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Over the weekend, readers hoping to catch some cow slinging from our hay eating friend were rudely redirected to to this blog. The redirect lasted a whole day and created a lot of buzz and speculation. The most logical explanation was I acquired the blog so the person suing the cow would think twice about suing someone who has the means to defend himself.

At the end of the day, this turned out to be a piece of linkbait. There was no lawsuit and the forwarding of the domain was to help add to the drama. Another reason for the domain forwarding was we wanted to see the effect on a blog after it’s been gone for 24 hours. What happens to the traffic when the site comes back? What about the RSS readership?

The Cow Comes Home With a Bang

When the cow came back on Sunday, its RSS was down by 25% and some people were questioning whether the linkbait was worth it. However, the blog has recovered nicely and has fully regained all its traffic and RSS subscribers. So it appears that shutting down for 24 hours didn’t have much of an effect on traffic. If anything the extra buzz will help the blog to a new traffic record.

The linkbait did generate one problem however. Text Link Ads rejected the cow because the product manager though the blog was a copyright infringement on my blog. I’m sure that’ll be cleared up real soon.

If your blog goes down, don’t start pulling your hair out and worrying about all your readers going away. If your content is good, they will be back. Unless your blog is mirrored across multiple servers, down time is something that cannot be avoided. However, it’s good to know that a bit of downtime won’t kill you.

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    82 Comments »

    Comment by Dee Barizo
    2007-08-06 16:14:01
    MyAvatars 0.2

    Very evil. Very evil indeed. Evil 2x. :)

    But at least, the cows are back!

    Comment by a video a day
    2007-08-06 19:31:18
    MyAvatars 0.2

    told you so :twisted: :twisted: :twisted:

     
    Comment by Geedos
    2007-08-06 20:56:02
    MyAvatars 0.2

    Yay the Cow is back! Just more evil than before :grin:

    Comment by Lewis Empire
    2007-08-07 08:29:13
    MyAvatars 0.2

    Maybe less evil. What can top this?

    Comment by cooliojones
    2007-08-07 16:21:10
    MyAvatars 0.2

    Dang Lewis, why did you ask that? Now they will collaborate w/ Da Hustler to REALLY throw the world for a loop! :D

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    Comment by Glen Allsopp
    2007-08-07 01:52:37
    MyAvatars 0.2

    do you think it was worth it? I cant see it having had that much of an effect

     
    Comment by NSpeaks
    2007-08-08 12:48:12
    MyAvatars 0.2

    John Cow and Chow should change their names to something like John Evil. :lol:

     
     
    Comment by Debo Hobo
    2007-08-06 16:22:32
    MyAvatars 0.2

    Now that is truely Evil Chow and Cow. Just goes to strengthen our belief that you are one in the same.

    Moogel on with your bad selves :twisted:

    Comment by a video a day
    2007-08-06 19:32:02
    MyAvatars 0.2

    he is a true evil

    no one does it better

     
    Comment by Mybloggo
    2007-08-07 00:39:27
     
    Comment by cooliojones
    2007-08-07 16:22:51
    MyAvatars 0.2

    Debo, they’re aren’t one, even though it seems like it. I have some Cow vs. Chow info on my blog in a few days, and it should prove to be very interesting…bwahahaha!

    Sorry, seemed like the right moment for a Austin Powers-like evil laugh.

     
     
    2007-08-06 16:30:02
    MyAvatars 0.2

    Noticed that you used the word “WE”.

    Another reason for the domain forwarding was we wanted to see the effect on a blog after it’s been gone for 24 hours.

    Does it mean John Cow and John Chow are essentially one and the same?

    If so, that’s certainly :evil: !

    Comment by Ronaldo Camacho
    2007-08-06 17:33:41
    MyAvatars 0.2

    The Cow is another blogger, a simple whois query is enough to reveal the author.

    Long live The Cow!

    Comment by Blogging Experiment
    2007-08-06 18:25:39
    MyAvatars 0.2

    Actually, all a whois will show is Domains by Proxy info although it also shows that it uses the bobmeetsworld nameservers.

     
    Comment by Ronaldo Camacho
    2007-08-06 19:57:23
    MyAvatars 0.2

    Exactly. It turns out that BobMeetsWorld is a blog. So the cow is probably Bob.

     
     
    Comment by cooliojones
    2007-08-07 16:26:56
    MyAvatars 0.2

    If he said:

    Another reason for the domain forwarding was that I wanted to see the effect on a blog after it’s been gone for 24 hours.

    then you would be right, could be the same person. ‘We’ denotes two (2). Personal Development for the Book Smart eh? :roll:

    :mrgreen:

     
     
    Comment by Terra Andersen
    2007-08-06 16:31:02
    MyAvatars 0.2

    This is crazy! Wow, I think the Cow was pretty smart to do this. Now a lot of people know about that blog who hadn’ known about it before. Good Job Mr. Cow.

    Comment by a video a day
    2007-08-06 19:32:44
    MyAvatars 0.2

    that’s true

     
    Comment by Wahlau.NET
    2007-08-06 19:53:01
    MyAvatars 0.2

    yup…even johnchow is promoting johncow in his blog

     
    Comment by Mybloggo
    2007-08-07 06:25:16
    MyAvatars 0.2

    yup Will get a lot traffic :lol:

     
    2007-08-07 07:25:55
    MyAvatars 0.2

    It’s completely blog start-up genius. VERY few blogs do the $1K he did in the first month out. Personally, I think it’s awesome.

    DevDad

     
    Comment by cooliojones
    2007-08-07 16:28:26
    MyAvatars 0.2

    This dude has had to have gone to marketing school or something. He’s just too dag on smart! And the worse part? Only big blogs could imitate him now, no one who is small.

     
    Comment by shman
    2007-08-09 08:32:06
    MyAvatars 0.2

    Good work. :cool:

     
     
    Comment by blogcrowds
    2007-08-06 16:37:43
    MyAvatars 0.2

    Note To Self: next time anything happen to johncow, its LINKBAIT.

    Comment by a video a day
    2007-08-06 19:33:20
    MyAvatars 0.2

    possibly

    Comment by Glen Allsopp
    2007-08-07 01:53:49
    MyAvatars 0.2

    definitely

    Comment by NSpeaks
    2007-08-07 11:43:51
    MyAvatars 0.2

    Most probably.

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    Comment by shman
    2007-08-09 08:33:33
    MyAvatars 0.2

    very possible

     
     
    Comment by Joy Smith
    2007-08-06 16:47:06
    MyAvatars 0.2

    Ehh this to be honest is one post I am not impressed with. Just goes to show how one can be very decieving. And just to gain readers. Kinda dishonest don’t you think?

    Comment by Blogging Experiment
    2007-08-06 18:24:29
    MyAvatars 0.2

    yeah, that was my impression of it. Sort of like the boy that cried wolf… :roll:

    Comment by a video a day
    2007-08-06 19:35:25
    MyAvatars 0.2

    that’s the beauty of it

    if you believed what he said about the copyright stuff, then you could’ve just about believed in anything

    Comment by Lewis Empire
    2007-08-07 08:25:55
    MyAvatars 0.2

    That’s exactly what I was thinking.

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    Comment by cooliojones
    2007-08-07 16:32:25
    MyAvatars 0.2

    You could really, really twist the wording, and he could say he meant that he was getting SEWED (spell check, heck is it even a word?), to mean that the website was sown up, as in nothing else could get in, meaning traffic, so it was a wrap, meaning cease and desist actions and activity, and that’s why the redirect was done, to repel people away.

    I had an active imagination as a child. :)

     
     
    Comment by KingJacob
    2007-08-06 16:53:44
    MyAvatars 0.2

    Good Job Senor Cow or should I say Chow :wink:

    Comment by Blogging Experiment
    2007-08-06 18:23:37
    MyAvatars 0.2

    you think Chow also writes bobmeetsworld.com? Call me a skeptic but I dont think so.

    Comment by a video a day
    2007-08-06 19:36:02
    MyAvatars 0.2

    now we know

     
     
     
    Comment by Colin Klinkert
    2007-08-06 17:09:28
    MyAvatars 0.2

    They are NOT the same person :) but seem to work well as a team, I was shocked that they did this, but gotta say, it does seem to have worked

    So I guess, Good job :)

    Comment by KingJacob
    2007-08-06 17:41:12
    MyAvatars 0.2

    If so Chow and Cow both did a great job at linkbaiting and it certainly booste Cows traffic.

    Comment by mason
    2007-08-06 18:38:50
    MyAvatars 0.2

    wouldn’t it be ironic if john secretly owned cow and is using cow as a second stream of income?

    2007-08-07 07:27:41
    MyAvatars 0.2

    Not ironic, just awesome! Right now, this blog has stayed at about 10K for a few months. It’s easier to gain a few thousand by launching a new blog with a close link to this one than to increase revenue of this one X%.

    DevDad

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    Comment by a video a day
    2007-08-06 19:36:31
    MyAvatars 0.2

    well done indeed

    Comment by shman
    2007-08-09 08:30:34
    MyAvatars 0.2

    Thats true.

     
     
     
    2007-08-06 17:19:11
    MyAvatars 0.2

    I always had this feeling and I as I wrote in my earlier writings also that John Chow and John Cow were the same person. But off late I feel that I was wrong in thinking this and in fact this parody is the work of a group operating under John Chow. Although this drama is dishonest, but still it helped John Chow and John Cow to build a strong position. It definitely created ripples amongst the regular visitors of both the sites. The tension was worth seeing. Comments coming from people speculating different things as if there was some emergency. Some people like me were able to get the benefit of this drama, although a very small percentage, but I should admit that I was able to get some extra redirection of traffic to my site because people were eager to find more and more information about this story and visited almost every page which even had ‘John Chow’ or ‘John Cow’ although in a different context. However, the question of being honest with your readers is quite sensitive as it would need to address the underlying issues like blog ethics. So I would prefer we let Mr.Chow take a call on this.

    Comment by Lewis Empire
    2007-08-07 08:27:53
    MyAvatars 0.2

    I think the whole structure of John Cow is that it is a mimick of John Chow. Since that’s the case, and the readers expect this type of thing from the site, I don’t see a breach of ethics at all. Although it is still very devious!

     
     
    Comment by Transcriber
    2007-08-06 17:26:23
    MyAvatars 0.2

    LOL. Really njoyed this article. Thank you.

     
    Comment by Budget Babe Subscribed to comments via email
    2007-08-06 18:13:04
    MyAvatars 0.2

    Good to know that down-time does not mean extinction. Just having started my own blog, I have already faced a number of hurdles but I have found people to be really supportive.

     
    Comment by Blogging Experiment
    2007-08-06 18:21:39
    MyAvatars 0.2

    Evil Cows… that’s the stuff of a bad horror movie ;)

    Comment by Geedos
    2007-08-06 21:01:11
    MyAvatars 0.2

    Hehe! Evil vanishing and re-appearing Cows! We’re all doomed! :lol:

     
     
    Comment by xd1
    2007-08-06 18:23:53
    MyAvatars 0.2

    I kind of figured it out last week when it was in your Bloglog.

     
    Comment by mason
    2007-08-06 18:37:43
    MyAvatars 0.2

    hmm i never understood why anyone would want to sue that cow site anyways. now it all makes sense.

    Comment by a video a day
    2007-08-06 19:37:28
    MyAvatars 0.2

    fatcow.com? :grin:

     
     
    Comment by Angel
    2007-08-06 18:47:47
    MyAvatars 0.2

    Does nobody else feel a bit let down? Maybe it’s just me.

    Comment by a video a day
    2007-08-06 19:37:54
    MyAvatars 0.2

    yep, it’s just you :lol:

    Comment by Angel
    2007-08-06 23:27:52
    MyAvatars 0.2

    I don’t know. I thought that playing people like that was taking things a bit far. Oh well, just me. I still like their site.

    Comment by cooliojones
    2007-08-07 16:36:06
    MyAvatars 0.2

    Oh yes. You WILL be back! They knew it. I guess the question that you might have is…was it ethical to do something like that? Or immoral? If it were truly a hoax, like his child was sick and he needed money for her care, but he really used it for a trip to Vegas, then there would definitely be a backlash.

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    Comment by shman
    2007-08-09 08:35:05