SPONSOR POST: Payday Loans

I think this is quite selfish. I know you are here to make money, but this is a new low. First, this post offers no value to your readers at all. Second, it is for payday loans! I find it very irresponsible to be promoting payday loans at all. I get offers all the time to promote payday loans but do not accept them. They do nothing but hurt people who are already in a bad situation.

Perhaps you should at least put a little thought into what you are doing. If you don't want to put the work into your site any more, at least hire some people to write for you instead of this crap. This place is turning into one giant commercial.

This is pretty ridiculous.

There comes a point where you have to start placing more focus on the user experience and less focus on making money.

If you don't, some of your more loyal readers will not come back.

This is weird coming from you John. 3 sentences? How much is this?

We are habituate of reading long articles with useful information (although surrounded by the target website) but however we got something to read and understand.

In this kind of post we do not get anything. But however you got good number of comments in this post.

That is really easy money for you John, Is in it? I were thinking you just forgot to write the post. Interesting concept. I want someone that pays me to copy paste to my blog.

Looks much easier than reviews. Actually, I commend them for making an ad LOOK like an ad. I hate misleading things.

The person wrote this small advertorial is SMART. This text will fit into the RSS feed and also into an email. How good is that? But a better way would have been if he added a link at the bottom of the post.

@Aman - Yes, there is no recession! LOL

wow. If this company ever wants to throw some more money out there, my blog is open to this this ad and I'll even throw in a paragraph about them and a link too!

There is no recession!

John, you're an inspiration to us all.

Hmmm ... It's now to the point where there's really only valuable content in about 1 out of 20 posts, but the others are tolerable because you (YOU) are entertaining. It's funny it took this post to make me think about it, but now I'm wondering why I have you in my feed reader. I've also started skipping all the video posts, and those that say "go see this tweet".

If this becomes common, I suspect a large number of other RSS readers will feel the same way. Maybe you've only lost me (for now).

caio

P.S. For others who understand that John IS an expert in Internet marketing, you can find the wheat in the chaff with google. Simply add "site:www.johnchow.com" to your search terms and you'll get a much smaller list of articles to read that are relevant to your quest.

How much you made for this post ?

Hmmm, where's the link? :) The article doesn't include any link at all...

Talk about wated money!

I think it's done to get attention. Yeah it got my attention all right. But I just wondered why someone would do such a thing. It's just wasting his own money. I don't get any value in reading it.

Peter Lee

I have to agree with a lot of the comments here. The advertiser would definitely get more out of their money by writing a press release, or a review of the product. Something more engaging. If you gave them the forum to present their product, then they should have taken full advantage of that and have gotten their money's worth.

It doesn't look very nice, why did they make it look an obvious ad at all?

So this is the one you are talking about in Twitter before which is worth $500? OMG, copy paste = $500?

Slow news day.

LOL! When u tweeted yesterday (or was it a few days ago?) about this advertorial, I thought it would be like a press release or something long -- not short & inane like this! The client obviously doesn't know the worth of his $500 -- but man, you're one lucky $h!t :p

Maybe it's just this particular advertiser, but I think it'd be much better if it were a short review by the advertiser, know what I mean? What this advertiser did here just looks like he/she hardly cares about their product that much & just wants to make a quick buck.

It doesn't look good on your blog!

They pay $500 for that?

I think if you continue to do this sort of post you are bound to damage the relationship with your readers. I'm no pro, and I follow your site regardless, but as soon as I got this post I got a little bit annoyed. I subscribe to a site because I want some value, not to get spammed. I just received a post that provided me with no value. At least with a review I get some information regarding the product. With a review the value is the time that you spend to look into the product for me/other readers so we don't have to do it ourselves. I'm not pro, but I wouldn't do this if I were you. Just my opinion : )

Hi John, Well done on your first advertorial. Agreed that an advertorial is usually written to look like a post/article. I have worked for a Newspaper back in the day and often did these.

It is a way for the customer to write their own 'sales pitch' showcasing the benefits of doing business with them. In most cases the client would write their own text however you shouldn't leave it to them.

In your case your client is PayDay Loans. My guess is that their expertise is in writing Loans not writing Posts!

I am personally against clients writing their own posts/articles purely for the fact that they are not expert writers whereas you are John.

It is possible that either PayDay Loans dont understand what you were trying to do with this Advertorial, or perhaps they were lazy in their expression. Either way I would taken control and at least written something with a positive light.

In the next case I would rewrite what your client supplies to keep inline with their/your readers.
Hope this helped.
Vince

That is probably the easiest money you have made John. Either way, a review is better for the advertiser than the advertorial

My 2 cents

Honestly? I think it sucks.

Perhaps I don't understand?

As you say just looks like an ad, maybe they think it will get more attention- great for the readers who just scan,

Wow John, I don't understand the point of this post. Whoever is doing this "advertorial" clearly does not know how to target their audience.

This is my first "Advertorial" from ReviewMe. An advertorial is where the advertiser supplies the post and I just copy and paste it to the blog. From a time standpoint, it certainly easier to do an advertorial than a review. It takes hours, and sometime days, to research and write a review. The advertorial took all of 5 seconds.

Most advertorials are written to look like a normal post. However, this one clearly looks like an ads so I'm wondering why the advertiser did it the way they did.

What do you guys think about it?