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Want Traffic? Add Booth Babes

written by John Chow on January 19th, 2008

Is your site traffic feeling down? Need a pick me up? Well, I was told that adding some beautiful women is a great way to do it. Over at The TechZone, our biggest articles of the year have always been our booth babe coverage at the major trade shows. I’ve always found this extremely funny but it’s true, women are traffic magnets.

The reason for this is pretty simple. Most tech geeks are guys and guys like looking at beautiful women. Another bonus is women like looking at beautiful women as well. If this was not true, then women’s magazines would not contain as many pictures of women as the men’s magazines do.

How Not To Take Pics of Booth Babes

I made the mistake of sending Greg Morgan into the North Hall of CES to take pics of the babes. I figure it would be a pretty easy assignment. How can he screw it up? This is how.

CES booth babe

Every single booth babe photos that Greg took had him in it. I guess Greg didn’t realized the number 1 rule for taking babe pics: they want see the babes, they do not want to see you! The only time this rule doesn’t apply is when you’re a babe yourself.

CES booth babes

Feel The Power of 12X Zoom

Needless to say, I had to go and retake all the photos that Greg messed up. Lucky for me I brought my Canon S3 booth babe camera along. The S3 offers 12X zoom on both photos and videos. If you don’t know what’s so great about that, this video will explain it.

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  1. Have you heard.. sex sells?

  2. John Chow is a pervert. Not only is he evil, but now he goes for quick shots down girl’s shirts. Very nice. :P Now I just need to get my hands on a camera like that. :cool:

  3. Sex does sell. The trick is to find the safe balance between nsfw and work-friendly boner material.

  4. Somehow I don’t think Greg would care that he ‘messed up’.

  5. Sexy ladies will always help dull website. John always has all this Evil tricks on his sleeves. :twisted:

  6. Girls are verry sexy and verry beatifull…

    i will do in my blog too :)

  7. Hehe – nice post John!

    Looks like it was a really good at CES this year. im thinking of taking the trip next year. Hmm..

    Staale aka Vikingblogger

  8. True,it sort of ruins the whole picture if we see some guy in the pic… if no guy then its all fair game right?
    Click for Nick

  9. LOL! You can tell that the girl knew exactly what john was doing.

  10. I agree 100%, both our Booth Babe article and our Adult Entertainment Expo articles did really well this year. My goal for next year is to get a camcorder too… although the 18-200mm zoom lens on my camera worked great :)

  11. I love zoom, oh and the pause button is pretty nifty also… :mrgreen:

  12. Sex sells and everybody’s buying!!

  13. Is it me with a mushy brain after 12 hours of work, or does she look a little like Britney Spears in her younger days (ya know, when Britney Spears actually looked good)?

  14. I’m loving that zoom. Very much so. Hehe.

  15. Yeah. One of the reasons why I often visit johnchow.com is that John often have the pictures of beautiful ladies………… :lol: :lol: :lol:

    • ANother

      Surely not. I only come here to see pictures of his visits to steak houses personally. Much more pleasing on the eye than a beautiful girl. :roll:

  16. Sex sells and so…. obviouslly, booth babes do take you an awful long way. I mean why else do we get an onslaught of booth babe posts everytime there’s a convention; especially E3.

  17. Very beautiful girls will attract more traffic definitely.

    Nice video :shock:

  18. I remember at CES, and other wireless shows, Audiovox had one of the hottest Booth babes.

  19. :lol:
    marketing manager is very good..

  20. Pyjammez

    Hahahaha!!! That is funny. Good stuff, John. Wish I could goto these conferences!

  21. Booth Babes will work for me but might be getting low conversions because of attracting unwanted traffic. If it is to create a hype and millions of blogger posting about it post the event. It will all be worth the moo-lah.

  22. Okey lol now that was a heck of a zoom

  23. Sorry. Booth babes don’t do it for me. And I don’t think most women feel great about them being plastered on web sites or treade show floors either.

    Bring on the booth boys. I vote equal sexploitation for everyone.

    In the meantime, we bitter idealists will dream of the day that appealing to the adolescent boy will stop ruling the market place.

  24. So I need some booth babes too? Maybe I will just get some booth midgets with laptops pointing to my Blog URL : P

  25. Pretty girl maybe can attract more visitor but it may distract visitor from knowing what your booth is. :mrgreen:

  26. Nice post John, although what would your wife say :razz:

  27. dcr

    Everyone appears to be overlooking the lesson offered here in how to best utilize booth babes for your company or product, if you choose to do so.

    Rule #1: Put your company name on their t-shirt. Whatever type of t-shirt it is, just be sure to put your name on it.

    That way, when bloggers post their photos on their blogs and websites, you get some advertising.

    In the photos and video John posted, D-Link is the only company getting any added benefit from their booth babes. In the second photo, we know only that Sony has some Pirates of the Burning Sea movie or something, and that only because of the backdrop. In the video, no idea at all what she’s selling. If they had made her wear a necklace that said the company name instead of “Babe”, they’d have something here.

  28. Those are the best boobs – great shot John. S3 on my wish list now :wink:

  29. All I can say is…does your wife know about this? :)

    -Mike

  30. Ahhh yes his photos may be rubbish, but you can brag much more when you’re in the photos :lol:

  31. Time to babe-ify the website… :wink:

  32. Yep, (the idea of) sex sells. Ask Hollywood or any magazine publisher! So why can’t we leverage this age-old marketing ploy as well?!?!?

  33. all I can say is LOL john

  34. I just love me some booth babes. Maybe I should get some for my site.

  35. What else to say, I’ll try out those booth babes, Really sex sells.

  36. Haha – yeah booth babes always gets a visit to you from my RSS reader! I especially liked this part of the article:

    “The only time this rule doesn’t apply is when you’re a babe yourself.”

    I guess it’s a tough on the girls when the blogger they’re having their photo with is better looking than them!

  37. Nice idea…. or say “Out of *** Thinking” ; )

  38. LOL. “babe” That is soooo 80’s….. :razz:

  39. Walla…surely the traffic will come….

  40. Thats an attention grabber. Nice set of…I mean nice lens system.

  41. Wow Chow that zoom is money well spent :)

  42. I didn’t catch that girl’s name on the Zoom though.

  43. Naughty, naughty, naughty.
    But right all the same.

  44. Too bad boothbabe didnt come in a nice shrink wrap package with an easy install cd rom.

  45. Nice post John!!! traffic will come…

    Steve

  46. Tacky… Really tacky… Women are always nice to look at, but that is not the reason why to go to a booth. I go to booth in order to see how they can make me (hopefully) more money.

  47. Absolutely brilliant! I need to get myself a camera like that! :-)

    http://cyberst0rm.blogspot.com

  48. Haha. This brings up a very good point. I’m not sure about how ethical it is, but what can I say; it’s marketing. A woman did a video for Shoemoney and he got a HUGE spike in traffic.

Trackbacks

  1. The World Needs More Sexy Booth Boys | Bitter Tonic - Comedy, Satire, Humor and Other Ways To Dull The Pain - January 21, 2008 at 8:51 pm