The Making Of A Porsche Shifter And How It Can Improve Your Blogging

Porsche is one of the most profitable car companies in the world. They barely sell 100,000 cars a year but they make so much money on them that they nearly took over Volkswagen in a failed leveraged buyout. The following video shows what goes into the making of a Porsche gear shifter. If Porsche puts this much attention and detail into a simple shifter, imagine what they do for the rest of the car?

How does making a shifter improve our blogging? It reinforces the fact that attention to detail and quality is one of the biggest keys to success. Too often, we gloss over the little stuff because we feel they’re not important when more often than not, it’s the little things that makes the most difference. Yes, we must keep our eyes on the big picture but we must also remember not to take steps that are so big, they compromise our quality. Now if you’ll excuse me, I’m going to head down to MCL Motorcars and take a closer look at that shifter.


32 thoughts on “The Making Of A Porsche Shifter And How It Can Improve Your Blogging”

  1. There is one thing that makes me want to really avoid your website. It is the fact that you have lots of animations and popups trying to get my email.

    Sure I signed up for your emails before, but you should pay attention to your quality a bit more.

    1. David says:

      Watch his video in this post http://www.johnchow.com/how-i-make-40000-a-month-from-a-blog/

      He addresses that in his presentation… There isn’t such a thing as too aggressiveness in Internet Marketing…

      1. Wess Stewart says:

        Actually, there is. Remember back in the day when you went to a website and it had so many pop-unders, animated banners, and scrolling marquee text to get your attention that it crashed your browser?

        I would say this blog, while aggressive, is still moderate in comparison to many other sites. Even with the banners, opt-in boxes, etc., it’s still a very clean and easy to use site.

        :p

      2. Lol, and on that video, I’m pretty sure he said something to the effect that if someone complains about the pop up, it’s not someone he wants on his list anyway.

  2. S Ahsan says:

    I never expected that you would relate shift with blog.. man this is amazing, thanks for the share john.

  3. David says:

    Very Detailed work! Attention to detail can take you a long way, in almost every part of life!

  4. To be honest, the BMW electronic gearshift is much crazier but considering Porsche’s are manual it makes sense.

  5. dg says:

    Yeah Porsche make nice shifters from quality materials, but then they connect them to the transmission with plastic linkages that break. Still, Porsche does details like nobody else: engine sound, steering feedback, and especially brake feel.

      1. Hahah that’s a good one! 😀

  6. atics says:

    what does it relation with blog? 😀
    but your blog like porsche fast moving, aggresive, nice blog always john

  7. That is an aspirational shifter, and in the case of Porsche you sure get what you paid for. There is something about teutonic attention to detail that really sets their products apart.

  8. chester says:

    Good lesson. Details and more details. I find it sometimes tough to stay so motivated.

  9. Great analogy! Details are where it’s at. That’s what I’ve been trying to preach for years with my automotive detailing business.

  10. Dan Lew says:

    Inspirational post, every internet marketer should have one 🙂

    1. Mr Review says:

      I wish I had a Porsche 🙂

  11. Lol, I would say that they actually pay too much attention to it, but maybe that is what makes them be so well known, in the same league as ferrari, lamborghini and a few others.

    A lot of details others don’t have…

    Will be adding a portion of these shifters on my future blogs definitely

  12. fas says:

    How many years do they take to make a complete car at that pace.??

    1. Most of the other stuff is automated. In fact, they developed the car years ago and make small tweaks every year. They’ve been doing it for decades now and know how to be as quick as possible at it.

  13. Vince Cianci says:

    Yep, thats why Porsche are the best at what they do. I was fortunate enough to have a tour of the Porsche factory back in 2000. I went there twice not knowing it was closed the first time I was there! So i went back 2 weeks later. I think from memory that Porsche produced 140 cars a day or 1 every 20 minutes. Dont quote me on that but Its definitely close to that mark.

    Each car is also test driven once its built. Now I bet we all want to be the test driver but they have a speed limit I think it was 120kph. The idea is not to go for a crazzy drive but to listen to imperfections in the built ie Vibrations, strange noises etc. After we heard that, all of a sudden no one wanted to be the test driver!!!!

  14. George says:

    Great post! As a big Porsche fan (GT3 and Carrera GT), I really enjoyed it.

    What if we can build our blogs (and our businesses) with as much love and attention to detail as Porsche does? I think that would revolutionize many businesses, and perhaps even the world.

    One thing that is really great about Porsche is that it’s customers are raving fans.They love Porsche.They think Porsche is the best.

    Detail and quality is definitely a key to success. And, we can use that key in just about any pursuit that we can imagine: blogs, businesses, and yes, cars.

    Great idea. Thanks!

  15. I’ve always wanted a Porsche 1991 911. Thanks for the reminder that I don’t have one yet. 🙂

  16. Always can improve a product is my theory

  17. Inspirational post, every internet marketer should have one

  18. EarningStep says:

    i got it , the video have inspired me to do more.

  19. Well, but is the perfect the enemy of the good?

    I.e., it’s good to aim hight, but if you have a perfectionist view, it’s hard to get anything done.

    Climb to the Stars had a post about that:
    .

  20. What? I’mconfused. I thought VW owned Porsche?

    1. John Chow says:

      They do now. But during most of last year, Porsche was buying up VW. It was an interesting story or greed and ego.

  21. chester says:

    My buddy is a Porsche mechanic at MCL Motorcars. He took a look and said that this shifter is totally rad and ultra high performance.

  22. Custom Essay says:

    Quality brings your customer back to your business point again and again. If you wanna make money in long run, then start doing QC check. 🙂

  23. Bidet says:

    This is a great post, its always the little details that are overlooked but they can make the biggest difference.

Comments are closed.