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Keep Track of Google’s Crawl Cycle for 20 Bucks

written by Michael Kwan on December 30th, 2007

As I’m sure you’re already aware, there is no shortage of online services that help you keep track of your site’s metrics. Many people rely on things like Analytics, Sitemeter, Technorati, Alexa and so forth to see how their blogs and sites are doing. Most of these services are designed to track the number of visitors, traffic sources, and things like that.

Some guy named Peter (he never gave a last name) put in this review request for SEOmeter, a new metrics tool that doesn’t track visitors or page views. Instead, SEOmeter.com keeps an eye on Google’s crawl cycle. Why should you care? Read on and find out.

What is Crawl Rate and Crawl Cycle?

Like I said, there are many numbers for webmasters to track when they want to see if their sites are on the rise or about to enter the deadpool. If you see that your blog is attracting more visitors, that’s a good thing. If you see that page views are up, that’s a good thing. Those are obvious enough, but keeping track of how often Google crawls your site could also prove to be very important too.

seometer-header.jpg

In SEOmeter’s own words:

How often search engine visits and crawls website content is an often neglected, but important metric for search engine optimization. Search engine’s crawing rate can be quantified by crawl cycle (CC), which is the time between two consecutive crawls by search engine robots. A short CC usually means that the website is “trusted” by search engines, and this trust, in turn, is reflected on the website’s search engine ranking.

For many blogs, search engines serve as a monstrous source of traffic, especially if you don’t have a strong readership like John Chow dot Com. As a result, getting ranked for certain keywords or keyword phrases can have a monumental effect on the level of traffic that your blog or site receives. For this reason, many of us strive to get on Google’s good side, partaking in all sorts of SEO strategies. By tracking their crawl cycle, you can better understand whether you’re in Google’s good graces or on their “let’s ban this guy” list.

Am I The Only One Who Sees Alexa?

The graph provided by the SEOmeter SEO tool looks an awful lot like the graphs that you see on Alexa. Let’s put the value of Alexa rankings aside for just a moment and look at the aesthetics. The SEOmeter graph spans three months at default (they’ll probably add more options later on), puts the name of the site in the upper-left corner, has a similar grid pattern, and boasts a watermarked image behind the graph itself.

seometer-graph.jpg

Also like Alexa, the information shown is based on a three-month running average. The crawl cycle (CC) is defined as “the time between two consecutive crawls (i.e., cache updates) done by search engine robots).” For John Chow dot Com, you can see that Google’s crawl cycle here is a little more than 0.5. More specifically, the detailed information displayed beneath the graph reveals a 3-month crawl cycle of 0.57. This means that Google sends its robot every 0.57 days (almost twice a day). The lower this number, the better, because it means that your newest content shows up in search engine results sooner and Google “trusts” you more.

seometer-otherinfo.jpg

From the site-specific page, you also find out when was the most recent crawl and at what time of day do most crawls occur. For John Chow dot Com, you can see that 14% of crawling occurred between 1800 and 1859 GMT.

But It Ain’t Free

It’s up to you to decide whether Google’s crawl cycle on your site (or blog) is something worth tracking. If you do choose to monitor this metric, it’s going to cost you. Unlike so many free services out there — like the one’s mentioned in the opening paragraph — SEOmeter.com is not free and that’s why so many sites are not listed in its directory. (You can find more information in the FAQ and blog.)

seometer-submit.jpg

It costs $20 to submit your site to SEOmeter and this buys you one year of site-monitoring. Every year after that costs you an additional $20. It’s a fairly minor investment, to be sure, but it makes for a significantly higher barrier to entry. SEOmeter might be better off taking the advertising route (they already have a series of 125×125 buttons in the sidebar) rather than charging people for their services. After all, the resulting data is totally public anyways.

Click Here to Submit a Website to SEOmeter

Icheb said on December 30th, 2007 at 4:08 am

How is this service not useless?

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Contest Beat said on December 30th, 2007 at 5:31 am
1 Million in 365 Days said on December 30th, 2007 at 5:51 am

Why pay when you can find out for free when your blog/site was cached last? Sure you won’t have all the graphs for an x to z period of time but you still get an image of Google’s trust. If the service would be free it would probably get more people to sign up, therefore more traffic and they would probably make more $$ from ads featured on their pages.

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Cash Dominator - Money Maker said on December 30th, 2007 at 10:56 am

I think this solution is mainly for small companies, which don’t have a big IT staff.

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mahdi yusuf said on December 30th, 2007 at 9:30 pm

he does have a point, but at the same time your not going to make 1 million dollars in 365 days! :twisted:

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David Wilkinson said on December 30th, 2007 at 7:27 am

Yep - I’m with ya. If it was free I’d use it but in it’s present for - I’m hardly interested.

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Liviu Pantea said on December 30th, 2007 at 4:48 am

Nope, my first impression was that too is really much like Alexa.

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Steve! said on December 30th, 2007 at 6:07 am

Same, I also don’t think that there is much point in this service. :???:

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SEO Optimization said on December 30th, 2007 at 3:13 pm

Wish my GF wasn’t insistingly hitting the wall to call me, otherways I would have read this article and get a first impression too.

Will read it tomorrow. Happy New year to y’all (in case I won’t have the chance to say that tomorrow).

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Ben said on December 30th, 2007 at 5:17 am

If you use Googles Web Master tools they clearly tell you when the last crawl of your site was. Pop this into a quick and dirty spreadsheet and you have the same thing, with no investment of $20.00. Just your time, if your a new blogger like me this would be the route to go.

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MoneyNing said on December 31st, 2007 at 9:24 am

Hmm…. If you really want it in that spreadsheet form then I’m not sure if the $20 is all that bad a price to pay. Your time could be better spent elsewhere.

Having said that though, I wouldn’t pay the $20 either.

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MillionDollarJourney said on December 30th, 2007 at 5:21 am

I agree with your review John. I think a better model would be to offer the service for free, but sell advertising on the site or the results page.

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Contest Beat said on December 30th, 2007 at 5:33 am

Agreed also - $20 is just a bit too “meh”

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Michael Kwan said on December 30th, 2007 at 12:42 pm

Once again, review by me, not by John.

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Mubin said on December 30th, 2007 at 1:00 pm

Poor Poor Michael, no one reads the damn by-line anymore

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mahdi yusuf said on December 30th, 2007 at 11:10 pm

i feel ya mike! it happens to me all the time too! on my blog!

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MoneyNing said on December 31st, 2007 at 9:25 am

Eventually, we will figure out that you are pretty much doing most of the reviews now :)

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Robert said on January 1st, 2008 at 9:18 am

I tend to agree. In looking through his server it appears that he uses the crawl.pl for the indexing. This is easy enough to set up on your Linux computer. He is however allowing up 100 free site monitorings as of the 30th of December.

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Famous Quotes said on December 30th, 2007 at 7:04 am

The idea can probably fly if they offer it for free to get email addresses and then upsell products like ‘how to make google crawl your site more often’ etc. etc.

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Austin said on December 30th, 2007 at 8:34 am

This is free information… check out Google Web Master Tools!

http://www.google.com/webmasters/tools/

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Karol Krizka said on December 30th, 2007 at 8:45 am

There is a plugin for WordPress called Bot-Tracker that tracks the crawlers on your blog. It shows similar information and best of all it’s free!

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Paul E. Zimmerman said on December 30th, 2007 at 8:58 am

I jumped onto their blog and entered my site URL in time to get one of the free “first 100″ slots they’re giving away. It confirmed what I already know - Google hates me. :lol:

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MoneyNing said on December 31st, 2007 at 9:26 am

Just write good content and eventually google will know about your site. Just submit your sitemap and use the auto sitemap generator plugin. I have a blog with 10 posts and its in the google index.

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David Chew said on December 30th, 2007 at 9:03 am

If you can get it free then maybe is not a good choice but this one have to pay so maybe they have some good quality that is useful for new bloggers or new website.

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krazl said on December 30th, 2007 at 9:05 am
Patrick said on December 30th, 2007 at 9:23 am

Don’t really see a lot of value in this. I don’t see why I need to pay $20 for this service. It should be free. Alexa is free and provides better data.

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Alan Johnson said on December 30th, 2007 at 9:40 am

Just publish content on a regular basis and your website will end up being crawled often enough and, also, there are free tools which help you determine when your website was last crawled, if you are interested. 20 bucks is pocket change, but the service in itself is not useful enough to justify any kind of paid membership at this point.

The domain name is decent enough and the site could be developed into a great resource but they need to implement a series of improvements before even thinking of charging for this service.

Alan Johnson

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Cash Dominator - Money Maker said on December 30th, 2007 at 10:28 am

I’m thinking of trying this service. It looks really cool. :smile:

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BloggrZ.com - For Bloggers and Blog Explorers said on December 30th, 2007 at 10:48 am

This sounds fantastic and promising; however, there is one major flaw:
It is ridiculous to charge price for a service that is completely dependent on Google’s crawling policy and if google, like yahoo and msn, suddenly decides to “not publicise” their crawl timestamp, this service will just go bust. What happens then to all the paid subscribers???

Here is a quote from their FAQ which clearly states how their service is completely based on Google’s one policy:

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MyBlogContest said on December 30th, 2007 at 11:08 am

Sounds not very useful for small blog :cry:

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Fat Man said on December 30th, 2007 at 11:16 am

um, kinda dumb. i know my crawl cycle is 1 day or less. thats good enough for me. how did I find that out? I checked my cache date in google. it cost me a whopping $0 bucks. this guy should go ahead and make the service free, then get tons of traffic from users that dont know how to get their own crawl cycle and then charge for ads on the site. just copy alexa…all the way, you already did with the graph.

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mahdi yusuf said on December 30th, 2007 at 11:42 pm

fat man scoop has a point! now get down and shake your rump!! hehe

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Shaun Cartter said on December 30th, 2007 at 11:32 am

Good review Michael.

I think this site needs to wait until they can provide a service that will make Google crawl your site more often and then charge $20/year for that. I just can’t imagine how this data would be useful unless they show you how to get crawled more often.

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Alan Johnson said on December 30th, 2007 at 2:48 pm

How to get crawled more ofter? Simply give the spiders a reason to return (content posted on a regular basis). The more you post, the more you will let spiders know that they need to return on a regular basis. It’s actually as simple as that.

Alan Johnson

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Shaun Cartter said on December 30th, 2007 at 5:25 pm

Then why would anyone care about a service that will tell them how often they are crawled?

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Alan Johnson said on December 30th, 2007 at 5:45 pm

Why would people care about this service? The answer is simple: they don’t :)

Alan Johnson

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ATV Style said on December 30th, 2007 at 11:52 am

Great review, as usual

BUT

Although crawl rate is a valid metric it doesn’t apply to blogs in any meaningful way because blog index pages update frequently. There is a completely free and useful way of checking your crawl rate effects. Let me explain….

example: you have 5 articles on your index page. Google the oldest article on your index page ( copy and paste the title ) and if its indexed, you can write another article. If its not yet, you’ve been a busy bee and writing a lot, wait until it is (or put more articles on index).

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Jovan said on December 30th, 2007 at 12:01 pm

dumbest idea I’ve seen

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Jovan said on December 30th, 2007 at 12:03 pm

also, if you right-click the snap shot image on the bottom, it says its from alexa….so yea this is alexa all the way.

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MoneyNing said on December 31st, 2007 at 9:29 am

haha that’s a nice find :)

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Alan Johnson said on December 30th, 2007 at 12:34 pm

They seem to be accepting 100 websites for free now. Personally, I’m not interested but those who are might as well get this service for free.

Alan Johnson

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Jason said on December 30th, 2007 at 1:37 pm

WOW! Could I pay a bit more for even less?

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Victor said on December 30th, 2007 at 2:47 pm

A far better solution is Crawltrack

-crawlers and spiders visits tracking
-entry pages
-number of indexed pages
-pages viewed by crawlers and spiders
-visitors send by main search engines
-number of backlinks
-keywords

It’s very handy and it’s FREE!

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bob said on December 30th, 2007 at 4:06 pm

$20 is too high for everyone. Unless it provides services/tips on how to improve google crawling rate, I don’t see why we need this service.

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Etienne Teo said on December 30th, 2007 at 5:26 pm

give more to the customers and the $20 will seem worth it.

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Mike Huang said on December 30th, 2007 at 7:58 pm

$20 is pretty steep for this type of service. I would suggest the owner lower it to $1/year, which would actually bring in a lot more purchases than $20/year.

Anyways, where is Mr. Chow anyways?!?! There’s so many guest posts…LOL

-Mike

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MoneyNing said on December 31st, 2007 at 9:30 am

Good idea Mike :) They will probably at least make their review money back.

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Justin said on December 30th, 2007 at 8:06 pm

The service may not be unique and may look a bit expensive for experienced webmasters or bloggers. However, there are many out there who are new to this world like me and may find it worth using at that cost.

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MoneyNing said on December 31st, 2007 at 9:30 am

Good luck. I wonder if they will at least get $20 to cover their cost of the review from this :)

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The Skinny On January said on December 30th, 2007 at 9:31 pm

Call me old-fashioned, but I really like Analytics. The price is unmatched as well. :lol:

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Affiliate Unleashed said on December 30th, 2007 at 10:30 pm

I’m still trying to figure out what this service is actually good for.

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seo audit said on December 31st, 2007 at 1:03 am

I don;t see the value of this service

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Nicholas James said on December 31st, 2007 at 4:24 am

Looks like alot of their service is based around ALEXA which results can be cheated. Therefore this service isn’t worth the $20/year plus the fact you can get this info from virtually an webmaster tools place online.

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vga2usb said on December 31st, 2007 at 5:28 pm

I noticed that it takes a number of crawlings to have site properly indexed along all Google data centers. Checking the website with site:domain.com query often shows different results, depending on which server you hit. Now, instead of paying for any service like that the money and time would be better spent on adding contents and link building. IMHO.

–GE

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Mike Huang said on January 1st, 2008 at 12:38 am

Well, Mr. Kwan was right. SEO Meter does use the same information Alexa provides, but switches it around to charge people.

If you take a look at the free account I got here at SEO Meter,

http://www.seometer.com/cache/bloggin-ads.com

You can see that it’s the same thumbnail used on Alexa

http://alexa.com/data/details/traffic_details/bloggin-ads.com

-Mike

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VS2x8 said on January 4th, 2008 at 9:42 pm

huh? i think their service offers crawl stats, not thumbnail. what does thumbnail have to do with that?

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Abraham said on January 5th, 2008 at 6:10 am

Couldn’t a programmer check the user agent of the requester? I think google’s spider identifies itself in the UA or something like that.

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