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The Five Types of Computex Booth Babes

written by John Chow on June 7, 2007

Nothing Says Hot Like Babes Wearing Shiny Plastic

The use of booth babes (or show girls as they’re call in Asia) in a trade show is nothing new. After all, one of the best way to dress up a booth is by having it manned by a bunch of hot women. However, Computex uses booth babes for more than just decoration. Unlike other trade shows, where the girls just stand around and look good, the babes are Computex can be divided into five unique working groups.

The Eye Candies

computex-girl1.jpg

The eye candy group is the booth babe group that we are all use to. They stand around their booths in shiny plastic clothing, next to the products the company wants to promote. Most of the time, these girls are passing out product spec sheets or bags. Sometime they’ll be asked to pose for pics while holding over sized markups of company products.

The Product Demo Babes

computex-girl6.jpg

The demo group are generally the highest paid babes because they have to be more than just eye candy. They have to go on stage and do product demonstrations and presentations. I believe Jane May would qualify for this group. The demo babes are normally accompanied on stage by the normal booth babes, whose job would be to hand out prizes that they always give away at these events.

The Roaming Floor Babes

computex-girl2.jpg

The third group of Computex show girls are the roaming floor babes. Unlike North American trade shows, where booth babes must stay at their booth, Computex allows the girls to roam around the convention center to get people to come to their booth. They walk the floor in groups carrying signs that reads “Welcome to visit us at booth XXX”. Often, these roaming girls are used to upstage a competing company’s product demo.

Roaming Demo Babes

computex-girl3.jpg

These girls travel to different booths to do product demos for partnered companies. For example, the VIA girls above visit all the booths of the motherboard makers that use the VIA chipset to do their presentation and hand out prizes. Because companies like VIA, Intel, NVIDIA and AMD offers roaming booth babe services, some partnered companies won’t hire girls for their own booths.

The Dancing Booth Babe

The last group of booth babes are the dancing booth babes. These girls bust a move in order to stop show goers in their tracks. After they complete their dance, the demo babe takes over.

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{ 72 comments }

Kumiko June 7, 2007 at 4:03 pm

I can imaging you wearing some of those outfits John! And I don’t recommend it… :shock:

blogcrowds June 7, 2007 at 5:45 pm

ehh…..ehhh……what?

Jack Book June 7, 2007 at 7:27 pm

that’s definitely nice pierce VIA :twisted:

Andy Dang June 7, 2007 at 8:57 pm

i can see a contest coming up already…

Blog About Money Online June 8, 2007 at 12:36 am

…it will be something like – write a post about this topic and link to this post with the anchor text “Computex”, and win a hot date with both of the dancing booth babes.

Kenneth Dreyer June 8, 2007 at 4:39 am

And again the evil strikes! What kind of blogger would’nt want to date those girls? :b

green June 8, 2007 at 7:10 am

Yay :mrgreen:

website copywriter June 9, 2007 at 1:26 am

Hmmm…what if a woman wins and she doesn’t happen to swing that way? :grin:

James June 8, 2007 at 8:57 am

I don’t see that happening till about the time you get him to test that iBod thing.

Stephen Welton June 8, 2007 at 9:57 am

I would save that. The plastic might stick too much. I hate that squeaking sound. . . .
:shock: :shock: :shock: :shock: :shock:

Tom LeDree June 7, 2007 at 4:14 pm

haha I love those dancing babes! I think John should show us a video of him dancing like that :lol:

Marc June 8, 2007 at 5:26 am

Now that would get some traffic. Toss that on here and it would go viral in minutes!

Casey June 7, 2007 at 4:30 pm

Nothing says it more like booth babes dancing to Britney Spears.

website copywriter June 7, 2007 at 6:45 pm

Clearly, the woman with shorter hair dances better than the other one. The former does know how to shake what her momma gave her!

Stephen Welton June 8, 2007 at 9:59 am

Are you going to start an online dance off?

:mrgreen:

Marc June 8, 2007 at 5:27 am

Yeah, makes me want to buy AMD products… somehow… I guess…

Alex June 7, 2007 at 4:39 pm

Dancing babes? Funny ;)

Shaun June 7, 2007 at 5:05 pm

Lol :shock: It must have been hard to not look at those babes when your wife was around :wink:

John Chow June 7, 2007 at 10:20 pm

She took the pictures!

Stephen Welton June 8, 2007 at 9:59 am

PERFECT!!!!!! :cool:

Mason June 10, 2007 at 7:02 pm

LOL! :mrgreen:

kabalweg June 7, 2007 at 5:20 pm

Those babes are hot. I wish I was there with you John. (^_^)

Mr. B June 7, 2007 at 5:37 pm
Jack Book June 7, 2007 at 7:29 pm

looks similar, but i don’t think they afford to pay her to be just a booth babe. but it’d be so nice if it was really her :grin:

John Chow June 7, 2007 at 10:22 pm

No it’s not her but she was a very good demo babe.

tofudds June 8, 2007 at 8:57 am

she looks like my microbiology teacher…

website copywriter June 9, 2007 at 1:30 am

I bet she inspired you to study really hard, didn’t she. :wink:

Jeff Kee June 7, 2007 at 5:43 pm

Can you ship me one of those girls (preferrably one with a large rack) via Fedex?

Joshua June 7, 2007 at 6:18 pm

I’ll take two! :twisted: By rack you mean server rack, right?

wine_review June 7, 2007 at 6:19 pm

Yeah, one of those huge server racks :mrgreen:

Jack Book June 7, 2007 at 7:31 pm

can i still join to the party? i’ll take 3 :twisted:

ms danielle June 8, 2007 at 12:36 pm

this is geeky and perverted at the same time ;)

jeff you should live inside a trade show. lol

Matt Coddington June 7, 2007 at 6:17 pm

That wasn’t cool?

Alex June 7, 2007 at 6:19 pm

Does your wife care if you look at them?

website copywriter June 9, 2007 at 1:32 am

I guess “look but don’t touch” works for them, Alex. :cool:

Wallace June 7, 2007 at 6:44 pm

Wow,pretty girls,my choice is the Roaming Demo Babes! :razz: :wink:

Michael June 7, 2007 at 7:55 pm

What is the ROI on a “Booth Babe”?

Michael

Marc June 8, 2007 at 5:28 am

Now that’s a really good question. It’s all fun and games, but at the end of the day, the “babes” go home and all you’re left with is the leads/sales :)

Stephen Welton June 8, 2007 at 10:02 am

Bang on. You might get more eyes to your area but there has to be a strategy in place once their looking.

Only Three Notes June 7, 2007 at 8:11 pm

Roaming Demo Babes are the best! :wink: roaming floor is not that bad either! good marketing lol

Webmaster From India June 7, 2007 at 8:48 pm

Wish the AMD processors move as fast as the babes did :roll:

Andy Dang June 7, 2007 at 8:53 pm

pretty girls mm mm mmm

InvestMe June 7, 2007 at 9:10 pm

wow! sexy girls on the road :smile:

john, you can choose which one of them. :lol:

Robert June 7, 2007 at 9:15 pm

For next time, I suggest investing in a wide-angle lens. :wink:

Kenneth Dreyer June 8, 2007 at 4:42 am

And zoom!

website copywriter June 9, 2007 at 1:35 am

I think John uses it for special occasions — like spying on that girl (was that in Montreal?) with a tattoo on her lower back. That camera had a lot of zooming power alright.

Dog Breed Information June 7, 2007 at 9:15 pm

They seem less intimidating then North American booth girls.

derek June 7, 2007 at 9:29 pm

I was just at EMC World conference and there was one company that had a knockout booth babe and you can guess which booth had the largest crowd each and every day.

It was pretty funny to see the crowd of geeky guys hanging around this booth just watching as she moved through the crowd scanning badges.

Jennifer Lynn June 7, 2007 at 10:05 pm

Mr. Chow, I come back from a two month absence and what do I find? You reveling with booth babes.

Indeed, some things never change.

=^..^=

Nomar June 7, 2007 at 10:40 pm

Does your wife like it that you take pics of them??? :grin: :roll:

Kenneth Dreyer June 8, 2007 at 4:42 am

He said earlier in the post that the wife actually took the pictures :b

A Tentative Personal Finance Blog June 7, 2007 at 11:44 pm

Dancing booth babes… just goes to show that in asia… no one can dance hip hop

Joey June 8, 2007 at 2:48 am

No offense but you have no idea what you are talking about.

Shypy June 8, 2007 at 6:55 am

Might be because they were sponsored by/running on AMD. Intel Inside, Idiot Outside. :grin:

website copywriter June 9, 2007 at 1:39 am

That Nicole lady from the Pussycat Dolls is part Asian…so was the girl who won the Next Pussycat Doll contest. The dancing girls at the show could’ve used a little bit more practice though, sure.

Mason June 10, 2007 at 7:04 pm

huh?? they’re BOOTH babes. true hip hop dancers don’t really attend such events. why do you think they will work at one lol.

GPTnews June 8, 2007 at 3:20 am

They should teach these girls to dance better.

Kenneth Dreyer June 8, 2007 at 4:38 am

Wasn’t there any hot girls who didnt actually work? Who just attended like a regular.. :D That’s the fifth kind.

Marhalim Abas June 8, 2007 at 7:27 am

I was waiting for the babes since Day One :mrgreen:

Sofcore June 8, 2007 at 8:07 am

Out of curiousity…

Booth babes aside, was your time at Computex productive?

John Chow June 8, 2007 at 8:29 am

Yep! I met all the people I wanted to meet.

InvestorBlogger June 8, 2007 at 8:38 am

That music was awful… I guess it had something to do with the recording!

Yuck.
Kenneth

InvestorBlogger June 8, 2007 at 8:39 am

BTW, I can’t believe how some people manage to get 67 or 85 comments! I struggle to find enough to …

Make Money With Funds June 8, 2007 at 10:14 am

Now I know why AMD is cool! :)

How To Buy Websites June 8, 2007 at 3:06 pm

They need to add a 6th class of stripping booth babes. That would make people excited to go to one of these shows.

Douglas Karr June 8, 2007 at 7:42 pm

You’re trying to make me buy you more beer aren’t you? :shock:

Blogging with Desi Baba June 9, 2007 at 12:12 am

wow, these girls are all around, i bet John is having a great time checking them out

Mason June 10, 2007 at 7:05 pm

who wouldn’t? :twisted:

rahul June 9, 2007 at 10:41 am

Jane May for demo babes :twisted: when where :roll:

Fat-Cuum Cleaner® June 10, 2007 at 1:24 am

The dancing babes actually scare me a little, so I’ll take the eye candies.

I’ve never been to a trade show, but I’m getting tickets right now. They do mud wrestle, right?

Mason June 10, 2007 at 7:02 pm

haha reminds me of e3.. too bad they’re banned there.

Richard Miller June 19, 2007 at 7:55 am

This is yet another example of the selling power of sex.