait to get my invite for being a top affiliate!

  5. Tony Milano says:

    Oh The life of a Rockstar..er I mean blogger.

  6. XtreMarketer says:

    Damn .. this makes Clickbank’s affiliate party at the a4uexpo looks so lame.

    One tip for a REALLY good aff party though – hire strippers not models 😉

    1. Abhik says:

      That’ll turn the party down to another road 😀

  7. Thomas says:

    “Go to any affiliate conference, like Affiliate Summit, and you’ll see mostly males walking the show floor and the parties are mostly sausage fests.”

    Interesting that it’s all men and no women in terms of affiliate marketing. Why is that? Was it because of who Mike and Chris invited?

    1. John Chow says:

      That’s just the way it is. There are way more male affiliates than female. The same is true of the tech industry.

      1. Kristi Hines says:

        Maybe there are less of us because we’re a bit put off by the fact that all the affiliate programs are throwing parties where women are assumed to be part of the decorations than part of the actual business generation. Maybe they should throw in a few token male hottie models for the single lady affiliate marketers? 🙂

        1. John Chow says:

          Maria Andros was the only female affiliate marketer that I knew at the party, but she could have easily been mistaken for a model http://flic.kr/p/9HTgdp

  8. Kirk Taylor says:

    Obviously a great marketing strategy and a great time.

    I was in the bar business and I learned a lesson like this from a business partner. It’s less expensive than hiring models and has the same impact.
    We hired college cheerleaders for cocktails and football players for bouncers. We had lines down the block waiting to get in four nights week for years.

    That might make a great blog post!

  9. Make Money says:

    I am all for the hiring of models for affiliate parties….granted I come from an adult background so that makes me a little partial…

  10. fas says:

    Where do you get these models? Huh!

    1. John Chow says:

      Any modeling agencies in Las Vegas can supply you with girls. Or you can ask the club to set it up. Just tell them how many girls and what level of hotness you want. Just remember, the hotter the girls, the higher the price. 🙂

      1. Abhik says:

        Still they’ll fit in that mammoth bracket of budget.

  11. George Tee says:

    Nice idea to hire 50 models in one night. I think, the affiliate is going out so well because of how expensive it cost the team. Well having some fun once in a while is a good thing. I think all of you really enjoy the party, its all that matters. After that back to work again.

  12. Make Money says:

    You can find models in a number of ways. You can probably find most of them for an inexpensive price on Craigs List. Essentially make a post saying need attractive females (insert criteria here) that want to model at a party or something.

  13. John,
    This is your best post to date. The pictures were worth a thousand words. Look at how happy the fellas are in the last picture.

  14. Kevin Kimes says:

    Are there ever industry parties (this industry) hosted at non-casino locations? Heheh. You know, somewhere the wives actually won’t mind us going? 🙂

    1. John Chow says:

      If your wife has a problem with you going, then you have the wrong wife. 😛

      1. Nice words John! 🙂

  15. EMT Training says:

    I’m pretty sure Kim Kardashian is in that second picture LOL.

      1. John Chow says:

        You don’t know who Kim Kardashian is? Google image her name and you’ll understand EMT’s comment. 🙂

  16. exsuit says:

    Nice post, but just wondering why its coming 5 months after the party?

    1. John Chow says:

      Better late than never! 😀

  17. Abhik says:

    oooo!!! hot babes. 😀
    BTW, who’s Mike? The one who opening the bottle?

    1. John Chow says:

      The guy with me in the first photo.

  18. I wonder how much Mike is earning out of his affiliates if he can throw a party for $150,000.

    1. Brookiyn i also wondering……..its huge……

  19. It is an interesting post for all the affiliates with qute babes.

  20. Pretty post,and thanks for this great idea.

  21. Really Mike’s solution was very simple…?

  22. flash game says:

    i also like to partying. it’s a great patry,great babes and great drinks.

  23. Richard says:

    Looks like Mike Filsaime has a lot of cash to throw around. Why not if his affiliates deserve pampering for working long hard, smart hours into the night marketing on the Internet. I look forward to my affiliate party. You are either in control or out of control when woman start flocking around. Too bad I’m married to the sweetheart of my dreams.

    She is the supreme model for sorting my life out and for any woman to follow.
    Great guns Mike.

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