One Theme Gets Updated with More Features

“Hold it a minute there, Michael. Didn’t you already write a review on this WordPress premium theme already?”

As a matter of fact, yes I did write that review, so you are not experiencing some strange case of deja vu. As it turns out, a second review of One Theme has been ordered, because the developers want to revitalize interest in their creation and they’d like to draw some attention toward the new features.

Oh, and before we proceed, I should probably note that the developers don’t refer to One Theme simply as a WordPress theme; it’s a total site enhancement solution. They call it an “all in one package that turns WordPress into the management tool you wish it was.” Bold words, my friends. Bold words.

An Energetic Overview of the Features

In case you missed the first review, One Theme is essentially a powerful premium WordPress theme that not only dresses up the appearance of your blog or website, but it also offers a number of enhancements on the user interface front. The WordPress dashboard gets jazzed up with more user-friendly fields for AdSense integration, Analytics stat tracking, FeedBurner integration, the ability to quickly upload new header images, and so on.

While you could certainly take a gander at the features page to get a full list of what you can expect from One Theme, it’s probably a lot easier (and a little more entertaining) to watch the video embedded here. I’m not entirely positive if the video was there the last time I’m looked, but it’s on the One Theme website now.

That makes this WordPress theme WordPress enhancement package sound awfully exciting, doesn’t it? I particularly like the side-by-side sections where you can see the direct effect of the adjustments you can make in the control panel.

What’s New with One Theme?

There have been two revisions to One Theme since I wrote that initial review. It is now in version 1.1. For those of you who purchased one of the first two versions, you can take solace in the fact that the One Theme people offer free upgrades for life. No matter when you buy One Theme, you have the opportunity to freely grab revised editions as they become available.

Here are the newest features added to One Theme:

Options to exclude author information, limit the length of titles shown on the front page, and integrate 125 x 125 ad banners are quite notable. The addition of SEO-friendly search result URLs (here’s an example) is also very good, because typical search result pages come with some rather messy URLs. If you have SEO-friendly URLs for your blog posts, you should have the same for your search result pages as well.

It’s not quite as exciting, but the inclusion of a contact form template was a great move as well. There are free plug-ins that effectively do the same thing, but One Theme is supposed to be a comprehensive package. Contact forms should be included on all blogs.

Three Layout Styles

In my initial review of One Theme, I said that it was best suited for blogs that were updated multiple times each day. This is because the front page is shown in a “digest” or “featured” fashion, and without a good amount of fresh content every day, the site can look pretty stagnant. Well, it turns out that there are at least three different styles for the front page. The default layout we’ve seen before and the news layout is pretty similar.

The layout that is perhaps more appropriate for most blogs, ones that aren’t updated quite as often, is the appropriately named blog layout. This is much simpler and eschews the “featured” sections of the news layout and default layout. It’s not as exciting, but it’s more functional for blogs that aren’t updated multiple times a day.

Affiliate Program Still in Place

Yes, the One Theme affiliate program has remained largely unchanged since the first review. You still get 25% of every referred sale and the affiliate program is still being handled by E-Junkie. If you want to buy One Theme, the pricing has also remained unchanged. A single installation — “Webmaster” — goes for $99. You can also opt for the $199 Webmaster Pro or $299 Web Developer packages for three and five installations, respectively.


34 thoughts on “One Theme Gets Updated with More Features”

  1. I like the one theme…nice and clean with good functionality. Thanks for the writeup.


    1. I’ve been thinking about getting that theme for a while, just been too lazy.

      1. You gotta get yourself together Chris. Anyways I liked your post on “How to Build Links with eBay” – you might not be as lazy as you claim 🙂

    2. Ryan McLean says:

      It is clean with good functionality. I am just not sure if it is exactly what I am looking for on my entrepreneurs blog.

  2. says:

    i love their affilite program… at least i can earn some bucks there….

  3. Efitpedia says:

    Those sites looks great, and pretty cheat too, worth checking it out

  4. Reminds me alot of the Revolution Themes. I’ve looked at this theme before and I don’t really care too much for it. But that’s my opinion. I know there are tons of people who love it.

    To each his own.

  5. looks awesome..
    Let me collect some funds..

    BTW john, why dont your release your previous theme for free 😀 ?

    1. John Chow says:

      There are too many custom stuff done to the old theme that needs to be fixed before it can be released as a free theme.

      1. dante says:

        Please inform us if the theme is release and can I port it to pivotx?

    2. Oh no, the last thing you want is a legion of John Chow wannabe lookalikes 🙂

  6. joe gelb says:

    did they do john chows new look too?

    1. Clog Money says:

      Nope, this was done by

  7. Ryan McLean says:

    This is a really cool theme and a really cool marketing tool. I am looking to get a premium theme designed for me shortly.
    John – You better what the spam comments, there are a few in this post. No one likes spam comments.
    How much did your theme cost to get done John?

    1. Clog Money says:

      I believe he said $2k before. Don’t hold me to that …

    2. Syed Balkhi says:

      At Izeafest, Unique Blog Designs said a theme like John Chow would cost $2500 …. If you get it from them. There are some more affordable designers if you look out for free lancers 😉 Like me 😛 contact me if you want.

      1. That is pathetic. $2500 is way overpriced. I can’t believe anyone would pay that kind of money for a WordPress design and something that you would probably do for $700.

      2. I would easily advertise for your blog design company if I can get a free web site design! haha Just had to add that…

  8. Timon Weller says:

    Yeah very nice new theme…looks quite changeable…

  9. Clog Money says:

    Hmm John, the spam comments you’re getting now, are they due to the theme blocking Akismet? or did you used to manually review every comment?

  10. Tinh says:

    I like my theme now 🙂

    1. If you like the theme now, does that mean you didn’t like it before? If so, what made you change your mind?

  11. I’ve come across this theme before. The problem with premium themes is that if you spend some time searching you can find amazing FREE themes. It just takes a little digging, After buying a revolution theme, I found a free theme that I liked a lot more. So if you don’t really have cash to shell out for themes check this place out

    1. I know what you mean. There are so many free WordPress designs out there that are easily manipulated if you know how to code. Coding is really easy though and it doesn’t take much time to learn. So you can easily turn a free design into something of your own.

  12. I wonder why you continue to impress us? LOL Coz you love us ofcourse!

  13. Keron Calame says:

    Look above 2 comments, a spam got throught or john chow approved it by mistake. I hate these spammers man!

  14. Keron Calame says:

    I really like the theme. Gonna check the site out now to see what the cost.

  15. Two Questions:

    1) First and foremost, I’m switching from Blogger to WP now that I’ve advanced a bit further on both traffic and understanding of design/blogging. However, WP is a whole new world with newer concepts above and beyong using blogger. Is this a good move to jump right into this template for a new WP’er? I have demostrated the ability to switch to custom templates, XHTML changes I find on the web, etc., but I’m not sure how user-friendly a template like this is for someone new to WP.

    2) On the affiliate links, do you have to have someone click through an article where you posted about onetheme with your affiliate code or can you alter the code in the footer to include your affiliate link. I think most people visit a site, like the theme and click on the bottom right link as opposed to happening upon a particular writeup on it (exept perhaps here at As I have a finance site, I wouldn’t be posting on new themes per say, but if someone liked my look and clicked through the link in the footer, I’d still want the affiliate payout.


    1. Clog Money says:

      1) WordPress is very easy, I have no real use of this theme as I don’t believe there is anything truly special here accept a few plugins. I think if you can manage with blogger you will cope with wordpress. Plus there are heaps of sites with tips, you’re never more than a google away from the answer you require.

      2) You can put the link any where. After all how would the receiving site know which link the user clicked on? Unless of course you added something to the link url like &usercamefrom=the link at the bottom of my template”.

      Hope that answers your questions/concerns!

  16. Looks clean and functional…..Good for personality blogs

  17. To me it just seems like it is a OK theme. I mean there isn’t very much you can really do to it but it should be pretty simple to change the coding. You do not have to know a lot about coding to work with the theme which is good for people that do not know alot of this kind of code.

  18. Tushar Dhoot says:

    Wow, that theme looks pretty good….

    I don’t think that just taking some plugins and mixing it in with the theme can be counted as “new features”.

  19. ahmike says:

    I’m looking forward to switching to this type of theme.. =)

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