Holographs have certainly come a long way. The above is a video clip of a NYC Lexus dealership running a Vizoo holographic projector. This projector offers an interactive display for Lexus that allows users to select models and colors before beaming them into the indoor space for a 360-degree walk around of the life-size virtual vehicle.
The presentation is so realistic that the dealership is drawing too big of a crowd for its own good. You can see cops toward the end of video telling people to move along. Whatever Lexus paid to have this holographic billboard created, it got its money’s worth.
Below is a Vizoo corporate video showing the use and benefit of their holographic display. I have to admit, that look pretty wild. I wonder how much the projector cost, and how long before they make the objects solid so we can have a holodeck. 
Source: Autoblog
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{ 71 comments }
Beam me up Scotty! This second video is fantastic.. Can’t wait until I have that technology at my home
Exactly. I can’t wait for the games. We’ll probably have to wait till the XBox 1440 comes out, lol.
- Erich
Personal Development for John Chow dot Com Readers
No, Play Station 54 will have it, no doubt
Who knows if playstation 4 will have it? With the velocity that technology is evoluting, everything is possible!
im still waiting for the nintendo to go 3d, lol
FAKE. April 3rd!!
lol, the new april fool’s
Let’s make April Fools Day every day, we’ll surely have an easier jobs with our blogs
I bet that would make awesome video games.
Great.. now i had a flashback from StarWars.
“Help me obi-wan kenobi, you’re my only chance”
“Buy me a lexus, and together we can rule the universe!”
Hahaha.. SW geeks!
lol
I’m sure the price tag will be astronomical…
5 figures at least in the first couple of years, 4 figures later on…
Will we soon be seeing holographic John Chows in our living rooms giving us knowledge on how to make money online?
A holographic John Chow…that’s pure genius. It’ll be years before it comes out, but where do I sign up anyway?
Wow that’s incredible. I can’t even begin to imagine how the hell they did it.
Next we’ll have iris scanners and personalized hologram billboards like in Minority Report.
Crystals, man! Crystals!
*shrug*
You guys actually saw that movie? Scientology sux
Yeah, no more Tom Cruise please…
I ask for no T. Cruise and Kontera links him. Damn you!
My URL got wiped out, interesting..
John – you mean Holo-Deck, right?
Why is Holodeck wrong? Then Holograph would also be incorrect
does anyone watch Star Trek anymore?
It hasn’t been on my TV station over the last couple of years..
whats startrek?
Very interesting indeed!
Technology is getting more sophisticated every day
Very cool, great videos. I just did a search for the company and they are Danish. Im in Denmark right now, I could go visit the inventor lol.
I can’t even Imagen how it works either, without being projected onto a surface. From the second video it seems like there is a three sided “net” around, maybe this is how it works.
Please make sure for us these are not fake.. cool videos nonetheless!
I watched them a dozen times, magnificent
they are probably fake.
Thats cool and reminds me a little of the Helio display although that works slightly different.
Another cool one is at the link below which created somekind of plasma.
http://www.youtube.com/watch?v=He2QTpelAjE
thanks for the vid mat!!
Hm… looks pretty sweet.
gotta love technology
you sure need to love it!
Amish people wouldn’t agree with you
Any idea of the cost of the projector?
FT
This is the only official answer I could find.
http://3dscreen.ramboll.dk/faq.asp#_Toc153164562
There seems to be a couple of options and in each of those you buy the glass pyramid and then you can rent the other equipment needed or buy the other equipment.
I would expect 5 or 6 figures at a guess.
it costs big time!
I have to buy one!!
You’ll be able to afford a Porsche sooner than that
that’s cheap though!
Depends on the type..
Yah this is really cool. I can’t wait until they have these in common place.
Adam
Is there someone who can point me to a page where it’s explained how this thing works?
It works with the help of gizmo’s and gadgets
Looks cool
That is really amazing.
Right now…someone is thinking of how to implement this in porn.
hahaha . . . i think that someone is you! Actually, you’re probably thinking of how you could engulf yourself in the projection of a big block of cheese! hahahah!
Hahahahahaha! Let’s wait for that but i think its really you
It’s just like in that Arnold Schwarzenegger movie The 6th Day — Michael Rappaport’s character had a holographic “special friend.”
Not bad, though I don’t think it is revolutionary. Still a long way before we reach Star Trek.
centuries away…….
light years or so?
Light year is a measure for distance, not time. Am I smart or what?
I need to get me one of those!
I hope I could hear the sounds… I got a rotten speaker here
I think you need at last a very good (and expensive) audio surround system with this thing…
Who needs sound with this thing?
Now that is cool!
You should make a John Chow hologram that we can buy and take home
I actually work fulltime at lexus and I think its great that they did something so innovative
Awesome…what about a female host for the Lexus dealership…scantily clad of course
Holographic technology has come a long way. I remember reading about a company in Toronto that developed a holographic projector which allows you to “touch” the hologram and move it around. You can’t feel the hologram though. Eventually, like in scifi movies, we’ll have “hard light” that you can touch (i.e. Star Trek’s holodeck).
Hard light and reliving sci-fi movie moments; very interesting stuff.
I wonder what Captain Kirk would make of this… 
captain kurk would faint at the idea of such power in the hands of seo experts.
next thing you know they will have boxes that heat food in the matter of second