iMoondo Video Classifieds for Free Publicity


There’s no shortage of video sharing services on the Internet these days, but most of these have been designed just as casual places to post up clips of people doing stupid things. They serve no real purpose other than to entertain us. iMoondo, by contrast, has a very distinct purpose. Because the videos are pretty sparse there right now, they decided that a ReviewMe was in order. They want to experience the John Chow effect, don’t cha know?

Video Classifieds

When you look up a number and an address in the phonebook, all you get is a little smattering of text and then it’s up to you to figure out whether that business is for you. What iMoondo aims to do is to provide you with free video classifieds wherein business owners can provide a short clip of what their company is all about, where they are located, and why you should pay them a visit. Depending on what they include in the video, you can also catch a glimpse of what the business looks like.

To give iMoondo a whirl, I decided to post up a video of my bunny Roy. Yeah, he’s not a business, but there is a “pets” category.

As you can see, just like all those other video sharing services, you can embed videos from iMoondo too. There’s a button on the bottom right that brings up options to play videos in half size, original size, full screen, fill the window, or fit to window. The embed code is accessed through this menu as well. The embed code is very lengthy for whatever reason, much longer than Google Video or YouTube.

It’s also notable that when you do the embed, it’s set on auto-play… which kinda sucks. To get around this, look for the “autoplay” string in the embed code and change “true” to “false”.

More Than Just Business As Usual

The iMoondo service is more than just a talking yellow pages. You can use the service to post up things that you have for sale — just as you would on Craigslist — except it’s done with a video rather than some pictures and text. It adds a bit of a personal touch.


What’s unfortunate is that there is no further way to filter the “for sale” classifeds, so you’re left with a series of listings for Darth Maul boots, a 1957 Chevy, and a biodiesel tutorial all listed together on the same results page.

Uploading is Not Clear

I found that the video upload interface wasn’t as painfully obvious as it could have been. At first glance, I didn’t realize that the “upload” button was actually a button. I clicked on “browse” to select the file and then underneath that, there were fields for a video title, location, category, neighborhood, and description. At the bottom there is a “save” button. I would have preferred a single button that encompasses both “save” and “upload”. Maybe I’m just dense.

Location Specific Videos

Because it is a classifieds site, iMoondo has decided to categorize all the videos based on location. This is a good and bad thing. On the one hand, you get location-based results, so they will be the most relevant to the user. If I’m looking for a shop in Houston, there’s no reason for me to be interested in a similar shop located in Las Vegas.


On the downside, not all cities can be represented. In fact, when I started doing this review, they didn’t have Vancouver! On the location selection page, there is a field where you can suggest a new location, but I’d imagine that after a while, this list would get far too lengthy. It might be best if they did a multi-tiered system with country, state/province, and then city. Anyways, I suggested Vancouver and it showed up a couple days later. The bunny video you see above is currently the only Vancouver video.

Neat Concept, Needs Content

The idea behind iMoondo Video Classifieds is an interesting one and it can prove to be both useful to visitors and lucrative to the owners. If you’ve got yourself a brick and mortar store, I suggest you throw up a video on this site, because it’s 100% free to do so. You get free publicity and if you act soon, you might experience a slight John Chow effect (by proxy).

On the downside, there is a severe lack of content on iMoondo. Boston has 315 videos, so I’ll assume that’s where iMoondo is based. As you peruse other locations, however, there are countless cities with zero videos, including Atlanta, Beijing, Miami, Pittsburgh, and Stockholm. If you live or work in any of these “zero” cities, you can get some pretty awesome free exposure. Maybe you can even promote your blog and use iMoondo to make money online!

34 thoughts on “iMoondo Video Classifieds for Free Publicity”

  1. I’ve done video tutorials for products before but I’d be a bit wary about doing a video promotion for my business. It’s so easy to look amatuer on video and scare customers away!

    It’s an original idea so good luck to them.

    1. Simon says:

      Good point, but who knows, it might work

      1. Geedos says:

        Plus at no cost to list on the site, you could try it for a trial period and see how it affected things?

    2. Wahlau.NET says:

      yup, I have a Malaysia Classifieds and most people are just lazy to post picture…when there is camera phone, digital camera and web cam.

      now video, it would be years when people are ready for this

    3. Tom says:

      before you know it, we’ll have

    4. I have to disagree, even after watching an amateur 1-2 minute video clip I have a good idea whether I would like to do business with that person. Check out Hookah For Sale
      All you really need is a tripod with a decent dv camera. Few panning shots and a video statement of what your business is about Lab Boston

      Of course, if your line of business is producing professional quality videos, then the stakes are much higher 🙂

      1. Easy for you to say, I have a face that was designed for text web pages. The only videos I’ve made to date have involved my mouse cursor, I find it best that way! 🙂

    5. For sure,
      I’m currently preparing a small launch and have got 22 sign ups to launch notification list in the last 2hours. All I did was write and mad launch preparation story and posted it on digg, reddit, netscape and technorati WTF. If I put my scary voice on video, people would sell their speakers and mute their pc’s forever
      Videos are damn hard to make look professional


  2. Darth maul boots are going to be big next summer!

  3. Nenad Ristic says:

    Interesting idea… Not sure how well it would work though, since doing video for a simple classified ad seems like it would involve too much effort for most people.

    1. True that, it is a interesting idea and can gain good exposure to promote your services/site/product on the “zero count” cities.

  4. Simon says:

    Sounds interesting, I’ll check it out.

  5. sandossu says:

    There are tons of website like this one.

    1. KingJacob says:

      care to name one?

  6. Sean says:

    That would be better for the customer if you ask me, video is alway best but i guess if you don’t make a high quality video then that will scare your customer a little. 😕

    1. Thats true, one of the best video marketing i have seen so far is the one of SBI Buildt SiteSell’s video they have on their site. It almost convinced me to sign up 😯

  7. Geedos says:

    Sounds like a good concept but maybe needs a bit more direction. I like the sound of a “video style yellow pages” directory but is it trying to be too much to too many people by opening it out to video classifieds? To me these are two different areas?

    The other thing is that listing all those locations with a big fat 0 next to them is only going to put people off. Great to have the option to list anywhere but why not just concentrate on Boston initially before expanding elsewhere.

    Better still why not ask for submissions from people wherever their location, but only show cities (or areas) once there is content loaded from that location. It’s only a small tweak but I think it would make the site listing look more professional.

    1. The search needs improvement. Maybe a tag system could help.

    2. KingJacob says:

      The 0 is actually good because it could make someone post thinking they’ll be the first one, also to have some control its important to only list the major cities to start with.

  8. troy gold says:

    good luck with the new design. I like it.

  9. israel says:

    this is amazing, not only did imoondo get a review on johnchows site, but he also is getting a review from johnchows readers. lol.

    excellent. i wonder when will john be removing the review me and doing his own reviews at his cost.

  10. Click Input says:

    Very original idea… a new niche they have created. Website looks pretty cool too.

  11. KingJacob says:

    pretty cool, the “i” part of the names pretty gimmicky but its a kinda original idea so I wish them good luck.

    Also they got 3 very nice rides for sale in houston, corvette,camero and an arabian stallion.

  12. I agree, a site like this needs some listings before people will take it seriously. But of course, this is the chicken-egg scenario…

  13. Thanks for all the great feedback! iMoondo consists of a group of dedicated internet pioneers, we are doing it because we believe that video classifieds will empower the individual to buy and sell products, services and even meet people. It’s always going to be free to post a video to iMoondo. We are completely self-funded and based in Boston, MA. For those wondering how we plan making money – I believe that you can’t monetize a community before it exists. When the time comes, we might adopt the Craigslist model.
    Our Dev team is working hard on the next iMoondo release due in September. The locations and browse interface will be revamped, as well as some design improvements. We are also beta-testing the iMoondo API platform and actively seeking content partners. If you would like to add video classifieds to your site let me know 😎

    1. Geedos says:

      Thanks for the additional info and the update on your development plans.

      Good luck with your project – you certainly got a lot of attention from the readers of this blog.

  14. Mat says:

    I like the embed feature. 🙂

  15. Max says:

    Oh, great find, I am gonna have to post our mattresses for San Francisco.

  16. That is great that there is always something to invent. I should stop envy to those new millionares and have some good idea like this myself. 😆

  17. John Florez says:

    Thank you for your very kind comments. I started imoondo video classifieds in October 2006 because I wanted to create a video site that actually served a purpose. Our staff is fully committed on making constant improvements to our site so if you have any questions or feedback I would love to hear it ([email protected]) 😆

    Warm Regards,

    John Florez
    President and Founder

  18. ashxx says:

    I really like the concept.. If you go to craigslist and check cars for sale in Dallas Texas, a lot of people already post a youtube walk arround video of the car or product for sale.. It’s a heck of a lot better than a couple simple pictures..

  19. I left my computer on all night uploading and it never finished. I think the young guys that the founder John Florez are just sitting around the part goofing off and not really doing anything. It appeares hat they are capable of producing videos themselve so why aren’t they out selling a video productions service for the site. Seems to me like a good way to make some money with the site. Rather than just taking the owner to the cleaners so to speak while they sit around makning videos about them and thier dog.

    😡 😡 😡 😡

    I know people who were asked what browser they’re using to view Imoondo and that shouldn’t be an issue. I used to do HTML and every book I studied always recomended viewing your page with different browser just to make sure that people can view it properly regardless of what browser they use. Sorry but I don’t feel like downloading Firefox just so I can post videos on some fly by night web-site.

    The site should work no matter what brower you use!!!!

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