Straight Out Of Star Trek – The Holograph Is Here

Holographs have certainly come a long way. The above is a video clip of a NYC Lexus dealership running a Vizoo holographic projector. This projector offers an interactive display for Lexus that allows users to select models and colors before beaming them into the indoor space for a 360-degree walk around of the life-size virtual vehicle.

The presentation is so realistic that the dealership is drawing too big of a crowd for its own good. You can see cops toward the end of video telling people to move along. Whatever Lexus paid to have this holographic billboard created, it got its money’s worth.

Below is a Vizoo corporate video showing the use and benefit of their holographic display. I have to admit, that look pretty wild. I wonder how much the projector cost, and how long before they make the objects solid so we can have a holodeck. 😈Source: Autoblog

73 thoughts on “Straight Out Of Star Trek – The Holograph Is Here”

  1. Alex says:

    Beam me up Scotty! This second video is fantastic.. Can’t wait until I have that technology at my home :mrgreen:

    1. Exactly. I can’t wait for the games. We’ll probably have to wait till the XBox 1440 comes out, lol.

      – Erich

      Personal Development for John Chow dot Com Readers

      1. Alex says:

        No, Play Station 54 will have it, no doubt :mrgreen:

        1. Jonix says:

          Who knows if playstation 4 will have it? With the velocity that technology is evoluting, everything is possible!

          1. jake says:

            im still waiting for the nintendo to go 3d, lol

    2. ilker says:

      FAKE. April 3rd!! πŸ˜†

      1. Jonix says:

        lol, the new april fool’s :mrgreen:

        1. Alex says:

          Let’s make April Fools Day every day, we’ll surely have an easier jobs with our blogs 😈

  2. Dave says:

    I bet that would make awesome video games.

  3. Great.. now i had a flashback from StarWars.
    “Help me obi-wan kenobi, you’re my only chance”

    1. Gath says:

      “Buy me a lexus, and together we can rule the universe!”

      1. ilker says:

        Hahaha.. SW geeks!

  4. Luis Alberto says:

    I’m sure the price tag will be astronomical…

    1. Alex says:

      5 figures at least in the first couple of years, 4 figures later on…

  5. Martin Reed says:

    Will we soon be seeing holographic John Chows in our living rooms giving us knowledge on how to make money online?

    1. A holographic John Chow…that’s pure genius. It’ll be years before it comes out, but where do I sign up anyway? πŸ˜†

  6. Shaun Carter says:

    Wow that’s incredible. I can’t even begin to imagine how the hell they did it.

    Next we’ll have iris scanners and personalized hologram billboards like in Minority Report.

    1. derrich says:

      Crystals, man! Crystals!


      1. ilker says:

        You guys actually saw that movie? Scientology sux 😈

        1. Alex says:

          Yeah, no more Tom Cruise please…

          1. Alex says:

            I ask for no T. Cruise and Kontera links him. Damn you!

          2. Alex says:

            My URL got wiped out, interesting..

  7. Gary Lee says:

    John – you mean Holo-Deck, right?

    1. Alex says:

      Why is Holodeck wrong? Then Holograph would also be incorrect 😐

      1. Gary Lee says:

        does anyone watch Star Trek anymore?

        1. Alex says:

          It hasn’t been on my TV station over the last couple of years..

        2. jake says:

          whats startrek?

  8. Chris M says:

    Very interesting indeed!

    1. Alex says:

      Technology is getting more sophisticated every day 😎

  9. Ma2T says:

    Very cool, great videos. I just did a search for the company and they are Danish. Im in Denmark right now, I could go visit the inventor lol.

    I can’t even Imagen how it works either, without being projected onto a surface. From the second video it seems like there is a three sided “net” around, maybe this is how it works.

    1. ilker says:

      Please make sure for us these are not fake.. cool videos nonetheless!

      1. Alex says:

        I watched them a dozen times, magnificent

        1. jake says:

          they are probably fake.

  10. Matthew says:

    Thats cool and reminds me a little of the Helio display although that works slightly different.

    Another cool one is at the link below which created somekind of plasma.

    1. KidBlogger says:

      thanks for the vid mat!!

  11. Piggy says:

    Hm… looks pretty sweet.

    gotta love technology

    1. KidBlogger says:

      you sure need to love it! :mrgreen:

      1. Alex says:

        Amish people wouldn’t agree with you :mrgreen:

  12. Any idea of the cost of the projector?


    1. Matthew says:

      This is the only official answer I could find.

      There seems to be a couple of options and in each of those you buy the glass pyramid and then you can rent the other equipment needed or buy the other equipment.

      I would expect 5 or 6 figures at a guess.

    2. KidBlogger says:

      it costs big time!

  13. I have to buy one!! 😯

    1. Alex says:

      You’ll be able to afford a Porsche sooner than that πŸ™‚

    2. KidBlogger says:

      that’s cheap though!

      1. Alex says:

        Depends on the type..

  14. Yah this is really cool. I can’t wait until they have these in common place.


  15. Is there someone who can point me to a page where it’s explained how this thing works? πŸ˜•

    1. Alex says:

      It works with the help of gizmo’s and gadgets :mrgreen:

  16. Looks cool πŸ™‚

  17. James says:

    That is really amazing.

    1. KidBlogger says:

      😎 cool! 😎

  18. Ed Lau says:

    Right now…someone is thinking of how to implement this in porn.

    1. Gary Lee says:

      hahaha . . . i think that someone is you! Actually, you’re probably thinking of how you could engulf yourself in the projection of a big block of cheese! hahahah!

    2. KidBlogger says:

      Hahahahahaha! Let’s wait for that but i think its really you

    3. It’s just like in that Arnold Schwarzenegger movie The 6th Day — Michael Rappaport’s character had a holographic “special friend.” 😎

  19. David Mackey says:

    Not bad, though I don’t think it is revolutionary. Still a long way before we reach Star Trek.

    1. Alex says:

      centuries away…….

    2. KidBlogger says:

      light years or so? 😎

      1. Alex says:

        Light year is a measure for distance, not time. Am I smart or what? 😈

  20. Sean says:

    I need to get me one of those!

  21. KidBlogger says:

    I hope I could hear the sounds… I got a rotten speaker here πŸ˜₯

    1. I think you need at last a very good (and expensive) audio surround system with this thing…

      1. Alex says:

        Who needs sound with this thing?

  22. Matt Jones says:

    Now that is cool!

    You should make a John Chow hologram that we can buy and take home πŸ™‚

  23. Amanda says:

    I actually work fulltime at lexus and I think its great that they did something so innovative

  24. jem5 says:

    Awesome…what about a female host for the Lexus dealership…scantily clad of course 😈

  25. Holographic technology has come a long way. I remember reading about a company in Toronto that developed a holographic projector which allows you to “touch” the hologram and move it around. You can’t feel the hologram though. Eventually, like in scifi movies, we’ll have “hard light” that you can touch (i.e. Star Trek’s holodeck).

    1. Hard light and reliving sci-fi movie moments; very interesting stuff. πŸ™‚ I wonder what Captain Kirk would make of this… 😎

  26. jake says:

    captain kurk would faint at the idea of such power in the hands of seo experts.

  27. Mr. Red says:

    next thing you know they will have boxes that heat food in the matter of second 😈

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