For the past little while, I’ve been targeting Problogger.net with an “I Love Darren Rowse” Google ad. I also sent a few other “I love you” ads to other bloggers. You can see what those ads looks like plus how it all started here.
After running the Google ad on Problogger for two months or so, Darren finally got the message and replied with the Google ad you see on the right. Feel free to click it because it’s not an AdSense ad, it’s just an image of the Google ad Darren is running on this blog. Yes, it’s true. This is how professional bloggers talk to each other. We don’t use IM! We send the message with Google ads! 
Now I need to come up with a really good Google Ad reply to send back to Problogger. Any ideas?
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How about:
“Learn How to Become a dot com Mogul like Darren Rowse at John Chow dot Com”
Will that fit?
I like that, but it’s a touch wordy. Still good, I think.
My blog is better than yours. JohnChow.com
I think that sounds too much like the rich jerk.
Yeah, you definatey need something that compliments him, yet at the same time increases the interest level.
I know you probably can’t disclose this, but I imagine the CTR on these type of ads is pretty high (as long as they’re seen). Anytime I see one of those type of ads I click it.
I agree, too much like Rich Jerk, who by the way, is completely full of sh1t.
Its not about being a rick jerk, Its more like linking and getting traffic from each other.There is a little show off, but its fair.Why not use the resource when you have it
hahaha…I really hope you didn’t buy anything from him!!! By your reaction, it kinda sounds like you did.
How about:
“I hate Darren Rowse”
Well that is what love to the extreme could become
don’t be offended I just trying to be funny 
It could be a good catch though depends on how you address it your blog.
Hey, John I didn’t know you are advertising on Darren Rowse’s blog to get traffic. Did you substract it as a cost when you release your monthly financial report on this blog? I am just curious.
‘Yes Darren, I love you, but please read my blog to get the real reason’? That should at least respond to his question ánd get some visitors back
I run a blog in Brazil, in portuguese, and there’s been a serious discussion about to be or not to be a problogger going around here. My blog’s doing goog, in part thanks to yours and Darren Rowse’s tips. I take part in a yahoo group about the Brazillian blogosphere and just introduced your post to the group. I think is a nice way to link your buddys. I’ve seen your “add” at Darren’s blog so many times and kept thinking “this is clever”.
Keep up the good work and good luck with your cars.
hmmm, looks like I really started something
I should get back on the bandwagon because you don’t seem to love me anymore.
Darren Rowse and John Chow
Showing bloggers around the world how to earn a terrific living one post at a time.
______ _______
| \ / |
| \/ |
| John Chow |
| + |
|Darren Rowse |
| |
\ _______ /
If that goes all ’skewif’ it once looked like a heart
It in no way resembles a heart now. It eliminated all the empty spaces.
I saw your ad on problogger, but never caught Darren’s on your site! How great. Your ad definately go tme coming to your site so it works great.
This should’ve been how the expression ‘link love’ got started.
http://www.blogossary.com/define/link-love/
“I’d have sex with problogger.net if I could. But instead I will advertise for them.”
Too racy? Or am I taking the whole “Love” word to seriously..??
No I agree, a bit racy…but then again, I’m always in the minority
The Love of two men that only the blogespher could understand.
I feel dirty just writing that.
Its true the real meaning of this can be understood by bloggers but seeing this kind of ads makes it tempting for people to click.Its human way…hit the right place
John, pay a dinner for him. Better: a beer!
It’s like a whole different language; one that I don’t speak ( no money for Adwords! )
One of the coolest things I’ve seen in awhile. Man, that makes me a nerd.
same here
How much are you guys paying for these ads? are these CPM or CPC?
Allen.H
I’m curious too about how much $ is flowing back and forth between this love triangle
its like getting divorced over and over.
John Chow’s blog is like a box of chocolates. You never know what you’re gonna get.
John & Darren sitting in a tree….
B-l-o-g-g-i-n-g
See more at John Chow dot Com
This kinda rymes…not sure if it’ll be the one though…like the creativity
Probably use this picture as an image ad on problogger(he doesn,t allow it at the moment though). http://img73.imageshack.us/img73/3172/darrenchowgc2.gif
Please take this with a cool head John - i know you will. No Offense.
Cheers!
Mani
Hahah This is the best comment for this post.Mani you gave a hilarious one.Sorry John no offences though its the first time i am making comments on your blog, but this one is cool
That’s great! LOL But Problogger doesn’t accept image ads.
Restaurant
Date/Time
Reservation Name
Do that and see who shows up
“I have too much money”
Once the Viewbar is released, John really will have toooo much money.
Shhh! I have a secret about Darren Rowse! Click here to find out what it is!
I just found your site researching blogging. Sounds like you have fun with what you do
I really like the “I have a secret” line…Everyone wants to know a juicy secret!
Totally agree with that, I would click
Sorry if this is a duplicate.
Shhh! I’ve got a secret about Darren Rowse. Click here to find out what it is!
“All your base are belong to us”
John Chow Ownz u!
Digg Dealio,Camino, ScobleShow, ValuShow,Bill Gate
Digg removing top users list….his own DEMO going on called ScobleShow, if you have..his own DEMO going on called ScobleShow…i have started the valuShow….The whole point is to ignite the creative spark and expose the “idea people” to “get it do…
The dark secret of the monetizing blogosphere has been unveiled,
John Chow and Darren Rowse are gay cohorts!!
Just kidding
Now that is taking creativity to another level
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John, come on, what is this?
where is the root of all evil ???
a bit dissapointing john.. to much love here
throw in some evil !!
Yeap, it’s becoming a very interesting advertising habit. If you look at this post you’ll see that I tried, a week before John TP post, to formalize this type of publicity. By transmitting a positive message, the ad is just becoming extremely powerful and almost viral. Very interesting.
[...] John Chow writes these days about an interesting evolution of the “blending branding” advertising technique he’s used in the last few months. Basically, there is a reply from one of the bloggers he tagged with his ad, that says exactly the same. It’s Darren Rowse from problogger.net, that also publicize the fact that he “is loved” by John Chow. This is becoming very interesting: the technique got now a narrative, story-like behaviour. [...]
The next Google Ad for Problogger should read:
“Helping Darren Rowse Retire One Click At A Time”
Find out why I let Problogger use me to make money!
While I don’t think I got the wording exactly right, I actually mentioned this as the introduction to my review of your site, John.
The Rowsee Darren
Find out why Darren Rowse sends John Chow flowers
—————
I know, a bit cheesey
I like this one
it is good
John,
I just noticed a google ad on my site that reads. “I Love Steve Olson. Your Blog Rocks. Keep up the Great work. From John Chow dot com”
Man… This is a huge compliment. I’ve been reading your blog for quite a while now, and I admire your skill and talent.
Thanks so much John. It made my Sunday morning.
[...] it, Darren replied. The above ad, which is running on Problogger, is in reply to Darren’s John Chow Loves Me ad that is running on this [...]
So John… have you decided on any of the adsense ideas we have been sending?
Linda