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What Went Wrong With BlogRush?

written by John Chow on September 11, 2008

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Remember BlogRush? It was the little widget created a year ago by Internet marketing kingpin John Reese. BlogRush exploded on the Internet as everyone and their dog installed the widget on their blogs. BlogRush was suppose to help everyone get more traffic to their blogs.

I worked out that if BlogRush worked the way it was intended to work, it would send me upwards of 5,000 visitors per day. BlogRush had a ten tier referral system and I had over 2,200 blogs in my network generating millions of views. The only problem was, those views credits I built up never got served. What went wrong?

30 Million Credit Balance

A check of my BlogRush control panel showed I have a credit balance of 30,911,614 views. If BlogRush can serve all those impressions, and assuming a 0.25% click rate, it would result in over 77,000 visitors. Since BlogRush started, they have served less 800,000 impressions for me. My credit balance continues to increase everyday because there are blogs in my network that are still using the widget.

I removed my BlogRush widget when I saw there was no way BlogRush would be able to serve all the credits in my account. I imagine many others did the same. That means the chance of BlogRush serving the ad credits build up by all the bloggers in their network is next to impossible.

If you’re still running BlogRush, I’ll be interested in knowing if its able to serve your credit as fast as you can accumulate them. Amazingly enough, I still have enough blogs in my network to generate 17,000 credits per day. Too bad BlogRush will never be able to serve them.

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{ 52 comments }

Clement September 11, 2008 at 9:48 pm

I removed the Blogrush widget from my blog many months ago. It was not bringing me any meaningful traffic. Besides that, I have big problems with these referral schemes because only high profile bloggers like you benefit from them. It is very easy for people to pick up your referral link and join under you due to the popularity of your blogs. Agloco had the same problem.

Chris Jacobson September 11, 2008 at 10:03 pm

I forgot all about BlogRush, but I see some big name bloggers still use it. I think it’s a lost cause.

Abdul September 12, 2008 at 2:37 am

Well I’m still using it, some of my articles do get syndicated but without having referrals my credits soar up without being used!

Online Dividends September 12, 2008 at 6:40 am

I agree with Clement – the only winners in those schemes are the websites with large traffic.

Nishadha September 11, 2008 at 10:08 pm

I removed Blogrush a while back but I always thought that if you could get enough referrals it could be a good source of traffic. But since you with a such a huge network isn’t getting any decent traffic from it I guess I was right to drop it. I started using Entrecard and getting some traffic but I see that you have removed it. I think it was there in the old theme :)

Online Dividends September 12, 2008 at 6:46 am

I have had mixed experiences with EntreCard. I had this widget for a while and the credits just kept accumulating. At the end of the day I was able to advertise on a couple of prominent blogs, but my traffic was low and the time on the site was pretty low too.. I think that entrecard might be useless as well..You can purchase credits with real money but you can’t readily sell them..

Ebay Blog September 11, 2008 at 10:22 pm

Still have it in place on a number of blogs, not bringing any meaningful traffic however. Still punts about 5 a day so its staying for the time being…

Mitch September 11, 2008 at 10:26 pm

I kept checking my BlogRush stats and kept wondering why posts that were getting a lot of hits by my count were cold and showing nothing on their site. I decided it wasn’t worth anything and removed it. Seemed like a good idea, but it just crashed and burned.

Edgar September 11, 2008 at 10:33 pm

I removed the BlogRush widget from my blog many months ago, because it slow my loading time,

fahry September 11, 2008 at 10:35 pm

oh… thanks for the info. I never used that widget

beautymakeupdivas.com September 11, 2008 at 10:49 pm

I wanted to use that widget, now what to do cant decide.

KiwiPulse September 11, 2008 at 10:59 pm

Blogrush is history now, don’t bring back the dead..please :D

Christopher Clayton September 11, 2008 at 11:06 pm

Blogrush died the second it started!
=]

Reese did EVERYTHING wrong when he started it! he had a bad plan.
But it wouldnt be that hard to buy it from him and fix it!!!

InvestorBlogger September 11, 2008 at 11:22 pm

I did install it, now I’m checking the stats to see if it brought any traffic. 2 visitors in 2 months and each stayed for 00:00:00 … Now I know why they use the image

It’s blogrush that’s frozen over, not my blog…

TYCP Entertainment Magazine September 11, 2008 at 11:27 pm

I never bought into the BlogRush hype.

14yr Old Marketer Has Big Balls September 11, 2008 at 11:33 pm

even shoemoney stopped using it

Profit Blogging Tips September 11, 2008 at 11:48 pm

Same here, I got 6.3 million credits and although I kept in on longer than most people, in the end it was removed. In fact I think BlogRush has already stopped syndicating feeds, I don’t see any of my latest posts in there.

But at least it was some sort of effort to bring traffic to all bloggers. Hopefully a newer model will emerge from someone else soon.

Paul B September 12, 2008 at 12:32 am

I got banned after about a day for showing people what a useless piece of crap it was! I did follow their story closely for a month or 2 afterwards but is was very clear early doors that it was going nowhere and I wasn’t missing anything.

Entrecard on the other hand still brings traffic, sure it’s not great quality but if you’re looking for a way of increasing your visitor count (not that you need it John) it’s worth a go.

Shanker Bakshi September 12, 2008 at 2:28 am

I would like to call it “BLOG-RESTS”

Clement September 12, 2008 at 2:39 am

Did the emergence of Entrecard contribute to the demise of Blogrush?

Darren Rowse September 12, 2008 at 2:46 am

I’ve ‘earned’ 21,522,507 credits since last September. hey owe me 18,476,748 credits. Not sure what my CTR is but I’d estimate at a glance of my reports that of the 3 million impressions of my posts that they have actually served I’ve probably had around 600 visits to my actual blogs over the year (probably less actually as the last 30 days has seen about 20 visitors). Underwhelming to say the least and pretty embarrassing as it was something I actually thought had merit at the time, promoted and even defended publicly.

Drew September 12, 2008 at 3:03 am

John,
I get WAAAY less visitors than you but I did have a network of 14 people. Even with my low amount of credits I found that Blogrush only served BlogRush and it just took up space on my sidebar. I tossed that soon after I put it on my blog.

Steven Wilson Marketing September 12, 2008 at 3:45 am

Like others I installed the widget when blogrush was born,and have since removed it.
I never really saw any traffic coming from it,and it slowed the load time of my site.
I have not saw a blogrush widget on any of the sites I frequent for quite sometime.
I believe we will see the entrecard widget going down the tubes right along with it in the near future.

Vladan September 12, 2008 at 3:50 am

When I started my blog, i was ‘too young’ to join the BlogRush. I was not accepted. I see that I did not miss anything. Oh well…. Another website to forgot about….

Tycoon Dreamer September 12, 2008 at 4:39 am

Do the mathematics in BlogRush even work? 10 levels of referrals seems to me like that’s too many credits to even be able to serve. Anyways, I probably won’t be installing it. Great idea though. I just needs to be refined.

Has anyone tried TNX.net? How are they?

100kjob September 12, 2008 at 4:53 am

Sound like a scam. I think Entrecard has got a much better model and thus a better survive chance.

Haroun Kola September 12, 2008 at 4:58 am

I also never installed BlogRush, though I do see it from time to time. Thanks for this discussion:)

mecozz September 12, 2008 at 5:10 am

until now, I don’t use BlogRush

Tim Linden September 12, 2008 at 5:17 am

I run a manual traffic exchange, and sitting credit balance is something you really have to think about. If you don’t play the numbers right it’s only time before people notice that you can’t deliver and then everyone leaves and the site implodes. It happens all the time with new exchanges, so while this is more of a link exchange it’s the same concept behind it.

Sucker September 12, 2008 at 5:23 am

I never bothered with it, but I did add BlogCrap to my sidebar. It’s way better than BlogRush.

Steven-Sanders September 12, 2008 at 6:13 am

Looks like the only person getting traffic from BlogRush was the guy who created it. :)

Steven-Sanders September 12, 2008 at 6:15 am

BTW, great photos so far of IzeaFest. Let’s see some more.

Stanley Tang - The 15 Year Old Entrepreneur September 12, 2008 at 6:33 am

Not much happening.

BigPappa September 12, 2008 at 7:18 am

Yep, I only have 1 other blog in my network and I am accumulating way more credits than they are able to serve. I don’t know why I kept it on. I am either lazy or curious to see how it all played out after everything settled down.

[email protected] September 12, 2008 at 9:53 am

it was a good application , but never went beyond the first level to address complex issues

Dan N September 12, 2008 at 11:08 am

Is blog rush similar to entrecard? I just stared using entrecard and it seems like a good concept but not so optimistic will generate any quality traffic.

Ganesh September 13, 2008 at 8:01 am

I share the same doubt. It maybe useful when you’re starting your blog. I guess one should remove it once the blog gains ground since they don’t bring in quality and targeted traffic.

stevewrightaz September 12, 2008 at 11:35 am

Never heard of it.

Debo Hobo September 12, 2008 at 7:02 pm

I removed it then added it back for a bit. I never saw any traffic from it. It is so gone!

Alister Cameron // Blogologist September 12, 2008 at 10:45 pm

Hey, you’re John Chow.

Why don’t you ask John Reece???

Stop speculating and just go ask the guy himself!

If he refuses to talk to you… that’s a good blog post to write, right there :)

Cheers,

-Alister


Alister Cameron // Blogologist
http://www.alistercameron.com

KushMoney September 13, 2008 at 7:43 am

I am happy I never did blogrush. :)

youfoundjake September 13, 2008 at 12:04 pm

I still use Blogrush, I get some visitors out of it. I like seeing how many times my posts have been published across the widget.
I had entrecard as well, and that truely was a waste of time and space.
For now, I’ll keep Blogrush as it doesn’t take to much space in my layout, and it still serves me…

Eric September 13, 2008 at 12:08 pm

My blog was rejected several times – I guess I can stop crying myself to sleep every night now!

David Lamb September 13, 2008 at 6:43 pm

BlogRush never did anything for me. I have it, in addition to EntreCard which generates a fair amount of very poor quality traffic, so I don’t know what’s better. How’s Spottt? I’ve been thinking of adding that.

Cheers,
David Lamb of KillerBuffalo.com

100kjob September 14, 2008 at 5:25 am

interesting site it really learns me a lot…

100kjob September 14, 2008 at 5:30 am

thanks for the information i will apply that….

100kjob September 14, 2008 at 5:33 am

great post i really like that…

Brian D. Hawkins September 14, 2008 at 5:55 am

Just like many others, I removed the widget months ago. I had over 60,000 credits when I removed the widget and that’s with a very small site. Hard to believe they couldn’t keep up with a blog that small. I do feel bad for them. I know they had some serious scripting problems at launch and after going over each account by hand they worked very hard to grow very quickly. I thought they were sitting on a gold mine, no pun intended :) It seems like many of the commenters are happy to see the failure. That’s a little hard to understand.

Rod September 14, 2008 at 7:25 am

I also didn’t have much traffic from them – pity, as I thought it was a good idea. Has anyone tried publicity wheel? I only heard about it recently, but it seems like a similar concept where in exchange for displaying a 125×125 button of their current “featured site” in a particular category, you stand a chance of becoming the featured site yourself, and being featured by everyone in the category for a period of time (currently 5 days).

Elizabeth September 14, 2008 at 9:01 am

I removed the BlogRush widget because it slowed down my sites’ load times so drastically. I’ve been using the Adoptic widget for a few weeks and I like how it lets you spend your credits promoting individual posts. Still not sure how much traffic it’s bringing me though.

German Romance September 16, 2008 at 1:52 am

I never go to use BlogRush, there was just too much hype around it.

blackzero85 September 24, 2008 at 5:46 am

:( BR is a failure…. I thought it was a nice traffic booster site and social network for bloggers.