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Visiting The Shanghai Apple Store

written by John Chow on April 6, 2013

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The Apple Store in Shanghai, China is the not only the most profitable Apple store in the world, it’s the most profitable store in the world period. In terms of sales per square foot, nothing from any industry come close to matching the cash generating machine that is the Shanghai Apple store.

Built on the most expensive piece real estate in the Pudong New Area, the Shanghai Apple Store mimics the looks and feel of the flagship New York Apple Store. The main difference being the Shanghai store has a glass cylinder while the NY store has a glass cube. Both stores are underground. The Shanghai store has 50% more retail space and its cylinder features the world’s largest pieces of curve glass ever made.

It is rumored that Apple spent up to $50 million building the Shanghai store. If true, it would easily rank as the most expensive store Apple has ever made. Before you shout “Way too expensive for a store!” take note that the store will make that much in about a month. Money really is no object when you’re Apple.




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Jenya Russian Firecracker April 6, 2013 at 1:57 am

Awesome :-) Love my apple stuff!

MONA April 6, 2013 at 6:47 am

Hi John,
Heady video!But i have to ask….didn’t they stop you from video filming at the Apple store, “The Apple Store”?
That’s because you’re a blog sensation perhaps.
Take care

John Chow April 6, 2013 at 7:12 am

I have never been stop from filming at an Apple store. They are pretty easy going. You have to do something really bad to get kick out of the store.

faisal April 6, 2013 at 7:13 am

Apple knows how to delight everyone with its visuals.

Sunny April 6, 2013 at 8:24 am

Did Sally got her iPad? :)

John Chow April 6, 2013 at 8:57 am

She had an iPad before she went into the store. She wanted to see a Chinese iPad. LOL

Sammy April 6, 2013 at 1:08 pm

Woah! Apple really does seem to have no problem when it comes to money and spending! I have yet to visit the New York Apple store, but I’ll definitely be going there when I visit New York this summer. You’ve got a cute daughter John :)

Charles Peng April 6, 2013 at 5:27 pm

I live in a nearby city not far from Shanghai, if you visit Shanghai next time, please do inform me, you’re my idol and I want your name signed. :-)

Charles Peng April 6, 2013 at 5:33 pm

Hi John, what device you were using recording this video? The anti-shake camera seems so good.

John Chow April 6, 2013 at 6:13 pm

I used the Olympus OM-D E-M5. It has 5-axis image stabilization.

Lakhyajyoti April 6, 2013 at 10:39 pm

The quality of the camera is really good. May I know the price of Olympus OM-D E-M5?

John Chow April 6, 2013 at 10:49 pm

They range from $900 to $1,299 depending on the lens. I shot the video using a 20mm f/1.7 pancake lens.

Abhik April 7, 2013 at 6:44 am

$50M for a single store is surely a huge investment, but since its Apple we are talking about, you can expect the unexpected.

Sumit gupta April 9, 2013 at 10:16 am

I hope for a similar Apple Store in India someday..By the way Shanghai Store is looking superb…