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How To Use Prepop Offers To Build A Big Mailing List

written by John Chow on January 4, 2010

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In my last post on making money with prepop offers, I showed you how to use a custom thank you page to send the subscribers to a prepop offer. This works really well if you have a blog that people are subscribing to. However, what if your blog gets very few readers? How do you built a list then? In this post, I’m going to show you one of the coolest affiliate marketing trick you’re ever going to see. The method was first shown to me by Jonathan Van Clute. You may remember him as the winner of the Top Affiliate Challenge. I’m sure some affiliate marketers are going to get pissed at me for posting this for free but hey, revealing stuff that others would charge for was one of the reasons I got so big.

Some Background Information

If you’ve just join us in this series and don’t know what a prepop offer is, then please go read my post on How To Make Money Online with Prepop and Aweber. This will give you the background information you’ll need to follow along in this post.

What You’ll Need

For this example, I’ll be using the free Louis Vuitton purse offer from Market Leverage. The pre-popable email submit offer pays $1.30 per lead and is open to both email and search traffic. A screen shot of the landing page is below.

Prepop Email Submit Offer

When a visitor enters his email address and clicks continue, you will make $1.30. How most affiliate marketers make money with an offer like this is they send traffic to the landing page using Google AdWords and hope enough people enter their email to make a profit on the ad spend. If your average cost per click is 10 cents, then you need one person in 13 submitting their email address to break even. If you can do better than that, then you’re making money.

The Problem with The Average Affiliate Marketing Model

The problem with the above is it’s not a very good business model. There is no foundation being built. It requires the affiliate marketer to constantly spend money on advertising or the traffic will stop. If the traffic stop, so does the money. Mind you, there are many affiliate marketers making good money doing this. However, what the affiliate marketer is really doing is building the foundation and email list of the advertiser, who is making far more than $1.30 per email submit. The advertiser has the visitors’ email addresses and can email them again and again with their offers. All the affiliate marketer got was $1.30 less the ad cost.

A better business model would be to capture the emails of all those visitors who entered their email address into the advertiser’s offer. This way you’re making money with the offer and building an email list at the same time. Here’s how to do that.

The Prepop Squeeze Page

Prepop Lead Capture Page

Using Squeeze Theme, I was able to create the above squeeze page within a matter of minutes. Squeeze Theme is by far the easiest way to create an email capturing landing page. The theme is powered by WordPress so any blogger will be able to use it.

My squeeze page explains how to get the free Louis Vuitton purse. It’s very simple with a clear explanation on what visitors have to do in order to claim their purse. It has an attention grabbing headline with easy to follow step-by-step instructions and a place to enter their email.

Instead of sending search traffic to the advertiser’s landing page, you send the traffic to your squeeze page. When a visitor enter his email address, you’ve captured it instead of advertiser. Next you send the visitor to the advertiser’s landing page with his email address already pre-populated.

Prepop Landing Page

Once at the offer page, all the visitor has to do is hit continue (which you’ve instructed on step 3 of your squeeze page) and you’ll make $1.30 PLUS you’ll have the visitor’s email address. Most Internet marketers spend money to build their email list. With this method, you can make money while building your list! Even if you only break even, you are ahead of the game because you’re building your mailing list for FREE. Depending on your advertising budget, it’s possible to acquire hundreds, even thousands, of emails everyday.

Aweber Makes All This Possible

One of the best feature of Aweber is its ability to automatically append user data to a thank you or landing page. After a visitor enters his email address and click submit on your squeeze page, Aweber will open up the Louis Vuitton landing page and prepop the visitor’s email into the email field. Here’s how to do that.

Aweber setting

Log into your Aweber account and click the Web Forms tab. Select the form you’ll be using for this promotion and go to Basic Settings. You’ll see a Thank You page drop down menu. Choose custom page and enter the URL to the prepop offer landing page. You can get the offer URL from the affiliate network. In this case the URL was:

http://limitedcertify.com/a.php?a=CD8285&b=36304&d=0&l=0&o=&p=0&c=6024&s1=&s2=&s3=&s4=&s5=&email={!email}

Noticed I added &email={!email} at the end of the URL. Aweber will automatically change {!email} into the visitor’s submitted email address and place that to the email field of the Louis Vuitton landing page so all the visitor has to do is hit continue.

By using Aweber, Squeeze Theme and a prepop offer from Market Leverage, you’ll be able to quickly build an email list that you’ll be able to market to over and over again. If these people respond to one email submit, chances are they will respond to second one (or third or forth). This additional income is 100% pure profit!

Many new bloggers and Internet marketers don’t start their list because they don’t think they can build it fast enough to justify the cost. Aweber pricing start at $19 a month for up to 500 names. Many people feel that unless they can build to 500 names quickly, they’re not getting their money’s worth. With the above method, it’s possible to get to 500 names in less than a day. What are you waiting for?

Start Your Email Marketing List For Only $1.00

Aweber offers a $1 trial account for all new customers. The account is just like a normal Aweber account and includes unlimited email campaigns, newsletter, broadcasts and follow ups. Using the above method of capturing leads with a squeeze page and making money with a prepop offer, there is no possible way for you to not make the $1 back. You’ll be building your list and you’ll be making money on it as well. You can’t get a much better deal than that!

If for some amazing reason, you can’t make $1 doing this, then email marketing (and making money on the Internet) is clearly not for you. Send Aweber an email and they’ll give the $1 back.

$1 Aweber Offer

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{ 89 comments }

Wess Stewart January 4, 2010 at 9:13 pm

That’s a nice trick. I only wish I had the money to jump headlong into using this stuff…heh.

Your Money Online January 16, 2010 at 12:58 am

Does that cost you a lot of money?

chester January 4, 2010 at 9:44 pm

Hey that’s a pretty good idea. Nice one.

Ahaaer January 5, 2010 at 9:33 pm

Sounds Interesting!

John Sullivan January 4, 2010 at 9:53 pm

That’s what I’m talking about :) Great clear post John Thanks.

S Ahsan January 4, 2010 at 10:03 pm

John! THIS IS GOOD!! Sweet post! best stuff!

Ahmad January 4, 2010 at 10:06 pm

Nice idea on marketing.thanks Mr.John Chow.

Phillip January 4, 2010 at 10:47 pm

Hey John. This is really good info, thanks for going into details too. Hell yeah they’re gonna be pissed @ you. haha.

ibnu January 4, 2010 at 10:51 pm

thank for sharing john… i don’t know we can do that…a lot of info i found in your website…thanks a lot… :-) really hope to learn a lot from you.. if only a lot of people like you..giving advices for free… our world would be more ‘happier”

Tom - StandOutBlogger.com January 4, 2010 at 11:36 pm

That is a really great idea John! A fantastic way to build a list while making some money right off the bat,

Sahil Kotak January 4, 2010 at 11:55 pm

Great Post John! Clearly explained.
Thanks John

Typhoon January 5, 2010 at 12:44 am

The bad thing about CPA sites like Market Leverage, Clickbooth is that they don’t accept applications from countries to which I belong(india). This makes me sad that I am not able to utilize those CPA sites and so I don’t need to purchase those nice squeeze themes.

Harry January 6, 2010 at 11:35 am

I am from India and I have account in both ML and ClickBooth…. Try this post of mine http://www.harryblogs.com/tips-on-getting-approved-with-cpa-networks

gagaukon January 5, 2010 at 12:48 am

i main reason why i feel so great reading this post but eventually cannot make use of it is because im not ready to spend any money on it

andy January 5, 2010 at 12:51 am

This article is very interesting to be tried, but aweber not available in my country. Is it possible to use another autoresponder service?

Pasha Nara January 5, 2010 at 1:12 am

nice trick bos, the difficult thing for me is driving traffics

Anthony January 5, 2010 at 1:23 am

hey John,
Any suggestions for people who cannot afford Squeeze theme right now?

John Chow January 5, 2010 at 8:46 am

You can code up your own squeeze page using basic HTML and upload it to your server.

Internetsalsa January 5, 2010 at 8:19 pm

Basic HTML won’t do the trick by itself.
You need to have a database such as MYSQL, etc.
But yes you can avoid paying high fees getting other services.
I have built many by myself with simple HTML (to make forms) and cold fusion and have even done with access as a database.
Basically you can store/capture the emails and store them in the table in the database. You can do all sorts of stuff. I could go on and on here. Shoot me an email and I can see how I can help.

All Software List January 5, 2010 at 10:35 pm

Why do you have to go the hassle (coldfusion , MySQL stuff) ?

yes.. we can use simple HTML combined with self-hosting autoresponder too ( e.g ARP3 , etc)

ZK @ Web Marketing Blog January 6, 2010 at 10:26 am

There are thousands coder are available who can do it at very cheap rate.

You just have to put your requirements and budget at there.

Krish January 5, 2010 at 1:30 am

This is a very good tip indeed.I do use to wonder how the marketing guys get succeeded in a very less time making huge profits.Thanx for letting us knowing the secrets of marketing to get succeeded.Waiting to know more from ur blog

-krish

Wibowo Tunardy January 5, 2010 at 1:42 am

That’s awesome John. Thanks for sharing.

Charles January 5, 2010 at 1:47 am

Now this is one of your better articles John, Good job man :)

Charles January 5, 2010 at 1:49 am

Oh and what is your experience with Market Leverage, I am only affilliated with Neverblue and Azoogle.

John Chow January 5, 2010 at 10:17 am

Market Leverage is great. Excellent service and their account managers are really easy to get along with.

Thomas Northrop January 5, 2010 at 2:10 am

Amazing stuff John, Thank you so much for sharing it with us. There are so many little tricks like this that would make a big difference in peoples lives if they only knew how to do them.

You are proof that building a good relationship and caring for your customers and subscibers is the correct road to success.

Thomas Northrop

aldrix January 5, 2010 at 2:22 am

i have learned something in this post but Aweber is not available in my country, got some more ideas for international use please do share thanks.

zelot66 January 5, 2010 at 2:24 am

Thanks for sharing John. This is great. Anything that can generate money, big money, count me in…….hahahahaha!!!!!

Yes, Thomas, you’re dam right!! John is good in internet marketing. No doubt about it. I Iearned a lot from John. Thanks again, big John!!

Polo January 5, 2010 at 2:50 am

It’s the first time I’m making a comment on your blog and all I find to say it’s:”very good stuff Chow”.
Thank you for sharing it with us!
Best regards!!!

per-erik olsen January 5, 2010 at 2:58 am

Great post John! I really liked it and might try it myself!

Riley January 5, 2010 at 3:06 am

John, Thanks for an easy to read and informative article. I did not know you could prepop the information using Aweber. I do have an Aweber account and will try a test of this method soon.

Estanislao January 5, 2010 at 3:17 am

Wow … I only say thank you, thank you, thank you …

This is blog at its best.

Keep going like that man.

Estani

Freddy Flightman January 5, 2010 at 4:42 am

The prepop with the squeezetheme makes a lot of sense – does marketleverage offer any uk programs?

John Chow January 5, 2010 at 10:19 am

They do have UK programs but not sure if they have any UK prepop. However, there’s nothing to stop you from targeting US traffic only.

Shaun January 16, 2010 at 4:30 pm

Hi John

Market Leverage didn’t accept my site when I tried to sign up. Do you know of any other alternatives to market leverage who do prepop offers?

Ecommerce Blog January 5, 2010 at 6:30 am

Great post John. This is a great trick that can pay off if done correctly. We were looking for some cleaver ways to build our list and this is definitely one.

George January 5, 2010 at 6:56 am

Outstanding! Thank you for sharing.

The other problem with the traditional Adwords approach that you mention is that competition is huge and everyone is using the same tools (Adwords). As soon an anyone finds a good offer and keywords, other people will copy them and drive the profit to zero.

So, this is an example of how to use technology and strategy to make more money. It’s about creating a new tool (actually combining existing tools) in a new way. Great idea.

Hatem January 5, 2010 at 7:31 am

This sounds the best i have got since long time , Thank u john ,BUT, I still thinking about these words “However, what if your blog gets very few readers? How do you built a list then?” If i did understand well (wish not :) ) these idea should be spammed at the beginning to get your potential list !!

Steven Richardson January 5, 2010 at 7:45 am

Yet another reason for me to think about payingg to use Aweber.

Patty Reiser January 5, 2010 at 7:46 am

I too would like to know if this system can be used with other autoresponders? I am currently using MailChimp.

John Chow January 5, 2010 at 8:56 am

You’ll have to ask your email service provider. Some will offer the feature, some won’t.

Shawn January 5, 2010 at 8:46 am

Thanks much! Having a good landing page is very important in building your email list for FREE. What do you think about having VIDEO on the landing page?

SASO

John Chow January 5, 2010 at 10:21 am

Videos do a great job in increasing conversions. I use them on most of my squeeze pages.

ZK @ Web Marketing Blog January 6, 2010 at 10:28 am

But however some time these videos can also work as exit gate.

So be careful about that.

Kurtis McGarry January 5, 2010 at 9:11 am

Great post! I’ve been using something similar before redirecting people to affiliate offers and it really work quite well.

If the visitor doesn’t convert straight, from your page, at least you have Its mail ;).

Internetsalsa January 5, 2010 at 8:38 pm

then will you spam that person with that email? :(

Kurtis McGarry January 6, 2010 at 9:09 am

Have you read the post?

I do something very similar to it. I send the visitors to my squeeze page, after they signup to my double opt-in list I send them to the affiliate offer.

Affiliate Tips January 5, 2010 at 10:22 am

Great idea John, this is something that I need to put into use immediately, because I have some good traffic but not collecting their emails. Combining list building with CPA offers can be really powerful.

Bidet January 5, 2010 at 1:59 pm

Thats’ a great idea, you can make money while building your list. Its genius.

Joel Johnson Lazy Cash Formula Review January 5, 2010 at 2:23 pm

John this is amazing!!! Great stuff here :)

Nick January 5, 2010 at 2:30 pm

Great post John, and great idea on marketing. I have learned a new thing in this post. Thanks.

Kevin Fulginiti January 5, 2010 at 4:04 pm

Hi John…this sounds like a good idea to bring traffic to the site I also own approx 600 names associated with disc golf that currently point to my main site….should I do a program like this for all the names?

also I am in a competition for a grant through the Pepsi Refresh program and basically the winners are based on online voting…I need to get people to vote for my project. the voting begins Jan 13.

I am new to this sort of thing a buddy of mine turned me on to twitterfollower….
thanks
Kevin

ibnu January 5, 2010 at 4:22 pm

kudos to you john…:-) what a nice way to live a life…
being paid doing what you love the most… blogging and sharing…..

Earl Flormata January 5, 2010 at 6:21 pm

Thanks for this post John, now I just need to find a prepop in the niches that I’m attempting to cover. They’re a bit obscure though – but I’ll post the play by play on my blog to show if it works or not.

isaac January 5, 2010 at 6:54 pm

Hi John,

I’m not so sure if this works, because many have been scammed thanks to such adverts already.

Just my 2 cents worth, no offense

TYCP Magazine January 6, 2010 at 4:57 pm

And that right there is why only certain people will be able to do it. If it’s being offered by someone the reader trusts, then it will be no problem.

Richard January 5, 2010 at 8:12 pm

Very informative and simple and looks like it would be quite effective.

edgar January 5, 2010 at 8:31 pm

Thank you so much, I tried a mailing list in the pass and gave up, after reading your article I am going to give it another try. thanks

Internetsalsa January 5, 2010 at 8:41 pm

Folks…This stuff can be handy when you have traffic to your site. And to have traffic you need to have good content and then of course good marketing….
And it also doesn’t hurt to have a disclaimer on your site about collecting emails and then sending emails. If you do not put a disclaimer or similar statement then can be considered a spam.

Weight Loss Diet Plans January 8, 2010 at 6:14 am

If you have an opt in form and an email they have to respond to by clicking on a link, you don’t need a disclaimer.

mmo January 5, 2010 at 11:36 pm

Looks like everyone is getting into the email marketing field.

MMA Pound for Pound January 11, 2010 at 12:24 am

yup its easy and more valuable

Jacinta Dean January 6, 2010 at 12:38 am

Thank you so much for sharing this information. I am still new to this whole industry. There is so much to learn and definitely not enough time. Thank you for the really easy straight forward explanation!! :)

Jacinta :D

كورة فلاش January 6, 2010 at 4:50 am

Very informative and simple and looks like it would be quite effective.
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Justin @ Informant Zone! January 6, 2010 at 9:26 pm

I’ve been hesitant to pay for Aweber however I may pull the trigger and go for it if I use it in this type of fashion.

sohbet January 7, 2010 at 1:56 am

John, Thanks for an easy to read and informative article

sohbet January 7, 2010 at 2:28 am

That’s a nice trick..

brad January 7, 2010 at 6:20 am

My Only Comment, ** be aware ** of what cpa offer you sign them up to! You DON’T want them to be added to a unethical marketing list where they get spamed to hell. Join the List first to see what it is about. Remember don’t ruin your rep. just to make a $1.50 ~ make sure it’s something of value.

Weight Loss Diet Plans January 8, 2010 at 6:11 am

Yea, make sure it’s something of value, like some acai berry weight loss pills. LOL!

Gary A. Parenti January 7, 2010 at 7:34 am

Wanna know whats happening in the Real World ??? While we sit here and work http://www.youtube.com/watch?v=VebOTc-7shU Look at This

youtube January 7, 2010 at 12:24 pm

Very informative and simple and looks like it would be quite effective.

Weight Loss Diet Plans January 8, 2010 at 6:08 am

Many people don’t think so, but you can make a killing with $1.30 affiliate offers.

SEO Rank Monitor January 8, 2010 at 8:21 am

Great post John, nice trick. Might try it out.

Custom Essay January 8, 2010 at 8:28 pm

Still visitors notice popups or they close them down before reading it? I have use aweber, it is good.

Satria Nugraha January 9, 2010 at 7:42 am

Thanks for useful and your useful information. I think you should create a book which it contain all of yours strategy and creativity to make money online.

Voyage Montreal January 9, 2010 at 6:52 pm

I have to give this is a shot!

ppc tips January 9, 2010 at 7:35 pm

Sounds like it could add up to some serious cash in a very short time. Thanks for the tip.

Siau Hen January 10, 2010 at 6:05 am

Thanks for this informative post. I subscribe to Aweber itself but never aware of this function. :-)

MMA Pound for Pound January 10, 2010 at 7:14 am

Nice idea on marketing.thanks

MLDina January 11, 2010 at 11:34 am

Thanks for highlighting our offers John! Looking forward to seeing you next week at ASW.

TrevorB January 13, 2010 at 2:19 pm

I had to comment, Thank you. I have been looking for an explanation for this type of program, and needless to say, none put it out there like you did. Thank you John.

Stop Wrinkles January 20, 2010 at 2:17 pm

This is great – we sell stuff online as well as market other products and a great way to monetise people who don’t buy / abandoned carts – will look into it now

Horse Rider Insurance January 20, 2010 at 2:31 pm

Great Idea – I will now have to buy Squeeze theme ! Has anyone used this to great effect in the last week since this was was originally posted? Would be great to hear success (and other) stories

The Magic Bullet System January 21, 2010 at 11:28 am

I heard about using CPA pre-pop offers initially when I bought a PPC course from Gauher Chaudhry. This really is the next level of using cheap traffic to build a sustainable and long-term business in CPA.

pumukli January 23, 2010 at 9:13 pm

Hi John,
Great info!!!
I was wondering, do you have a WP install for each of your offers or you have a domain, which you use for all the offers you promote??
Thanks.

call of duty modern warfare 2 January 29, 2010 at 5:00 am

Its a very good stuff! But its possible to do this in the limited criteria, means the way it looks very to be done.

Vu Xuan Tuyen February 3, 2010 at 9:01 am

I have not understand how it works how you said though quite detailed, although I also thank you

PaulG2 February 3, 2010 at 3:58 pm

Posts like these keep me coming back. Thanks for the tips and info.