GeoEdge Goes Global By Going Local

The Internet is an international entity, but you’re stuck in only one location at any given time. Most of us realize that the web doesn’t look the same all around the world; there may be different geo-targeted content, different ads, or even different websites altogether. So, how can you get the local perspective without leaving the comfort of your home or office?

One option is GeoEdge. Offering “global visibility solutions,” GeoEdge allows you to “view, monitor and analyze targeted content in 100+ locations worldwide.” Let’s get started with today’s review and see what GeoEdge brings to the table.

What Is GeoEdge?

As described above, GeoEdge is a tool that lets you view the web as if you were in another part of the world. In essence, it is a proxy network. This way, you can be in Melbourne, but have a look at what ads display on your blog for someone reading it in Mexico City.

To get a better understanding of some of the different functions and features that GeoEdge has to offer, you can watch the demo video that has been embedded on the site. The proxy network is quite vast, giving you access to such countries as Argentina, Peru, Russia, Norway, Latvia, China, Thailand, Japan, Israel, and South Africa. There are even multiple cities available in the United States, Canada and the United Kingdom.

Chrome and Firefox Toolbars

After you sign up for an account with GeoEdge, one of the first things you’ll want to do is log into the members area and download your toolbar of choice. GeoEdge has a toolbar for Google Chrome and for Mozilla Firefox. Both of them offer fundamentally the same functionality.

Here, you can see the Chrome toolbar in action. After the Chrome extension has been added, you’ll need to log in with your GeoEdge credentials. Then, you click on the little icon next to the address bar and you’ll bring up the available options. The locations menu is multi-tiered, breaking down the locations by geographical area.

You’ll also notice that there is a mobile emulator. This is becoming increasingly important in this age of smartphones and tablets. For example, both Beyond the Rhetoric and John Chow dot Com have mobile-optimized versions. By using GeoEdge, you don’t need to take out your mobile device to see a mobile site. Better still, you can combine this with the proxy network to see how a mobile site would look in another part of the world.

Multiple Views with Snap-It!

One of the more interesting features in the GeoEdge toolbar is called Snap-It!

This allows you to view the same URL from multiple locations, all at the same time. This is great for your international marketing efforts, for example, since you don’t have to visit each location individually. It is just a snapshot, though, so you will need to use the “full” version for more in-depth analysis.

VPN Client and Web Proxy

When you upgrade to GeoEdge Pro, you gain access to some additional functions and features. Two of these are the VPN client and the GeoEdge web proxy tool. The former is geared mostly toward viewing application-based content that wouldn’t normally be viewed through a web browser. The latter lets you access the GeoEdge proxy network without downloading any tools. This is great if you’re on the road and away from your home computer.

How Much Does It Cost?

The cost depends on your level of need. There are multiple plans and pricing options available.

GeoEdge Search is free. While you have access to eight proxy locations via the Firefox or Chrome toolbar, the proxies are limited to SERPs only. And so, most of you would likely be more interested in one of the GeoEdge Pro plans. These start at $59/month for three locations and 200MB of usage, going all the way up to 10 locations and 1GB of usage for $169/month. Custom packages are also available.