Making Money From A Blog – Week 4

For those who missed it, here are the previous updates to my making money with a blog series: Week 3, Week 2, and Week 1.

From October 22 to 28, the blog made $129.74 from Google AdSense. This is well off the pace set by the previous weeks. The number one performing ad unit, accounting for over half the Google income, is the 300×250 inline box ad. The box is by far the best ad unit Google has going, and if you’re not using it, you’re really missing out.

Blog traffic for week 3 came in at 33,489 unique visitors and 58,432 page views. This is well behind last week’s traffic of 80,807 visitors and 116,777 page views. While traffic went down, eCPM went up to $2.22 thanks to more hits from search engines. Income from Vibrant Media IntelliTXT came in at $141.73 to help bring total week 4 income to $271.47.

While the numbers may seem disappointing when compared to last week, they do reflect real life. While it would be great for me to show you week after week of higher growth, it is not reality. Moreover, if that were to happen, it may discourage more than encourage you. Now everyone can see I am human, and subject to the Internet’s vicissitudes. There will be down weeks and there will be weeks where records are broken. The key, of course, is to keep going and not give up.

At the start of the month, I said my goal was to hit $1,000 for October. Well I have done that. With still three days left in the month, the blog is at $1,242.12. I am hoping to hit $1,400 by month end. Think I can do it?

25 thoughts on “Making Money From A Blog – Week 4”

  1. Gdog says:

    Sure you can. I am trying to figure out new ways to make my blog better, given the limitations with Blogger. Suggestions?

  2. Nick says:

    Congrats on breaking the $1000 mark. I’d like to hear your thoughts on why this last week was down on previous weeks John. Advertisers reaching their monthly advertising budgets?

  3. Leonard says:

    Given the amount of traffic you receive, I think you stand a very good chance of hitting your target.

  4. John Chow says:

    Gdog – At the first chance you get I would recommend you leave Blogger. You’re just building their brand and not yours.

    Nick – It’s down because traffic was down. Last week I had some big stories hit and that help propel the blog to over 116,000 page views. I had some good stories this week but for some reason, they just didn’t hit as big as the stories from last week.

    Blogging is a content driven venture. Your content will either make you or break you. There is really no easy way around it. In order for me to grow, I need to be constantly pumping out content. Some stories will hit big but most will be average. However, as long as I keep updating, the site will keep growing.

    Leonard – I’m going to give it my best shot! 🙂

  5. Magnus says:

    Ei john, would you know how to put the inline box ad using blogger at blogspot? I’ve tried the table, tr and td but to no avail. I hope the dot com mogul can help me.

  6. HanChen says:

    Hi John, I follow your “Making Money From A Blog” topic. I wonder what is the blog. Does that mean the web site?

  7. Hi John,

    I’ve noticed that some blogs and deep content sites are now selling their own text link ads using Revsense or similar products.

    Do you know anything about these products and/or would you recommend this approach?

  8. Ian says:

    Not as many digg front-page-stories the past week == not as much adsense income 🙂

  9. Nomar says:

    Very nice !! congrats to get more than $ 1000 !!

    damn your a top blogger.. i will remember the part “never give up” thanks its motivating me

  10. Congrats John on reaching the $1k/mo mark! Would you consider search engine hits to be your primary revenue generator?

  11. John Chow says:

    Michael Heraghty – If I have to I would use PHP Ads News to serve ads since it’s free. However, it’s a lot easier to just put up a hard link and have the advertiser pay by the month.

    Ian – I think I actually had more Diggs this week than last. It’s just that the stories didn’t hit as big. Also, Digg has very little impact on AdSense income. That’s why I have IntelliTXT installed. 🙂

    StingyFinance – If search isn’t the primary revenue source right now, it will be soon.

  12. Emperor says:

    Making $1000 with a blog is very good, it’s not everyone can reach those amounts.

  13. ericwf says:

    John – thanks for the WordPress plugins post a while back. I ended up using the Adsense plugin to start serving ads and have been happy with the results so far. I can echo your comment about content being the key. I’ve had a couple of pleasant days lately – by my standards, anyway.

    Keep up the good work.

  14. David Mackey says:

    Wow, its amazing how much you are making. How does one get the quantity of traffic?

  15. John Chow says:

    David – I answered that question on the 4th comment. But to repeat. Blogging is a content driven venture. Your content will either make you or break you.

  16. Matt says:

    Ahhhh damn….loads of people I’ve been talking to have been reporting slumps in Adsense….

    Still congrats on beating $1000! Hopefully things improve within the coming weeks.

  17. Cliford Tana says:

    Hi, great stuff John and very interesting wondering if you could help me out.
    I’m trying to prepare a small market research for one of my friends as a temp work and since I don’t have a site all your pals from google and the other company you use for your text links don’t help me out too much.

    Have you got any idea how I can get some of these docs/ reports screenshots without opening an account?

  18. Michael says:

    Wow, that is definitely a nice amount. I was thinking about adding AdSense to my site ( but I’m not sure yet. I offer web hosting reviews and I don’t want to “dirty up” my site.

  19. Raghu says:

    Started blogging about a month ago. Read this posting of yours and the stats seem impressive.

    However, from my standpoint all I can do is to appreciate your $$ and try to pull in some of the things you suggest. May be you can also start another series of what new bloggers can do to start generating their first $$ –

    Appreciate there are quite a few places where this is already done – but liked your approach of sharing progress in $$ rather than in ‘subjective’ statements and hence this comment – Do give it a thought – I can use my blog as a trial ground if you like 🙂

  20. Andy says:

    The site has come along way since 🙂

  21. Content will make or break you. Most people have no content yet want to be full time.

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