Welcome to step three of my four-step million dollar sales funnel. In case you missed it, here are the previous videos in the series:
Step three is where we make our money. The core product is a high-end product that cost over $1,000. It is only offered to customer who have purchased our tripwire. The high profits built into a core product will more than make up for any losses created by the lead magnet and tripwire.
Lack of a core product is the number one reason new Internet marketers don’t make money online. They spend all their time and efforts promoting low priced products that barely cover their advertising expense. What they failed to understand is, if a customer buys a low priced tripwire product from you, he’ll buy a high priced core product from you. If you don’t have a core product, then you’re leaving all your profits on the table.
Watch the video below to find out how to make and market a core product. If you need a step-by-step blueprint, then download my new eBook. It will show you how I make six-figure monthly income, and live the Dot Com Lifestyle.