What thoughts do you have for affiliate marketers? when you hear someone talk about making money online as an affiliate, do you frown at it or chuckle on your inside? I know exactly why I’m asking such questions because not too long ago, one of my active readers sent me a question. He asked,
“Do you still make money at affiliate marketing?”
Trust me I was so surprised because one of my major means of generating income since 2011 online till date is through Affiliate Marketing.
Even before I discovered what wordpress is all about and how to use it to build an awesome website, I had been using blogger (blogspot) to create content pages and rank in Google first page for highly searched keywords.
A Powerful leverage
According to the Encarta Dictionary, the word “leverage” simply means “the power to get things done.”Now from this simple definition, you can see that affiliate marketing is all about leveraging other people’s hard work and reaping the rewards.
Come to think of it, someone went the extra mile, researched and created a powerful product/service. All you’ve to do is promote the product and get a certain percentage of the profit. Isn’t it wonderful?
That’s why I always encourage beginners to internet business to start with affiliate marketing. They shouldn’t think of creating their own products as yet because the core knowledge needed to carry out a thorough research work is not there.
And to you the intermediate and seasoned blogger, affiliate marketing can be a source of income for you. Don’t ignore it totally.
You’re not selling
One deadly mistake I see a lot of bloggers and affiliate marketers make at all times is that they are trying to sell the product. But the fact is that you’re not the seller. That’s the job of the salespage and the product owner.
Your own is to pre-sell (warm up the prospect before sending him/her to the order page). You see, before you can buy a kindle book at Amazon, you’re giving the chance to “look inside the book.”
Amazon is and will continue to top the list of online shopping sites that understands human psychology, not just marketing.
An affiliate marketer is not a seller. He or she is primarily an information provider: An agent. A middleman between the sales page and the prospect. So you’ve got to understand your role (preselling) and stick to it.
Are you an affiliate already?
What sorts of affiliate marketer are you? Well it doesn’t really matter. It takes a simple step to increase your income today. What could that be?
Drive more “targeted” traffic to your offer and make sure you collect email leads first before redirecting prospects to the salespage.
When you use this strategy, even if the person (prospect) isn’t convinced to buy instantly, you can easily follow up via autoresponder email follow ups and promote the same or better products. Does it make sense?