4 Powerful Marketing Tactics For Bloggers

Would you like to reach fresh readers easily?

If yes, then you’re to give more time to marketing, than any other task.

Bloggers tend to neglect the most important aspect of growing a blog, which are traffic generation and engagement.

Both of these can bring more money for the blogger and fame as well.

Yes, writing blog posts regularly is awesome and a must for bloggers, but don’t stop there.

Take it a step further by promoting what you’ve published.

It may not be easy to reach the right set of readers, but nothing is impossible.

When you’re just starting out in your blogging career, you’d work harder but as time goes by, experience and creativity can help you work smarter.

So, in this article, you’ll discover the 4 powerful ways to grow your blog. The points may seem common, but it could transform your blog. Let’s dive in, shall we?

1.    Speed up your blog

Is your blog slower than a snail? No reader is going to stick around waiting for that header to load. In a web page, the texts ought to load quickly, followed by the images. Make sure you’re using a good wordpress theme, styled with cascading style sheet (CSS).

To further boost your blog’s load time, log into your dashboard, click on the plugins button and delete any plugin that’s not in use.

Use sizable images of about 300 x 300 pixels for your posts. Clear your sidebar. If you’ve unnecessary affiliate banners, which aren’t generating any substantial income, remove some of them.

When you speed up your blog, it’d be easier for search engines to index and serve your article pages to target audience. But there’s more to this – your readers can fall in love with your blog speed and share your posts willingly.

2.    Add social share buttons

You need other people to share your posts. The best SEO practice now is to engage readers socially.

In other words, encourage your readers to share your latest articles. This is called leverage for those who invest in stocks and other securities. It’s like putting your money in an income yielding venture.

You can’t grow your blog alone, no matter how much effort you put into it. Give other people access to share your posts, images and infographics. How? Add social share buttons if you’re yet to do so. Make the buttons visible. I recommend sharebar plugin. It’s 100% free to download.

Ideally, remove unwanted networks in the share buttons. You only need 3 – 4 social networks (Twitter, Facebook, Linkedin, Stumbleupon and maybe Pinterest).

3.    Write epic content   write epic content

Few weeks ago, I wrote an epic content and it went viral.

I saw more than 20 authority blogs linking to the post and this only happened after 2 days of making it live.

Naturally, blog readers tends to promote, share and bookmark epic content.

Has your blog post gone viral in the past? Share your opinion in the comment below…

The passion you’ve for writing can be used in a more creative way. Don’t write anything, unless you’ve ideas boiling in your head.

Let the words out and purge your heart from every worries and anxiety. The secret to crafting epic content is to understand who you’re writing to.

For instance, if you knew that I like partying, when you write to me, add some elements of that lifestyle to spice up the article. It doesn’t matter whether you’re writing about partying or blogging, a creative writer knows how to bridge the divide.

Feed your mind with good thoughts. Then pull a seat and write your way to fresh traffic and fame. Don’t despair or feel as though you’re no good writer. Quality content is already a marketing magnet. Readers can connect to it very strongly and that’s the KEY.

4.    Target long-tail keywords

Is search engine optimization dead?

I don’t think so. On the contrary, SEO is the new term for serious bloggers who can take the Bull by the horn and optimize properly.

The era of keyword stuffing is no more, but keyword targeting will never be rivaled. The best way to dominate search engines in this new age of Panda and Penguin is to target the long-tail key terms.

Actually, they’re called key phrases because they contain three or more words. Such keywords are longer than the seed term. Want to learn more, see how to dominate Google first page.

A typical example:

Let me give you an example. Take this:

I want to rank #1 on Google as a web hosting company. Naturally, I’d optimize my blog pages for these keywords: web hosting, buy web hosting, best web hosting et al.

You see, because of the level of competition in the web hosting niche, the chances of ranking on Google top 10 is slim. In fact, it can be impossible. But let me show you how to get it right.

Don’t target “web hosting company” go geo-specific instead. That is, target local buyers who don’t like going out of their environs for shopping. You could target “best web hosting service in New York” or “Los Angeles web hosting company.”

Or better yet, optimize and write quality content for these similar key phrases, “cheapest dedicated web hosting,” VPS web hosting package online” and so on.

Those are long-tail keywords. They’re easily ranked for, and can generate more sales for you; provided you’ve a highly converting sales page. Use this simple tip to increase organic traffic, dominate Google homepage and build a profitable blog.

What is your take?

How best do you market your blog? If you mention guest blogging, could you highlight the key points? But before you leave a comment, grab one of those marketing tips above and implement it right away. Your success is sure!

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