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How To Use Prepop Offers To Build A Big Mailing List

written by John Chow on January 4, 2010

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In my last post on making money with prepop offers, I showed you how to use a custom thank you page to send the subscribers to a prepop offer. This works really well if you have a blog that people are subscribing to. However, what if your blog gets very few readers? How do you built a list then? In this post, I’m going to show you one of the coolest affiliate marketing trick you’re ever going to see. The method was first shown to me by Jonathan Van Clute. You may remember him as the winner of the Top Affiliate Challenge. I’m sure some affiliate marketers are going to get pissed at me for posting this for free but hey, revealing stuff that others would charge for was one of the reasons I got so big.

Some Background Information

If you’ve just join us in this series and don’t know what a prepop offer is, then please go read my post on How To Make Money Online with Prepop and Aweber. This will give you the background information you’ll need to follow along in this post.

What You’ll Need

For this example, I’ll be using the free Louis Vuitton purse offer from Market Leverage. The pre-popable email submit offer pays $1.30 per lead and is open to both email and search traffic. A screen shot of the landing page is below.

Prepop Email Submit Offer

When a visitor enters his email address and clicks continue, you will make $1.30. How most affiliate marketers make money with an offer like this is they send traffic to the landing page using Google AdWords and hope enough people enter their email to make a profit on the ad spend. If your average cost per click is 10 cents, then you need one person in 13 submitting their email address to break even. If you can do better than that, then you’re making money.

The Problem with The Average Affiliate Marketing Model

The problem with the above is it’s not a very good business model. There is no foundation being built. It requires the affiliate marketer to constantly spend money on advertising or the traffic will stop. If the traffic stop, so does the money. Mind you, there are many affiliate marketers making good money doing this. However, what the affiliate marketer is really doing is building the foundation and email list of the advertiser, who is making far more than $1.30 per email submit. The advertiser has the visitors’ email addresses and can email them again and again with their offers. All the affiliate marketer got was $1.30 less the ad cost.

A better business model would be to capture the emails of all those visitors who entered their email address into the advertiser’s offer. This way you’re making money with the offer and building an email list at the same time. Here’s how to do that.

The Prepop Squeeze Page

Prepop Lead Capture Page

Using Squeeze Theme, I was able to create the above squeeze page within a matter of minutes. Squeeze Theme is by far the easiest way to create an email capturing landing page. The theme is powered by WordPress so any blogger will be able to use it.

My squeeze page explains how to get the free Louis Vuitton purse. It’s very simple with a clear explanation on what visitors have to do in order to claim their purse. It has an attention grabbing headline with easy to follow step-by-step instructions and a place to enter their email.

Instead of sending search traffic to the advertiser’s landing page, you send the traffic to your squeeze page. When a visitor enter his email address, you’ve captured it instead of advertiser. Next you send the visitor to the advertiser’s landing page with his email address already pre-populated.

Prepop Landing Page

Once at the offer page, all the visitor has to do is hit continue (which you’ve instructed on step 3 of your squeeze page) and you’ll make $1.30 PLUS you’ll have the visitor’s email address. Most Internet marketers spend money to build their email list. With this method, you can make money while building your list! Even if you only break even, you are ahead of the game because you’re building your mailing list for FREE. Depending on your advertising budget, it’s possible to acquire hundreds, even thousands, of emails everyday.

Aweber Makes All This Possible

One of the best feature of Aweber is its ability to automatically append user data to a thank you or landing page. After a visitor enters his email address and click submit on your squeeze page, Aweber will open up the Louis Vuitton landing page and prepop the visitor’s email into the email field. Here’s how to do that.

Aweber setting

Log into your Aweber account and click the Web Forms tab. Select the form you’ll be using for this promotion and go to Basic Settings. You’ll see a Thank You page drop down menu. Choose custom page and enter the URL to the prepop offer landing page. You can get the offer URL from the affiliate network. In this case the URL was:

http://limitedcertify.com/a.php?a=CD8285&b=36304&d=0&l=0&o=&p=0&c=6024&s1=&s2=&s3=&s4=&s5=&email={!email}

Noticed I added &email={!email} at the end of the URL. Aweber will automatically change {!email} into the visitor’s submitted email address and place that to the email field of the Louis Vuitton landing page so all the visitor has to do is hit continue.

By using Aweber, Squeeze Theme and a prepop offer from Market Leverage, you’ll be able to quickly build an email list that you’ll be able to market to over and over again. If these people respond to one email submit, chances are they will respond to second one (or third or forth). This additional income is 100% pure profit!

Many new bloggers and Internet marketers don’t start their list because they don’t think they can build it fast enough to justify the cost. Aweber pricing start at $19 a month for up to 500 names. Many people feel that unless they can build to 500 names quickly, they’re not getting their money’s worth. With the above method, it’s possible to get to 500 names in less than a day. What are you waiting for?

Start Your Email Marketing List For Only $1.00

Aweber offers a $1 trial account for all new customers. The account is just like a normal Aweber account and includes unlimited email campaigns, newsletter, broadcasts and follow ups. Using the above method of capturing leads with a squeeze page and making money with a prepop offer, there is no possible way for you to not make the $1 back. You’ll be building your list and you’ll be making money on it as well. You can’t get a much better deal than that!

If for some amazing reason, you can’t make $1 doing this, then email marketing (and making money on the Internet) is clearly not for you. Send Aweber an email and they’ll give the $1 back.

$1 Aweber Offer

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