Co-create small businesses via a social network. Earn Rewards!
 

John Chow dot Com October 2007 Income Report

written by John Chow on November 1st, 2007

It’s the start of a new month and that means it’s time once again for the highly anticipated blog income report. I have tell you know, sometimes I need to pinch myself to make sure all this isn’t some kind of dream. Way back in September of last year, I started a little case study to see if it was really possible to make money by blogging. Before that time, John Chow dot Com was simply a personal blog for me to ramble about whatever was on my mind. Luckily, one of those rambling topics was about how to make money online so it seemed logical that I should teach by doing instead of reciting from a text book.

The blog made $352.94 in it first month as a monetized blog. One year later (last month) it pulled in a record $20,512.17. And it shows no sign of slowing down.

Total Blog Income for October 2007: $23,448.59

I have to wonder how long I can maintain this level of growth. In a little over a year, the blog’s monthly income has grew by over 6,600 percent. Here is the income breakdown.

Blog traffic held steady at 330,339 page views from 180,291 visitors, according to Google Analytics. If you take the blog’s page view and divide that by the income it will give you a site wide eCPM of $70.98. That means for every 1000 page views, this blog makes over $70, or 7 cents per view. Most blogs would kill for this eCPM rate. How much would your blog make if you could get $70 for every 1000 page view?

RSS subscription hit an all time high thanks to the competition between myself and Shoemoney. At the start of October, the FeedBurner chicklet showed 8,585 readers. It now shows 13,517 readers.

Private ad sales continue to be the blog’s biggest money maker, accounting for half of the blog’s monthly income. Commissions from various affiliate programs continue to do well. The best performing affiliate program for October was Text Link Ads, accounting for $1,750 of the $5,131.27 affiliate income. TLA has been a consistent money maker for me and I highly recommend them. Check out my recommended moneymakers to find out more about all the ad networks I use to generate all this cash.

Blog expense for the month include $526.85 for Google Adwords advertising and $25 for a private ad. Hosting for John Chow dot Com is sponsored by BlueFur Web Hosting. Use coupon code JohnChowRocks for 15% off any BlueFur hosting packages.

Get a Free Make Money Online eBook

If you haven’t already done so, I high recommend you sign up for the John Chow dot Com newsletter (sign up form at the top of the page). Not only is the newsletter free but you’ll also get my eBook, Make Money Online with John Chow dot Com, for free when you sign up. Every time I post an earnings recap, I get bombarded with emails from readers asking how I did it and how they could do it too. Many of these questions have already been answered in the eBook. Please read it before sending me your questions.

iphone said on November 1st, 2007 at 12:32 pm

As always, congratulations. You truly have done an amazing job with your site.

Reply to this comment
DeboHobo said on November 1st, 2007 at 12:48 pm

I am still not getting very good results from Kontera.

Reply to this comment
Steven said on November 1st, 2007 at 1:37 pm

Me too. It’s not bad, but it’s not superb either.

Reply to this comment
Pajama Mommy Community said on November 1st, 2007 at 1:47 pm

i am always thinking about putting kontera back but it annoys the heck out of my readers. so i do what i can where i can.

i didn’t do too shabby this month granted i made a portion of what johnchow made but heck i did well.

Congratulations john on your highest month ever!

Reply to this comment
Guitar Hero 3 said on November 1st, 2007 at 4:04 pm

Yea I got rid of it a while ago. I would def do better now if i tried it again i think.

Reply to this comment
Pam Hoffman said on November 1st, 2007 at 9:59 pm

Why do you think you would do better now Guitar Hero 3?

I have it and I get a lot of clicks yet it’s only up to a couple bucks!

Pam Hoffman
http://seminarlist.blogspot.com

Reply to this comment
Teejay said on November 1st, 2007 at 6:21 pm

I hate the kontera pop-up ads. I don’t want to mess up user readership.

Reply to this comment
Wayne Liew said on November 2nd, 2007 at 12:40 am

I don’t think it will scare readers away like most of the readability guides stated. If your content really is quality, they will comeback with no regards of a small thing.

Reply to this comment
SEO Optimization said on November 1st, 2007 at 7:09 pm

I am curious how Kontera would perform on my site, I signed up today earlier to see how it will go.

Reply to this comment
Blogging Experiment said on November 1st, 2007 at 2:54 pm

John, props on another job well done. I had my best month yet (only a 4 month old blog) at $600 last month for a eCPM of $20. That’s still quite a ways away from your $23k/$70 eCPM but I’m comin for ya! :cool:

Reply to this comment
SEO Optimization said on November 2nd, 2007 at 6:00 am

I saw your blog (even before) Congrats man, $600 for a 4 months of blogging is not a bad money at all without offering any kind of services. With the last services website I launched I made roughly the same amount within the first month too (and I am just entering the second month)…but yanno I have to work my bum for that instead of doing it by just writing and placing strategical affiliates and ad sales.

Reply to this comment
Japan Blog List said on November 3rd, 2007 at 12:06 am

Holy mackeral! That is crazy for one month of blogging! I love your header, I make money online by telling people how much money I make online…nice one…

Reply to this comment
buzzzz said on November 19th, 2007 at 8:06 pm

Really impressive :shock: ..

Reply to this comment
Kiltak said on November 1st, 2007 at 12:33 pm

Hmm John, why is your Kontera income capped at $1000 each month? With all the people who signed up under your name, I would have expected the total to be higher than this…

Reply to this comment
Chris Jacobson said on November 1st, 2007 at 12:39 pm

I noticed the same thing. I figured he’d be making more from TTZ Media as well (seeing as how he owns it). :cool:

Reply to this comment
Kiltak said on November 1st, 2007 at 12:45 pm

Nah, TTZ will never perform well on here.. this is a blog about blogging, not a technology one…

Reply to this comment
Steven said on November 1st, 2007 at 1:38 pm

He answered this before. He has a agreement with the company, minimum payout is always $1000. If he ends up making more in CTR, then they’ll honor the higher dollar amount but it will never be below $1000. I think you have to have some level of traffic to get in on the same deal but don’t quote me on that.

Reply to this comment
Teejay said on November 2nd, 2007 at 11:29 am

I was quite surprised by this as well.

Reply to this comment
Guitar Hero 3 said on November 1st, 2007 at 4:05 pm

Yea i was curious about that also.

Reply to this comment
Lincoln said on November 2nd, 2007 at 4:52 pm

John had an agreement of some sort with Kontera so he gets this fixed amount from them a month. :grin:

Reply to this comment
Blogging Experiment said on November 3rd, 2007 at 9:16 am

Not quite, he gets this MINIMUM amount from him a month. If he were to make more than that, it would show up.

Reply to this comment
Jeep parts said on November 3rd, 2007 at 6:17 pm

Still, that’s a pretty nice deal to have! I need to strike a few deals like that :twisted:

Reply to this comment
Jamie Harrop said on November 1st, 2007 at 12:34 pm

Good job, John.

Ya know, your income report each month isn’t what surprises me. It’s the fact that you’re able to make this amount each month while still maintaining a Web site whose adverts don’t impede the user experience. The very day your adverts get in the way is the very day you’re income will start to head down, IMO. It’s not so much about maintaining the income, as it is about maintaining a Web site which can accommodate the adverts in a manner which work for your visitors.

Reply to this comment
Blog Contests said on November 1st, 2007 at 1:08 pm

That’s deep man. Good post

Reply to this comment
Blogging Experiment said on November 1st, 2007 at 2:55 pm

IMO the big one at the top of the posts is obnoxious but really for $23k a month I’d probably do the same thing.

Reply to this comment
Alexander batista said on November 1st, 2007 at 12:35 pm

Holy SHIT this guy doesn’t stop make money online One day THEGEEKBOYS.COM will compete with you till then Bye :smile:

Reply to this comment
bob cobb said on November 1st, 2007 at 12:40 pm

Thats awesome, another huge money. Why bother with the shopping ads anymore? For $11 Id either replace it with something else or just get rid of it

Reply to this comment
bob cobb said on November 1st, 2007 at 12:41 pm

meant to say month instead of money :mad:

Reply to this comment
Caroline Middlebrook said on November 1st, 2007 at 12:43 pm

That’s great news John. I love the way your income just keeps on rising in the face of various adversity such as the recent PR slap. Rock on :)

Reply to this comment
Teejay said on November 2nd, 2007 at 11:31 am

The PR slap and Google ban has not done anything but make publicity and money for John.

Reply to this comment
Storm Chaser Videographer said on November 1st, 2007 at 12:48 pm

Excellent work once again John. :grin:

Reply to this comment
Steve McGrath said on November 1st, 2007 at 12:51 pm

I see that you have less RSS advertisers. Did you put a limit starting this in October based on feedback?

Btw, great job!

Reply to this comment
Roberta said on November 1st, 2007 at 12:52 pm

Congrats on the money that you’ve made last month, that’s awesome. If I got $70 per 1k pageviews, I would’ve made $3,430.00 off of my music blog and it’s a PR5. I will catch up to ya, John :)

Reply to this comment
Wosko Jagora said on November 1st, 2007 at 12:55 pm

So how much of that do you have to pay on taxes? :)

Reply to this comment
John Chow said on November 1st, 2007 at 1:02 pm

You don’t want to know what my tax bill is!

Reply to this comment
Steven said on November 1st, 2007 at 1:40 pm

Well regardless of what it is, I am sure you have a lot to write-off and more than 50% is still going to be net, which is more than most people can say they make in a day job or online.

Reply to this comment
Teejay said on November 3rd, 2007 at 5:17 pm

Well, my day job doesn’t really compete with that! Got to make my own money making machine going.

Reply to this comment
Gdog said on November 1st, 2007 at 1:01 pm

Jeebus…no signs of slowing down like you said…well done. Quite amazing to see all of this in just a year…I remember when you only had Adsense on your blog :razz:

Reply to this comment
Michael @ tech said on November 2nd, 2007 at 12:49 am

John, this is a very good figure but I think next month your earns will drop. You can’t always maintain growth. There is always a down time and that is normal.

Reply to this comment
Paul said on November 1st, 2007 at 1:02 pm

Respect! 23k without adsense! Adsense is my only source of income and i get around 6k out of it every month. Check it out: http://www.adflora.com

Reply to this comment
Teejay said on November 1st, 2007 at 6:04 pm

Nice income then. 6k is a lot!

Reply to this comment
Digitalcameratips.de said on November 2nd, 2007 at 12:31 am

Paul,
somehow your tool doesn’t work (error on page - prob the js).
The only thing working is the recommendation to adsense.

Tschuess from a few miles north of you

Reply to this comment
Paul said on November 1st, 2007 at 1:06 pm

Adflora.com says congratulations!

Reply to this comment
Paul E. Zimmerman said on November 1st, 2007 at 1:06 pm

Awesome work!

I haven’t been reading your blog for very long and you may have already mentioned this before, but do you do anything for income outside of johnchow.com?

Reply to this comment
John Chow said on November 1st, 2007 at 1:15 pm

John Chow dot Com is a side project and not my main income source.

Reply to this comment
Steven said on November 1st, 2007 at 1:42 pm

This blog is tip money compare to his main income :lol:

Reply to this comment
Chris Jacobson said on November 1st, 2007 at 2:14 pm

What’s your main source?

Reply to this comment
Jonathan said on November 1st, 2007 at 2:21 pm

Are you kidding me?, not your main source?. That means you are getting at least twice this income from ttz media…. Im so behind you John.

Reply to this comment
Guitar Hero 3 said on November 1st, 2007 at 4:08 pm

I need to get some side projects like this. Mine are not quite there yet…

Reply to this comment
Paul E. Zimmerman said on November 1st, 2007 at 4:25 pm

My thoughts exactly. :mrgreen:

Reply to this comment
Tyler Cruz said on November 1st, 2007 at 1:07 pm

Truly amazing John… your numbers both astound me and piss me off that I’m so far behind at the same time :-)

…kind of like your RSS :-)

Keep up the good work, sir.

Reply to this comment
Michael said on November 1st, 2007 at 1:08 pm

It’s really amazing what you’re doing.

I followed the links to your advertisement solutions and have signed up with a few. Also, I’m subscribing to your newsletter and can’t wait to read your free e-book.

Thank you,

Michael

Reply to this comment
Neil said on November 1st, 2007 at 1:22 pm

What is your click through rate on the affliate links you are running? With 180,291 visitors and earning $5,131 it has to be one of the highest. 5% would be 9,014 clicks and of that if 5% (450 people that bought) that would be an average commission of $11.40 per the 450 buyers.

That would be an amazing click through rate.

I was just curious.

Reply to this comment
Domtan said on November 1st, 2007 at 1:22 pm

Congratulations John. You did it again. If you own TTZ Media, should you be counting TTZ media’s income from this blog?

Reply to this comment
Domtan said on November 1st, 2007 at 1:24 pm

Correction: “since”, not “if”. Since you own TTZ media…

Reply to this comment
Steven said on November 1st, 2007 at 1:43 pm

He only counts what he makes from it as a blogger, not the amount he would make from the actual TTZ ads on the ownership side. It’s fair game.

Reply to this comment
Tyson Williams said on November 1st, 2007 at 1:25 pm

If you need help spending it all - I got a shopping list here, just let me know if I can be of any help! :twisted:

Reply to this comment
Make Money Schemes said on November 1st, 2007 at 1:28 pm

Great work John, $23,000 a month is enough for anyone but to be pulling that from a blog that’s not much more than a year old is fantastic.

Interesting how private ad sales pushed you to the next level (you’d still be hovering around the $12,000 mark otherwise). Maybe I need a redisign to fit some private ad space in.

Reply to this comment
Click for Nick said on November 1st, 2007 at 2:12 pm

Is it all your hard work that paid off? Its good not to rely on only one income source. What goes up can go down and in case of such a strange problem, we can prevent it be having more than one source of income as a backup.

Click for Nick - Income Report October
:cool:

Reply to this comment
InvestorBlogger said on November 2nd, 2007 at 9:33 am

What’s your eCPM?

Kenneth

Reply to this comment
Carl Zetterlund said on November 1st, 2007 at 2:14 pm

Awesome :D

I’m not blogging for money, but I’ve seeing increases in my internet income. I’m at just over $900 in my income report.

Hope to reach where you are soon.

Reply to this comment
Jonathan said on November 1st, 2007 at 2:18 pm

I wonder if you will be able to keep growing at this rate during november and december. You will need far more traffic.
But surely he will come up with an evil idea :twisted: to get it done.

Reply to this comment
Thomas Sinfield said on November 1st, 2007 at 2:18 pm

great to see is increasing once again! that is a lot of money!

Reply to this comment
Malignition.com said on November 1st, 2007 at 2:25 pm

You’re doing a spectacular job John! These income reports never fail to amaze.

Reply to this comment
Ezekiel said on November 1st, 2007 at 2:31 pm

Thanks for sharing the information! My blogs moving up slowly but, its moving and I’m thankful for that. :grin: Thanks again!!

Reply to this comment
Neil Duckett said on November 1st, 2007 at 2:39 pm

Always impressive …. what more is there to say.

Reply to this comment
JeremiaSK8 said on November 1st, 2007 at 2:42 pm

Great job John! :)

Reply to this comment
Frank C said on November 1st, 2007 at 2:45 pm

Well, now I’m pretty much convinced that ShoppingAds are worthless. $11.21 for the month with your kind of traffic seems pretty pitiful. You would beat that with Adsense in a day.

Reply to this comment
simon said on November 1st, 2007 at 2:54 pm

Good job!! Very impressive!

Reply to this comment
MyBlogContest said on November 1st, 2007 at 2:56 pm

Private Ad Sales: $11,888.79
John Chow rulez!! :mrgreen:

Reply to this comment
Myspace comments said on November 1st, 2007 at 2:58 pm

Hm.. Kontera is always 1000$.. wierd :???:

Reply to this comment
Wayne Liew said on November 2nd, 2007 at 12:35 am

John is being paid a fixed pay by Kontera because of a partnership. New boy in the block? :wink:

Reply to this comment
Kabatology said on November 1st, 2007 at 3:08 pm

Simply wicked Mr Chow,

Reply to this comment
Kabatology said on November 1st, 2007 at 3:16 pm

But, how do you get to make monies from Subscriptions?

Reply to this comment
John Chow said on November 1st, 2007 at 4:09 pm

Subscriptions are for anyone who feels sorry for me. They subscribe to the blog by paying me $10 each month via PayPal. Out of all the hundreds of thousands of readers that read this blog, only four feel sorry enough for me to subscribe. If you feel sorry for me, then send $10 to johnchow@johnchow.com

Reply to this comment
Joshua said on November 1st, 2007 at 11:51 pm

Feel sorry for you…hahaha.

Reply to this comment
Jack said on November 1st, 2007 at 3:46 pm

John chow, it’s time, and it’s all showing. The amazing growth of your income will draw in many investors. John you ever thinking of selling a stake of your blog to others? Go public with the quote Jchow.
How hot would that be?

Reply to this comment
bloggernoob said on November 1st, 2007 at 4:06 pm

very inspirational john. you should buy some investment properties with that. you can find some great deals nowadays on multi unit properties. 20 Gs a month, thats like rapper money. i want some paper too john

Reply to this comment
BloggerDollar said on November 1st, 2007 at 4:33 pm

What to say numbers tell everything. I hope to catch up with you next november :)

Reply to this comment
GettyCash said on November 1st, 2007 at 4:34 pm

Very impressive… :razz:

Reply to this comment
Neil Galloway said on November 1st, 2007 at 4:46 pm

Wow, it is amazing to see how much the private ad sales bring in now. You can sell off that old Adsense block that you wrote about last year as being great for way more money now. Great lesson to be learned. If you can privately sell for more than these click ads, it is better to switch out.

Reply to this comment
Teejay said on November 1st, 2007 at 4:56 pm

Your income is amazing.

Reply to this comment
motorsportBABESau said on November 1st, 2007 at 5:01 pm

Wow thats absolutely amazing! I cant believe you get an eCPM of $70. If I got that I would nearly be able to quit my job! I would get almost $1000 a month! (OK I wouldn’t be able to quit my job just yet) Over 10 grand in private ad sales is might impressive too. I think Private Ad sales will be my next venture.

Reply to this comment
Flash Games Online said on November 1st, 2007 at 5:01 pm

$70 eCPM :shock: I’m lucky to get $2 eCPM.

Reply to this comment
krillz said on November 1st, 2007 at 5:01 pm

And where’s the numbers for the azoogleads promotions you sneak in now and then between your posts? Like the free business cards and the Halloween costume post?

Or do you want them to have the readers not knowing you actually earn money if they buy those things?

Reply to this comment
John Chow said on November 1st, 2007 at 6:16 pm

They are included in affiliate commission.

Reply to this comment
Bubs said on November 1st, 2007 at 5:02 pm

congrats on the great month, I also had my best month a whopping $75. I’m going to enjoy every penny of it.

Reply to this comment
TS said on November 1st, 2007 at 5:05 pm

congrats John,

Hope to get better every coming month, you deserved…!!!

Reply to this comment
Dena said on November 1st, 2007 at 5:34 pm

Congrats, that is awesome. I love reading your blog because it inspires me to work hard for what I want.

Reply to this comment
chtanxw said on November 1st, 2007 at 6:09 pm

“I have to wonder how long I can maintain this level of growth. In a little over a year, the blog’s monthly income has grew by over 6,600 percent.”

1. You haven’t set the monthly target!
2. It is fantastic to have a side income growing over 66 times! Any business can grow by that rate yearly must be a “blue chip”!

Reply to this comment
Simon said on November 1st, 2007 at 6:45 pm

impressive numbers!

Reply to this comment
PHP Tutorials said on November 1st, 2007 at 6:59 pm

Hey John,

Wow! what inspiriting to so many here. I have been you blog subscriber for only a day now, and I’m loving each and every you have made and i have read here. Please keep ‘em coming.

Thanks,
Gee

Reply to this comment
Advice Network Writing Contest said on November 1st, 2007 at 7:03 pm

Not bad, not bad at all. The rich get richer.

Reply to this comment
Bedroom Furniture said on November 1st, 2007 at 8:00 pm

“Baby you’re a rich man,
Baby you’re a rich man,
Baby you’re a rich man,
too” :mrgreen:

Reply to this comment
Chanya said on November 1st, 2007 at 8:17 pm

I’m sorry, I missed this: when did you say you were moving to Whitby Estates?

Reply to this comment
Blake said on November 1st, 2007 at 8:36 pm

Wow I’m inspired! Congrats!

Reply to this comment
browie said on November 1st, 2007 at 9:07 pm

When is the next contest? LoL :grin:

How about giving away 10 grand

Reply to this comment
Shaun Carter said on November 1st, 2007 at 11:49 pm

Can you imagine what a monthly $10,000 giveaway would do for the traffic and income this blog generates? I think you’d see a 5-10 fold increase in monthly traffic and revenue pretty quick.

Reply to this comment
Laura said on November 1st, 2007 at 9:27 pm

How is your anonymous blog coming along? Maybe I missed it, but I haven’t noticed it mentioned. Great job on the blogging income. You’re a great inspiration.

Reply to this comment
Carlo Selorio said on November 1st, 2007 at 10:22 pm

This is awesome! Your your a legend John.

I always look forward to reading your monthly income.

Cheers,

Carlo Selorio

Reply to this comment
Dan said on November 1st, 2007 at 10:43 pm

Shabang… At $70 eCPM my blogs would pull in over $100.000 a month.. ewww those affiliate commissions sure do add up for you!

GREAT WORK!

Reply to this comment
Edsto said on November 1st, 2007 at 11:36 pm

that’s great since I still got $20 for my Adsense

Reply to this comment
Shaun Carter said on November 1st, 2007 at 11:46 pm

Do you think that the recent changes to the PageRank system will have an effect on future ad sales on this blog? Especially anything through TLA.

Reply to this comment
John Chow said on November 2nd, 2007 at 10:38 am

I don’t think it’ll have much of an effect on ad sale, at least not for me. Most sites are more concern about their Google traffic going down because of a lower PR.

Reply to this comment
Clement said on November 1st, 2007 at 11:58 pm

John

I am looking forward to seeing your first Agloco payout in your upcoming earnings. I hope that you will get big $$$ going by the number of referrals under you.

Reply to this comment
vutha said on November 2nd, 2007 at 12:06 am