The True Value Of Twitter Conversations

I believe many of us Internet marketers understand the importance of tapping on social media platforms and the opportunities they can bring to us. However, are you leveraging on its full potential? I have heard people telling me umpteen times that it’s very difficult to have conversations or that it is very hard to keep track of conversations on Twitter. For example, many of us have probably felt the frustrations with the 140 characters limit and so on. However, from my viewpoint, there is no reason why these limitations should stop you from tapping on it. In fact, it has great potential and how much you can uncover all depends on how YOU use the service!

What Are The Potentials That Lie Within?

Think about it, if an Internet marketer approaches you and tries to sell you his business via twitter, what will you feel? I am pretty sure, like everyone else, you will have thousands of questions running through your head. These stem from the fact that you don’t know him / her well enough yet and it’s totally understandable! After all, you wouldn’t want to spend your money on an irrelevant service or someone unreliable and worse still, phony. It’s the same for your customers! They want to feel you out and understand you better before they can make informed decisions. Twitter allows us to kickstart a relationship and build trust. The best part about all these? It allows you to bring these conversations off Twitter! This may sound unbelievable and you may ask if there’re actually people who are willing to do that with you. Don’t be surprised! In fact, it happens all the time.

The reason why I can safely tell you that with certainty is because it happened to me. Just like you, I had doubts about whether I will be able to find people who are willing to have conversations with me offline. However, after trying it out, I was pleasantly surprised with the results! In fact, many of the people I got to know via Twitter and had conversations with off Twitter are my students and clients now. I have had the opportunity to widen my social network via Twitter and to take things to another level via other platforms such as Skype. Conversations on Twitter are great starting points but the real value kicks in when you bring these conversations off Twitter!

So, How Do We Make All These Happen?

Don’t worry, it is really simple. Twitter signifies the start of new relationships and better still, friendships. As discussed above, as Twitter has certain restrictions such as limiting the number of characters you can type, taking conversations to another level via platforms such as Skype will allow you to understand each other better. When people agree to bring conversations off Twitter, it is a great sign that they are interested in learning more about you and the value you can bring. This also means that you now have the avenue to learn about them, what they are doing and their needs. It is also an indication that you can talk more about yourself and your business. This form of relationship goes way deeper than that of a follower. Just because someone is your follower, it does not necessarily mean that they will make an effort to pay attention to what you have to say.

However, by wanting to bring conversations off Twitter, it means that these followers are genuinely interested in the topics you have discussed and wish to understand more from you. Both of you have grown to be part of each other’s community now. Many people are concerned about the number of followers they have on Twitter and see that as a sign of their popularity. However, that’s not true! One of my key takeaways in this article, if you have not realized yet, is that the true relationship only comes in when you are conversing with people off Twitter instead of just on Twitter. What is 10,000 followers compared to an interactive community of a thousand? The former is just a number! They do not mean anything. On the other hand, the latter signifies a connection. By building such a relationship and trust with people who share common interests with you and are genuinely interested in your thoughts, you will go a longer way with them.

Active Interaction & Reciprocity

Trust me, this works! It all boils down to active interaction. I have seen my community growing by employing such a simple technique. So what are the immediate next steps? Start reaching to people, especially those with common interests. There may be some who will ignore you but you will also get people who reciprocate. They will too reach out to you. Don’t worry … there are definitely more of such people than the former.

Wait no more, start interacting today! And see for yourself, the amazing results you will achieve!

As CEO of Affiliate Home Business, Jack Harold is an experienced Internet marketer and has helped thousands of his students to apply Internet marketing strategies to succeed online. If you will like to know how to make money online, you can grab a free copy of his exclusive “The Rags To Riches Blueprint” at his website, Affiliate Home Business.


60 thoughts on “The True Value Of Twitter Conversations”

  1. It seems like twitter is turning into a teen let’s tweet about Lady Gaga and Justin Bieber fest lately.

    1. Bringing your conversations off Twitter is the only way to be productive.

      1. Looks like there’s another one who has agreed to the ideas that I preach in this guest post. Hope you like it pal!

    2. because they are the hot topic. Do not forget maximum business house target children and teens in their promo.

      They play an important role in every house decision.

      1. Thanks for the advice pal!

        1. Oh yes, stay tuned for my other guest posts!

    3. You are right pal. That’s why it is even more important to take conversations off Twitter for those who are really interested.

  2. Health Blog says:

    I am trying to improve number of followers in Twitter. I think the value of my tweets can help me do so, as you said it here.
    Thanks John for valued article.

    1. PPC Ian says:

      This was actually a guest post by Jack Harold. I agree in the power of Twitter. 🙂 I’m happy to now have over 15,000 followers and growing! But, I want more.

      1. Abhik says:

        WOW!! 15K followers.. You must be doing pretty good on twitter. 🙂

        1. I also wish you all the best Abhik!

      2. Thanks for clarifying that this is my guest post pal! 15K followers is really amazing but I hope that they are all targeted followers.

      3. Wow, 15,000 followers in how much time, did you got? I am really waiting for your answer.

      4. That’s amazing…is that where most of your traffic is coming from?

      5. 15k followers is amazing hope you will get to number you want 🙂

    2. try to get the targeted followers indstead of volume.

      1. I think that Ian is trying to get a high volume of targeted followers. His comment is a nice pitch to get the readers check his account. Good for him.

        1. That’s funny. So it’s meant to lure us? Good one Ian! hahahah

      2. @ZK you are right. Getting targeted followers is much more important than getting mere numbers!

    3. This post was written by me pal. Jack Harold here. Hope you like my article!

  3. nicedl says:

    Well this is a great idea. I’ve never thought about it before. You’ve given me somthing really good. Thank you, John.

    1. yes this is a great food for brain.

      With different perspective.

      1. Really nice words from you ZK!

    2. Not a problem mate. Hope you like this post and my future ones!

  4. Dino Vedo says:

    Twitter is a no go.. nothing converts for me!

    1. Same here

      Never had success with Twitter

      But i dunno how people are making money from Twitter

      1. PPC Ian says:

        I think Twitter is mainly useful for your reputation. If you have a lot of followers, it just makes your blog look like it has credibility. But, I agree that it has no real value in terms of driving conversions. I get much more (and much higher quality) traffic from Facebook.

        1. I agree with you,
          Facebook is far more powerful in terms of conversions audience for some reason. Twitter is becoming the new myspace.

          1. Abhik says:

            MySpace is dead!! But Twitter is still growing.

          2. Hmm…you really need to use Twitter the right way. Else, it’s a useless tool.

        2. I will probably touch on Facebook more in future. But Twitter has been a great tool for me all these years.

      2. how do you know that you are not getting conversion from twitter.

        For an example one visitors saw your post url through in twitter. He visited your blog and bookmarked it, later on he visited through bookmark and buy something.

        So i think this conversion also came under the head of twitter.

        1. Abhik says:

          I don’t think that may count as a conversion from twitter!!
          It will be a direct sale.

        2. Yep, Twitter can be rather powerful from retweets. That’s viral marketing!

      3. You will need a lot of patience to get targeted followers on Twitter. That’s the secret.

    2. Abhik says:

      I an not sure why that didn’t worked for you!!
      I have far less followers than you, but sometime I get conversions from my tweets..

      May be you need some more targeted followers.

      1. Again, the secret to success is targeted followers and taking conversations offline and develop from there!

    3. @Dino, probably you need to go slower with Twitter. Not that easy to find targeted followers but you just have to be patient.

  5. A lot of interesting things found on your blogs, like the topic! The author thanks and success in the blog!

    1. Thanks for liking my article and hope you can stay tuned for my future articles!

  6. well described articles.

    Ten out of ten.

    1. Thanks for the compliments, stay tuned for my other guest posts!

  7. Abhik says:

    If you have tons of targeted followers, twitter can bring in massive amount of traffic..

    But again, its about quality, not quantity.

    1. well its almost every time in IM all about quality not quantity.

  8. I agree that twitter is one of the best tools available today for Marketing.
    But as the article says, make it the right way to get good results.
    Very good article.

    Bye,
    Diana

    1. @Diana, you are right in a certain way. Great tools are useless unless you know how to use them!

  9. fas says:

    Twitter does make interesting conversations but I see it declining of late.

    1. @fas, that’s why you need to take conversations off Twitter!

  10. Actually, we should not see number of followers, we just have to see number of targeted followers. Because, we cannot get sale for followers who are following about apple, and we are promoting about windows.

    1. Spot on mate. Targeted followers is what we are looking for, not phamtom followers

  11. Jon says:

    For me, that’s always been one limitation for twitter i.e. not being able to interact with other twitter users. But I have found that is just because I did not know how to use the system as Jack points out. Once you learn how to leverage this tool, it becomes 10 times more powerful.

    1. Hmm Jon, I can tell you from my own experience that it turn my income into 50 folds. That’s how powerful it is!

  12. Makes sense. About 20 percent of my income is coming from twitter, I believe it is because I spent enough time to meet my potential customers.

    1. Twitter makes up an alarming 35% of my total monthly income. Can you imagine that?

      1. anitha says:

        Its great can you suggest tips about it here so all can know about its worth

  13. John,

    I’m wondering how much time each day you actually spend engaging with people on you blog and twitter? Is there a time that you set aside per day to do this?

    Also can you recommend a good Ebook on Linkedin and Social media in general that I can give away?

  14. really nice post , just need to start incorporating it in my business model and to see how will that affect to my business

  15. christina says:

    twitting will give more clicks for our site if its have valuable updates

  16. anitha says:

    we have to have regular tweets so its get reached others

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