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What Wannabe Dot Com Moguls Can Learn From Gordon Ramsay

written by John Chow on December 28th, 2007

This post was guest blogged by Brennan Heyde, an e-commerce consultant and web entrepreneur living in San Diego, CA.

After Shoemoney did a series of guest posts of “what an internet marketer can learn from …” it is only suiting that John Chow have a similar post, showing “what Dot Com Moguls can learn from … “ In keeping with John’s passion for great food, who better to learn from than master chief and reality TV star, Gordon Ramsay.

For anyone who does not know, Gordon Ramsey is one of the top chiefs and restaurateur in the food world. However, he is most recently famous for his reality TV shows Hell’s Kitchen and Kitchen Nightmares, both on Fox. While his shows might be a little over dramatic, I find Gordon Ramsay to be quite a character. He is great to watch, very funny, charismatic, and tells people exactly how it is, leaving nothing back. (perhaps a little evil?) Watch this clip of season 2 highlights of Hell’s Kitchen and you will see what I mean.

So what can the wannabe Dot Com Mogul learn from Gordon Ramsay? Plenty. I got the idea for this post after a marathon of season 1 of Kitchen Nightmares. (pretty good show by the way) It became very evident why Gordon is so successful in his own Restaurants. He has some very unique qualities which are typical of many successful people. Here are three qualities wannabe Dot Com Moguls can learn from Gordon Ramsay.

1. Be Passionate

Without a doubt Gordon is one of the most passionate people I have ever seen. He lives, eats, breaths food and restaurants. He loves what he is doing and it is very evident in his shows. He is also very good at what he does. He knows what works and what doesn’t when it comes to running a restaurant.

The same quality can be applied to the wannabe Dot Com Mogul. Whether you are looking to start a “make money online” Blog like John Chow, or a Blog about personal finance, make sure you are passionate about the topic. If you are passionate about what you are writing about, it will show and you readers will be more engaged when reading your Blog.

2. Be Honest

One of Gordon Ramsay’s best quality is that he is not afraid to tell people exactly what he thinks. If you are doing a poor job he will let you know. If you have a bad attitude or incorrect mentality he will definitely rip into you and fix it real quick. He is not afraid to say what is on his mind. He is honest.

As a Dot Com Mogul making a living from blogging you should be honest with yourself and your readers. Don’t pretend to be someone you are not. Don’t just write about “How to make money online”, because John Chow makes over $27,000 a month doing it. You can’t fake knowledge and experience. Pick a topic you are truly passionate about and write about that. If you write about something you care about you will have a much easier time writing posts and you will actually enjoy it. Also be honest with yourself in the sense of having realistic expectations. Don’t expect to make $10,000 your first month. You have to work hard, creating quality content, generating traffic and also monetizing it properly in order to be successful.

3. Always Strive for Excellence

Usually in every episode of Kitchen Nightmares, there is a chief who has lost his passion for cooking, and it shows is his mediocre food, dirty kitchen, and lack of pride in his work. In comes Gordon, the master motivator and ultimate teacher. Usually by the end of the show he is able to light the fire under these chiefs. Through his passion and his experience he is able to show others that you must always strive for excellence. Don’t be content with mediocrity.

This is a great quality to have, not only in the internet world but in life in general. As a Dot Com Mogul making a living from your Blog, you need to be better than all your competitors. Your content must be better than others for your readers to consistently come back. Always be looking for new ways to monetize your Blog. Test, test, test. If your Blog is making $10 a day, push yourself to have it make $100 a day. Always strive for excellence. It will pay off in the end.

Gordon Ramsay may not know a thing about how to be a Dot Com Mogul, however with his personality traits and passion for success, he would quickly become a successful internet entrepreneur in no time. Learn from him and you too will be off to a great start as a Dot Com Mogul.

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  1. Thanks for the tips. I appreciate it a lot.

  2. Make $27.000? Amazing john!

  3. my cousin won the first hell’s kitchen.

  4. Wow. That’s harsh! Great post.

    @Sir Jorge: He must’ve had a lot of patience!

    -Sammy

  5. John,
    Any Internet Trading Experience?

    -krazl-
    http://www.krazl.com

  6. Dangit! I was getting ready to do a post about Kitchen Nightmares in my Lessons on Blogging series. I guess that’s what I get for waiting…

  7. Being honest is so important to building reader trust. Some internet gurus try to tell you how they made so much money with their so-called system when they are really making their money selling stupid ebooks. Nothing is better than honesty.

  8. Gordon Ramsey is the best! We can learn alot from him.

  9. Good post. :)

    Striving for excellence. Its important and a huge trait to have I think. :)

  10. Great post! Ramsey is freakin hilarious. That guy is so funny to watch. I think he is a great success story himself.

  11. Nice post! Good relevance used here too. :smile:

  12. Gordon is a really funny guy, Hell’s Kitchen is one of my favourite TV shows because of him. :)

  13. MY God – I have never seen that show, but from the highlight reel, that guy is an A**Hole. With that kind of abuse being dished out, I am surprised that no one throws a knife at him or something. I guess people will put up with about anything for a spot on a reality TV show. I am going to have to watch the show I guess. I’m sure there is another side that doesn’t get shown in THAT clip. You can strive for excellence, passion and honesty, but if you acted like that on a regular basis and berated your readers in that manner, eventually you would hear crickets chirping here on your blog.

    • Ramsay only acts like that because it gets ratings. Still though, I’m suprised someone hasn’t smacked him a good one.

    • He gets away with it because he can: he’s a multi-starred Michelin chef… that’s quite an achievement. He has a passion for the best, perhaps he can’t accept that us ‘rdn’ry people don’t have that much passion for food! … But if he wasn’t talented and behaved like that, he’d be sued or arrested or fired…

      Kenneth

    • Andy – I don’t think he’s quite that bad all the time, otherwise he would have been slapped.

      My kids went to look round his kitchen when we were eating in Claridges last year and there was no swearing in the kitchen.

  14. Those are great tips. I don’t think that any blog could really survive if it’s missing just one of those characteristics.

  15. Another great post. John Chow is truly a legend and we can all learn from his greatness :D

  16. I wrote about kitchen nightmares and how its not about the kitchen but the business concept on opening a restaraunt.

    ramsey is a business man now helping others with their business and not their restaraunt, well a little bit with the kitchen and foods

    damn I wish I guest posted my version =P

  17. Strive for excellence is the most important tip I beleive. One can be passionate about what he/she does and be very honest doing that, without that urge or quality to achieve excellence, it is impossible to reach the top spots in the field.

  18. I believe the word you were looking for is “chef” not “chief!” I always slip in extra letters as well!!

  19. you could have just said blog, like your trying to please a woman! :mrgreen:

  20. Great point about Ramsey’s passion. What I find to be the most valuable is that he’s a whole package kind of guy. He’s most passionate about the food, but that’s not all. At least on his british show he’s just as firm about restaurant decor, server behavior, management, book keeping, money management, and everything else as he is about the food.

    To bloggers that would translate to server capacity, website theme, customer service, and community. You can have the best content/product in the world, but if your page doesn’t load, can’t be found, or is just plain ugly, your performance may be just as poor as those schmucks who ran their restaurants into the ground.

  21. ha yeah, he was an a****** I think you can make a compromise and be direct and blunt without being as much of an a**. Thanks for the post

  22. Great post and article.
    Definately the honesty part is true for everyone…

  23. Ah ha, just been watching some recaps of Gordon ramsay’s kitchen nightmares – of restaurants over in the US.

    He’s fantastic to meet and full of knowledge – had the pleasure a couple of years ago when I was a chef, it was top, but he was a real C*** to his guys.

  24. axa

    yeah,,, what a wonder ramsay’s

    how the kitchen is made? :roll:

  25. All the things you say are true and that is the way to attract visitors.

  26. This is an awesome post and has given me a lot of food for thought. Thanks John.

  27. Too bad i cannot watch the show in my country.Is a hilarious. :mrgreen:

  28. I love Gordon Ramsay, probably funniest english dude around. I also think his swearing is hilarious! :lol:

  29. Lol, Gordon Ramsay rocks… I just love when he abused :lol:

  30. Hi Brendan – Great post. I think Gordon Ramsay is great too, and I also blogged about him a little while ago: http://cathlawson.com/blog/2007/11/23/do-you-deserve-a-business-mentor/

    I had no idea that you could watch his programmes in America tho. Do you think he’ll be banned? Didn’t American TV get rid of Nigella Lawson for being too racy?

  31. Excellent post! Those are all great points. Without passion, being honest and striving to be the best your blog will not succeed. Thanks for the great post.

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