Looking to make money online? Considering that you are here reading John Chow dot Com, I’d say it’s a pretty safe assumption that you’re interested in some money-making ventures, particularly those within the online realm. One such possibility is affiliate marketing.
Even within the industry of affiliate marketing, there are sub-groups and sub-genres, one of which involves incentivized offers. Focusing squarely on this niche is BLAM Ads, the network that serves as the subject of today’s review.
It’s All About Incentives
While most other affiliate networks do have some offers that allow for incentives, they also provide a number of other offers in a number of other areas. Such is not the case with BLAM Ads. It is an incent-only ad network.
In fact, BLAM Ads goes so far as to say that it is “the complete solution for incentivized advertising.” The “unrivaled advertising technology” promises to “drive you more profit.”
How you choose to incentivize your offers is completely up to you, but the offers do span a number of different categories. Commissions range from a few cents to about thirty dollars, including offer categories like email submits, financials, health, mobile, quizzes, dating, and zip submits.
Your Account Snapshot
The application process takes a couple of days and, if you’re like me, you’ll probably receive a follow-up email before your account gets approved. After that, you’re assigned an account manager and you’re granted access to the control panel.
As can be expected, the main dashboard is initially revealed to you as a snapshot of your account. You get at-a-glance information about your statistics, your account manager, your referral link, and your account totals, as well as quick links to your total stats by hour, billing history, and other pertinent information.
For general ease of legibility, I probably would have preferred a more generic white background with black text, but the dark blue background with light grey text offers a dash of personality. From the dashboard, you can also access your reports, account information, and support documentation.
Where Are the Ad Creatives?
Since BLAM Ads focuses only on incentivized advertising, many of the offers don’t come with as much supporting documentation as you may expect elsewhere.
Take this offer as an example. You are shown information about the name of the offer, the payout level, and the applicable countries, but there are no ad banners or pre-written email creatives available here. Instead, you get a tracking link, with options for adding sub IDs, generating tiny URLs, and so on.
If pressed, your account manager may be able to help you in this department, but you may not need those ad creatives anyway. That’s because BLAM Ads comes with another tool.
The Content Locking Gateway
Have a website with some premium content? Instead of charging people to access it, you can simply lock it behind a BLAM Ads-powered gateway. This puts a pop-up in front of your site content and the visitor can’t access or navigate anything until he or she fills out an offer.
The reward for jumping through that hoop is access to your website’s content. Inserting this locking gateway involves just a short snippet of code that you place on the website you want to lock.
The pop-up can be completely customized through the gateway control panel. From there, you can name the gateway, define its dimensions, choose the color scheme, upload background images, and select the available offers.
A Little More to Consider
If you’re more into developing applications, the virtual currency platform from BLAM Ads may be more your cup of tea. Either way, this network gives you the potential to make a fair bit of cash, but the onus really does fall on you to implement the right strategies in the right places at the right times. No one said affiliate marketing was easy.