Why Your Blog Is Not Getting Attention And How To Fix It

Over the last few years, I’ve been absolutely amazed at how many blogs and websites spring up only to fade off into the distance. It seems the hopeful beginning is fresh and exciting but the author quickly gives up, only letting their hosting and domain name expire.

Chances are, they weren’t getting the attention they hoped for, nor did they know how to fix it.

The sad thing is their idea or motive for starting a website was probably a good one. Hell, it may have been an incredible idea. However, they just didn’t have enough patience or lacked some of the necessary skills to get some momentum going.

Below, I’ve picked a few of the biggest pitfalls a blogger will face when they are seeking a loyal following and lots of attention. I’ve also provided some ideas suggesting how to get out of the rut and get more attention almost effortlessly.

You’re Boring

This is the number one factor I’ve noticed over and over again as I peruse the internet. In my experience, writing well is the key to effective communication online (or anywhere for that matter). The truth is that you don’t have to be a great writer to be successful. It’s unnecessary to be perfect when it comes to grammar, punctuation and all of the little things you learned in high school English class.

The one thing you must be freaking awesome at, though, is the art of being interesting. You must possess style and creativity; your readers should be able to distinguish your voice from all of the other hopefuls out in cyberspace.

If you’re boring, people have no reason to keep reading and they’re highly unlikely to share your content, no matter how damn great it may be.

Quick Fix for the Boring Blogger

  • Read, read and read some more. The more you read, the better your writing will be. Chances are the more you read, you will eventually discover a style or a voice you enjoy. Then you can begin mimicking that writer, and in time, develop your own style.
  • Write daily. You will never get better at something if you fail to practice. I don’t care if you just take 5 minutes per day to write something in your journal. Whatever you have to do, practice, practice, practice.

You’re Just Not Into It

If you’re not the boring blogger, you’re the sleazy, I’m just not that into my topic blogger. These are the folks who often start out blogging to make money online. These people just crack me up because reading their content is only bearable after a few shots of bourbon.

Then you have the person who is the ultimate expert in the field of feline training. They are so good at what they do; they can teach a cat to use and flush the toilet instead of a litter box in 1.4325 minutes flat. The problem is, despite being an expert, they hate what they do. Either that or they’re just so bored with their profession and it bleeds right through their content.

You get the “I’m just writing this because I know it so well” vibe instead of the “I freaking love training cats so much that I had to devote an entire blog about it!” mentality.

Quick Fix for the “I’m just not into it” Blogger

  • Quit. Yes, just quit. You are wasting your time and spinning your wheels. Your potential audience can see that you obviously aren’t too interested in what you’re writing. They can see right through the plethora of semi-useful content.
  • Find something you are in love with and sell out for a while. Write like a bat out of hell and actually enjoy what you’re creating. I promise, the response will be much better and you will develop a tightly knit group of followers.

You’re Afraid To Be Different

This is probably the most blatant error I see in my niche. The fitness field is so full of generic, useless information. Don’t believe me? Just take a look at ClickBank’s myriad of fitness products with generic, outdated information for sale.

Go take a gander at all of the fat loss and muscle building sites with the supposed latest and greatest information. You will notice most of them contain information that’s been repeated and rehashed regardless of what the current scientific studies say about the topic – even if the old dogma has been disproven.

If you want to build an audience, gain exposure and stand out from the crowd, you must be willing to take a different course. Be willing to burn some bridges. Be the person to state what others are afraid of saying.

I must warn you. Being so bold does not come without negative consequences. You are going to face opposition as people do not like to hear the cold, hard, truth all the time. Other bloggers are going to be pissed at you for exposing their fallacies. You will get hate email and comment spam. It’s okay, someone has to go against the grain; why not you?

Quick Fix for those Afraid to be Different

  • Write on topics and subjects that others in your niche won’t touch.
  • Be ready to call someone out who is blatantly lying or misguiding someone. Don’t be afraid to tell it like it is.
  • Be real and transparent. Write what’s on your mind and forget about pleasing every single soul.

There you have it. If you’ve been struggling with exposure and getting your blog off on the right foot, give some of these quick fixes a try and get yourself some much needed attention.

JC is the author of JCDFitness, where he writes about fat loss, building muscle and his relaxed approach to all things fitness. Be sure to check out his free eBook, A No-BS Approach to Looking Great Naked and follow him on Twitter.

74 thoughts on “Why Your Blog Is Not Getting Attention And How To Fix It”

  1. chester says:

    Good post. Definitely need to be motivated to write good articles.

    1. Motivation and ideas both are important.

      You never know when an idea can knock at your brain so you should always have those things on which you can save them.

      1. hackcorp says:

        Yeah, as long as you have at least 1 good one a day to keep people coming back. At least untill you become popular for good guest posts to come your way. 🙂

    2. I think thats the point though. If you love what your writing about, then you don’t need motivation. You’ll do it because you really like to. Then, unless your just a boring writer, your love of the topic will come through in your writing allowing you to have a better connection with your readers.

  2. Great article, enjoyed reading it! 🙂 I agree with the points you’ve made, especially the ‘boring’ one. I mean, content IS king, so it’s important your articles are interesting and are worth lniking to!

    1. But whatever you write you find it interesting and that’s why you are writing it.

      So main point here is how you can change you style so quick.

      1. hackcorp says:

        Yeah, I met a programmer once – he used to have a ton of documents with his code samples that he found useful and interesting. I told him that he would be a good blogger if he would just post those. Why did I say that? a) he was writing it anyway b) even if nobody would read his blog, it is easier to manage, search and store his articles c) it had really good examples that I would love to look at too. 🙂
        So, money should be a byproduct when you blog. Unless you write about making money from a blog. 🙂

  3. Sunil Jain says:

    This is really a creative thinking John 🙂 🙂
    This will not only help newbies but also stuck up bloggers like me 🙂 🙂
    In your previous posts you had discussed about branding your blog , some points apply here also :
    * Design of the blog makes the visitor to visit again and again for its attractive design 🙂
    *Frequency of posting or writing articles is also important 🙂

    1. JC says:

      thanks so much for the opportunity to write for you yet again John! I really appreciate it!

      1. Sunil … its JC who wrote this not John

        1. Young says:

          Haha, I just thought JC is for John Chow, so what is it for?

          1. JC says:

            just so happens that John and I have the same initials 😉

        2. Sunil Jain says:

          oh 😉 Thanks for correcting me ZK 🙂
          I had read the whole article except that author box , as i was very much excited reading this article , i commented 🙂 🙂

  4. I love getting the hate emails, it only makes me try harder. You got to take everything as it comes and not change just to please one person.

    1. Hate emails are great fun, I agree! If you don’t provoke any opposition, you are doing something wrong, as they say! SY

  5. I fear, I fall under the “you are boring” variety, my kind you humour is simply not humorous enough ;-( SY

    1. Sunil Jain says:

      No dude , i don’t think so , if you try to change your blog design it will give you a self motivation for writing more and more and getting addicted to your blog 🙂 🙂 🙂

      1. Sunil which thing and topic give you motivation to be active on your blog ?

        1. Sunil Jain says:

          Well 🙂
          I am always busy with my college , so i dont get much time for my blog 🙁 but i have started scheduling myself which have helped me to concentrate on blogging,wordpress and twitter.

          More than writing , i read more and more articles which not only helps me but also my friends when i guide them 😉

          What about you ZK?? 😉

      2. How would you change my blog design? What do you think could be improved? And why does my bog design make my writing style less boring? Thanks for all your input! SY

        1. Paul says:

          What is it that’s telling you your blog is boring?

        2. Sunil Jain says:

          There are many things that can be improved in your blog
          Firstly the posting style must be changed in your blog by adding a read more tag after the first paragraph of a post
          Then try to change your theme if possible and you can contact me through my blog for more assistance 🙂 🙂

          This is human psychology , if you find your blog attractive then you would like and others also visit your blog and later this can act as an inspiration for you to write more and more and henceforth you can visualize yourself the mistakes in your writing and correct it 🙂 🙂

  6. Grok says:

    Another great article JC. Sound advice.

  7. Fazreen says:

    I like the last point – you’re afraid to be different..

    Thank god, I’m not afraid to be different. I’m always want to be different from other people in my real life. And that characteristic I brought in my online life. Now I’m a blogging superstar- not yet, future blogging superstar

  8. Dave Keys says:

    Dave Keys likes this. Awww geez! I’m boring! I’ll try to fix that. I still like Maui better So Cal but I can’t afford to commute there.

  9. Dave Keys says:

    Where the sam hill is my avatar?

    1. Do you use the right gravatar email address? SY

      1. Does the avatar only work with gravatar?

        1. Oops Nevermind – Yay I figured it out – there I am 🙂

  10. Jack says:

    I totally agree with this post. I’m not afraid to post about my second passion other than online marketing which is food, and cooking. Thanks for sharing!

    1. Dave Keys says:

      Why worry? John posts about food all the time! It’s great! Makes him entertaining. I cook my steak like Ruth Chris – get the BBQ as high as it will go and sear the juices in, then turn it down.

      1. Yummy, “Outside black, inside red steak”, my absolute favourite! SY

  11. poorwebguy says:

    Great points. My guess is I fall under boring and/or irrelevant. Guess I’d better get reading Lol

  12. Dave Keys says:

    I read everything I write. Oh, I guess I’d better expand my horizons a little 😉

  13. Rob says:

    Fixing a boring problem with no mention of pictures. Adding pics can help out a lot, but of course saying things like Twitter Sucks Eggs can get a few reactions as well.

  14. In spite of these factors you should also know how to do marketing and how to spread your message everywhere.

    Be the the active member of those niches on which you are writing.

  15. Aqif says:

    JC, I really love when you are emphasized “You are afraid to be different” which is this the one of the main factor that contribute to the failure of a blogger.

    Dare to be different and stand out from the crowd. 🙂

    To your success

  16. Motivation is certainly an area where I’m failing.

  17. George says:

    Great points. Maybe I can use them to improve my blog!

  18. hackcorp says:

    Good points… I was posting once a week before and didn’t get much traffic. I think consistency is very important and being active in the blogosphere. That gets you traffic. 🙂

  19. S Ahsan says:

    Good stuff JC, Great points to note! Btw, i am into working out. I need to get ripped with your methods as long as its no hype ;). Will subscribe to your site in abit, cheers

    1. JC says:

      haha, you will get no fitness BS from me, sir.

  20. Didn’t expect to find you here. Great stuff, JC.

  21. Well, I believe I am somewhere in the middle :P.

    I see people spreading around some of my posts, while others get instant “exit” sign on them

    and yes, I entered into blogging to make money, but I took the hard way – I am writing my own posts, genuine, unique and original, and I really don’t expect overnight riches.

    This blog I heavily push now is both noobish, not so well designed, a little messy, but I keep pushing it.

    Eventually I will end up somewhere, and even now I’ve learned dozens of lessons through trial and error, and I won’t repeat my mistakes again.

    Thanks for this post, this is the kind of content I like to see on this “big dudes” blogs like yours or problogger.net

    Want more posts like these, cheers!

  22. Mobi says:

    Good points, i would say most people are afraid to be different. They are afraid of not being liked by others. Lets face it, no matter what there are people who are going to not like you and your opinion. So just do and say what you think is right.

  23. Kelvin Lee says:

    Really good stuff. I have been a blogger for a year and I am still passionate about what I am writing.

    I strongly agree with what you say about being interactive and creative.

    Love to read more of your stuff in future.

    1. JC says:

      I hope to write some more for John in the future. Your site looks great – nice, simply layout.

  24. Joe Chapuis says:

    Stumbled upon this article as I was writing an article on boredom, of all things. Uh oh, what does that tell you?

    Few good quotes on the subject…

    Boredom: the desire for desires.
    – Leo Tolstoy:

    The cure for boredom is curiosity. There is no cure for curiosity.
    – Ellen Parr

    I’ve got a great ambition to die of exhaustion rather than boredom.
    – Thomas Carlyle

    You’ll find boredom where there is the absence of a good idea.
    – Earl Nightingale

    Good article – thanks…

  25. Melvin says:

    I think its also because most aspiring new bloggers try to sound “perfect”. Usually they read Darren’s blog and other professional bloggers blog and they kinda imitate their tone. In the end it makes them like a robot with the way they write.. And of course no one like someone who sounds a robot..

  26. I’m trying to get attention. And I think I’m boring writer. I’ve been trying to write in English, even though, English is my third language. But just like you said, practice practice and practice. Practice make perfect.

  27. Steve says:

    JC, Good stuff. Some really good tough love type stuff.

  28. pleasing every single soul is impossible. It will give unnecessary pressure if we care about pleasing every one, and we will surely out of business because of it.

  29. Bibokz says:

    Blogging needs passion… its not all about money or fame. If you have passion in your work… there’s no word such as “Boring”.

  30. Jack says:

    John’s blog is a great example. His earlier posts were about Christmas, King Kong, etc. Connect with your readers first and everything will fall in place.

  31. Kevin Pasco says:

    KILLER article. TONS of good stuff in here!

  32. bloggerCafe says:

    I’m on good spirit now! thanks

  33. b.gouthami says:

    Personally very useful post…

  34. So you’re saying there’s something wrong with boring now? Gee I’d get offended if it didn’t take so much energy.

  35. TJantunen says:

    Great post. It is very hard to get traffic to your new blog.

  36. Darni says:

    The secrets of being a successful blogger is write,write,write.Even I don’t have a good write skill,I can improve it through writing everyday.Besides that,search engines like blogs which update frequently.

    1. JC says:

      it’s true that you can improve your writing through blogging but I don’t believe all the SEO in the world is going to matter if you cannot connect with your people due to bad writing. You might get a ton of uniques but will never build that loyal following.

      1. SEO will get a ton of eye’s to your blog if your any good at it. But the connection with your readers comes from the ability to have them believe you know your subject extremely well. That and not being boring. 🙂

  37. fas says:

    Nice quick fix there. I think one needs to be constant with their efforts.

  38. This is more great stuff… Being one month into having my own blog site I find myself wanting to write about topics that most people will probably be afraid to write about. I guess I feel that being I am still new I can’t afford to offend anyone yet, but I know soon I will have to step out there and go against the grain.

  39. my favorite is “your boring”

    that’s true with most blogs that fail i think

  40. If you spend all your time reading, when are you going to have time to write?

    1. JC says:

      that’s a silly question. However, all the great writers read A LOT.

  41. Tinh says:

    I think, to be your own and unique and not be like John Chow again as you are too popular now 🙂

  42. MichaelR says:

    I think I’m boring but glad to know theres a quick fix to it. Thanks for sharing John.

  43. Julio says:

    Thank you for sharing. I have bookmarked this page to read it a few times. One thing is mentioned here read read read but i’m not a big time reader 🙁 but is something that i will have to do to get better at blogging.

    1. JC says:

      yes, reading books and magazines will definitely help you become a better writer. Perhaps find some material in your field and see how they are doing it.

  44. Charles says:

    I have just changed the topics of my blog from complicated engineering posts to light discussions on nature, art and lifestyle. I hope that the content will be able to attract more readers into the blog.

  45. EarningStep says:

    excellent tips . this is what i need to fix my blog. i learn a lot from this article , the most important is i need to fix my grammar and learn more about how to write better and better, just like you say , the more we read the more we know

  46. learner says:

    sometimes your blog is needed some micro blogging, Directory submission is a lengthy process but don’t avoid it . Also bookmarks some social media like http://digg.com http://tweetme.com, http://ja-ta.com

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